{"id":25270,"date":"2023-04-17T00:00:00","date_gmt":"2023-04-17T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/shipping-and-returns-information-on-google-search-web-results\/"},"modified":"2023-04-17T00:00:00","modified_gmt":"2023-04-17T00:00:00","slug":"shipping-and-returns-information-on-google-search-web-results","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/shipping-and-returns-information-on-google-search-web-results\/","title":{"rendered":"Shipping and Returns information on Google Search web results"},"content":{"rendered":"<p class=\"gargardate\">Monday, April 17, 2023<\/p>\n<p>\nGoogle Search now shows an expanded display of shipping and return information on Google Search text results for<br \/>\n  merchant sites. We&#8217;re also making it easier to monitor and fix the structured data required to enable this<br \/>\n  display using the Search Console <a href=\"https:\/\/support.google.com\/webmasters\/answer\/12660034\" class=\"external-link\">Shopping<br \/>\n  reports and tools<\/a>.\n<\/p>\n<h2 id=\"google-is-expanding-the-display-of-shipping-information-on-search\" tabindex=\"-1\">Google is expanding the display of shipping information on Search<\/h2>\n<p>\nWhen shopping, people want to know the total price for the products they&#8217;re purchasing, including the shipping<br \/>\n  price. Shipping speed, cost, and return policy are major factors considered by shoppers when buying products<br \/>\n  online. Often, consumers will not complete a purchase because the shipping cost is too high, the shipping<br \/>\n  speed is not fast enough, or return information isn&#8217;t clear. Therefore, displaying shipping and return<br \/>\n  information clearly up front is critical for the success of your online sales.\n<\/p>\n<p>\n<br \/>Google Search can already display <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/introduction-to-product-structured-data\/\">product pricing<\/a>,<br \/>\n  now your products will be eligible to display Shipping and Return information on Google Search in the US and in<br \/>\n  more countries soon.\n<\/p>\n<p>\n  <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-cedfb2ca10ec.png\" loading=\"lazy\" alt=\"Multi product and single product web result samples\">\n<\/p>\n<h2 id=\"how-to-provide-shipping-and-return-information-to-google\" tabindex=\"-1\">How to provide shipping and return information to Google?<\/h2>\n<p>\nTo show shipping and returning information on product search results, add the information using<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/introduction-to-product-structured-data\/#shipping\">structured data markup<\/a> similar to how<br \/>\n  you have marked your products. If you already submit your product information to Google in the Merchant<br \/>\n  <a href=\"https:\/\/www.google.com\/retail\/solutions\/merchant-center\/\" class=\"external-link\"> Center<\/a>, Google<br \/>\n  will use your Shipping &#038; Returns information from Merchant Center the same way.\n<\/p>\n<h2 id=\"use-search-console-to-monitor-and-fix-your-shipping-and-returns-information\" tabindex=\"-1\">Use Search Console to monitor and fix your shipping and returns information<\/h2>\n<p>\nLastly, Search Console is making it easier to understand when your products are missing this information. If your<br \/>\n  products don&#8217;t have shipping and return information or the shipping and return information was added incorrectly,<br \/>\n  you&#8217;ll receive warnings in the Merchant Listings report and via email notifications.\n<\/p>\n<p>\n  <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-e452e453f70c.png\" loading=\"lazy\" alt=\"Merchant listings Search Console report screenshot\">\n<\/p>\n<p>\nWe hope these additions will help even more when monitoring and fixing how you perform on Search. If you have any questions or concerns,<br \/>\n  please reach out to us via the <a href=\"https:\/\/support.google.com\/webmasters\/threads?thread_filter=(category%3Astructured_data)\" class=\"external-link\">Google<br \/>\n    Search Central Community<\/a> or on <a href=\"https:\/\/twitter.com\/googlesearchc\" class=\"external-link\">Twitter<\/a>.\n<\/p>\n<p class=\"byline-author\">Posted by Niru Singh, Consumer Shopping Product Manager, Scott Ruffner, Merchant Shopping Product Manager,<br \/>\n  and <a href=\"https:\/\/developers.google.com\/search\/blog\/authors\/moshe-samet\">Moshe Samet<\/a>, Search Console Product Manager.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Monday, April 17, 2023 Google Search now shows an expanded display of shipping and return information on Google Search text results for merchant sites. We&#8217;re also making it easier to monitor and fix the structured data required to enable this display using the Search Console Shopping reports and tools. Google is expanding the display of [&hellip;]<\/p>\n","protected":false},"menu_order":80536,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25270","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25270\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27390"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25270"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25270"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}