{"id":24876,"date":"2015-04-16T00:00:00","date_gmt":"2015-04-16T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/better-presentation-of-urls-in-search-results\/"},"modified":"2015-04-16T00:00:00","modified_gmt":"2015-04-16T00:00:00","slug":"better-presentation-of-urls-in-search-results","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/better-presentation-of-urls-in-search-results\/","title":{"rendered":"Better presentation of URLs in search results"},"content":{"rendered":"<aside class=\"key-point\">It&#8217;s been a while since we published this blog post. Some of the information may be outdated (for example, some images may be missing, and some links may not work anymore). Read our documentation about<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/site-name-favicon\/\">site names<\/a> and<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/breadcrumb-breadcrumblist-structured-data\/\">breadcrumbs<\/a>.<br \/>\n<\/aside>\n<p class=\"gargardate\">Thursday, April 16, 2015<\/p>\n<p>\n  Well-structured URLs offer users a quick hint about the page topic and how the page fits within<br \/>\n  the website. To help mobile searchers understand your website better when we show it in the mobile<br \/>\n  search results, today we&#8217;re updating the algorithms that display URLs in the search results to<br \/>\n  better reflect the names of websites, using the real-world name of the site instead of the domain<br \/>\n  name, and the URL structure of the sites in a breadcrumbs-like format.\n<\/p>\n<p><img decoding=\"async\" alt src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-d3c01042cc67.png\" loading=\"lazy\"><br \/>\n<img decoding=\"async\" alt src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-34aa3428faea.png\" loading=\"lazy\"><\/p>\n<h2 id=\"structured-data-site-names-and-urls\" tabindex=\"-1\">Structured data site names and URLs<\/h2>\n<p>\n  As part of this launch, we&#8217;re also introducing support for schema.org structured data for websites<br \/>\n  to signal to our algorithms:\n<\/p>\n<ul>\n<li>The website name to be used instead of the domain name<\/li>\n<li>The URL structure of the URL as breadcrumbs<\/li>\n<\/ul>\n<p>\n  For more details and code examples, please see our structured data documentation for providing<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/structured-data-types\/\">site names<\/a><br \/>\n  and<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/breadcrumb-breadcrumblist-structured-data\/\">breadcrumbs<\/a>.\n<\/p>\n<p>\n  These changes are rolling out gradually and affect only mobile results. The site name change is<br \/>\n  US-only for now and breadcrumbs are rolling out worldwide.\n<\/p>\n<p>\n  As always, if you have any questions or feedback, please ask in the<br \/>\n  <a href=\"https:\/\/support.google.com\/webmasters\/go\/community\" class=\"external-link\">Webmaster Help Forum<\/a>.\n<\/p>\n<p class=\"byline-author\">\n  Posted by Bartlomiej Niechwiej, Software Engineer, and Rob Ennals, Product Manager<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s been a while since we published this blog post. Some of the information may be outdated (for example, some images may be missing, and some links may not work anymore). Read our documentation about site names and breadcrumbs. Thursday, April 16, 2015 Well-structured URLs offer users a quick hint about the page topic and [&hellip;]<\/p>\n","protected":false},"menu_order":83459,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-24876","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24876\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27060"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=24876"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=24876"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=24876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}