{"id":28227,"date":"2026-09-08T21:52:59","date_gmt":"2026-09-08T18:52:59","guid":{"rendered":"https:\/\/alienroad.com\/baidu-bilgi-bankasi\/landing-page-experience-white-paper\/"},"modified":"2026-09-09T02:55:31","modified_gmt":"2026-09-08T23:55:31","slug":"landing-page-experience-white-paper","status":"publish","type":"ar_bkb","link":"https:\/\/alienroad.com\/baidu-bilgi-bankasi\/landing-page-experience-white-paper\/","title":{"rendered":"Landing Page Deneyimi Teknik Raporu"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Mobil Arama A\u00e7\u0131l\u0131\u015f Sayfas\u0131 Deneyimi Teknik Raporu<\/strong>, Baidu&#8217;nun yay\u0131nlad\u0131\u011f\u0131 en spesifik belgedir. Bu, rakamlarla desteklenen bir \u015fartnamedir ve Bingtong 5.0 taraf\u0131ndan zorunlu tutulur; bu da uyumlulu\u011fu bir yarg\u0131 meselesi olmaktan \u00e7\u0131kar\u0131p \u00f6l\u00e7\u00fclebilir k\u0131lar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Y\u00fckleme<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0130lk ekran i\u00e7eri\u011fi 1 saniye i\u00e7inde y\u00fcklenmelidir.<\/strong> Baidu bunun temelini \u015f\u00f6yle a\u00e7\u0131klar: Kullan\u0131c\u0131 davran\u0131\u015flar\u0131 \u00fczerine yap\u0131lan kendi ara\u015ft\u0131rmalar\u0131, bu e\u015fi\u011fin alt\u0131nda tutundurma oran\u0131n\u0131n daha y\u00fcksek oldu\u011funu g\u00f6stermektedir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">D\u00fczen<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Ana i\u00e7erik, ilk ekran\u0131n %50&#8217;sinden fazlas\u0131n\u0131 kaplamal\u0131 ve merkezi bir konumda olmal\u0131d\u0131r.<\/strong><\/li><li>\u0130yi tipografi: net paragraflar, birincil ve ikincil bilgileri ay\u0131ran yaz\u0131 tipi boyutlar\u0131, d\u00fczene uygun boyutland\u0131r\u0131lm\u0131\u015f medya.<\/li><li><strong>Metnin tamam\u0131n\u0131 geni\u015fletme kontrolleri:<\/strong> metinle etiketlenmeli, ger\u00e7ekten \u00e7al\u0131\u015fmal\u0131, <strong>yaln\u0131zca bir kez<\/strong> g\u00f6r\u00fcnmeli ve <strong>ilk ekranda bulunmamal\u0131d\u0131r<\/strong> (liste sayfalar\u0131 hari\u00e7). Yanl\u0131\u015fl\u0131kla t\u0131klamalar\u0131 \u00f6nlemek i\u00e7in reklam ve uygulama y\u00f6nlendirmelerinden uzakta konumland\u0131r\u0131lmal\u0131d\u0131rlar.<\/li><li>Ana i\u00e7erik, reklam ve \u00f6nerilerden net bo\u015fluklar veya ay\u0131r\u0131c\u0131 bir \u00e7izgi ile ayr\u0131lmal\u0131d\u0131r.<\/li><li>Navigasyon, belirtti\u011fi yere y\u00f6nlendirmelidir.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Tipografi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>G\u00f6vde yaz\u0131 tipi 10 punto&#8217;dan k\u00fc\u00e7\u00fck olmamal\u0131 ve sat\u0131r y\u00fcksekli\u011finin yaz\u0131 tipi boyutuna oran\u0131 1,4&#8217;ten b\u00fcy\u00fck olmal\u0131d\u0131r.<\/strong> Bunlar tavsiye de\u011fil, yay\u0131nlanm\u0131\u015f rakamlard\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mobil uyumluluk<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bir mobil arama sonucu, <em>mobil<\/em> bir sayfaya y\u00f6nlendirmelidir. Ya PC sitesiyle beyan edilmi\u015f bir uyumluluk ili\u015fkisine sahip bir mobil site olu\u015fturup bu ili\u015fkiyi Baidu&#8217;ya bildirin ya da PC sitesini duyarl\u0131 (responsive) hale getirin. Sayfalar farkl\u0131 cihazlara da uyum sa\u011flamal\u0131d\u0131r; Baidu \u00f6zellikle tam ekran iPhone&#8217;lardaki ana ekran g\u00f6sterge \u00e7ubu\u011funun i\u00e7eri\u011fi veya kontrolleri kapatmamas\u0131 gerekti\u011fini belirtir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Reklamc\u0131l\u0131k \u2014 en kat\u0131 b\u00f6l\u00fcm<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Reklam i\u00e7eri\u011fi \u00c7in reklam yasalar\u0131na uygun olmal\u0131d\u0131r. <strong>Yasad\u0131\u015f\u0131 i\u00e7erik; format, konum veya boyuttan ba\u011f\u0131ms\u0131z olarak cezaland\u0131r\u0131l\u0131r.<\/strong><\/li><li>Kesinlikle yasakt\u0131r: pornografik, kumar ve di\u011fer yasad\u0131\u015f\u0131 \u00fcr\u00fcn reklamlar\u0131.<\/li><li>Yasakt\u0131r: \u00fcst\u00fcnl\u00fck belirten iddialar (&#8220;ulusal d\u00fczeyde&#8221;, &#8220;en iyi&#8221;), abart\u0131l\u0131 etkiler, yanl\u0131\u015f vaatler, payla\u015f\u0131m tuza\u011f\u0131 i\u00e7erikler.<\/li><li><strong>Sayfan\u0131n hi\u00e7bir yerinde, hi\u00e7bir boyutta ve hi\u00e7bir ama\u00e7la y\u00fczen, a\u00e7\u0131l\u0131r pencere (pop-up) veya ekran\u0131 kaplayan reklam bulunamaz.<\/strong> \u00dcst, alt, yan; hepsi a\u00e7\u0131k\u00e7a belirtilmi\u015ftir.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0130\u015flemsel siteler i\u00e7in hizmet kalitesi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hizmetin gerektirdi\u011fi durumlarda do\u011fru otomatik konumland\u0131rma; eksiksiz \u00e7al\u0131\u015fan fonksiyonlar (arama, m\u00fc\u015fteri hizmetleri, \u00f6deme, sepet, sipari\u015f sorgulama, e-ticaret i\u00e7in iade); kullan\u0131c\u0131lar\u0131n fiilen kulland\u0131\u011f\u0131 \u00f6deme platformlar\u0131na destek; klavyelerin alanlar\u0131 kapatmad\u0131\u011f\u0131, giri\u015f \u00e7abas\u0131n\u0131 azaltan etkile\u015fim; geri bildirim ve ilerleme bildirimleri; giri\u015f yapt\u0131ktan sonra ge\u00e7mi\u015f sorgulama.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobil Arama A\u00e7\u0131l\u0131\u015f Sayfas\u0131 Deneyimi Teknik Raporu, Baidu&#8217;nun yay\u0131nlad\u0131\u011f\u0131 en spesifik belgedir. Bu, rakamlarla desteklenen bir \u015fartnamedir ve Bingtong 5.0 taraf\u0131ndan zorunlu tutulur; bu da uyumlulu\u011fu bir yarg\u0131 meselesi olmaktan \u00e7\u0131kar\u0131p \u00f6l\u00e7\u00fclebilir k\u0131lar. Y\u00fckleme \u0130lk ekran i\u00e7eri\u011fi 1 saniye i\u00e7inde y\u00fcklenmelidir. Baidu bunun temelini \u015f\u00f6yle a\u00e7\u0131klar: Kullan\u0131c\u0131 davran\u0131\u015flar\u0131 \u00fczerine yap\u0131lan kendi ara\u015ft\u0131rmalar\u0131, bu e\u015fi\u011fin alt\u0131nda [&hellip;]<\/p>\n","protected":false},"menu_order":15,"template":"","meta":{"footnotes":""},"ar_bkb_kategori":[745],"ar_bkb_etiket":[],"class_list":["post-28227","ar_bkb","type-ar_bkb","status-publish","has-post-thumbnail","hentry","ar_bkb_kategori-mobile-and-page-experience"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb\/28227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_bkb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb\/28227\/revisions"}],"predecessor-version":[{"id":29215,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb\/28227\/revisions\/29215"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28991"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28227"}],"wp:term":[{"taxonomy":"ar_bkb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb_kategori?post=28227"},{"taxonomy":"ar_bkb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb_etiket?post=28227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}