{"id":28472,"date":"2026-09-08T21:56:08","date_gmt":"2026-09-08T18:56:08","guid":{"rendered":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/moving-a-website-to-an-address-with-the-www-prefix-and-back\/"},"modified":"2026-09-09T00:47:43","modified_gmt":"2026-09-08T21:47:43","slug":"moving-a-website-to-an-address-with-the-www-prefix-and-back","status":"publish","type":"ar_ykb","link":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/moving-a-website-to-an-address-with-the-www-prefix-and-back\/","title":{"rendered":"Moving a website to an address with the www prefix and back"},"content":{"rendered":"<p>Yandex treats <code>example.com<\/code> and <code>www.example.com<\/code> as different websites \u2014 and, combined with protocol, one domain can present four distinct addresses. Until the robot works out that the content is identical, those addresses <strong>compete with each other<\/strong>, and the loser gives up traffic and positions for nothing.<\/p>\n<h2>Yandex has no preference<\/h2>\n<p>It does not matter to Yandex whether the address carries the prefix. The prefix dates from the 1990s and today survives mostly in platform configuration. What matters is that you choose one and make it unambiguous.<\/p>\n<h2>The procedure<\/h2>\n<ol>\n<li><strong>Both addresses in the console<\/strong>, rights verified on each.<\/li>\n<li><strong>Content and availability checks<\/strong> \u2014 the main content must match (text, graphics, contact details), the new address must not be grouped with someone else&#8217;s site, server response under 10 seconds, <code>200 OK<\/code> on the new address and <code>200<\/code> or a redirect on the old, and both allowed in identical <code>robots.txt<\/code> files.<\/li>\n<li><strong>Point the old address at the new one<\/strong> by one of three means: a <code>301<\/code>\/<code>302<\/code> redirect page to page; <code>rel=\"canonical\"<\/code> on the old pages pointing at the new ones, in the HTML or the HTTP header; or the <code>refresh<\/code> meta tag, which is sometimes read as a <code>302<\/code>.<\/li>\n<li><strong>Relocate site<\/strong> under Indexing, choosing the direction of the move.<\/li>\n<\/ol>\n<p>Note that this page offers canonical as a legitimate alternative to redirecting \u2014 the domain-move procedure does not. Where a redirect is impractical, that is the route.<\/p>\n<h2>What merging does and does not give you<\/h2>\n<p>Some accumulated signals transfer, and external links to the old address count for the new one. But Yandex repeats the caution: merging does not guarantee the same page count, ranking or traffic.<\/p>\n<h2>The redirect rule that matters<\/h2>\n<p>Redirect home page to home page and internal page to corresponding internal page. Collapsing everything onto the home page is explicitly discouraged \u2014 it strands users and slows the robot&#8217;s discovery of the new site.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yandex treats example.com and www.example.com as different websites \u2014 and, combined with protocol, one domain can present four distinct addresses. Until the robot works out that the content is identical, those addresses compete with each other, and the loser gives up traffic and positions for nothing. Yandex has no preference It does not matter to [&hellip;]<\/p>\n","protected":false},"menu_order":48,"template":"","meta":{"footnotes":""},"ar_ykb_kategori":[759],"ar_ykb_etiket":[],"class_list":["post-28472","ar_ykb","type-ar_ykb","status-publish","has-post-thumbnail","hentry","ar_ykb_kategori-site-move-alternate-site-addresses"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_ykb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28472\/revisions"}],"predecessor-version":[{"id":29063,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28472\/revisions\/29063"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28854"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28472"}],"wp:term":[{"taxonomy":"ar_ykb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_kategori?post=28472"},{"taxonomy":"ar_ykb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_etiket?post=28472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}