{"id":28533,"date":"2026-09-08T21:56:08","date_gmt":"2026-09-08T18:56:08","guid":{"rendered":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/additional-ranking-signals\/"},"modified":"2026-09-09T02:34:34","modified_gmt":"2026-09-08T23:34:34","slug":"additional-ranking-signals","status":"publish","type":"ar_ykb","link":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/additional-ranking-signals\/","title":{"rendered":"Additional ranking signals"},"content":{"rendered":"

This page describes something unusual: Yandex ranks corporate sites partly on signals about how the business behaves toward its customers<\/strong>. Not the site’s markup, not its links \u2014 its conduct.<\/p>\n

The stated intent<\/h2>\n

Users should encounter dubious businesses less often, and honest businesses should gain more customers. The algorithm identifies sites and businesses acting in bad faith \u2014 Yandex’s example is a company that deliberately fails to provide services already paid for, or provides them improperly.<\/p>\n

How it avoids being gamed<\/h2>\n

It relies on many factors and combines signals with cross-verification of data<\/strong>, which Yandex says makes fake complaints about competitors and self-published reviews useless. That claim matters in both directions: a competitor cannot bury you under invented complaints, and you cannot lift yourself with bought praise.<\/p>\n

The distinction, in Yandex’s own examples<\/h2>\n
    \n
  • Business A takes full prepayment for cleaning, and nobody arrives or ever intended to. The flow of signals is regular, the conclusion is bad faith, and the site’s standing is heavily affected.<\/li>\n
  • Business B assembles furniture well and on time, but was once significantly late and left a customer dissatisfied. This does not affect ranking<\/strong> \u2014 no business is immune to mistakes, force majeure or misunderstandings, and there was no malicious intent.<\/li>\n<\/ul>\n

    The line is pattern and intent<\/em>, not incident count. One bad month does not qualify; a business model that systematically fails customers does.<\/p>\n

    The only remedy<\/h2>\n

    Yandex is blunt: the sole way to change the algorithm’s treatment of a site is to change how the business treats its customers<\/strong>. As new signals accumulate, the algorithm re-assesses and the site can recover.<\/p>\n

    What this means for an SEO engagement<\/h2>\n

    There is no technical work that addresses this. If a client’s site is affected, the honest answer is operational, and any agency claiming to fix it with markup or links is selling something that cannot work \u2014 the signals are about deliveries, refunds and promises, and cross-verified precisely so that on-site changes cannot fake them.<\/p>\n","protected":false},"excerpt":{"rendered":"

    This page describes something unusual: Yandex ranks corporate sites partly on signals about how the business behaves toward its customers. Not the site’s markup, not its links \u2014 its conduct. The stated intent Users should encounter dubious businesses less often, and honest businesses should gain more customers. The algorithm identifies sites and businesses acting in […]<\/p>\n","protected":false},"menu_order":109,"template":"","meta":{"footnotes":""},"ar_ykb_kategori":[767],"ar_ykb_etiket":[],"class_list":["post-28533","ar_ykb","type-ar_ykb","status-publish","has-post-thumbnail","hentry","ar_ykb_kategori-how-do-i-improve-the-sites-ranking-in-the-search"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_ykb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28533\/revisions"}],"predecessor-version":[{"id":29152,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28533\/revisions\/29152"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28915"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28533"}],"wp:term":[{"taxonomy":"ar_ykb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_kategori?post=28533"},{"taxonomy":"ar_ykb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_etiket?post=28533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}