An Ecommerce Q&A: The Industry’s Best Share Their Strategies for 2022
An Ecommerce Q&A: The Industry’s Best Share Their Strategies for 2022 Looking to the future, there’s no denying ecommerce will play a major role in business. Beginning in 2020, the COVID-19 pandemic accelerated an already growing ecommerce market by driving shoppers online. But as we adjust to a new world with covid, many questions remain. Will online sales continue to …
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How to Build an Ecommerce Site in 2022: 7 Simple Steps
How to Build an Ecommerce Site in 2022: 7 Simple Steps If you have an ecommerce business that needs a customer-focused website, or you are looking to start an ecommerce business, you are in luck—there is no better time to get started! In fact, ecommerce sales grew 50% percent during the pandemic. Ecommerce is now an $870 billion dollar industry. With so …
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How an SEO Agency Implemented Ecommerce Analytics for a Bakery’s Website
How an SEO Agency Implemented Ecommerce Analytics for a Bakery’s Website In the last episode of our SEO Reality Show, we walked through how the SEO agency designed and implemented a store section for their bakery client, Edelweiss’, website. In this episode, we’ll share how and why they applied an eсommerce analytics system to track and help grow sales on the bakery’s website. …
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Steps an SEO Agency Took to Create an Ecommerce Page for a Bakery
Steps an SEO Agency Took to Create an Ecommerce Page for a Bakery Welcome back to the next episode of our SEO Reality Show! In previous episodes, we’ve looked at multiple steps that the expert agency took to increase the Edelweiss Bakery’s website ranking potential, including the process of creating strong blog content and checking for potential technical errors. The bakery already had an existing ecommerce …
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Dissecting Ecommerce Growth: The Key Traffic Drivers
Dissecting Ecommerce Growth: The Key Traffic Drivers 2020 has been a year of unprecedented growth for ecommerce businesses. With 2020 ecommerce sales projected to exceed the $4 trillion mark, and many businesses switching to online during the pandemic, the ecommerce market is more overcrowded than ever. This puts the ecommerce entry bar at its highest and pushes existing ecommerce business owners into …
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SEO-Friendly Pagination Strategies for Ecommerce
SEO-Friendly Pagination Strategies for Ecommerce Pagination can be a tricky SEO issue when you get it wrong. This is especially the case for an ecommerce site with a large number of products that will no doubt heavily rely on pagination so that users can find what they are looking for. You can take the concepts explained in this article to …
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SEO Tips for Marketplaces and Ecommerce Websites
eCommerce vs. Marketplace Websites When it comes to e-commerce, marketplaces tend to be overlooked as an area that requires extra SEO considerations that do not apply to typical e-commerce sites. They fall into a unique category where traditional SEO tactics are not necessarily the best option. Certain types of e-commerce sites are considered marketplace sites, as they are acting as the intermediary …
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The Pros and Cons of Going Headless for Your Ecommerce Store
The Pros and Cons of Going Headless for Your Ecommerce Store Do a search for “Headless,” and you will find thousands of articles talking about this new approach. Most authors appreciate it for the freedom it offers for front-end development, while a big chunk of its fan base appreciates its excellent user interface (UI). Regardless, it is ecommerce businesses that are showing a great …
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Research: How Fashion Ecommerce Websites Generate Traffic
State of Fashion It is not the end of window shopping and lines to the fitting room yet, but we are well on the way towards it. In 2018, fashion ecommerce accounted for roughly 20.4% of the total fashion retail sales in the United States. Every year, the category grows by 14.2% and is forecast to generate $112.6B of revenue in the US in 2019. At this …
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Ecommerce SEO: an Interview With Arsen Rabinovich
Ecommerce SEO: an Interview With Arsen Rabinovich eCommerce SEO can be a massive challenge for retailers and webmasters. There is a lot of advice out there, but too often the recommendations don’t come from those that live in the trenches day in and day out. So, I reached out to Arsen Rabinovich, Founder of the TopHatRank marketing agency, to get some insights on eCommerce …
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