{"id":25326,"date":"2024-10-15T00:00:00","date_gmt":"2024-10-15T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/search-central-live-jakarta-and-bangkok-2024-its-a-wrap\/"},"modified":"2024-10-15T00:00:00","modified_gmt":"2024-10-15T00:00:00","slug":"search-central-live-jakarta-and-bangkok-2024-its-a-wrap","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/search-central-live-jakarta-and-bangkok-2024-its-a-wrap\/","title":{"rendered":"Search Central Live Jakarta and Bangkok 2024: it&#8217;s a wrap"},"content":{"rendered":"<p class=\"gargardate\">Tuesday, October 15, 2024<\/p>\n<p>\n  Our first two Search Central Live events in Asia this year have been wrapped up and we finished<br \/>\n  looking back at what we&#8217;ve learned and what we can do better.\n<\/p>\n<h2 id=\"search-central-live-jakarta-2024\" tabindex=\"-1\">Search Central Live Jakarta 2024<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-d6dbf22dea8f.jpg\" loading=\"lazy\" alt=\"Search Central Live Jakarta 2024 collage\"><\/p>\n<p>\n  On July 25, 2024, we were delighted to host 335 people in Jakarta for talks from Googlers and, for<br \/>\n  the first time in Indonesia, community lightning talks! The Google talks focused more on the<br \/>\n  foundation of Search with topics such as how Search works (the longer version), a talk about<br \/>\n  quality and updates, AI and Search, Search features, analyzing traffic drops with Search Console,<br \/>\n  and tips for ecommerce and large sites.\n<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-f2431ca8c093.jpg\" loading=\"lazy\" alt=\"Search Central Live Jakarta 2024 lightning talks pictures collage\"><\/p>\n<p>The community talks were more varied and covered a wide range of topics:<\/p>\n<table>\n<tr>\n<th>Title in Bahasa<\/th>\n<th>Title translation<\/th>\n<th>Speaker<\/th>\n<\/tr>\n<tr>\n<td>Meningkatkan SEO Video dengan VideoObject Markup<\/td>\n<td>Improve Video SEO with VideoObject Markup<\/td>\n<td><a href=\"https:\/\/x.com\/hanscfs\" class=\"external-link\">Hans Christian Ferdinand<\/a><\/td>\n<\/tr>\n<tr>\n<td>Jangan Kejar Traffic!<\/td>\n<td>Don&#8217;t Chase Traffic!<\/td>\n<td><a href=\"https:\/\/farhandwi.com\" class=\"external-link\">Farhan Dwi Sarjono<\/a><\/td>\n<\/tr>\n<tr>\n<td>Skill Penting Untuk Setiap Praktisi SEO Agar Berhasil Dalam Project<\/td>\n<td>Important Skills for Every SEO Practitioner to Be Successful in Projects<\/td>\n<td><a href=\"https:\/\/www.linkedin.com\/in\/eki-riandra-217599106\/\" class=\"external-link\">Eki Riandra<\/a><\/td>\n<\/tr>\n<tr>\n<td>Kreativitas dan SEO: Duet Dinamis agar Website Memikat<\/td>\n<td>Creativity and SEO: A Dynamic Duet for an Attractive Website<\/td>\n<td><a href=\"https:\/\/links.rioburhan.com\" class=\"external-link\">Rio Burhan<\/a><\/td>\n<\/tr>\n<tr>\n<td>Memiliki Website yang Bertahan di Era &#8220;AI Overview&#8221;<\/td>\n<td>Having a Website that Survives in the Era of &#8220;AI Overview&#8221;<\/td>\n<td><a href=\"https:\/\/www.linkedin.com\/in\/ilmanakbar\/\" class=\"external-link\">Ilman Akbar<\/a><\/td>\n<\/tr>\n<\/table>\n<p>\n  Overall, people were very happy with the event. They loved the lightning talks and the Google<br \/>\n  presentations, however also had some suggestions for future events; highlighting three:\n<\/p>\n<ol>\n<li>\n    <strong>More lightning talks:<\/strong> People want to hear more from their peers. From our<br \/>\n    perspective this is doable, since we&#8217;ve received way more pitches for lightning talks than we<br \/>\n    expected. However, at the same time, people also want more Googler&#8217;s talks.\n  <\/li>\n<li>\n    <strong>More technical talks:<\/strong> Going more technical is not a problem for us and<br \/>\n    something we&#8217;ll consider for upcoming talks, however we need to ensure that everyone can enjoy<br \/>\n    these talks, and that it can be actionable and relevant. If we let Cherry talk about the deeply<br \/>\n    technical details of Google News, Gary might fall asleep.\n  <\/li>\n<li>\n    <strong>Varied location:<\/strong> Indonesia is unbelievably and wonderfully large, and thus<br \/>\n     people have to travel long distances to get to a location. One suggestion was that we could<br \/>\n    organize events in Indonesia in multiple locations, or at least vary the location instead of<br \/>\n    just hosting the event in Jakarta every year. We heard you loud and clear and we&#8217;re going to<br \/>\n    look into the feasibility of these suggestions.\n  <\/li>\n<\/ol>\n<p>We hope to see you again next time we&#8217;re in Indonesia!<\/p>\n<h2 id=\"search-central-live-bangkok-2024\" tabindex=\"-1\">Search Central Live Bangkok 2024<\/h2>\n<p>\n  We packed 310 people in the ballroom on August 9, 2024, for the first Search Central Live in<br \/>\n  Thailand (previously in 2019, we hosted a<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/webmaster-conference-an-event-made-for-you\/\">Webmaster Conference<\/a> event in Bangkok).\n<\/p>\n<p>\n  Like in Jakarta, we had talks from Googlers about various foundational topics such as how Search<br \/>\n  works (the longer version), a talk about quality and updates, AI and Search, and managing<br \/>\n  multilingual sites, and we also had a very hands-on talk from our very own<br \/>\n  <a href=\"https:\/\/developers.google.com\/search\/blog\/authors\/daniel-waisberg\">Daniel Waisberg<\/a><br \/>\n  about Google Trends for SEO, and making data available and useful at scale.\n<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-b855c5372cba.jpg\" loading=\"lazy\" alt=\"Weerayut Chalaruk at Search Central Live Bangkok 2024\"><\/p>\n<p>\n  Our<br \/>\n  <a href=\"https:\/\/support.google.com\/webmasters\/community\" class=\"external-link\">Search Central Help Community<\/a><br \/>\n  Product Expert,<br \/>\n  <a href=\"https:\/\/www.linkedin.com\/in\/weechalaruk\" class=\"external-link\">Weerayut Chalaruk<\/a>,<br \/>\n  gave a talk about analyzing traffic drops with Search Console. The talk was well received with<br \/>\n  lots of positive mentions in the post-event survey.\n<\/p>\n<p>So what did we learn in Thailand? Well:<\/p>\n<ol>\n<li>\n    <strong>More everything!<\/strong> More time, more events, more frequency, more topics, and more<br \/>\n    speakers! Hard to argue with that.\n  <\/li>\n<li>\n    <strong>More Q&#038;A:<\/strong> People LOVE Q&#038;As, and this feedback came up in both Jakarta and<br \/>\n    Bangkok. We&#8217;ll see how this might be feasible at future events, bearing in mind that we run on a<br \/>\n    rather tight schedule. We&#8217;re also exploring ways to collate and prioritize live questions with<br \/>\n    the hope to make the Q&#038;A better for everyone.\n  <\/li>\n<li>\n    <strong>A recommended reading list or things people should know pre-event<\/strong>: This is an<br \/>\n    interesting idea we hadn&#8217;t considered in the past. While it&#8217;s more common to have reading<br \/>\n    recommendations for workshops, we can see how that might be helpful for other events as well. If<br \/>\n    you promise to make time to read items on the list, we promise to explore this option. Pinky<br \/>\n    swear!\n  <\/li>\n<\/ol>\n<p><img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-be3d6883cf4a.jpg\" loading=\"lazy\" alt=\"Search Central Live Bangkok 2024 recap collage\"><\/p>\n<p>\n  Next, we&#8217;re going to Malaysia and Taiwan for our last two SCL events in Asia this year, and we are<br \/>\n  so excited! If you speak Mandarin, there&#8217;s still time left to apply for the<br \/>\n  <a href=\"https:\/\/rsvp.withgoogle.com\/events\/search-central-live-taipei-2024\/home\" class=\"external-link\">Search Central Live Taipei 2024<\/a><br \/>\n  event.\n<\/p>\n<p>\n  It&#8217;s been super nice to meet all of you in Jakarta and Bangkok, thank you for coming to spend a<br \/>\n  wonderful day with us! We hope you had a good time and we hope to see everyone again soon!\n<\/p>\n<p class=\"byline-author\">\n  Posted by <a href=\"https:\/\/developers.google.com\/search\/blog\/authors\/cherry-prommawin\">Cherry Prommawin<\/a> and<br \/>\n  <a href=\"https:\/\/developers.google.com\/search\/blog\/authors\/gary-illyes\">Gary Illyes<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tuesday, October 15, 2024 Our first two Search Central Live events in Asia this year have been wrapped up and we finished looking back at what we&#8217;ve learned and what we can do better. Search Central Live Jakarta 2024 On July 25, 2024, we were delighted to host 335 people in Jakarta for talks from [&hellip;]<\/p>\n","protected":false},"menu_order":79989,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25326","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25326\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27446"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25326"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25326"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}