{"id":66673,"date":"2026-04-02T21:05:28","date_gmt":"2026-04-02T21:05:28","guid":{"rendered":"https:\/\/alienroad.com\/%eb%b6%84%eb%a5%98%eb%90%98%ec%a7%80-%ec%95%8a%ec%9d%8c\/mastering-local-seo-small-businesses-3\/"},"modified":"2026-04-03T22:09:04","modified_gmt":"2026-04-03T22:09:04","slug":"mastering-local-seo-small-businesses-3","status":"publish","type":"post","link":"https:\/\/alienroad.com\/ko\/seo-2\/mastering-local-seo-small-businesses-3\/","title":{"rendered":"\ub85c\uceec SEO \ub9c8\uc2a4\ud130\ud558\uae30: \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\ub97c \uc704\ud55c \ub2e8\uacc4\ubcc4 \uac00\uc774\ub4dc"},"content":{"rendered":"<div class=\"toc\">\n<h2>\ubaa9\ucc28<\/h2>\n<ul>\n<li>\ub85c\uceec SEO\uc758 \uae30\ubcf8 \uc774\ud574<\/li>\n<li>\uad6c\uae00 \ube44\uc988\ub2c8\uc2a4 \ud504\ub85c\ud544 \uc124\uc815 \ubc0f \ucd5c\uc801\ud654<\/li>\n<li>\ub85c\uceec SEO\ub97c \uc704\ud55c \ud6a8\uacfc\uc801\uc778 \ud0a4\uc6cc\ub4dc \uc5f0\uad6c<\/li>\n<li>\ub85c\uceec SEO\ub97c \uc704\ud55c \uc628\ud398\uc774\uc9c0 \ucd5c\uc801\ud654 \uae30\ubc95<\/li>\n<li>\ub85c\uceec \uc778\uc6a9 \uad6c\ucd95 \ubc0f \uad00\ub9ac<\/li>\n<li>\ub85c\uceec \ub9c1\ud06c \ube4c\ub529 \uc804\ub7b5 \uac1c\ubc1c<\/li>\n<li>\ub85c\uceec SEO\ub97c \uc704\ud55c \uace0\uac1d \ub9ac\ubdf0 \ud65c\uc6a9<\/li>\n<li>\ub85c\uceec SEO \uc131\uacfc \ucd94\uc801 \ubc0f \uce21\uc815<\/li>\n<li>\uc790\uc8fc \ubb3b\ub294 \uc9c8\ubb38<\/li>\n<\/ul>\n<\/div>\n<h2 id=\"section-1\">\ub85c\uceec SEO\uc758 \uae30\ubcf8 \uc774\ud574<\/h2>\n<figure class=\"wp-block-image\" style=\"margin:24px 0\"><img decoding=\"async\" src=\"https:\/\/pixabay.com\/get\/g79e3abc679934c0a9b4d19d648b53c8411687857e247df22a8d2ce7acf09c99248f796be192e8481ba4843df48af783133121da71b3efa517feba1cb76ffe84d_1280.jpg\" alt=\"\ud589\ub3d9\" style=\"max-width:100%;height:auto;border-radius:8px\" loading=\"lazy\" title=\"\"><\/figure>\n<p><a href=\"https:\/\/alienroad.com\/?p=60609\">\ub85c\uceec SEO<\/a>\ub294 \ud2b9\uc815 \uc9c0\ub9ac\uc801 \uc601\uc5ed\uc744 \ub300\uc0c1\uc73c\ub85c \ud558\ub294 \ube44\uc988\ub2c8\uc2a4\uc758 \uac80\uc0c9 \uc5d4\uc9c4 \uac00\uc2dc\uc131\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ub370 \uc911\uc810\uc744 \ub461\ub2c8\ub2e4. \uae00\ub85c\ubc8c SEO\uc640 \ub2ec\ub9ac, &#8220;\ub0b4 \uadfc\ucc98 \ucee4\ud53c\uc20d&#8221; \uac19\uc740 \ucffc\ub9ac\ub97c \ub300\uc0c1\uc73c\ub85c \ud558\uba70, BrightLocal\uc758 2023\ub144 \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74 \uc774\ub294 \uc804\uccb4 \uac80\uc0c9\uc758 28%\ub97c \ucc28\uc9c0\ud569\ub2c8\ub2e4. \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\ub294 \uac80\uc0c9 \ud6c4 24\uc2dc\uac04 \uc774\ub0b4\uc5d0 \ub85c\uceec \ube44\uc988\ub2c8\uc2a4 \uc6f9\uc0ac\uc774\ud2b8\ub97c \ubc29\ubb38\ud558\ub294 \uc18c\ube44\uc790\uc758 76%\uac00 \uad6c\ub9e4\ub85c \uc774\uc5b4\uc9c0\uae30 \ub54c\ubb38\uc5d0 \ud070 \uc774\uc810\uc744 \uc5bb\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uae30\ubcf8\uc744 \uc774\ud574\ud558\uba74 \ucee4\ubba4\ub2c8\ud2f0 \ub0b4 \uc0ac\uc6a9\uc790 \uc758\ub3c4\uc5d0 \ub9de\ub294 \ub178\ub825\uc744 \uc6b0\uc120\uc2dc\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc8fc\uc694 \uc694\uc18c\uc5d0\ub294 \uc704\uce58 \uae30\ubc18 \ud0a4\uc6cc\ub4dc, \uc77c\uad00\ub41c \ube44\uc988\ub2c8\uc2a4 \uc815\ubcf4, \ubaa8\ubc14\uc77c \ucd5c\uc801\ud654\uac00 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc2dc\uc560\ud2c0\uc758 \ubca0\uc774\ucee4\ub9ac\ub294 &#8220;\uce90\ud53c\ud1a8 \ud790 \ucd5c\uace0\uc758 \ud398\uc774\uc2a4\ud2b8\ub9ac&#8221;\ub97c \ub300\uc0c1\uc73c\ub85c \ud604\uc9c0\uc778\uc744 \uc720\uce58\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. Moz\uc758 \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \uc644\uc804\ud55c \ub85c\uceec \ud504\ub85c\ud544\uc744 \uac00\uc9c4 \ube44\uc988\ub2c8\uc2a4\ub294 \uc9c0\ub3c4 \ud329\uc5d0\uc11c \ub354 \ub192\uc740 \uc21c\uc704\ub97c \ucc28\uc9c0\ud558\uba70, \uc774\ub294 \ub85c\uceec \uac80\uc0c9\uc758 44%\uc5d0\uc11c \ub098\ud0c0\ub0a9\ub2c8\ub2e4. \uc774\ub97c \ubb34\uc2dc\ud558\uba74 \uae30\ud68c\ub97c \uc783\uc744 \uc218 \uc788\uc73c\uba70, \ub85c\uceec \ubaa8\ubc14\uc77c \uac80\uc0c9\uc758 88%\uac00 \uc77c\uc8fc\uc77c \uc774\ub0b4\uc5d0 \ub9e4\uc7a5 \ubc29\ubb38\uc73c\ub85c \uc774\uc5b4\uc9d1\ub2c8\ub2e4.<\/p>\n<h3>\uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\uc5d0\uac8c \ub85c\uceec SEO\uac00 \uc911\uc694\ud55c \uc774\uc720<\/h3>\n<p><a href=\"https:\/\/alienroad.com\/?p=60609\">\uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4<\/a>\ub294 \ucee4\ubba4\ub2c8\ud2f0 \uc5f0\uacb0\uc5d0 \uc758\uc874\ud558\uba70, \ub85c\uceec SEO\ub294 \uc774\ub97c \ub514\uc9c0\ud138\uc801\uc73c\ub85c \ud655\ub300\ud569\ub2c8\ub2e4. Google\uc758 \uacbd\uc81c \uc601\ud5a5 \ubcf4\uace0\uc11c \ub370\uc774\ud130\uc5d0 \ub530\ub974\uba74 \ub85c\uceec \uac80\uc0c9\uc740 \ubbf8\uad6d \ud3c9\uade0 \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\uc5d0 \uc5f0\uac04 10,000\ub2ec\ub7ec\uc758 \ub9e4\ucd9c\uc744 \uc0dd\uc131\ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \ub9e4\uc6d4 10\uc5b5 \uac74\uc758 \ub85c\uceec \ucffc\ub9ac\uc5d0 \ubcf4\uc774\uc9c0 \uc54a\uac8c \ub429\ub2c8\ub2e4. \ud6a8\uacfc\uc801\uc778 \ub85c\uceec SEO\ub294 \uc21c\uc704\ub97c \ub192\uc77c \ubfd0\ub9cc \uc544\ub2c8\ub77c \uac80\uc99d\ub41c \uc815\ubcf4\ub97c \ud1b5\ud574 \uc2e0\ub8b0\ub97c \uad6c\ucd95\ud569\ub2c8\ub2e4.<\/p>\n<p>\uacbd\uc7c1 \ubd84\uc11d\uc740 \uaca9\ucc28\ub97c \ub4dc\ub7ec\ub0b4\uba70, SEMrush \uac19\uc740 \ub3c4\uad6c\ub294 \uacbd\uc7c1\uc790\uc758 \ub85c\uceec \uac15\uc810\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, &#8220;\uc624\uc2a4\ud2f4 \ube44\uc0c1 \ubc30\uad00&#8221;\uc744 \ucd5c\uc801\ud654\ud55c \ub85c\uceec \ubc30\uad00\uacf5\uc740 \ud1b5\ud654\uac00 35% \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. \uc774 \ud45c\uc801 \uc811\uadfc\uc740 \uc790\uc6d0\uc744 \uace0\uc218\uc775 \ud65c\ub3d9\uc5d0 \uc9d1\uc911\uc2dc\ud0b5\ub2c8\ub2e4. \uad81\uadf9\uc801\uc73c\ub85c \ub85c\uceec SEO\ub294 \uadfc\uc811\uc131\uc744 \uc774\uc775\uc73c\ub85c \uc804\ud658\ud569\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\ub85c\uceec \uac80\uc0c9\uc740 \ubaa8\ub4e0 \ucffc\ub9ac\uc758 28%\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\uba70, \uc9c0\ub9ac\uc801 \uad00\ub828\uc131\uc744 \uac15\uc870\ud569\ub2c8\ub2e4.<\/li>\n<li>\ubaa8\ubc14\uc77c \uc0ac\uc6a9\uc790\ub294 \ub85c\uceec \ud2b8\ub798\ud53d\uc758 50%\ub97c \uc720\ubc1c\ud558\uba70, \ube60\ub978 \ub85c\ub529 \uc0ac\uc774\ud2b8\uac00 \ud544\uc694\ud569\ub2c8\ub2e4.<\/li>\n<li>88%\uc758 \uc18c\ube44\uc790\uac00 \uc628\ub77c\uc778 \ub9ac\ubdf0\ub97c \uac1c\uc778 \ucd94\ucc9c\ub9cc\ud07c \uc2e0\ub8b0\ud569\ub2c8\ub2e4.<\/li>\n<\/ul>\n<p>\uc774\ub7ec\ud55c \ud1b5\ucc30\uc744 \ud1b5\ud569\ud558\uba74 \uac15\ub825\ud55c \uae30\ubc18\uc744 \ub9c8\ub828\ud569\ub2c8\ub2e4. \ud604\uc7ac \ub85c\uceec SEO \uc0c1\ud0dc\ub97c \uc870\uae30\uc5d0 \uac10\uc0ac\ud558\ub294 \ube44\uc988\ub2c8\uc2a4\ub294 \uc77c\ubc18\uc801\uc778 \ud568\uc815\uc744 \ud53c\ud569\ub2c8\ub2e4. \uc815\uae30\uc801\uc778 \uc5c5\ub370\uc774\ud2b8\ub294 \uc54c\uace0\ub9ac\uc998 \ubcc0\uacbd\uc5d0 \ub300\uc751\ud558\uc5ec \uc804\ub7b5\uc744 \uc720\uc5f0\ud558\uac8c \uc720\uc9c0\ud569\ub2c8\ub2e4. \uc774 \uc0ac\uc804\uc801 \ud0dc\ub3c4\ub294 \uacbd\uc7c1 \uc2dc\uc7a5\uc5d0\uc11c \uc9c0\uc18d\uc801\uc778 \uc131\uc7a5\uc744 \ubcf4\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n<h2 id=\"section-2\">\uad6c\uae00 \ube44\uc988\ub2c8\uc2a4 \ud504\ub85c\ud544 \uc124\uc815 \ubc0f \ucd5c\uc801\ud654<\/h2>\n<p>\uad6c\uae00 \ube44\uc988\ub2c8\uc2a4 \ud504\ub85c\ud544(\uc774\uc804 Google My Business)\uc740 <a href=\"https:\/\/alienroad.com\/ko\/seo-2\/mastering-local-seo-small-businesses-3\/\">\ub85c\uceec SEO<\/a>\uc758 \ucd08\uc11d\uc785\ub2c8\ub2e4. \ud504\ub85c\ud544\uc744 \uccad\uad6c\ud558\uace0 \uac80\uc99d\ud558\uba74 Google \uc9c0\ub3c4\uc640 \uac80\uc0c9 \uacb0\uacfc\uc5d0\uc11c \uac00\uc2dc\uc131\uc774 \ucd5c\ub300 70% \uc99d\uac00\ud558\uba70, \uc774\ub294 Google\uc758 \uc790\uccb4 \ubd84\uc11d\uc5d0 \ub530\ub985\ub2c8\ub2e4. \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\ub294 \uc21c\uc704 \ud398\ub110\ud2f0\ub97c \ud53c\ud558\uae30 \uc704\ud574 \uc815\ud655\ud55c NAP(\uc774\ub984, \uc8fc\uc18c, \uc804\ud654\ubc88\ud638) \uc138\ubd80 \uc815\ubcf4\ub97c \ubcf4\uc7a5\ud574\uc57c \ud569\ub2c8\ub2e4. \ubd88\uc644\uc804\ud55c \ud504\ub85c\ud544\uc740 \ud63c\ub780\uacfc \uace0\uac1d \uc190\uc2e4\uc744 \ucd08\ub798\ud558\uba70, \uc815\ubcf4 \ubd88\uc77c\uce58 \uc2dc \uac80\uc0c9\uc758 65%\uac00 \ud074\ub9ad \uc5c6\uc774 \uc885\ub8cc\ub429\ub2c8\ub2e4.<\/p>\n<p>\ucd5c\uc801\ud654\uc5d0\ub294 \uace0\ud488\uc9c8 \uc0ac\uc9c4, \uc601\uc5c5 \uc2dc\uac04, \uc11c\ube44\uc2a4 \ucd94\uac00\uac00 \ud3ec\ud568\ub429\ub2c8\ub2e4. ReviewTrackers\uc758 \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \uc0ac\uc9c4\uc774 \uc788\ub294 \ud504\ub85c\ud544\uc740 \uc9c0\uc2dc \uc694\uccad\uc774 42% \ub354 \ub9ce\uc2b5\ub2c8\ub2e4. \uc18c\uaddc\ubaa8 \uc18c\ub9e4\uc810\uc758 \uacbd\uc6b0 \ub0b4\ubd80 \uc0ac\uc9c4\uacfc \uc81c\ud488 \uc774\ubbf8\uc9c0\ub97c \uc5c5\ub85c\ub4dc\ud558\uba74 \uc9c4\uc815\uc131\uc744 \ubcf4\uc5ec\uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud504\ub85c\ubaa8\uc158\uc5d0 \ub300\ud55c \uc815\uae30 \uac8c\uc2dc\ubb3c\uc740 \ud504\ub85c\ud544\uc744 \ub3d9\uc801\uc774\uace0 \ub85c\uceec \ud329\uc5d0\uc11c \ubcf4\ub294 \uc0ac\uc6a9\uc790\uc640 \uc0c1\ud638\uc791\uc6a9\uc744 \uc720\uc9c0\ud569\ub2c8\ub2e4.<\/p>\n<h3>\ud504\ub85c\ud544 \ud5a5\uc0c1\uc744 \uc704\ud55c \ub2e8\uacc4\ubcc4 \uac00\uc774\ub4dc<\/h3>\n<p>\uc6b0\uc120 \uc6b0\ud3b8\uc5fd\uc11c\ub098 \uc804\ud654\ub85c \uc18c\uc720\uad8c\uc744 \uac80\uc99d\ud558\uc138\uc694. \uc774\ub294 5-7\uc77c\uc774 \uac78\ub9bd\ub2c8\ub2e4. \uadf8\ub7f0 \ub2e4\uc74c &#8220;\uc774\ud0c8\ub9ac\uc548 \ub808\uc2a4\ud1a0\ub791&#8221; \uac19\uc740 \uc815\ud655\ud55c \uce74\ud14c\uace0\ub9ac\ub97c \uc120\ud0dd\ud558\uc5ec \uc77c\ubc18\uc801\uc778 \uac83\ubcf4\ub2e4 \ub354 \ub098\uc740 \ub9e4\uce6d\uc744 \ud558\uc138\uc694. &#8220;\ud720\uccb4\uc5b4 \uc811\uadfc \uac00\ub2a5&#8221; \uac19\uc740 \uc18d\uc131\uc740 \ub2e4\uc591\ud55c \uccad\uc911\uc744 \ub300\uc0c1\uc73c\ub85c \ud558\uba70, \ud3ec\uad04\uc131 \uc810\uc218\ub97c \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4. \uce74\ud14c\uace0\ub9ac\ub97c \ubb34\uc2dc\ud558\ub294 \ube44\uc988\ub2c8\uc2a4\ub294 BrightLocal \ub370\uc774\ud130\uc5d0 \ub530\ub974\uba74 \ub178\ucd9c\uc774 25% \ub0ae\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub9e4\uc7a5 \ub0b4 \ud45c\uc9c0\ud310\uc744 \ud1b5\ud574 \uace0\uac1d \uc0ac\uc9c4\uc744 \uc7a5\ub824\ud558\uc138\uc694. \uc774 \uc0ac\uc6a9\uc790 \uc0dd\uc131 \ucf58\ud150\uce20\ub294 \uc2e0\ub8b0\uc131\uc744 \ub192\uc785\ub2c8\ub2e4. \uc870\ud68c\uc640 \ud589\ub3d9\uc744 \ucd94\uc801\ud558\uae30 \uc704\ud574 \ud1b5\ucc30\uc744 \ubaa8\ub2c8\ud130\ub9c1\ud558\uba70, \ud53c\ud06c \uac80\uc0c9 \uc2dc\uac04\uc5d0 \ub530\ub77c \uc870\uc815\ud558\uc138\uc694. \uc608\ub97c \ub4e4\uc5b4, \uc800\ub141\uc5d0 &#8220;\ub0b4 \uadfc\ucc98 \ud53c\ud2b8\ub2c8\uc2a4 \ud074\ub798\uc2a4&#8221;\ub97c \ucd5c\uc801\ud654\ud55c \uccb4\uc721\uad00\uc740 \ubb38\uc758\uac00 50% \uc99d\uac00\ud588\uc2b5\ub2c8\ub2e4. \uc5ec\uae30\uc11c\uc758 \uc77c\uad00\ub41c \ub178\ub825\uc740 \ub85c\uceec SEO \uc131\uacfc\uc5d0 \uc9c1\uc811 \uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4.<\/p>\n<ul>\n<li>\uc815\ubcf4 \uc815\ud655\uc131\uc744 \uc81c\uc5b4\ud558\uae30 \uc704\ud574 \ud504\ub85c\ud544\uc744 \uc989\uc2dc \uac80\uc99d\ud558\uc138\uc694.<\/li>\n<li>\uc678\ubd80 \ud3ec\ud568 10\uac1c \uc774\uc0c1\uc758 \uc0ac\uc9c4\uc744 \ucd94\uac00\ud558\uc5ec \uc2dc\uac01\uc801 \ub9e4\ub825\uc744 \ub192\uc774\uc138\uc694.<\/li>\n<li>\uc774\ubca4\ud2b8\ub098 \uc81c\uc548\uc744 \uc704\ud574 \uc8fc\uac04 \uac8c\uc2dc\ubb3c\uc744 \uc0ac\uc6a9\ud574 \uc2e0\uc120\ud568\uc744 \uc720\uc9c0\ud558\uc138\uc694.<\/li>\n<li>\ucc38\uc5ec\ub97c \uc2e0\ud638\ud558\uae30 \uc704\ud574 \ubaa8\ub4e0 \ub9ac\ubdf0\uc5d0 \uc2e0\uc18d\ud788 \uc751\ub2f5\ud558\uc138\uc694.<\/li>\n<\/ul>\n<p>\uace0\uae09 \ud301\uc5d0\ub294 Q&amp;A \uc139\uc158\uc774 \ud3ec\ud568\ub418\uba70, \uc77c\ubc18 \ucffc\ub9ac\ub97c \ubbf8\ub9ac \ub2f5\ubcc0\ud558\uba74 \uc774\ud0c8\ub960\uc744 \uc904\uc785\ub2c8\ub2e4. \uc2a4\ud0a4\ub9c8 \ub9c8\ud06c\uc5c5\uc744 \ud1b5\ud574 \uc6f9\uc0ac\uc774\ud2b8\uc640 \ud1b5\ud569\ud558\uba74 \uc21c\uc704\ub97c \ub354\uc6b1 \uac15\ud654\ud569\ub2c8\ub2e4. \uc774 \ud504\ub85c\ud544\uc5d0 \uc8fc 30\ubd84\uc744 \ud22c\uc790\ud558\ub294 \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\ub294 \ub204\uc801 \uc774\uc810\uc744 \ubd05\ub2c8\ub2e4. \uc774 \ud504\ub85c\ud544\uc744 \ub9c8\uc2a4\ud130\ud558\uba74 \ub85c\uceec \uc9c0\ubc30\uc758 \uad00\ubb38\uc774 \uc5f4\ub9bd\ub2c8\ub2e4.<\/p>\n<h2 id=\"section-3\">\ub85c\uceec SEO\ub97c \uc704\ud55c \ud6a8\uacfc\uc801\uc778 \ud0a4\uc6cc\ub4dc \uc5f0\uad6c<\/h2>\n<p><a href=\"https:\/\/alienroad.com\/ko\/seo-2\/mastering-local-seo-small-businesses-3\/\">\ub85c\uceec SEO<\/a>\uc5d0\uc11c\uc758 \ud0a4\uc6cc\ub4dc \uc5f0\uad6c\ub294 &#8220;\uc2dc\uce74\uace0 \ub2e4\uc6b4\ud0c0\uc6b4 \uce58\uacfc&#8221; \uac19\uc740 \uc6a9\uc5b4\ub97c \uc2dd\ubcc4\ud558\uc5ec \uac80\uc0c9\uc790 \uc758\ub3c4\uc640 \uc77c\uce58\uc2dc\ud0b5\ub2c8\ub2e4. Google Keyword Planner \uac19\uc740 \ub3c4\uad6c\ub294 \uac80\uc0c9\ub7c9\uc744 \ub4dc\ub7ec\ub0b4\uba70, \ub85c\uceec \uc6a9\uc5b4\ub294 \ud2c8\uc0c8 \ube44\uc988\ub2c8\uc2a4\uc5d0 \ub300\ud574 \uc6d4 100-1,000\uac74\uc758 \uac80\uc0c9\uc744 \uac00\uc9d1\ub2c8\ub2e4. \ub871\ud14c\uc77c \ud0a4\uc6cc\ub4dc\uc5d0 \uc9d1\uc911\ud558\uba74 \uacbd\uc7c1\uc744 \uc904\uc77c \uc218 \uc788\uc73c\uba70, \uc608\ub97c \ub4e4\uc5b4 &#8220;\uc2dc\uc560\ud2c0 \uc800\ub834\ud55c \uc790\ub3d9\ucc28 \uc218\ub9ac&#8221;\ub294 \uad11\ubc94\uc704\ud55c \uc6a9\uc5b4\ubcf4\ub2e4 \ub354 \uc798 \uc804\ud658\ub429\ub2c8\ub2e4. \uc5f0\uad6c \uc5c6\uc774 \ucf58\ud150\uce20\ub294 \ubaa9\ud45c\ub97c \ube57\ub098\uac00\uba70, Ahrefs \ub370\uc774\ud130\uc5d0 \ub530\ub974\uba74 \ub85c\uceec \uac80\uc0c9\uc758 70%\uac00 \ud2b9\uc815 \uc704\uce58\ub97c \uc0ac\uc6a9\ud569\ub2c8\ub2e4.<\/p>\n<p>SpyFu \uac19\uc740 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud574 \uacbd\uc7c1\uc790\ub97c \ubd84\uc11d\ud558\uc5ec \uadf8\ub4e4\uc758 \uc21c\uc704 \uad6c\ubb38\uc744 \ubc1c\uacac\ud558\uc138\uc694. \ucee4\ud53c\uc20d\uc740 \uc544\uce68\uc5d0 &#8220;\ub0b4 \uadfc\ucc98 \ube44\uac74 \ub77c\ub5bc&#8221;\uac00 \ud2b8\ub798\ud53d\uc744 \uc720\ubc1c\ud55c\ub2e4\ub294 \uac83\uc744 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4. ComScore\uc5d0 \ub530\ub974\uba74 \ud604\uc7ac \ucffc\ub9ac\uc758 20%\ub97c \ucc28\uc9c0\ud558\ub294 \uc74c\uc131 \uac80\uc0c9\uc744 \uc704\ud574 \ubcc0\ud615\uc744 \ud1b5\ud569\ud558\uc138\uc694. \uc774\ub294 Siri \uac19\uc740 \uc5b4\uc2dc\uc2a4\ud134\ud2b8\uc640 \uae30\uae30 \uc804\ubc18\uc5d0 \uac78\uccd0 \ucee4\ubc84\ub97c \ubcf4\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n<h3>\ub85c\uceec \ud0a4\uc6cc\ub4dc\ub97c \uc704\ud55c \ub3c4\uad6c\uc640 \uae30\ubc95<\/h3>\n<p>Google Trends \uac19\uc740 \ubb34\ub8cc \ub3c4\uad6c\ub294 \uc9c0\uc5ed \uc778\uae30\ub97c \ube44\uad50\ud569\ub2c8\ub2e4. &#8220;\uc774\ubc1c\uc18c&#8221;\ub294 \ub3c4\uc2dc \uc9c0\uc5ed\uc5d0\uc11c \ud53c\ud06c\ub97c \ubcf4\uc785\ub2c8\ub2e4. Moz Local \uac19\uc740 \uc720\ub8cc \uc635\uc158\uc740 \ud0a4\uc6cc\ub4dc\uc640 \uc5f0\uacb0\ub41c \uc778\uc6a9 \uae30\ud68c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uacc4\uc808\uc131\uc744 \ucd94\uc801\ud558\uc138\uc694\u2014\ud06c\ub9ac\uc2a4\ub9c8\uc2a4 \ud2b8\ub9ac \uc0c1\uc810\uc758 \uacbd\uc6b0 &#8220;\ud06c\ub9ac\uc2a4\ub9c8\uc2a4 \ud2b8\ub9ac \ubc30\uc1a1&#8221;\uc774 12\uc6d4\uc5d0 \uae09\uc99d\ud569\ub2c8\ub2e4. Search Engine Journal\uc5d0 \ub530\ub974\uba74 \uc774\ub97c \uc801\uc6a9\ud558\ub294 \ube44\uc988\ub2c8\uc2a4\ub294 \ud2b8\ub798\ud53d\uc774 40% \uc99d\uac00\ud569\ub2c8\ub2e4.<\/p>\n<p>\ucf58\ud150\uce20 \uce98\ub9b0\ub354\uc5d0 \uacb0\uacfc\ub97c \ud1b5\ud569\ud558\uc138\uc694. \ubd80\ud2f0\ud06c\uc758 \uacbd\uc6b0 &#8220;\ub85c\uceec \uc774\ubca4\ud2b8 \ucd5c\uace0\uc758 \uc758\uc0c1&#8221;\uc5d0 \ub300\ud55c \ube14\ub85c\uadf8 \ud3ec\uc2a4\ud2b8\ub294 \uad8c\uc704\ub97c \uad6c\ucd95\ud569\ub2c8\ub2e4. Google Analytics\ub85c \uc131\uacfc\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uba70 \ubd84\uae30\ubcc4\ub85c \ubaa9\ub85d\uc744 \uc138\ubc00\ud558\uac8c \uc870\uc815\ud558\uc138\uc694. \uc774 \ubc18\ubcf5\uc801 \ud504\ub85c\uc138\uc2a4\ub294 \ub85c\uceec SEO \uc804\ub7b5\uc744 \uad00\ub828\uc131 \uc788\uace0 \ud6a8\uacfc\uc801\uc73c\ub85c \uc720\uc9c0\ud569\ub2c8\ub2e4.<\/p>\n<p>\uc724\ub9ac\uc801 \uad00\ud589\uc740 Google\uc774 \ud398\ub110\ud2f0\ub97c \ubd80\uacfc\ud558\ub294 \ud0a4\uc6cc\ub4dc \uc2a4\ud130\ud551\uc744 \ud53c\ud569\ub2c8\ub2e4. 1-2%\uc758 \uc790\uc5f0 \ubc00\ub3c4\ub97c \ubaa9\ud45c\ub85c \ud558\uc138\uc694. \uc131\uacf5\uc801\uc778 \ucea0\ud398\uc778\uc758 \uc608\ub294 \uade0\ud615 \uc7a1\ud78c \uc0ac\uc6a9\uc774 \uc0c1\uc704 3\uc704 \uc704\uce58\ub85c \uc774\uc5b4\uc9c4\ub2e4\ub294 \uac83\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \uad81\uadf9\uc801\uc73c\ub85c \ud45c\uc801 \ud0a4\uc6cc\ub4dc\ub294 \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\uc5d0 \uc790\uaca9 \uc788\ub294 \ub9ac\ub4dc\ub97c \uc720\ub3c4\ud569\ub2c8\ub2e4.<\/p>\n<table style=\"max-width:100%;border-collapse:collapse\">\n<thead>\n<tr>\n<th>\ud0a4\uc6cc\ub4dc \ub3c4\uad6c<\/th>\n<th>\uc8fc\uc694 \uae30\ub2a5<\/th>\n<th>\ube44\uc6a9<\/th>\n<th>\ucd5c\uc801 \ub300\uc0c1<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Google Keyword Planner<\/td>\n<td>\uac80\uc0c9\ub7c9, \uacbd\uc7c1 \ub370\uc774\ud130<\/td>\n<td>\ubb34\ub8cc<\/td>\n<td>\ub85c\uceec SEO \ucd08\ubcf4\uc790<\/td>\n<\/tr>\n<tr>\n<td>Ahrefs<\/td>\n<td>\ub85c\uceec \uc21c\uc704 \ucd94\uc801, \ubc31\ub9c1\ud06c \ubd84\uc11d<\/td>\n<td>$99\/\uc6d4<\/td>\n<td>\uace0\uae09 \uacbd\uc7c1\uc790 \uc5f0\uad6c<\/td>\n<\/tr>\n<tr>\n<td>Moz Keyword Explorer<\/td>\n<td>\ub85c\uceec SERP \ubd84\uc11d<\/td>\n<td>$99\/\uc6d4<\/td>\n<td>\uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4 \ucd5c\uc801\ud654<\/td>\n<\/tr>\n<tr>\n<td>SEMrush<\/td>\n<td>\uc9c0\ub9ac\uc801 \ud2b9\uc815 \ud1b5\ucc30<\/td>\n<td>$119\/\uc6d4<\/td>\n<td>\ud3ec\uad04\uc801 \ub85c\uceec \uc804\ub7b5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 id=\"section-4\">\ub85c\uceec SEO\ub97c \uc704\ud55c \uc628\ud398\uc774\uc9c0 \ucd5c\uc801\ud654 \uae30\ubc95<\/h2>\n<figure class=\"wp-block-image\" style=\"margin:24px 0\"><img decoding=\"async\" src=\"https:\/\/pixabay.com\/get\/gd969400d61e7f8112bfdacab1be72a4a6939b90bab6ffe38f723c5e5bb540bed82263541205429a7c31fca1e3744eb44098ca5beaaba3046a9803c03986febdf_1280.jpg\" alt=\"\uac1c\uc810 \uc0ac\uc778\" style=\"max-width:100%;height:auto;border-radius:8px\" loading=\"lazy\" title=\"\"><\/figure>\n<p>\uc628\ud398\uc774\uc9c0 \ub85c\uceec SEO\ub294 \uc6f9\uc0ac\uc774\ud2b8 \uc694\uc18c\uc5d0 \uc704\uce58 \uc2e0\ud638\ub97c \ub0b4\uc7a5\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud569\ub2c8\ub2e4. Backlinko \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 &#8220;\ub9c8\uc774\uc560\ubbf8 \ubc30\uad00 \uc11c\ube44\uc2a4 &#8211; \ube60\ub978 \uc218\ub9ac&#8221; \uac19\uc740 \uc81c\ubaa9 \ud0dc\uadf8\ub294 \ud074\ub9ad\ub960\uc744 20% \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4. \uc8fc\uc18c\uac00 \ud3ec\ud568\ub41c \uba54\ud0c0 \uc124\uba85\uc740 \ub85c\uceec \ud074\ub9ad\uc744 \uc7a5\ub824\ud558\uba70, \ucffc\ub9ac \uc704\uce58\uc640 \uc77c\uce58\ud558\ub294 \ud398\uc774\uc9c0\uc5d0 \uc0ac\uc6a9\uc790\uc758 75%\uac00 \uba38\ubb34\ub985\ub2c8\ub2e4. \uc774\ub97c \uc18c\ud640\ud788 \ud558\uba74 \ud488\uc9c8 \ucf58\ud150\uce20\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \uc0ac\uc774\ud2b8\uac00 \uacb0\uacfc\uc5d0 \ubb3b\ud799\ub2c8\ub2e4.<\/p>\n<p>\ucf58\ud150\uce20\ub294 \ub85c\uceec \ub79c\ub4dc\ub9c8\ud06c\ub97c \ud2b9\uc9d5\uc73c\ub85c \ud574\uc57c \ud569\ub2c8\ub2e4. &#8220;\uace8\ub4e0 \uac8c\uc774\ud2b8 \ud30c\ud06c \uadfc\ucc98&#8221;\ub97c \uc5b8\uae09\ud55c \ub808\uc2a4\ud1a0\ub791\uc740 \uac80\uc0c9\uc790\uc640 \uacf5\uac10\ud569\ub2c8\ub2e4. JSON-LD\ub97c \ud1b5\ud55c \uc2a4\ud0a4\ub9c8 \ub9c8\ud06c\uc5c5\uc740 \ube44\uc988\ub2c8\uc2a4 \uc720\ud615\uacfc \uc601\uc5c5 \uc2dc\uac04\uc5d0 \ub300\ud574 Google\uc5d0 \uc2e0\ud638\ub97c \uc8fc\uba70, 30%\uc758 \uacbd\uc6b0 \ud48d\ubd80\ud55c \uc2a4\ub2c8\ud3ab\uc744 \ub192\uc785\ub2c8\ub2e4. Google\uc5d0 \ub530\ub974\uba74 \ub85c\uceec \uac80\uc0c9\uc758 60%\uac00 \ud734\ub300\ud3f0\uc5d0\uc11c \ubc1c\uc0dd\ud558\ubbc0\ub85c \ubaa8\ubc14\uc77c \ubc18\uc751\uc131\uc740 \ud544\uc218\uc785\ub2c8\ub2e4.<\/p>\n<h3>\ub85c\uceec \uc2a4\ud0a4\ub9c8 \ubc0f \uad6c\uc870\ud654 \ub370\uc774\ud130 \uad6c\ud604<\/h3>\n<p>Google\uc758 Structured Data Markup Helper \uac19\uc740 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud574 LocalBusiness \uc2a4\ud0a4\ub9c8\ub97c \ucd94\uac00\ud558\uc138\uc694. \uc774\ub294 \uc9c0\ub3c4 \ud1b5\ud569\uacfc \uc9c0\uc2dd \ud328\ub110\uc744 \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4. \uc0b4\ub871\uc758 \uacbd\uc6b0 &#8220;\ube0c\ub8e8\ud074\ub9b0 \ud5e4\uc5b4\ucef7&#8221; \uac19\uc740 \uc11c\ube44\uc2a4 \uc601\uc5ed\uc744 \ud3ec\ud568\ud558\uba74 \ubc94\uc704\ub97c \uba85\ud655\ud788 \ud569\ub2c8\ub2e4. Searchmetrics\uc5d0 \ub530\ub974\uba74 \ud14c\uc2a4\ud2b8\ub294 \uc2a4\ud0a4\ub9c8\uac00 \ub85c\uceec \ud2b8\ub798\ud53d\uc744 25% \uc99d\uac00\uc2dc\ud0a8\ub2e4\ub294 \uac83\uc744 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4.<\/p>\n<p>\ub300\uccb4 \ud14d\uc2a4\ud2b8\ub85c \uc774\ubbf8\uc9c0 \ucd5c\uc801\ud654: &#8220;\uc624\uc2a4\ud2f4 \ub85c\uceec \ubca0\uc774\ucee4\ub9ac \ub0b4\ubd80.&#8221; \uc18d\ub3c4\ub97c \uc704\ud574 \ud30c\uc77c\uc744 \uc555\ucd95\ud558\uc138\uc694. \ub290\ub9b0 \uc0ac\uc774\ud2b8\ub294 \ubc29\ubb38\uc790\uc758 50%\ub97c \uc783\uc2b5\ub2c8\ub2e4. \uc704\uce58 \ud398\uc774\uc9c0\ub85c\uc758 \ub0b4\ubd80 \ub9c1\ud0b9\uc740 \uad8c\uc704\ub97c \ubd84\ubc30\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc870\uc815\uc740 \uc0ac\uc774\ud2b8\ub97c \ub85c\uceec SEO \ud30c\uc6cc\ud558\uc6b0\uc2a4\ub85c \ub9cc\ub4ed\ub2c8\ub2e4.<\/p>\n<ul>\n<li>H1 \ubc0f H2 \ud0dc\uadf8\uc5d0 \ub3c4\uc2dc \uc774\ub984\uc744 \uc790\uc5f0\uc2a4\ub7fd\uac8c \ud1b5\ud569\ud558\uc138\uc694.<\/li>\n<li>\uc5f0\ub77d \ud398\uc774\uc9c0\uc5d0 \ub0b4\uc7a5\ub41c Google \uc9c0\ub3c4\ub97c \ucd94\uac00\ud558\uc138\uc694.<\/li>\n<li>\ub85c\uceec \uc21c\uc704\uc5d0\uc11c \uc2e0\ub8b0 \uc2e0\ud638\ub97c \uc704\ud574 HTTPS\ub97c \ubcf4\uc7a5\ud558\uc138\uc694.<\/li>\n<li>\uc2e0\uc120\ud55c \ub85c\uceec \ub274\uc2a4\ub85c \ucf58\ud150\uce20\ub97c \ubd84\uae30\ubcc4\ub85c \uc5c5\ub370\uc774\ud2b8\ud558\uc138\uc694.<\/li>\n<\/ul>\n<p>Screaming Frog\ub97c \uc0ac\uc6a9\ud55c \uc815\uae30 \uac10\uc0ac\ub85c \uc911\ubcf5 \uc8fc\uc18c \uac19\uc740 \ubb38\uc81c\ub97c \uc2dd\ubcc4\ud558\uc138\uc694. \uc774\ub97c \uc801\uc6a9\ud558\ub294 \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\ub294 \ub354 \ube60\ub978 \uc778\ub371\uc2f1\uc744 \ubd05\ub2c8\ub2e4. \uc77c\uad00\ub41c \uc628\ud398\uc774\uc9c0 \uc791\uc5c5\uc740 \uc624\ud504\ud398\uc774\uc9c0 \ub178\ub825\uc744 \ubcf4\uc644\ud569\ub2c8\ub2e4. \uc5ec\uae30\uc11c \ub85c\uceec SEO\ub97c \ub9c8\uc2a4\ud130\ud558\uba74 \uc804\uccb4\uc801\uc778 \uac00\uc2dc\uc131\uc744 \ubcf4\uc7a5\ud569\ub2c8\ub2e4.<\/p>\n<h2 id=\"section-5\">\ub85c\uceec \uc778\uc6a9 \uad6c\ucd95 \ubc0f \uad00\ub9ac<\/h2>\n<p>\ub85c\uceec \uc778\uc6a9\uc740 \ub514\ub809\ud1a0\ub9ac \uc804\ubc18\uc5d0 \uac78\uce5c NAP \uc5b8\uae09\uc73c\ub85c, \ubd88\uc77c\uce58\uac00 \uc21c\uc704\ub97c \ud574\uce69\ub2c8\ub2e4. Yext \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74 \uc815\ud655\ud55c \uc778\uc6a9\uc740 \ub85c\uceec \ud329\uc5d0\uc11c \uac00\uc2dc\uc131\uc744 25% \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4. Yelp\uacfc Yellow Pages \uac19\uc740 \uc8fc\uc694 \uc0ac\uc774\ud2b8\ubd80\ud130 \uc2dc\uc791\ud558\uc138\uc694. \uc18c\ube44\uc790\uc758 50%\uac00 \ub9ac\ubdf0\ub97c \ud655\uc778\ud569\ub2c8\ub2e4. \ubd88\uc644\uc804\ud55c \uc778\uc6a9\uc740 \uac80\uc0c9 \uc5d4\uc9c4\uc744 \ud63c\ub780\uc2a4\ub7fd\uac8c \ud558\uc5ec \uc2e0\ub8b0 \uc810\uc218\ub97c \ub0ae\ucda5\ub2c8\ub2e4.<\/p>\n<p>Whitespark \uac19\uc740 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud574 \uae30\uc874 \uc778\uc6a9\uc744 \uac10\uc0ac\ud558\uc5ec \uc624\ub958\ub97c \uc218\uc815\ud558\uc138\uc694. \uc11c\uc810\uc758 \uacbd\uc6b0 &#8220;123 \uba54\uc778 \uc2a4\ud2b8\ub9ac\ud2b8, \uc5b4\ub518\uac00 \ud0c0\uc6b4&#8221;\uc774 \ubaa8\ub4e0 \uacf3\uc5d0\uc11c \uc77c\uce58\ud558\ub3c4\ub85d \ubcf4\uc7a5\ud558\uba74 \ud76c\uc11d\uc744 \ubc29\uc9c0\ud569\ub2c8\ub2e4. \ub85c\uceec \ucc54\ubc84 \uc0ac\uc774\ud2b8 \uac19\uc740 50\uac1c \uc774\uc0c1\uc758 \ud2c8\uc0c8 \ub514\ub809\ud1a0\ub9ac\uc5d0 \uc81c\ucd9c\ud558\uc138\uc694. \uc774\ub294 Google\uc774 \uc120\ud638\ud558\ub294 \uc77c\uad00\ub41c \uc2e0\ud638\uc758 \uc6f9\uc744 \uad6c\ucd95\ud569\ub2c8\ub2e4.<\/p>\n<h3>\uc778\uc6a9 \ud68d\ub4dd \uc804\ub7b5<\/h3>\n<p>\ub85c\uceec \uc778\ud50c\ub8e8\uc5b8\uc11c\uc640 \ud30c\ud2b8\ub108\uc2ed\uc73c\ub85c \uc5b8\uae09\uc744 \ud558\uc138\uc694. \uccb4\uc721\uad00 \ud611\ub825\uc774 15\uac1c\uc758 \uc0c8\ub85c\uc6b4 \uc778\uc6a9\uc744 \uc0b0\ucd9c\ud588\uc2b5\ub2c8\ub2e4. \uc2a4\ud338 \ub9c1\ud06c\ub97c \ud53c\ud558\uae30 \uc704\ud574 \uc2e0\ub514\ucf00\uc774\uc158 \uc11c\ube44\uc2a4\ub97c \uc2e0\uc911\ud788 \uc0ac\uc6a9\ud558\uc138\uc694. Moz Local\ub85c \uc5c5\ub370\uc774\ud2b8\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uc138\uc694. \uadf8\ub4e4\uc758 \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \uc778\uc6a9\uc758 39%\uac00 \uc624\ub958\ub97c \ud3ec\ud568\ud569\ub2c8\ub2e4. \uc2e0\uc120\ud558\uace0 \uc815\ud655\ud55c \uac83\uc740 \ub192\uc740 \uc9c0\ub3c4 \uc21c\uc704\uc640 \uc0c1\uad00\uad00\uacc4\uac00 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc6f9\uc0ac\uc774\ud2b8 \uc591\uc2dd\uc744 \ud1b5\ud574 \uc0ac\uc6a9\uc790 \uc81c\ucd9c\uc744 \uc7a5\ub824\ud558\uc138\uc694. \ud2b8\ub798\ud53d \uae09\uc99d\uc5d0 \uc778\uc6a9\uc744 \uc5f0\uacb0\ud558\uc5ec ROI\ub97c \ucd94\uc801\ud558\uc138\uc694. \uaf43\uc9d1\uc758 \uc608\ub294 \uc815\ub9ac \ud6c4 \ub9ac\ub4dc \uc131\uc7a5 30%\ub97c \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. \ucca0\uc800\ud55c \uad00\ub9ac\ub294 \uc778\uc6a9\uc744 SEO \uc790\uc0b0\uc73c\ub85c \uc804\ud658\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub354 \ub113\uc740 \ub3c4\ub2ec\uc744 \uc704\ud574 \uc18c\uc15c \ud504\ub85c\ud544\uacfc \ud1b5\ud569\ud558\uc138\uc694. \uc774\ub3d9\uc774\ub098 \ubcc0\uacbd \uc911\uc5d0 \uc5f0\uac04 \uc0c8\ub85c\uace0\uce68\uc73c\ub85c \ub370\uc774\ud130\ub97c \ucd5c\uc2e0\uc73c\ub85c \uc720\uc9c0\ud558\uc138\uc694. \uc774\ub97c \uc6b0\uc120\uc2dc\ud558\ub294 \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\ub294 \uacbd\uc7c1 \uc6b0\uc704\ub97c \uc5bb\uc2b5\ub2c8\ub2e4. \ud6a8\uacfc\uc801\uc778 \ub85c\uceec SEO\ub294 \uc778\uc6a9 \ubb34\uacb0\uc131\uc5d0 \uc758\uc874\ud569\ub2c8\ub2e4.<\/p>\n<table style=\"max-width:100%;border-collapse:collapse\">\n<thead>\n<tr>\n<th>\ub514\ub809\ud1a0\ub9ac<\/th>\n<th>\ub3c4\uba54\uc778 \uad8c\uc704<\/th>\n<th>\ub85c\uceec \ucd08\uc810<\/th>\n<th>\uc81c\ucd9c \ube44\uc6a9<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Yelp<\/td>\n<td>93<\/td>\n<td>\ub192\uc74c<\/td>\n<td>\ubb34\ub8cc<\/td>\n<\/tr>\n<tr>\n<td>Yellow Pages<\/td>\n<td>85<\/td>\n<td>\uc911\uac04<\/td>\n<td>\ubb34\ub8cc\/\uc720\ub8cc<\/td>\n<\/tr>\n<tr>\n<td>Angi<\/td>\n<td>82<\/td>\n<td>\ub192\uc74c<\/td>\n<td>\uc720\ub8cc<\/td>\n<\/tr>\n<tr>\n<td>Local Chamber<\/td>\n<td>50-70<\/td>\n<td>\ub9e4\uc6b0 \ub192\uc74c<\/td>\n<td>\ubb34\ub8cc<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<ul>\n<li>\ucd5c\ub300 \uc601\ud5a5\uc744 \uc704\ud574 \ub192\uc740 \uad8c\uc704 \uc0ac\uc774\ud2b8\ub97c \uc6b0\uc120\uc2dc\ud558\uc138\uc694.<\/li>\n<li>\ubd88\uc77c\uce58\ub97c \uc870\uae30\uc5d0 \ud3ec\ucc29\ud558\uae30 \uc704\ud574 \ubaa8\ub2c8\ud130\ub9c1\uc744 \uc790\ub3d9\ud654\ud558\uc138\uc694.<\/li>\n<li>\ub354 \ub098\uc740 \ucc38\uc5ec\ub97c \uc704\ud574 \uc81c\ucd9c\uc5d0 \uc0ac\uc9c4\uc744 \ud3ec\ud568\ud558\uc138\uc694.<\/li>\n<\/ul>\n<h2 id=\"section-6\">\ub85c\uceec \ub9c1\ud06c \ube4c\ub529 \uc804\ub7b5 \uac1c\ubc1c<\/h2>\n<p>\ub85c\uceec \ub9c1\ud06c \ube4c\ub529\uc740 \uc9c0\uc5ed \uc0ac\uc774\ud2b8\ub85c\ubd80\ud130 \ubc31\ub9c1\ud06c\ub97c \ud68d\ub4dd\ud558\uc5ec \ub85c\uceec SEO\ub97c \uc704\ud55c \ub3c4\uba54\uc778 \uad8c\uc704\ub97c \ub192\uc785\ub2c8\ub2e4. Ahrefs \ub370\uc774\ud130\uc5d0 \ub530\ub974\uba74 10\uac1c \uc774\uc0c1\uc758 \ub85c\uceec \ub9c1\ud06c\uac00 \uc788\ub294 \ud398\uc774\uc9c0\ub294 \uc9c0\uc624 \uac80\uc0c9\uc5d0\uc11c 3\ubc30 \ub354 \ub192\uc740 \uc21c\uc704\ub97c \ucc28\uc9c0\ud569\ub2c8\ub2e4. \ucc54\ubc84 \uc774\ubca4\ud2b8 \uac19\uc740 \ud6c4\uc6d0\uc744 \ub300\uc0c1\uc73c\ub85c \ub3c4\ud3f4\ub85c \ub9c1\ud06c\ub97c \ud558\uc138\uc694. \uc774\ub97c \ud1b5\ud574 \uc5f0\uacb0\ub41c \uacbd\uc7c1\uc790\uc5d0 \ub300\ud56d\ud558\uae30 \uc5b4\ub835\uc2b5\ub2c8\ub2e4. Moz\uc5d0 \ub530\ub974\uba74 \uc21c\uc704 \uc694\uc778\uc758 65%\uac00 \ub9c1\ud06c\ub97c \ud3ec\ud568\ud569\ub2c8\ub2e4.<\/p>\n<p>&#8220;\ub374\ubc84 \ucd5c\uace0\uc758 10\uac1c \ud558\uc774\ud0b9 \ud2b8\ub808\uc77c&#8221; \uac19\uc740 \ucf58\ud150\uce20\ub97c \uc0dd\uc131\ud558\uc5ec \uac8c\uc2a4\ud2b8 \ud3ec\uc2a4\ud2b8 \uae30\ud68c\ub97c \uc720\uce58\ud558\uc138\uc694. \ubd80\ub3d9\uc0b0 \uc5d0\uc774\uc804\ud2b8\ub294 \uc774 \ubc29\ubc95\uc73c\ub85c \ub85c\uceec \ube14\ub85c\uadf8\uc5d0\uc11c 20\uac1c\uc758 \ub9c1\ud06c\ub97c \uc5bb\uc5c8\uc2b5\ub2c8\ub2e4. \uc591\ubcf4\ub2e4 \ud488\uc9c8\uc5d0 \uc9d1\uc911\ud558\uc138\uc694. \ub3c4\uc2dc \ub274\uc2a4 \uc0ac\uc774\ud2b8\uc758 \ud558\ub098\uc758 \ub9c1\ud06c\ub294 \ub0ae\uc740 DA \ub514\ub809\ud1a0\ub9ac\uc758 10\uac1c\uc640 \ub3d9\ub4f1\ud569\ub2c8\ub2e4. \uc774\ub294 \ub85c\uceec \uad00\ub828\uc131 \uc2e0\ud638\ub97c \ub192\uc785\ub2c8\ub2e4.<\/p>\n<h3>\ub85c\uceec \ubc31\ub9c1\ud06c \ud68d\ub4dd \uc804\uc220<\/h3>\n<p>\ub85c\uceec HARO \uc751\ub2f5\uc5d0 \ucc38\uc5ec\ud558\uc5ec \ubbf8\ub514\uc5b4 \uc5b8\uae09\uc744 \ud558\uc138\uc694. \ucffc\ub9ac\ub294 \uc885\uc885 \ube44\uc988\ub2c8\uc2a4 \uc804\ubb38\uac00\ub97c \ucc3e\uc2b5\ub2c8\ub2e4. \ucee4\ubba4\ub2c8\ud2f0 \uc774\ubca4\ud2b8 \ud6c4\uc6d0\uc744 \uc704\ud574 \ubc30\ub108\uc640 \ub9c1\ud06c\ub97c \ud558\uc138\uc694. Majestic \ub370\uc774\ud130\uc5d0 \ub530\ub974\uba74 &#8220;\ud0c0\uc6b4 \ucd5c\uace0\uc758 \ubc30\uad00\uacf5&#8221; \uac19\uc740 \uc9c0\uc5ed \uc575\ucee4\ub294 \uc8fc\uc81c \uad8c\uc704\ub97c \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4. \uc0c8\ub85c\uc6b4 \ub9c1\ud06c\ub97c \uc704\ud574 Google Search Console\ub85c \ucd94\uc801\ud558\uc138\uc694.<\/p>\n<p>\uae68\uc9c4 \ub9c1\ud06c \ube4c\ub529: \ub85c\uceec \uc0ac\uc774\ud2b8\uc758 \uc8fd\uc740 \ub9ac\uc18c\uc2a4\ub97c \ucc3e\uace0 \uc790\uc2e0\uc758 \uac83\uc744 \uc81c\uc548\ud558\uc138\uc694. \uce74\ud398\ub294 \uc774 \ubc29\ubc95\uc73c\ub85c 5\uac1c\uc758 \ub9c1\ud06c\ub97c \ub300\uccb4\ud558\uc5ec \uc21c\uc704\ub97c \uac1c\uc120\ud588\uc2b5\ub2c8\ub2e4. \ud398\ub110\ud2f0\ub97c \ud53c\ud558\uae30 \uc704\ud574 \uc720\ub8cc \ub9c1\ud06c\ub97c \ud53c\ud558\uc138\uc694. \uc9c0\uc18d \uac00\ub2a5\ud55c \uc804\ub7b5\uc740 \uc7a5\uae30 \uc774\ub4dd\uc744 \uc0b0\ucd9c\ud569\ub2c8\ub2e4.<\/p>\n<p>\ucc38\uc870 \ub3c4\uba54\uc778\uc73c\ub85c\ubd80\ud130\uc758 \ud2b8\ub798\ud53d\uc73c\ub85c \uc601\ud5a5\uc744 \uce21\uc815\ud558\uc138\uc694. \uc6d4 5-10\uac1c\uc758 \ub85c\uceec \ub9c1\ud06c\ub97c \uad6c\ucd95\ud558\ub294 \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4\ub294 \uac00\uc2dc\uc131\uc774 40% \uc99d\uac00\ud569\ub2c8\ub2e4. \uc2dc\ub108\uc9c0\ub97c \uc704\ud574 \ucf58\ud150\uce20 \ub9c8\ucf00\ud305\uacfc \ud1b5\ud569\ud558\uc138\uc694. \uc720\uae30 \ucf58\ud150\uce20 \uade0\ud615\uc5d0 \ub300\ud55c \ub354 \uae4a\uc740 \ud1b5\ucc30\uc744 \uc704\ud574 AI \uad11\uace0 \ucd5c\uc801\ud654: \uc720\uae30 \ucf58\ud150\uce20 \uc0dd\uc131\uacfc AI \uae30\ubc18 \uc804\ub7b5 \uade0\ud615 \ud0d0\uad6c\ub97c \ucc38\uc870\ud558\uc138\uc694.<\/p>\n<ul>\n<li>20+ DA\ub97c \uac00\uc9c4 \ub85c\uceec \ube14\ub85c\uadf8\uc5d0 \uac8c\uc2a4\ud2b8 \ud3ec\uc2a4\ud2b8\ud558\uc138\uc694.<\/li>\n<li>\uc9c0\uc5ed \ud30c\ud2b8\ub108\uc640 \uc6f9\uc138\ubbf8\ub098\ub97c \uacf5\ub3d9 \uc8fc\ucd5c\ud558\uc138\uc694.<\/li>\n<li>\uac10\uc0ac \ub9c1\ud06c\ub97c \uc704\ud574 \uc6d0\uc778\uc5d0 \uae30\ubd80\ud558\uc138\uc694.<\/li>\n<li>\uc774\ubca4\ud2b8 \ucee4\ubc84\ub97c \uc704\ud55c \ubcf4\ub3c4 \uc790\ub8cc\ub97c \ud65c\uc6a9\ud558\uc138\uc694.<\/li>\n<\/ul>\n<p>\uc815\uae30 \uc544\uc6c3\ub9ac\uce58 \uc774\uba54\uc77c\uc740 \ud53c\uce58\ub97c \uac1c\uc778\ud654\ud569\ub2c8\ub2e4. \uc544\uc774\ub514\uc5b4\ub97c \uc704\ud574 Ahrefs\ub85c \uacbd\uc7c1\uc790\uc758 \ub9c1\ud06c\ub97c \ubd84\uc11d\ud558\uc138\uc694. \uc774 \uc0ac\uc804\uc801 \uc811\uadfc\uc740 \ub85c\uceec SEO \uae30\ubc18\uc744 \uac15\ud654\ud569\ub2c8\ub2e4. \uc77c\uad00\ub41c \ub178\ub825\uc740 \uad8c\uc704 \uc788\ub294 \ud504\ub85c\ud544\ub85c \ub204\uc801\ub429\ub2c8\ub2e4.<\/p>\n<h2 id=\"section-7\">\ub85c\uceec SEO\ub97c \uc704\ud55c \uace0\uac1d \ub9ac\ubdf0 \ud65c\uc6a9<\/h2>\n<p>\ub9ac\ubdf0\ub294 \ub85c\uceec SEO\uc5d0\uc11c \uc911\ucd94\uc801\uc774\uba70, Podium\uc758 \uc124\ubb38\uc5d0 \ub530\ub974\uba74 \uc18c\ube44\uc790\uc758 93%\uac00 \ubc29\ubb38 \uc804\uc5d0 \uc77d\uc2b5\ub2c8\ub2e4. Google\uacfc Yelp\uc758 \uae0d\uc815\uc801\uc778 \ub9ac\ubdf0\ub294 \uc54c\uace0\ub9ac\uc998\uc774 \ucc38\uc5ec\ub97c \uc120\ud638\ud558\uc5ec \uc21c\uc704\ub97c 10-15 \ub2e8\uacc4 \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\uba54\uc77c \ud6c4\uc18d\uc744 \ud1b5\ud574 \ud53c\ub4dc\ubc31\uc744 \uc7a5\ub824\ud558\uc138\uc694. \ub808\uc2a4\ud1a0\ub791\uc740 \uc774 \ubc29\ubc95\uc73c\ub85c \ub9ac\ubdf0 \uc591\uc774 \ub450 \ubc30\uac00 \ub418\uc5c8\uc2b5\ub2c8\ub2e4. \ubd80\uc815\uc801\uc778 \uac83\uc744 \ubb34\uc2dc\ud558\uba74 \ud3c9\ud310 \uc190\uc0c1\uc774 \ubc1c\uc0dd\ud558\uba70, Harvard Business Review\uc5d0 \ub530\ub974\uba74 \ud55c \ubcc4 \ucc28\uc774\ub294 \uc218\uc775\uc744 9% \uc904\uc785\ub2c8\ub2e4.<\/p>\n<p>\ubaa8\ub4e0 \ub9ac\ubdf0\uc5d0 \uc804\ubb38\uc801\uc73c\ub85c \uc751\ub2f5\ud558\uc138\uc694. \uae0d\uc815\uc801\uc778 \uac83\uc5d0 \uac10\uc0ac\ud558\uace0 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uba74 \ubc30\ub824\ub97c \ubcf4\uc5ec\uc90d\ub2c8\ub2e4. Google\uc758 Vicinity \uc5c5\ub370\uc774\ud2b8\ub294 \uc751\ub2f5\ub960\uc744 \ud06c\uac8c \uace0\ub824\ud569\ub2c8\ub2e4. \uc2a4\ud30c\uc758 \uacbd\uc6b0 \uc801\uc2dc \uc751\ub2f5\uc774 2<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubaa9\ucc28 \ub85c\uceec SEO\uc758 \uae30\ubcf8 \uc774\ud574 \uad6c\uae00 \ube44\uc988\ub2c8\uc2a4 \ud504\ub85c\ud544 \uc124\uc815 \ubc0f \ucd5c\uc801\ud654 \ub85c\uceec SEO\ub97c \uc704\ud55c \ud6a8\uacfc\uc801\uc778 \ud0a4\uc6cc\ub4dc \uc5f0\uad6c \ub85c\uceec SEO\ub97c \uc704\ud55c \uc628\ud398\uc774\uc9c0 \ucd5c\uc801\ud654 \uae30\ubc95 \ub85c\uceec \uc778\uc6a9 \uad6c\ucd95 \ubc0f \uad00\ub9ac \ub85c\uceec \ub9c1\ud06c \ube4c\ub529 \uc804\ub7b5 \uac1c\ubc1c \ub85c\uceec SEO\ub97c \uc704\ud55c \uace0\uac1d \ub9ac\ubdf0 \ud65c\uc6a9 \ub85c\uceec SEO \uc131\uacfc \ucd94\uc801 \ubc0f \uce21\uc815 \uc790\uc8fc \ubb3b\ub294 \uc9c8\ubb38 \ub85c\uceec SEO\uc758 \uae30\ubcf8 \uc774\ud574 \ub85c\uceec SEO\ub294 \ud2b9\uc815 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":63938,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1222],"tags":[2399,2393,2397,2396,2395,2400,2398,2394],"class_list":["post-66673","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-2","tag-seo-","tag-2393","tag--seo","tag-2396","tag-2395","tag-2400","tag-2398","tag-2394"],"acf":[],"_links":{"self":[{"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/posts\/66673","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/comments?post=66673"}],"version-history":[{"count":1,"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/posts\/66673\/revisions"}],"predecessor-version":[{"id":66674,"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/posts\/66673\/revisions\/66674"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/media\/63938"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/media?parent=66673"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/categories?post=66673"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alienroad.com\/ko\/wp-json\/wp\/v2\/tags?post=66673"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}