\u30af\u30ea\u30c3\u30af\u7387\u3092\u6700\u5927<\/a>30\u30d1\u30fc\u30bb\u30f3\u30c8\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002\u95a2\u9023\u5546\u54c1\u304b\u3089\u306e\u4e00\u8cab\u3057\u305f\u5185\u90e8\u30ea\u30f3\u30af\u306f\u30ea\u30f3\u30af\u30a8\u30af\u30a4\u30c6\u30a3\u3092\u5206\u6563\u3057\u3001\u5168\u4f53\u7684\u306a\u30b5\u30a4\u30c8\u6a29\u5a01\u3092\u5f37\u5316\u3057\u307e\u3059\u3002<\/p>\n\u30e1\u30bf\u30bf\u30b0\u3068URL\u69cb\u9020\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/h3>\n
\u30e1\u30bf\u30bf\u30a4\u30c8\u30eb\u3068\u8aac\u660e\u306f\u7c21\u6f54\u3067\u30ad\u30fc\u30ef\u30fc\u30c9\u8c4a\u5bcc\u3067\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002Shopify\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306f\u3053\u308c\u3092\u7c21\u7d20\u5316\u3057\u3001\u7ba1\u7406\u30d1\u30cd\u30eb\u3067\u7de8\u96c6\u53ef\u80fd\u306a\u30bf\u30b0\u3092\u81ea\u52d5\u751f\u6210\u3057\u307e\u3059\u3002Magento\u3067\u306f\u3001\u30ab\u30b9\u30bf\u30e0\u30e2\u30b8\u30e5\u30fc\u30eb\u304c\u6570\u5343\u306eSKU\u306b\u308f\u305f\u308b\u30e6\u30cb\u30fc\u30af\u306a\u30e1\u30bf\u3092\u4fdd\u8a3c\u3057\u307e\u3059\u3002URL\u306f\u77ed\u304f\u3001\u8a18\u8ff0\u7684\u3067\u968e\u5c64\u7684\uff08\u4f8b\uff1a\/category\/subcategory\/product-name\uff09\u3067\u3001\u30af\u30ed\u30fc\u30e9\u30d3\u30ea\u30c6\u30a3\u3092\u52a9\u3051\u307e\u3059\u3002<\/p>\n
Canonical\u30bf\u30b0\u306f\u30d0\u30ea\u30a2\u30f3\u30c8\u5546\u54c1\u306e\u91cd\u8907\u30b3\u30f3\u30c6\u30f3\u30c4\u554f\u984c\u3092\u9632\u304e\u307e\u3059\u3002\u4e21\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u3082HTTPS\u306e\u65bd\u884c\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u3092\u793a\u3059\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u56e0\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u6700\u9069\u5316\u306f\u30aa\u30f3\u9801\u8981\u7d20\u3092\u6d17\u7df4\u3057\u3001\u96fb\u5b50\u5546\u53d6\u5f15\u30b5\u30a4\u30c8\u306b\u8cea\u306e\u9ad8\u3044\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u99c6\u52d5\u3057\u307e\u3059\u3002<\/p>\n
Shopify\u3068Magento\u30b5\u30a4\u30c8\u306b\u4e0d\u53ef\u6b20\u306a\u6280\u8853SEO\u76e3\u67fb<\/h2>\n\u30b5\u30a4\u30c8\u901f\u5ea6\u6700\u9069\u5316\u3068Core Web Vitals<\/h3>\n
\u6280\u8853SEO\u306f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u57fa\u76e4\u3067\u3001\u30b5\u30a4\u30c8\u901f\u5ea6\u304c\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u76f4\u63a5\u5f71\u97ff\u3057\u307e\u3059\u3002Shopify\u306e\u30db\u30b9\u30c8\u74b0\u5883\u306f\u81ea\u52d5\u6700\u9069\u5316\u3055\u308c\u307e\u3059\u304c\u3001Booster\u306a\u3069\u306e\u30a2\u30d7\u30ea\u306f\u753b\u50cf\u5727\u7e2e\u3068CSS\u6700\u5c0f\u5316\u3067\u3088\u308a\u901f\u3044\u30ed\u30fc\u30c9\u3092\u5b9f\u73fe\u3057\u307e\u3059\u30023\u79d2\u4ee5\u5185\u306e\u30da\u30fc\u30b8\u901f\u5ea6\u3092\u76ee\u6307\u3057\u3001Google\u306eCore Web Vitals\uff08Largest Contentful Paint\u3001First Input Delay\u3001Cumulative Layout Shift\uff09\u306b\u6cbf\u3044\u307e\u3059\u3002<\/p>\n
Magento\u30b5\u30a4\u30c8\u306f\u3057\u3070\u3057\u3070\u30bb\u30eb\u30d5\u30db\u30b9\u30c8\u306e\u305f\u3081\u3001\u30ad\u30e3\u30c3\u30b7\u30f3\u30b0\u306e\u6709\u52b9\u5316\u3084CDN\u7d71\u5408\u306a\u3069\u306e\u30b5\u30fc\u30d0\u30fc\u30c4\u30a4\u30fc\u30af\u304c\u5fc5\u8981\u3067\u3059\u3002GTmetrix\u306a\u3069\u306e\u30c4\u30fc\u30eb\u304c\u554f\u984c\u3092\u8a3a\u65ad\u3057\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u9045\u5ef6\u30ed\u30fc\u30c9\u306a\u3069\u306e\u6700\u9069\u5316\u3092\u30ac\u30a4\u30c9\u3057\u307e\u3059\u3002\u30e2\u30d0\u30a4\u30eb\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u306f\u5fc5\u9808\u3067\u3001Google\u306eMobile-Friendly Tool\u3067\u30c7\u30d0\u30a4\u30b9\u6a2a\u65ad\u306e\u30b7\u30fc\u30e0\u30ec\u30b9\u306a\u4f53\u9a13\u3092\u30c6\u30b9\u30c8\u3057\u307e\u3059\u3002<\/p>\n
XML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u3001Robots.txt\u3001\u304a\u3088\u3073\u30af\u30ed\u30fc\u30e9\u30d3\u30ea\u30c6\u30a3\u6539\u5584<\/h3>\n
\u30af\u30ed\u30fc\u30e9\u30fc\u306e\u305f\u3081\u306e\u30ad\u30fc\u9801\u3092\u5f37\u8abf\u3059\u308bXML\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u3092\u751f\u6210\u30fb\u9001\u4fe1\u3057\u307e\u3059\u3002Shopify\u306f\u3053\u308c\u3092\u30cd\u30a4\u30c6\u30a3\u30d6\u751f\u6210\uff1bMagento\u306f\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u66f4\u65b0\u306e\u305f\u3081\u306e\u62e1\u5f35\u3092\u4f7f\u3044\u307e\u3059\u3002Robots.txt\u3092\u975e\u5fc5\u9808\u30d1\u30b9\u3092\u30d6\u30ed\u30c3\u30af\u3059\u308b\u3088\u3046\u8a2d\u5b9a\u3057\u3001\u30ea\u30bd\u30fc\u30b9\u306e\u7121\u99c4\u3092\u9632\u304e\u307e\u3059\u3002Search Console\u7d4c\u7531\u306e\u30a4\u30f3\u30c7\u30af\u30bb\u30fc\u30b7\u30e7\u30f3\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3067404\u3084\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u30c1\u30a7\u30fc\u30f3\u306a\u3069\u306e\u30af\u30ed\u30fc\u30eb\u30a8\u30e9\u30fc\u3092\u7279\u5b9a\u3057\u3001\u8fc5\u901f\u306b\u89e3\u6c7a\u3057\u307e\u3059\u3002<\/p>\n
Schema\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306f\u30ec\u30d3\u30e5\u30fc\u3084\u4fa1\u683c\u306e\u305f\u3081\u306e\u30af\u30ed\u30fc\u30eb\u7406\u89e3\u3092\u5f37\u5316\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6280\u8853\u7684\u5074\u9762\u306f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u96fb\u5b50\u5546\u53d6\u5f15\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u52b9\u7387\u7684\u306b\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3057\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b\u3053\u3068\u3092\u4fdd\u8a3c\u3057\u3001\u9577\u671f\u7684\u306aSEO\u30d8\u30eb\u30b9\u3092\u80b2\u307f\u307e\u3059\u3002<\/p>\n
\u96fb\u5b50\u5546\u53d6\u5f15SEO\u306b\u304a\u3051\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7d71\u5408<\/h2>\n\u6559\u80b2\u7684\u306a\u30d6\u30ed\u30b0\u3068\u30ac\u30a4\u30c9\u306e\u958b\u767a<\/h3>\n
\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u5546\u54c1\u3092\u8d85\u3048\u305f\u30e6\u30fc\u30b6\u30fc\u30af\u30a8\u30ea\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3067SEO\u3092\u5897\u5e45\u3057\u307e\u3059\u3002Shopify\u306e\u30d6\u30ed\u30b0\u306f\u7c21\u5358\u306a\u516c\u958b\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3001\u300c\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u306e\u30c8\u30c3\u30d7\u30c8\u30ec\u30f3\u30c9\u300d\u306a\u3069\u306e\u30ac\u30a4\u30c9\u306b\u7406\u60f3\u7684\u3067\u3059\u3002\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u7d44\u307f\u8fbc\u307f\u3001\u30d8\u30c3\u30c0\u30fc\u3067\u30b9\u30ad\u30e3\u30ca\u30d3\u30ea\u30c6\u30a3\u3092\u5411\u4e0a\u3057\u3001\u5185\u90e8\u30ea\u30f3\u30af\u3067\u5546\u54c1\u30da\u30fc\u30b8\u306b\u30ea\u30f3\u30af\u3057\u307e\u3059\u3002<\/p>\n
Magento\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30b9\u30c6\u30fc\u30b8\u30f3\u30b0\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u6cbf\u3063\u305f\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u30ea\u30ea\u30fc\u30b9\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002\u30d4\u30e9\u30fc\u30b3\u30f3\u30c6\u30f3\u30c4\u30af\u30e9\u30b9\u30bf\u306b\u7126\u70b9\u3092\u5f53\u3066\u3001\u30b3\u30a2\u8a18\u4e8b\u304c\u30b5\u30dd\u30fc\u30c8\u30d4\u30fc\u30b9\u306b\u30ea\u30f3\u30af\u3057\u3001\u6a29\u5a01\u3092\u69cb\u7bc9\u3057\u307e\u3059\u3002\u30ec\u30d3\u30e5\u30fc\u306a\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u65b0\u9bae\u3055\u3068\u4fe1\u983c\u30b7\u30b0\u30ca\u30eb\u3092\u8ffd\u52a0\u3057\u307e\u3059\u3002<\/p>\n
\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u305f\u3081\u306e\u30d3\u30b8\u30e5\u30a2\u30eb\u3068\u30d3\u30c7\u30aa\u30b3\u30f3\u30c6\u30f3\u30c4<\/h3>\n
\u30a4\u30f3\u30d5\u30a9\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u30b9\u3068\u30d3\u30c7\u30aa\u306f\u6ede\u5728\u6642\u9593\u3068\u30b7\u30a7\u30a2\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002Shopify\u306fYouTube\u3092\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u57cb\u3081\u8fbc\u307f\uff1bMagento\u306f\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u5fc5\u8981\u3068\u3057\u307e\u3059\u304c\u3001\u30ab\u30b9\u30bf\u30e0\u30d3\u30c7\u30aa\u30d7\u30ec\u30fc\u30e4\u30fc\u3067\u512a\u308c\u307e\u3059\u3002SEO\u4fa1\u5024\u306e\u305f\u3081\u306e\u30c8\u30e9\u30f3\u30b9\u30af\u30ea\u30d7\u30c8\u3067\u6700\u9069\u5316\u3057\u307e\u3059\u3002Alt\u30c6\u30ad\u30b9\u30c8\u3068\u30ad\u30e3\u30d7\u30b7\u30e7\u30f3\u3067\u30a2\u30af\u30bb\u30b7\u30d3\u30ea\u30c6\u30a3\u3092\u78ba\u4fdd\u3057\u3001\u30ea\u30fc\u30c1\u3092\u62e1\u5927\u3057\u307e\u3059\u3002<\/p>\n
\u3053\u306e\u30de\u30eb\u30c1\u30e1\u30c7\u30a3\u30a2\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3060\u3051\u3067\u306a\u304f\u3001\u91cd\u8981\u306a\u30aa\u30d5\u30da\u30fc\u30b8SEO\u30b3\u30f3\u30dd\u30fc\u30cd\u30f3\u30c8\u3067\u3042\u308b\u30d0\u30c3\u30af\u30ea\u30f3\u30af\u3092\u7372\u5f97\u3057\u307e\u3059\u3002<\/p>\n
\u96fb\u5b50\u5546\u53d6\u5f15\u6210\u9577\u306e\u305f\u3081\u306e\u30aa\u30d5\u30da\u30fc\u30b8SEO\u3068\u30ea\u30f3\u30af\u30d3\u30eb\u30c7\u30a3\u30f3\u30b0<\/h2>\n\u6226\u7565\u7684\u306a\u9ad8\u54c1\u8cea\u30d0\u30c3\u30af\u30ea\u30f3\u30af\u306e\u69cb\u7bc9<\/h3>\n
\u30aa\u30d5\u30da\u30fc\u30b8SEO\u306f\u4fe1\u983c\u3067\u304d\u308b\u30bd\u30fc\u30b9\u304b\u3089\u306e\u30d0\u30c3\u30af\u30ea\u30f3\u30af\u306b\u4f9d\u5b58\u3057\u307e\u3059\u3002\u696d\u754c\u30b5\u30a4\u30c8\u3078\u306e\u30b2\u30b9\u30c8\u6295\u7a3f\u306fShopify\u3084Magento\u30b9\u30c8\u30a2\u306b\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3068\u6a29\u5a01\u3092\u99c6\u52d5\u3057\u307e\u3059\u3002Moz\u306a\u3069\u306e\u30c4\u30fc\u30eb\u304c\u30ea\u30f3\u30af\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3092\u8ffd\u8de1\u3057\u3001\u9ad8DA\u30c9\u30e1\u30a4\u30f3\u304b\u3089\u306edofollow\u30ea\u30f3\u30af\u3092\u512a\u5148\u3057\u307e\u3059\u3002<\/p>\n
\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3084\u30c7\u30a3\u30ec\u30af\u30c8\u30ea\u3068\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3067\u30ea\u30fc\u30c1\u3092\u5897\u5e45\u3057\u307e\u3059\u3002\u30b9\u30d1\u30e0\u7684\u624b\u6cd5\u3092\u907f\u3051\u3001\u5171\u540c\u4f5c\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u306a\u3069\u306e\u4fa1\u5024\u4ea4\u63db\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3059\u3002<\/p>\n
\u5b9f\u5e97\u8217\u7d71\u5408\u306e\u305f\u3081\u306e\u30ed\u30fc\u30ab\u30ebSEO<\/h3>\n
\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001\u30ed\u30fc\u30ab\u30ebSEO\u304cGoogle My Business\u30ea\u30b9\u30c8\u3092\u4e3b\u5f35\u3057\u3001\u300c\u8fd1\u304f\u306e\u300d\u691c\u7d22\u3092\u6700\u9069\u5316\u3057\u307e\u3059\u3002Shopify\u30a2\u30d7\u30ea\u304c\u30ed\u30b1\u30fc\u30b7\u30e7\u30f3\u30da\u30fc\u30b8\u3092\u6271\u3044\uff1bMagento\u306f\u30b8\u30aa\u30bf\u30fc\u30b2\u30c3\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002\u30ec\u30d3\u30e5\u30fc\u7ba1\u7406\u3067\u4fe1\u983c\u6027\u3092\u69cb\u7bc9\u3057\u3001\u30ed\u30fc\u30ab\u30eb\u30d1\u30c3\u30af\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u5f71\u97ff\u3057\u307e\u3059\u3002<\/p>\n
\u6e2c\u5b9a\u3068\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u99c6\u52d5\u306eSEO\u6d17\u7df4<\/h2>\n\u96fb\u5b50\u5546\u53d6\u5f15SEO\u3067\u8ffd\u8de1\u3059\u308b\u30ad\u30fc\u6307\u6a19<\/h3>\n
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A\/B\u30c6\u30b9\u30c8\u3068\u7d99\u7d9a\u7684\u6539\u5584<\/h3>\n
Optimizely\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u30da\u30fc\u30b8\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3067A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u30a4\u30c6\u30ec\u30fc\u30c8\u3057\u3001\u30e1\u30bf\u8a18\u8ff0\u3084\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u6d17\u7df4\u3057\u307e\u3059\u3002Hotjar\u306e\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u304c\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u660e\u3089\u304b\u306b\u3057\u3001SEO\u8abf\u6574\u3092\u60c5\u5831\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n
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Shopify\u3068Magento\u306eSEO\u6a5f\u80fd\u306f\u3069\u3046\u9055\u3046\u304b\uff1f<\/h3>\n
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Shopify\u3068Magento\u30b9\u30c8\u30a2\u3067Schema\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u3069\u3046\u5b9f\u88c5\u3059\u308b\u304b\uff1f<\/h3>\n
\u5546\u54c1\u3001\u30ec\u30d3\u30e5\u30fc\u3001FAQ\u306e\u305f\u3081\u306eJSON-LD\u30b9\u30ad\u30fc\u30de\u3092\u30a2\u30d7\u30ea\u3084\u62e1\u5f35\u3067\u4f7f\u7528\u3057\u307e\u3059\u3002Shopify\u306eJSON\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u304c\u7c21\u7d20\u5316\uff1bMagento\u306e\u30ec\u30a4\u30a2\u30a6\u30c8\u66f4\u65b0\u304c\u30b5\u30a4\u30c8\u5168\u4f53\u9069\u7528\u3092\u53ef\u80fd\u306b\u3057\u3001\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3067\u8996\u8a8d\u6027\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002<\/p>\n
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