{"id":25319,"date":"2024-07-11T00:00:00","date_gmt":"2024-07-11T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/configure-your-shipping-and-returns-directly-in-search-console\/"},"modified":"2024-07-11T00:00:00","modified_gmt":"2024-07-11T00:00:00","slug":"configure-your-shipping-and-returns-directly-in-search-console","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/configure-your-shipping-and-returns-directly-in-search-console\/","title":{"rendered":"Configure your shipping and returns directly in Search Console"},"content":{"rendered":"<p class=\"gargardate\">Thursday, July 11, 2024<\/p>\n<p>\n  When shopping, people want to know the total price for the products they&#8217;re purchasing. Shipping speed,<br \/>\n  cost, and return policy are major factors considered by shoppers when buying products online. However,<br \/>\n  configuring shipping and returns might be a challenge for some merchants, which might be a missed opportunity<br \/>\n  to provide information your audience is looking for.\n<\/p>\n<p>\nLast year, we started supporting <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/shipping-and-returns-information-on-google-search-web-results\/\">product-level shipping and return markup<\/a>;<br \/>\n  we recently <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/adding-markup-support-for-organization-level-return-policies\/\">added markup support for specifying a general return policy<\/a><br \/>\n  for your business instead of having to define one for each individual product you sell. We&#8217;re happy to announce an easier way to add your<br \/>\n  shipping or return information directly in Search Console. You can learn how to do it in our<br \/>\n  <a href=\"https:\/\/support.google.com\/webmasters\/answer\/14907594\" class=\"external-link\">Help Center article<\/a>.\n<\/p>\n<aside class=\"note\">\n<b>Note<\/b>: Search Console shipping and return settings take precedence over configuration on your website, including<br \/>\n  product-level merchant listing markup. Learn more about <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/merchant-listing-product-offer-structured-data\/#precedence\">what takes precedence<\/a>.<br \/>\n<\/aside>\n<p>\n<img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-1a1878a7f2b4.png\" loading=\"lazy\" alt=\"Search Console showing shipping and return settings\">\n<\/p>\n<p>\n  Once you complete the steps described in our <a href=\"https:\/\/support.google.com\/webmasters\/answer\/14907594\" class=\"external-link\">Help Center article<\/a>,<br \/>\n  you&#8217;ll be able to manage your Merchant Center account-level shipping and return policies directly in Search Console,<br \/>\n  which automatically appear in <a href=\"https:\/\/www.google.com\/retail\/solutions\/merchant-center\/\" class=\"external-link\">Merchant Center<\/a>.\n<\/p>\n<p>\n  By providing accurate and up-to-date shipping and return information, you can enhance your product listings in Google Search results,<br \/>\n  which can help improve visibility and potential traffic by showcasing fulfillment services such as<br \/>\n  <a href=\"https:\/\/support.google.com\/merchants\/answer\/14264257\" class=\"external-link\">free and fast shipping<\/a> next to your product listings.\n<\/p>\n<p>\n  We hope these additions will help even more when optimizing your search appearance in Search results. If you have any questions or concerns,<br \/>\n  reach out to us using the <a href=\"https:\/\/support.google.com\/webmasters\/threads?&#038;thread_filter=(category%3Asearch_console)\" class=\"external-link\">Google Search Central Community<\/a>,<br \/>\n  on <a href=\"https:\/\/twitter.com\/googlesearchc\" class=\"external-link\">Twitter<\/a>, or on<br \/>\n  <a href=\"https:\/\/www.linkedin.com\/showcase\/googlesearchcentral\/\" class=\"external-link\">LinkedIn<\/a>.\n<\/p>\n<p class=\"byline-author\">Posted by Jay Rana, <a href=\"https:\/\/developers.google.com\/search\/blog\/authors\/moshe-samet\">Moshe Samet<\/a>, and Nan Liu, Google Search<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thursday, July 11, 2024 When shopping, people want to know the total price for the products they&#8217;re purchasing. Shipping speed, cost, and return policy are major factors considered by shoppers when buying products online. However, configuring shipping and returns might be a challenge for some merchants, which might be a missed opportunity to provide information [&hellip;]<\/p>\n","protected":false},"menu_order":80085,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25319","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25319\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27439"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25319"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25319"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}