![\"Googlebot](\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-b73cc39fd256.png\")
<\/p>\nThursday, March 21, 2019<\/p>\n
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\n Google aims to provide the highest quality results for any search. As part of this, we take Of the types of spam we fought in 2018, three continue to stand out:<\/p>\n \n Spam on hacked websites:<\/u><\/b> \n User-generated spam:<\/u><\/b> \n Link spam:<\/u><\/b> \n Everyday users continue to help us find spam, malware and other issues in Search that escape \n We think it’s important to let website owners known when we detect something wrong with \n High quality content keeps spam off of search results, and we continued to improve the tools \n We didn’t forget the front-end developers who make the modern web work, and focused on \n We also engage directly with website owners to provide help with thorny issues. Our \n We look forward to continuing our work to deliver a Search experience without spam to all in 2019!\n<\/p>\n Thursday, March 21, 2019 Google aims to provide the highest quality results for any search. As part of this, we take action to prevent what we call “webspam” from degrading the search experience, content and behaviors that violate our webmaster guidelines. Our efforts help ensure that well under 1 percent of results visited by users […]<\/p>\n","protected":false},"menu_order":82024,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25065","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25065","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25065\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27197"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25065"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25065"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n action to prevent what we call “webspam” from degrading the search experience, content and
\n behaviors that violate our
\n webmaster guidelines<\/a>. Our
\n efforts help ensure that well under 1 percent of results visited by users are for spammy pages.
\n Here’s more about how we fought webspam in 2018.\n<\/p>\nGoogle webspam trends and how we fought webspam in 2018<\/h2>\n
\n We reported in 2017<\/a>
\n that we had seen a substantial reduction of spam from hacked websites in search results. This
\n trend continued in 2018, with faster discovery of hacked web pages before they affect search
\n results or put someone in harm’s way. While we reduced how spam on hacked sites affects search,
\n hacked websites remain a major security problem affecting the safety of the web. Even though we
\n can’t prevent a website hack from happening, we’re committed to helping webmasters whose
\n websites have been compromised by offering resources to
\n help them recover from a hacked website<\/a>.\n<\/p>\n
\n A particular type of spam known as User-generated spam has been a continued focus for us.
\n User-generated spam includes spammy posts on forums, as well as spammy accounts on blogs
\n and platforms, none of which are meant to be consumed by human beings, and all of which disrupt
\n conversations while adding no value to users. In 2018, we were able to reduce the impact on
\n search users from this type of spam by more than 80%. While we can’t prevent websites from
\n being exploited, we do want to make it easier for website owners to learn how to protect
\n themselves, which is why we provide resources on
\n how to prevent abuse of your site’s public areas.<\/a>\n<\/p>\n
\n We continued to protect the value of authoritative and relevant links as an important ranking
\n ignal for Search. We continued to deal swiftly with egregious link spam, and made a number of
\n bad linking practices less effective for manipulating ranking. Above all, we continued to
\n engage with webmasters and SEOs to chip away at the many myths that have emerged over the years
\n relating to linking practices. We continued to remind website owners that if you simply stay away
\n from building links<\/a>
\n mainly as an attempt to rank better and focus on creating great content, you should not have to
\n worry about any of the myths or realities. We think that one of the best ways of fighting spam
\n of all types is by encouraging website owners to just create great quality content. Resources such
\n as the SEO starter-guide<\/a>
\n highlight best practices and bust some common myths and misconceptions related to what it takes
\n to appear well in Google Search results.
\n Reporting link spam<\/a> is also a great way
\n to assist us in fighting against this type of abuse and to help preserve fairness in Search
\n ranking.\n<\/p>\nWorking with users, webmasters and developers for a better web<\/h2>\n
\n our filters and processes by
\n reporting spam on search<\/a>,
\n reporting phishing<\/a>
\n \u0438\u043b\u0438
\n reporting malware<\/a>.
\n We received over 180,000 search spam user reports and we were able to take action on 64% of the
\n reports we processed. These reports truly make a difference and we’d like to thank all of you
\n who submitted them.\n<\/p>\n
\n their website. In 2018, we generated over 186 million messages to website owners calling out
\n potential improvements, issues and problems that could affect their site’s appearance on Search
\n results. We can only deliver these notifications to site owners that verified their sites in
\n Search Console<\/a>,
\n and we successfully delivered 96 million of those messages. The rest of the messages will be kept
\n linked with the website for as long as they are relevant, so they can be seen when a webmaster
\n successfully registers their site in Search Console. The majority of these messages were
\n welcoming new users to Search Console, and the second largest group was informing registered
\n Search Console users when Mobile-First Indexing became available. Of all messages, slightly
\n over 2%\u2014about 4 million\u2014were related to
\n manual actions<\/a>
\n resulting from violations of our Webmaster Guidelines.\n<\/p>\n
\n and reports we offer for webmasters that create that content. The
\n Google Search Console<\/a>
\n was completely rebuilt from the ground up to provide both new and improved reports (
\n \u042d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c<\/a>,
\n Index Coverage<\/a>,
\n Links<\/a>,
\n Mobile Usability report<\/a>), as well as brand new features (
\n URL Inspection Tool<\/a>
\n and
\n Site and User management)<\/a>.
\n This improved Search Console graduated out of beta in 2018 and is now available generally to
\n all registered website owners.\n<\/p>\n
\n helping them make their sites great for users and also search-friendly regardless of whether
\n they are on a CMS, roll their own CSS and JS, or build on top of a web framework. With the new
\n SEO audit capability<\/a> in
\n Lighthouse<\/a>, the open-source and automated
\n auditing tool for improving the quality of web pages, developers and webmasters can now run
\n actionable
\n SEO health-checks<\/a>
\n on their pages and quickly identify areas for improvement.\n<\/p>\n
\n dedicated team members meet with webmasters around the world regularly, both online and
\n in-person. We delivered more than 190
\n online office hours, online events and offline events<\/a> in more than 76
\n cities, to audiences totaling over 170,000 including SEOs, developers and online marketers. We
\n hosted four search events in Tokyo, Singapore, Zurich and Osaka as well as an 11-city Search
\n Conference in India. In 2018, we started live office hours in Spanish on top of English, French,
\n German, Hindi and Japanese, where Webmasters can find help, tips and useful discussion on our
\n Google Webmaster YouTube channel<\/a>.
\n Product experts continued to help webmasters find solutions through our
\n official support forums<\/a>
\n in over a dozen languages.\n<\/p>\n![\"cartoon](\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-fda0b0c7121e.png\")
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