{"id":24943,"date":"2016-08-12T00:00:00","date_gmt":"2016-08-12T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/promote-your-local-businesses-reviews-with-schema-org-markup\/"},"modified":"2016-08-12T00:00:00","modified_gmt":"2016-08-12T00:00:00","slug":"promote-your-local-businesses-reviews-with-schema-org-markup","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/promote-your-local-businesses-reviews-with-schema-org-markup\/","title":{"rendered":"Promote your local businesses reviews with schema.org markup"},"content":{"rendered":"<p class=\"gargardate\">Friday, August 12, 2016<\/p>\n<p>\n  Since the launch of<br \/>\n  <a href=\"https:\/\/developers.googleblog.com\/2015\/08\/using-schemaorg-markup-to-promote-your.html\" class=\"external-link\">critic reviews<\/a><br \/>\n  last year, we have been focused on supporting more types of reviews, like restaurant reviews,<br \/>\n  cafes, or any other type of a local business. Recently we&#8217;ve<br \/>\n  <a href=\"https:\/\/search.googleblog.com\/2016\/08\/never-miss-must-try-with-google-search.html\" class=\"external-link\">announced<\/a><br \/>\n  the availability of critic reviews for local businesses. By incorporating structured data to their<br \/>\n  sites, publishers can promote their content on<br \/>\n  <a href=\"https:\/\/www.google.com\/search?q=per%20se%20restaurant&amp;hl=en&amp;gl=us\" class=\"external-link\">local Knowledge Graph cards<\/a><br \/>\n  and users can enjoy a range of reviews and opinions.\n<\/p>\n<p>\n  Critic reviews are available across mobile, tablet and desktop, allowing publishers to increase<br \/>\n  the visibility of their reviews and expose their reviews to new audiences, whenever a local<br \/>\n  Knowledge Graph card is surfaced. English reviews for businesses in the US are already supported<br \/>\n  and we&#8217;ll very soon support many other languages and countries.\n<\/p>\n<p><img decoding=\"async\" alt height=\"480\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-d478e7405fc2.png\" loading=\"lazy\"><\/p>\n<p>\n  Publishers with critic reviews for local entities can get up and running by selecting snippets of<br \/>\n  reviews from their sites and annotating them and the associated business with schema.org markup.<br \/>\n  This process, detailed in our<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/review-snippet-review-aggregaterating-structured-data\/\">critic reviews markup instructions<\/a>,<br \/>\n  allows publishers to communicate to Google which snippet they prefer, what URL is associated with<br \/>\n  the review and other metadata about the local business that allows us to ensure that we&#8217;re showing<br \/>\n  the right review for the right entity.\n<\/p>\n<p>\n  Google can understand a variety of markup formats, including the JSON-LD data format, which makes<br \/>\n  it easier than ever to incorporate structured data about reviews into webpages! Publishers can get<br \/>\n  started<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/review-snippet-review-aggregaterating-structured-data\/\">review structured data<\/a> with our<br \/>\n  documentation. And as always, if you have any questions, please visit our<br \/>\n  <a href=\"https:\/\/support.google.com\/webmasters\/go\/community\" class=\"external-link\">webmaster forums<\/a>.\n<\/p>\n<p class=\"byline-author\">Posted by Jaeho Kang, Software Engineer<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Friday, August 12, 2016 Since the launch of critic reviews last year, we have been focused on supporting more types of reviews, like restaurant reviews, cafes, or any other type of a local business. Recently we&#8217;ve announced the availability of critic reviews for local businesses. By incorporating structured data to their sites, publishers can promote [&hellip;]<\/p>\n","protected":false},"menu_order":82975,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-24943","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24943\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27110"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=24943"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=24943"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=24943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}