![\"\u0635\u064a\u063a\u0629](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/9e\/ae\/9eae7285e99a1f2b4ef0d8a0ef724da8\/plhKhqvOgZEApLfP8XkehyGplH88E7vXiaj4m-2gar8L_HGwfl0X6KzXfanfIsW_r9L-NO-DDwZ_G9baihURsCsOEtgSdIsRN7AYtJZeDamHWgBZcVMuBoCyJ8EtMKu-PSMQZhCkg8ZQ_VbI8HjliOk.webp\" "\\"\\"")
<\/picture><\/figure>\n\u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0647\u0648 \u0645\u0624\u0634\u0631 \u0623\u062f\u0627\u0621 \u0631\u0626\u064a\u0633\u064a (KPI) \u0645\u0647\u0645 \u0644\u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SEO) \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u062a\u062a\u0628\u0639\u0647 \u0644\u0642\u064a\u0627\u0633 \u0645\u062f\u0649 \u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643 \u0641\u064a \u0627\u0644\u0628\u062d\u062b.<\/p>\n
\u0643\u0644\u0645\u0627 \u0627\u0631\u062a\u0641\u0639 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0627\u0644\u062e\u0627\u0635 \u0628\u0643\u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u0648\u0642\u0639 \u062d\u0631\u0643\u0629 \u0645\u0631\u0648\u0631 \u0639\u0636\u0648\u064a\u0629 \u0623\u0643\u0628\u0631 \u0645\u0646 \u062c\u0648\u062c\u0644 \u0648\u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0623\u062e\u0631\u0649. (\u0647\u0630\u0627 \u064a\u0641\u062a\u0631\u0636 \u0623\u0646 \u0639\u062f\u062f \u0627\u0644\u0638\u0647\u0648\u0631 \u064a\u0638\u0644 \u062b\u0627\u0628\u062a\u064b\u0627.)<\/p>\n
\u064a\u064f\u0633\u062a\u062e\u062f\u0645 \u063a\u0627\u0644\u0628\u064b\u0627 \u0643\u0645\u0642\u064a\u0627\u0633 SEO \u0644\u0641\u0647\u0645 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0635\u0641\u062d\u0627\u062a\u0643 \u062a\u062a\u0646\u0627\u0633\u0628 \u0645\u0639 \u0627\u0644\u0628\u0627\u062d\u062b\u064a\u0646.<\/p>\n
\u0647\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0639\u0627\u0645\u0644 \u062a\u0635\u0646\u064a\u0641 \u0641\u064a \u062c\u0648\u062c\u0644\u061f<\/h2>\n
\u0644\u0627.<\/p>\n
\u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0644\u064a\u0633 \u0639\u0627\u0645\u0644 \u062a\u0635\u0646\u064a\u0641 \u0641\u064a \u062c\u0648\u062c\u0644\u060c \u0644\u0643\u0646 \u0630\u0644\u0643 \u0644\u0627 \u064a\u0639\u0646\u064a \u0623\u0646\u0643 \u064a\u062c\u0628 \u0623\u0646 \u062a\u062a\u062c\u0627\u0647\u0644\u0647.<\/p>\n
\u062a\u0633\u062a\u062e\u062f\u0645 \u062c\u0648\u062c\u0644 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0648\u0642\u064a\u0627\u0633 \u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0623\u062e\u0631\u0649 \u0641\u064a \u0627\u0644\u062e\u0648\u0627\u0631\u0632\u0645\u064a\u0629 \u0648\u062c\u0648\u062f\u0629 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b \u0628\u0634\u0643\u0644 \u0639\u0627\u0645. \u0644\u0643\u0646 \u0627\u0631\u062a\u0641\u0627\u0639 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0646 \u064a\u062d\u0633\u0646 \u062a\u0635\u0646\u064a\u0641 \u0635\u0641\u062d\u062a\u0643 \u0645\u0628\u0627\u0634\u0631\u0629.<\/p>\n
\u0628\u0645\u0639\u0646\u0649 \u0622\u062e\u0631\u060c \u0644\u0627 \u064a\u0645\u0643\u0646\u0643 \u062e\u062f\u0627\u0639 \u062e\u0648\u0627\u0631\u0632\u0645\u064a\u0629 \u062c\u0648\u062c\u0644 \u0644\u062a\u0635\u0646\u064a\u0641 \u0635\u0641\u062d\u062a\u0643 \u0623\u0639\u0644\u0649 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0627\u062a \u0628\u062d\u062b \u0645\u0631\u0627\u0631\u064b\u0627 \u0648\u062a\u0643\u0631\u0627\u0631\u064b\u0627\u060c \u0648\u0627\u0644\u0646\u0642\u0631 \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643 \u0627\u0644\u062e\u0627\u0635 \u0645\u0646 \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0636\u0648\u064a\u0629.<\/p>\n
\u0630\u0644\u0643 \u0633\u064a\u062c\u0639\u0644 SERPs \u0633\u0647\u0644\u0629 \u0627\u0644\u062a\u0644\u0627\u0639\u0628 \u0628\u0647\u0627 \u062c\u062f\u064b\u0627.<\/p>\n
\u0645\u0646 \u0646\u0627\u062d\u064a\u0629 \u0623\u062e\u0631\u0649\u060c \u0648\u062c\u0648\u062f \u0645\u0639\u062f\u0644 \u0646\u0642\u0631 \u0645\u0646\u062e\u0641\u0636 \u0644\u0646 \u064a\u0624\u0630\u064a \u062a\u0635\u0646\u064a\u0641\u0627\u062a\u0643 \u0645\u0628\u0627\u0634\u0631\u0629.<\/p>\n
\u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0630\u0644\u0643\u060c \u062a\u062a\u0628\u0639 \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u064a\u0627\u0633 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0639\u0637\u064a\u0643 \u0641\u0643\u0631\u0629 \u0623\u0641\u0636\u0644 \u0639\u0646 \u0631\u0624\u064a\u0629 \u0645\u0648\u0642\u0639\u0643 \u0648\u0623\u062f\u0627\u0626\u0647 \u0641\u064a \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b. \u0625\u0630\u0627 \u0631\u0623\u064a\u062a \u0623\u0646 \u0639\u062f\u062f\u064b\u0627 \u0642\u0644\u064a\u0644\u0627\u064b \u062c\u062f\u064b\u0627 \u0645\u0646 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u064a\u0646\u0642\u0631\u0648\u0646 \u0639\u0644\u0649 \u0631\u0648\u0627\u0628\u0637\u0643\u060c \u0642\u062f \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062a\u0639\u062f\u064a\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 SEO \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643.<\/p>\n
\u0643\u064a\u0641\u064a\u0629 \u062a\u062d\u062f\u064a\u062f \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0627\u0644\u062e\u0627\u0635 \u0628\u0643<\/h2>\n
\u0623\u0633\u0647\u0644 \u0637\u0631\u064a\u0642\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0647\u064a \u0639\u0628\u0631 Google Search Console (GSC).<\/p>\n
\u062a\u0648\u0641\u0631 GSC \u0628\u064a\u0627\u0646\u0627\u062a \u0623\u0648\u0644\u064a\u0629 \u062d\u0648\u0644 \u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643 \u0641\u064a \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0639\u0644\u0649 \u062c\u0648\u062c\u0644 \u0648\u062a\u062d\u0633\u0628 \u062a\u0644\u0642\u0627\u0626\u064a\u064b\u0627 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646\u0643 \u062a\u062a\u0628\u0639\u0647\u0627 \u0628\u0637\u0631\u0642 \u0645\u062e\u062a\u0644\u0641\u0629 \u0642\u0644\u064a\u0644\u0627\u064b.<\/p>\n
\u0625\u0630\u0627 \u0644\u0645 \u064a\u0643\u0646 \u0644\u062f\u064a\u0643 GSC \u0645\u062b\u0628\u062a\u064b\u0627 \u0628\u0627\u0644\u0641\u0639\u0644 \u0644\u0645\u0648\u0642\u0639\u0643\u060c \u0627\u062a\u0628\u0639 \u062f\u0644\u064a\u0644\u0646\u0627 \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643.<\/p>\n
\u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0644\u0644\u0645\u0648\u0642\u0639 \u0628\u0623\u0643\u0645\u0644\u0647<\/h3>\n
\u0645\u0646 \u062f\u0627\u062e\u0644 GSC\u060c \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 “\u0627\u0644\u0623\u062f\u0627\u0621<\/strong>” > “\u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b<\/strong>.”<\/p>\n \u0645\u0644\u0627\u062d\u0638\u0629:<\/strong> \u0627\u0639\u062a\u0645\u0627\u062f\u064b\u0627 \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643\u060c \u0642\u062f \u064a\u0643\u0648\u0646 \u0644\u062f\u064a\u0643 \u0635\u0641\u062d\u0629 \u0648\u0627\u062d\u062f\u0629 \u0641\u0642\u0637 \u062a\u064f\u062f\u0639\u0649 “\u0627\u0644\u0623\u062f\u0627\u0621<\/strong>.”<\/em><\/p>\n \u0633\u064a\u0623\u062e\u0630\u0643 \u0647\u0630\u0627 \u0625\u0644\u0649 \u0644\u0642\u0637\u0629 \u0645\u0646 \u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643 \u0641\u064a \u0628\u062d\u062b \u062c\u0648\u062c\u0644\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0644\u0644\u0645\u0648\u0642\u0639 \u0628\u0623\u0643\u0645\u0644\u0647.<\/p>\n \u0647\u0630\u0627 \u0647\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0645\u062c\u0645\u0639 \u0644\u062c\u0645\u064a\u0639 \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643 \u0648\u062c\u0645\u064a\u0639 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0623\u0648 \u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u0628\u062d\u062b.<\/p>\n \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0645\u0642\u064a\u0627\u0633\u064b\u0627 \u0645\u0641\u064a\u062f\u064b\u0627 \u0644\u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643 \u0628\u0623\u0643\u0645\u0644\u0647 \u0641\u064a \u0627\u0644\u0628\u062d\u062b.<\/p>\n \u0644\u0643\u0646 \u0643\u0646 \u062d\u0630\u0631\u064b\u0627.<\/p>\n \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0644\u0645\u0648\u0642\u0639 \u0628\u0623\u0643\u0645\u0644\u0647 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0645\u0624\u0634\u0631 \u0623\u062f\u0627\u0621 \u0631\u0626\u064a\u0633\u064a (KPI) \u0645\u0636\u0644\u0644\u064b\u0627. \u062d\u062a\u0649 \u0644\u0648 \u0643\u0627\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0644\u0645\u0648\u0642\u0639 \u0628\u0623\u0643\u0645\u0644\u0647 \u064a\u0646\u062e\u0641\u0636\u060c \u0641\u0647\u0630\u0627 \u0644\u0627 \u064a\u0639\u0646\u064a \u0628\u0627\u0644\u0636\u0631\u0648\u0631\u0629 \u0623\u0646 \u0647\u0646\u0627\u0643 \u0634\u064a\u0626\u064b\u0627 \u062e\u0627\u0637\u0626\u064b\u0627.<\/p>\n \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639\u060c \u0642\u062f \u064a\u0639\u0646\u064a \u0630\u0644\u0643 \u0623\u0646 \u0627\u0644\u0623\u0645\u0648\u0631 \u062a\u0633\u064a\u0631 \u0628\u0634\u0643\u0644 \u062c\u064a\u062f \u062c\u062f\u064b\u0627.<\/p>\n \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0644\u0646\u0641\u062a\u0631\u0636 \u0623\u0646 \u0645\u0648\u0642\u0639\u0643 \u0642\u062f \u0628\u062f\u0623 \u0644\u0644\u062a\u0648 \u0641\u064a \u0627\u0644\u062a\u0635\u0646\u064a\u0641 \u0644\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629. \u0644\u0643\u0646\u0647 \u0644\u0627 \u064a\u0632\u0627\u0644 \u064a\u062a\u0633\u0644\u0642 SERPs.<\/p>\n \u0627\u0644\u0622\u0646\u060c \u0623\u0646\u062a \u062a\u0635\u0646\u0641 \u0641\u064a \u0627\u0644\u063a\u0627\u0644\u0628 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 #8 \u0625\u0644\u0649 #12 \u0644\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629.<\/p>\n \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0644\u0647\u0630\u0647 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0645\u0639\u062f\u0644 \u0646\u0642\u0631 \u0623\u0642\u0644 \u0644\u0623\u0646\u0647\u0627 \u0644\u0627 \u062a\u0635\u0646\u0641 \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u062b\u0644\u0627\u062b\u0629 \u0627\u0644\u0623\u0648\u0644\u0649.<\/p>\n \u0644\u0630\u0644\u0643\u060c \u0633\u062a\u0646\u062e\u0641\u0636 \u0645\u062a\u0648\u0633\u0637 \u0645\u0648\u0642\u0639\u0643 \u0628\u0623\u0643\u0645\u0644\u0647.<\/p>\n \u0627\u0633\u062a\u062e\u062f\u0645 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0644\u0645\u0648\u0642\u0639 \u0628\u0623\u0643\u0645\u0644\u0647 \u0628\u0627\u0644\u062a\u0632\u0627\u0645\u0646 \u0645\u0639 \u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0623\u062e\u0631\u0649 \u0623\u062f\u0646\u0627\u0647 \u0644\u0641\u0647\u0645 \u0623\u0641\u0636\u0644 \u0644\u0623\u062f\u0627\u0621 \u0645\u0648\u0642\u0639\u0643.<\/p>\n \u064a\u0645\u0643\u0646\u0643 \u0623\u064a\u0636\u064b\u0627 \u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0645\u062d\u062f\u062f \u0639\u0628\u0631 \u062c\u0645\u064a\u0639<\/strong> \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643.<\/p>\n \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0645\u0631\u0628\u0639 “\u0645\u062a\u0648\u0633\u0637 CTR<\/strong>” \u0644\u062a\u0645\u0643\u064a\u0646 \u0639\u0645\u0648\u062f CTR \u0641\u064a \u0627\u0644\u062c\u062f\u0648\u0644 \u0623\u062f\u0646\u0627\u0647. \u062b\u0645\u060c \u0642\u0645 \u0628\u0627\u0644\u062a\u0645\u0631\u064a\u0631 \u0644\u0623\u0633\u0641\u0644 \u0625\u0644\u0649 \u062c\u062f\u0648\u0644 “\u0627\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645\u0627\u062a” \u0644\u0631\u0624\u064a\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0628\u062d\u062b \u0648\u0627\u062d\u062f.<\/p>\n \u0644\u0643\u0646\u060c \u0645\u0631\u0629 \u0623\u062e\u0631\u0649\u060c \u0647\u0646\u0627\u0643 \u0642\u064a\u0648\u062f.<\/p>\n \u0642\u062f \u064a\u0643\u0648\u0646 \u0644\u062f\u0649 \u0645\u0648\u0642\u0639\u0643 \u0635\u0641\u062d\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629 \u062a\u0635\u0646\u0641 \u0644\u0646\u0641\u0633 \u0627\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645.<\/p>\n \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0635\u0646\u0641 \u0623\u0642\u0644 \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u0647\u0627 \u0645\u0639\u062f\u0644 \u0646\u0642\u0631 \u0623\u0642\u0644. \u0647\u0630\u0627 \u0642\u062f \u064a\u0646\u062e\u0641\u0636 \u0627\u0644\u0645\u062a\u0648\u0633\u0637 \u0648\u064a\u062c\u0639\u0644 \u0627\u0644\u0623\u0645\u0631 \u064a\u0628\u062f\u0648 \u0643\u0623\u0646 \u0645\u0648\u0642\u0639\u0643 \u0644\u0627 \u064a\u0624\u062f\u064a \u062c\u064a\u062f\u064b\u0627 \u0644\u0647\u0630\u0647 \u0627\u0644\u0643\u0644\u0645\u0629 \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629.<\/p>\n \u0646\u0635\u064a\u062d\u0629 \u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629:<\/strong> \u0625\u0630\u0627 \u0648\u062c\u062f\u062a \u0623\u0646 \u0644\u062f\u064a\u0643 \u0635\u0641\u062d\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629 \u062a\u0635\u0646\u0641 \u0644\u0646\u0641\u0633 \u0627\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645\u0627\u062a\u060c \u0641\u0642\u062f \u064a\u0643\u0648\u0646 \u0647\u0630\u0627 \u0645\u0634\u0643\u0644\u0629 \u0645\u0639\u0631\u0648\u0641\u0629 \u0628\u0627\u0633\u0645 \u0623\u0643\u0644 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629. \u0627\u0642\u0631\u0623 \u062f\u0644\u064a\u0644\u0646\u0627 \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0645\u0639\u0627\u0644\u062c\u0629 \u0630\u0644\u0643.<\/em><\/p>\n \u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u062e\u0627\u0635 \u0628\u0635\u0641\u062d\u0629 \u0645\u062d\u062f\u062f\u0629 \u0633\u064a\u062e\u0628\u0631\u0643 \u0628\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0645\u0646 \u0627\u0644\u0638\u0647\u0648\u0631 \u0644\u0647\u0630\u0647 \u0627\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u062a\u064a \u062a\u0646\u062a\u0647\u064a \u0628\u0646\u0642\u0631\u0629.<\/p>\n \u0644\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643:<\/p>\n \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u0628\u0648\u064a\u0628 “\u0627\u0644\u0635\u0641\u062d\u0627\u062a<\/strong>” \u0641\u064a \u0627\u0644\u062c\u062f\u0648\u0644 \u0641\u064a \u0623\u0633\u0641\u0644 \u0627\u0644\u0635\u0641\u062d\u0629.<\/p>\n \u062a\u0630\u0643\u0631\u060c \u0647\u0630\u0627 \u0645\u062a\u0648\u0633\u0637.<\/p>\n \u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u0645\u062a\u0648\u0633\u0637 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0633\u064a\u064f\u062a\u0623\u062b\u0631 \u0628\u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0645\u0648\u0636\u0639 \u0644\u062c\u0645\u064a\u0639 \u0627\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0635\u0646\u0641 \u0644\u0647\u0627 \u062a\u0644\u0643 \u0627\u0644\u0635\u0641\u062d\u0629.<\/p>\n \u0648\u0642\u062f \u062a\u0635\u0646\u0641 \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0639\u0644\u0649 \u0645\u0648\u0642\u0639\u0643 \u0644\u0639\u0634\u0631\u0627\u062a \u0623\u0648 \u0645\u0626\u0627\u062a \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629.<\/p>\n \u0642\u062f \u062a\u0635\u0646\u0641 \u062c\u064a\u062f\u064b\u0627 \u0644\u0639\u062f\u062f \u0635\u063a\u064a\u0631 \u0645\u0646 \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0645\u0641\u062a\u0627\u062d\u064a\u0629. \u0644\u0643\u0646\u0647\u0627 \u0642\u062f \u062a\u0635\u0646\u0641 \u0623\u064a\u0636\u064b\u0627 \u0628\u0634\u0643\u0644 \u0645\u0646\u062e\u0641\u0636 \u0646\u0633\u0628\u064a\u064b\u0627 \u0644\u0644\u0639\u062f\u064a\u062f \u0627\u0644\u0623\u0643\u062b\u0631\u060c \u0645\u0645\u0627 \u0642\u062f \u064a\u0646\u062e\u0641\u0636 \u0645\u062a\u0648\u0633\u0637\u0643.<\/p>\n \u0623\u0643\u062b\u0631 \u0645\u0642\u064a\u0627\u0633 \u0646\u0642\u0631 \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u0644\u064a\u0644\u0647 \u0647\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0635\u0641\u062d\u0629 \u0645\u062d\u062f\u062f\u0629 \u0648\u0643\u0644\u0645\u0629 \u0645\u0641\u062a\u0627\u062d\u064a\u0629 \u0623\u0648 \u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0645\u062d\u062f\u062f.<\/p>\n \u0645\u062b\u0627\u0644: \u0643\u064a\u0641 \u064a\u0624\u062f\u064a \u0635\u0641\u062d\u0629 \u0647\u0628\u0648\u0637 “\u0648\u0635\u0641\u0627\u062a \u0641\u0637\u064a\u0631\u0629 \u0627\u0644\u062a\u0648\u062a \u0627\u0644\u0623\u0632\u0631\u0642” \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0644\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645 “\u0641\u0637\u064a\u0631\u0629 \u0627\u0644\u062a\u0648\u062a \u0627\u0644\u0623\u0632\u0631\u0642”\u061f<\/p>\n \u0633\u064a\u0645\u0646\u062d\u0643 \u0647\u0630\u0627 \u0627\u0644\u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u0643\u062b\u0631 \u0645\u0648\u062b\u0648\u0642\u064a\u0629 \u0644\u0623\u062f\u0627\u0626\u0643 \u0644\u0647\u0630\u0627 \u0627\u0644\u0645\u0648\u0636\u0648\u0639.<\/p>\n \u0644\u062a\u062d\u062f\u064a\u062f \u0647\u0630\u0627 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631:<\/p>\n \u0627\u0628\u062f\u0623 \u0628\u0627\u0644\u0646\u0642\u0631 \u0639\u0644\u0649 \u0639\u0646\u0648\u0627\u0646 URL \u0644\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u0644\u0644\u0647\u0627 \u0645\u0646 \u0627\u0644\u062c\u062f\u0648\u0644.<\/p>\n \u0633\u064a\u0637\u0628\u0642 \u0647\u0630\u0627 \u0641\u0644\u062a\u0631\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0627\u0644\u0622\u0646\u060c \u0633\u062a\u0631\u0649 \u0641\u0642\u0637 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0645\u062a\u0639\u0644\u0642\u0629 \u0628\u062a\u0644\u0643 \u0627\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u0645\u062d\u062f\u062f\u0629.<\/p>\n \u0627\u0644\u062a\u0627\u0644\u064a\u060c \u0627\u0646\u0642\u0631 \u0639\u0644\u0649 \u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u0628\u0648\u064a\u0628 “\u0627\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645\u0627\u062a<\/strong>“.<\/p>\n \u0633\u062a\u0642\u062f\u0645 GSC \u0627\u0644\u0622\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u062d\u0648\u0644 \u0643\u064a\u0641\u064a\u0629 \u0623\u062f\u0627\u0621 \u062a\u0644\u0643 \u0627\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u0645\u062d\u062f\u062f\u0629<\/strong> \u0644\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u0645\u062f\u0631\u062c\u0629 \u0641\u064a \u0627\u0644\u062c\u062f\u0648\u0644. \u0641\u0642\u0637 \u0627\u0628\u062d\u062b \u0639\u0646 \u0627\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0627\u0644\u0630\u064a \u062a\u0631\u064a\u062f \u062a\u062d\u0644\u064a\u0644\u0647 \u0648\u0631\u0627\u062c\u0639 \u0639\u0645\u0648\u062f CTR \u0644\u0631\u0624\u064a\u0629 \u0643\u064a\u0641\u064a\u0629 \u0623\u062f\u0627\u0626\u0647.<\/p>\n \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0627 \u0627\u0644\u0631\u0642\u0645 \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629 \u0623\u0648 \u0627\u0644\u0641\u0631\u0635 \u0644\u0644\u062a\u062d\u0633\u064a\u0646.<\/p>\n \u0627\u0633\u062a\u062e\u062f\u0645 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0639\u064a\u0627\u0631 \u0644\u0641\u0647\u0645 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u0645\u0639\u062f\u0644 \u0646\u0642\u0631 \u0645\u0631\u062a\u0641\u0639 \u0623\u0648 \u0645\u0646\u062e\u0641\u0636 \u0646\u0633\u0628\u064a\u064b\u0627 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u062a\u0635\u0646\u064a\u0641\u0643.<\/p>\n \u062b\u0645\u060c \u0627\u062a\u0628\u0639 \u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0625\u062c\u0631\u0627\u0621 \u0641\u064a \u0642\u0633\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u062d\u0633\u064a\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0644\u0644\u062a\u062d\u0633\u064a\u0646.<\/p>\n \u0644\u0627 \u064a\u0648\u062c\u062f \u0645\u0639\u064a\u0627\u0631 \u0639\u0627\u0644\u0645\u064a \u0644\u0645\u0627 \u064a\u064f\u0634\u0643\u0644 \u0645\u0639\u062f\u0644 \u0646\u0642\u0631 \u0639\u0636\u0648\u064a “\u062c\u064a\u062f” \u0623\u0648 “\u0633\u064a\u0621”.<\/p>\n \u0633\u064a\u0639\u062a\u0645\u062f \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u0627\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u0623\u062e\u0631\u0649 \u0648\u0645\u064a\u0632\u0627\u062a SERP (\u0645\u062b\u0644 \u0627\u0644\u0641\u0642\u0631\u0627\u062a \u0627\u0644\u0645\u0645\u064a\u0632\u0629) \u0627\u0644\u062a\u064a \u062a\u0638\u0647\u0631 \u0641\u064a \u0646\u062a\u0627\u0626\u062c \u0627\u0644\u0628\u062d\u062b.<\/p>\n \u0644\u0643\u0646 \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0639\u064a\u0627\u0631 \u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0623\u062f\u0627\u0626\u0643.<\/p>\n \u0633\u064a\u0643\u0648\u0646 \u0645\u0648\u0636\u0639 \u062a\u0635\u0646\u064a\u0641 \u0635\u0641\u062d\u062a\u0643 \u0644\u0647 \u062a\u0623\u062b\u064a\u0631 \u0643\u0628\u064a\u0631 \u0639\u0644\u0649 \u0639\u062f\u062f \u0627\u0644\u0646\u0642\u0631\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u0635\u0644 \u0639\u0644\u064a\u0647\u0627.<\/p>\n \u062f\u0631\u0633 Backlinko \u0623\u0643\u062b\u0631 \u0645\u0646 4 \u0645\u0644\u0627\u064a\u064a\u0646 \u0646\u062a\u064a\u062c\u0629 \u0628\u062d\u062b \u062c\u0648\u062c\u0644 \u0644\u0641\u0647\u0645 \u0645\u0639\u0627\u064a\u064a\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a.<\/p>\n \u064a\u0634\u0645\u0644 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0645\u0646 1,312,881 \u0635\u0641\u062d\u0629 \u064812,166,560 \u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0628\u062d\u062b \u0639\u0628\u0631 \u062d\u0633\u0627\u0628\u0627\u062a Google Search Console \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629.<\/p>\n \u0625\u0644\u064a\u0643 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0644\u0644\u0635\u0641\u062d\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0638\u0647\u0631 \u0641\u064a \u0627\u0644\u0635\u0641\u062d\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0645\u0646 \u062c\u0648\u062c\u0644:<\/p>\n \u0643\u064a\u0641\u064a\u0629 \u0641\u0647\u0645 \u0648\u0642\u064a\u0627\u0633 \u0648\u062a\u062d\u0633\u064a\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0627\u0644\u062e\u0627\u0635 \u0628\u0643 \u0645\u0627 \u0647\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a\u061f \u064a\u064f\u0645\u062b\u0644 \u0639\u062f\u062f \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0630\u064a\u0646 \u064a\u0646\u0642\u0631\u0648\u0646 \u0639\u0644\u0649 \u0631\u0627\u0628\u0637 \u0641\u064a \u0635\u0641\u062d\u0627\u062a \u0646\u062a\u0627\u0626\u062c \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b (SERPs) \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a (CTR). \u064a\u064f\u0639\u0628\u0631 \u0639\u0646 \u0647\u0630\u0647 \u0627\u0644\u0645\u0642\u064a\u0627\u0633 \u0643\u0646\u0633\u0628\u0629 \u0645\u0626\u0648\u064a\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0644\u0646\u0641\u062a\u0631\u0636 \u0623\u0646 \u0647\u0646\u0627\u0643 100 \u0628\u062d\u062b \u0639\u0646 “\u0641\u0637\u064a\u0631\u0629 \u0627\u0644\u062a\u0648\u062a \u0627\u0644\u0623\u0632\u0631\u0642”. \u064a\u0638\u0647\u0631 \u0631\u0627\u0628\u0637 \u0645\u0648\u0642\u0639\u0643 \u0641\u064a \u0643\u0644 \u0645\u0631\u0629 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1210],"tags":[1360],"class_list":["post-88157","post","type-post","status-publish","format-standard","hentry","category-seo-2","tag-1360"],"acf":[],"_links":{"self":[{"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/posts\/88157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/comments?post=88157"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/posts\/88157\/revisions"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/media?parent=88157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/categories?post=88157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alienroad.com\/ar\/wp-json\/wp\/v2\/tags?post=88157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\u0631\u0633\u0645](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/c6\/0b\/c60b1c549dc308bd6024a34707820291\/2sPZx6ue2_nLmKI58byZQbIl2q6x8982d3RN6pBacw4nHk1JxbxW7BGKs052L2NpW3bY_msLd68vVG5KgPBjFPJhNIA41MziYQWdR_ke-rqPiMEAxRyaDzboIIc2px_LIPRF2cMapzhPsJtqKCsaafc.webp\" "\\"\\"")
<\/picture><\/figure>\n\u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0628\u062d\u062b \u0645\u062d\u062f\u062f<\/h3>\n
![\"7UlaroQ9_kQgXGPnFoAU5KCFCFsQ1MqaAWrU0ZUQ_vGN_guOzCdRAYtonqsic7d9M3Bg8YopZHnsypRbiT5Ta46zseA0qpHUuyNxhOVbaPes2La7LEVOzrGZsdbpZ8Hd5CTUDy0svIQyh9o6y_5Vwi0\"](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/c7\/ab\/c7ab751a6587d1a0d484e7d70d851fdf\/7UlaroQ9_kQgXGPnFoAU5KCFCFsQ1MqaAWrU0ZUQ_vGN_guOzCdRAYtonqsic7d9M3Bg8YopZHnsypRbiT5Ta46zseA0qpHUuyNxhOVbaPes2La7LEVOzrGZsdbpZ8Hd5CTUDy0svIQyh9o6y_5Vwi0.webp\" "\\"\\"")
<\/picture><\/figure>\n![\"\u0639\u0645\u0648\u062f](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/ce\/32\/ce32f103f2789f02942fca72c080cea9\/bDKolG_4mxuN_RNcfzQTMyqkiEQ_r7Br1HeT699tkM5DvDiT4sWQ2Et9uZVr0pCmGj41AzEONEseDSlc40LwsQTzVZmcJnBGQKRqVvpuGAYMe-TSDXovDEGhm1S7T77oSq0JFknE8KERCLz--62Rfc0.webp\" "\\"\\"")
<\/picture><\/figure>\n\u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0635\u0641\u062d\u0629 \u0645\u062d\u062f\u062f\u0629<\/h3>\n
![\"\u0639\u0644\u0627\u0645\u0629](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/78\/b0\/78b054129a7e06c5913ca98023be80a3\/HrzCCYNn01CqqPB2zrZQKo2A0QmZnNJ8B-MkUdRzDCt9JbmekX0w5NnJc1EjIRcjZDWFDYMNA3NkvOd0_bNeycRR3pZC-gsEYq91OnMyC_csmft8fnLqQgrRF66r6Fd7-kTTM6W0Kvs-Fh0SZFQuhSI.webp\" "\\"\\"")
<\/picture><\/figure>\n\u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0644\u0635\u0641\u062d\u0629 \u0645\u062d\u062f\u062f\u0629 \u0648\u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0628\u062d\u062b \u0645\u062d\u062f\u062f<\/h3>\n
![\"\u0645\u062b\u0627\u0644](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/2a\/c5\/2ac57d07f895070fe8a874fc357dbfc3\/w8Uq4IVj5_y0ciXmGZaKAoz4Pz3tLwqY_zkltNQK149ooTt-czhujzQZ8aOVwzNf90wzAzdeKNbLs6jtwYg3dBKIoov-EF30P0-L0jLyqp7e6MkvPEHLI-i5NKphewqQ-jGl25yS7YBTgiYaG5yhNsc.webp\" "\\"\\"")
<\/picture><\/figure>\n![\"\u0642\u0633\u0645](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/82\/67\/82677cb1af50d171258e30d6719a17c9\/cN8b-APfKUPzP50Q2pZHwHOwl2H5FloqdbOudHYS4_e-opvxaIx1Xa6_9t-JKsNAfjQftj-XujyCvWHdNC37Yx-D6dFY63WbeV33o6fUabjSCUj_LVIndGQ1Lx8SJbVhBysAtqAVq4H9Fw0vVK4617M.webp\" "\\"\\"")
<\/picture><\/figure>\n\u0645\u0627 \u0647\u0648 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0642\u0631 \u0627\u0644\u0639\u0636\u0648\u064a \u0627\u0644\u062c\u064a\u062f\u061f<\/h2>\n
![\"\u0635\u0648\u0631\u0629](\"https:\/\/static.semrush.com\/blog\/uploads\/media\/cf\/4b\/cf4b5e66b4825b4c57a1d36fdd80d27e\/zfLzFIYAER2eTrVFf16Tnvz8gQi9B0i-D3p7SmEXcfDpkua49PJby9eq_Nt6Pna_CQqUKbB4V-ISN2jMi0.png\" "\\"\\"")
<\/picture><\/figure>\n","protected":false},"excerpt":{"rendered":"