{"id":28248,"date":"2026-09-08T21:52:59","date_gmt":"2026-09-08T18:52:59","guid":{"rendered":"https:\/\/alienroad.com\/baidu-bilgi-bankasi\/site-attributes-name-and-logo\/"},"modified":"2026-09-09T02:55:31","modified_gmt":"2026-09-08T23:55:31","slug":"site-attributes-name-and-logo","status":"publish","type":"ar_bkb","link":"https:\/\/alienroad.com\/baidu-bilgi-bankasi\/site-attributes-name-and-logo\/","title":{"rendered":"Site \u00f6zellikleri, isim ve logo"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Site \u00f6zellikleri, Baidu&#8217;nun bir sonu\u00e7la birlikte g\u00f6sterdi\u011fi kimli\u011fi kapsar: <strong>site ad\u0131 ve logosu<\/strong>. Her ikisi de platform \u00fczerinden g\u00f6nderilir ve yay\u0131nlanan ilkelere g\u00f6re incelenir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Neden \u00f6nemlidir?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bir sonucun yan\u0131ndaki logo, sonu\u00e7 sayfas\u0131nda sat\u0131n al\u0131nm\u0131\u015f de\u011fil, kazan\u0131lm\u0131\u015f bir marka varl\u0131\u011f\u0131d\u0131r. Toplay\u0131c\u0131lar ve pazar yerleriyle rekabet eden bir site i\u00e7in bu, organik listelemelerde mevcut olan az say\u0131daki g\u00f6rsel farkl\u0131la\u015ft\u0131r\u0131c\u0131dan biridir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0130nceleme ilkeleri<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Otantiklik<\/strong> \u2014 ad ve logo, sitenin ger\u00e7ek kimli\u011fi olmal\u0131 ve sitede fiilen g\u00f6sterilenlerle tutarl\u0131 olmal\u0131d\u0131r. Sayfadaki markayla e\u015fle\u015fmeyen bir logo ba\u015far\u0131s\u0131z say\u0131l\u0131r.<\/li><li><strong>Netlik<\/strong> \u2014 k\u00fc\u00e7\u00fck boyutta okunabilir, do\u011fru boyutlarda, k\u00fc\u00e7\u00fck resim \u00f6l\u00e7e\u011finde \u00e7al\u0131\u015fmas\u0131 gereken bir i\u015farete s\u0131k\u0131\u015ft\u0131r\u0131lm\u0131\u015f metin i\u00e7ermemeli.<\/li><li><strong>Haklar<\/strong> \u2014 i\u015fareti kullanma yetkiniz olmal\u0131d\u0131r. Ticari marka ve taklit endi\u015feleri burada de\u011ferlendirilir.<\/li><li><strong>\u0130\u00e7erik uyumlulu\u011fu<\/strong> \u2014 yasa d\u0131\u015f\u0131, yan\u0131lt\u0131c\u0131 veya reklam kurallar\u0131n\u0131 ihlal eden hi\u00e7bir \u015fey olmamal\u0131d\u0131r; \u00c7in platformlar\u0131 i\u00e7in bu, \u00fcst\u00fcnl\u00fck belirten ifadeleri ve do\u011frulanamaz iddialar\u0131 da kapsar.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0130sim<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Site ad\u0131, i\u015fletmenin fiilen bilindi\u011fi isim olmal\u0131d\u0131r. Anahtar kelimelerle doldurulmu\u015f isimler \u2014 markan\u0131n ard\u0131ndan gelen hizmet listesi \u2014 anahtar kelimelerle doldurulmu\u015f ba\u015fl\u0131klarla ayn\u0131 testten ge\u00e7emez ve Baidu, a\u015f\u0131r\u0131 optimize edilmi\u015f ba\u015fl\u0131klar\u0131 her durumda site veya \u015firket ad\u0131na g\u00f6re yeniden yazar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Uygulama s\u00fcreci<\/h2>\n\n\n\n<ol class=\"wp-block-list\"><li>Markan\u0131n site \u00fczerinde tutarl\u0131 bir \u015fekilde sunuldu\u011funu do\u011frulay\u0131n; logo, isim ve ba\u015fl\u0131k ile \u00fcst bilgide ayn\u0131 kimlik kullan\u0131lmal\u0131d\u0131r.<\/li><li>\u0130\u015fareti belirtilen boyutlarda, k\u00fc\u00e7\u00fck boyutta okunabilir ve i\u00e7ine g\u00f6m\u00fcl\u00fc sloganlar olmadan haz\u0131rlay\u0131n.<\/li><li>G\u00f6nderin ve inceleme s\u00fcrecini bekleyin.<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Yayg\u0131n ret nedeni<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00f6nderilen kimlik ile site aras\u0131ndaki tutars\u0131zl\u0131k: web sitesinin hen\u00fcz benimsemedi\u011fi bir yeniden markala\u015fma s\u00fcrecinden kalma bir logo dosyas\u0131 veya sayfalarda hi\u00e7bir yerde g\u00f6r\u00fcnmeyen bir isim. \u0130nceleme ikisini kar\u015f\u0131la\u015ft\u0131r\u0131r, bu nedenle siteyi \u00f6nce uyumlu hale getirmek, yeniden g\u00f6ndermekten daha h\u0131zl\u0131d\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Site \u00f6zellikleri, Baidu&#8217;nun bir sonu\u00e7la birlikte g\u00f6sterdi\u011fi kimli\u011fi kapsar: site ad\u0131 ve logosu. Her ikisi de platform \u00fczerinden g\u00f6nderilir ve yay\u0131nlanan ilkelere g\u00f6re incelenir. Neden \u00f6nemlidir? Bir sonucun yan\u0131ndaki logo, sonu\u00e7 sayfas\u0131nda sat\u0131n al\u0131nm\u0131\u015f de\u011fil, kazan\u0131lm\u0131\u015f bir marka varl\u0131\u011f\u0131d\u0131r. Toplay\u0131c\u0131lar ve pazar yerleriyle rekabet eden bir site i\u00e7in bu, organik listelemelerde mevcut olan az say\u0131daki [&hellip;]<\/p>\n","protected":false},"menu_order":36,"template":"","meta":{"footnotes":""},"ar_bkb_kategori":[748],"ar_bkb_etiket":[],"class_list":["post-28248","ar_bkb","type-ar_bkb","status-publish","has-post-thumbnail","hentry","ar_bkb_kategori-search-appearance"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb\/28248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_bkb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb\/28248\/revisions"}],"predecessor-version":[{"id":29234,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb\/28248\/revisions\/29234"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/29012"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28248"}],"wp:term":[{"taxonomy":"ar_bkb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb_kategori?post=28248"},{"taxonomy":"ar_bkb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_bkb_etiket?post=28248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}