\n If you’re unable to fulfill orders or many of your products out of stock, you may be considering
\n temporarily closing your online business. If the situation is temporary, meaning you expect to
\n be able to sell products in the coming weeks or months, we recommend that you take action that
\n preserves as much of your site’s standing in Search as possible. This guide explains how you
\n can safely pause your online business.\n <\/p>\n
\n If your situation is temporary and you plan to reopen your online business, we recommend that
\n you keep your site online and limit the functionality. This is the recommended approach since
\n it minimizes any negative effects on your site’s presence in Search. People can still find your
\n products, read reviews, or add wishlists so they can purchase at a later time. We recommend doing the
\n following:\n <\/p>\n
data-nosnippet<\/code> HTML attribute<\/a>.
\n Make sure to follow our
\n guidelines
\n on popups and banners<\/a>.<\/li>\n- Update your structured data<\/b>: If your site uses structured data (for example,
\n Product<\/code><\/a>,
\n Book<\/code><\/a>,
\n Event<\/code><\/a>), make sure to adjust it appropriately
\n (reflecting the current product availability, or changing events to cancelled). If your business has a
\n physical storefront, update Local Business
\n structured data<\/a> to reflect current opening hours.<\/li>\n- Check your Merchant Center feed<\/b>: If you use Merchant Center, follow the
\n best practices for the
\n availability attribute<\/a>.<\/li>\n- Tell Google about your updates<\/b>: To ask Google to recrawl a
\n limited number of pages (for example, the home page), use Search Console<\/a>. For a larger number of pages (for example, all of your product
\n pages), use sitemaps<\/a>.<\/li>\n<\/ul>\nNot recommended: Disable the whole website
\n <\/h2>\n