{"id":23848,"date":"2006-12-21T00:00:00","date_gmt":"2006-12-21T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/better-understanding-of-your-site\/"},"modified":"2006-12-21T00:00:00","modified_gmt":"2006-12-21T00:00:00","slug":"better-understanding-of-your-site","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/better-understanding-of-your-site\/","title":{"rendered":"Sitenizi daha iyi anlamak"},"content":{"rendered":"<aside class=\"key-point\">Bu blog yaz\u0131s\u0131n\u0131 yay\u0131nlayal\u0131 uzun zaman oldu. Bilgilerin bir k\u0131sm\u0131 g\u00fcncelli\u011fini yitirmi\u015f olabilir (\u00f6rne\u011fin, baz\u0131 g\u00f6rseller eksik olabilir ve baz\u0131 ba\u011flant\u0131lar art\u0131k \u00e7al\u0131\u015fm\u0131yor olabilir).<\/aside>\n<p class=\"gargardate\">21 Aral\u0131k 2006, Per\u015fembe<\/p>\n<p>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/come-and-see-us-at-search-engine-strategies-chicago\/\">SES Chicago<\/a><br \/>\n  harikayd\u0131. Bir\u00e7o\u011funuzla tan\u0131\u015fmak bu geziyi kesinlikle m\u00fckemmel k\u0131ld\u0131. (Chicago yerlisi)<br \/>\n  <a href=\"https:\/\/en.wikipedia.org\/wiki\/Oprah_Winfrey\" class=\"external-link\">Oprah<\/a> bize kat\u0131lm\u0131\u015f kadar \u00f6zeldi!\n<\/p>\n<p>\n  Google stand\u0131nda vakit ge\u00e7irirken, s\u0131k\u00e7a<br \/>\n  <a href=\"https:\/\/search.google.com\/search-console\" class=\"external-link\">Webmaster Tools<\/a> ara\u00e7lar\u0131m\u0131zdan nas\u0131l faydalanabilece\u011finiz soruldu.<br \/>\n  \u00d6rne\u011fin, Yayg\u0131n Kelimeler (Common Words) hakk\u0131nda bir ipucu:\n<\/p>\n<h2 id=\"common-words:-our-prioritized-listing-of-your-sites-content\" tabindex=\"-1\">Yayg\u0131n Kelimeler: Sitenizin i\u00e7eri\u011finin \u00f6nceliklendirilmi\u015f listesi<\/h2>\n<p>\n  Yayg\u0131n kelimeler \u00f6zelli\u011fi, sitenizde ve sitenize verilen ba\u011flant\u0131larda buldu\u011fumuz bask\u0131n kelimeleri <b>\u00f6ncelik s\u0131ras\u0131na g\u00f6re<\/b> (en y\u00fcksekten en d\u00fc\u015f\u00fc\u011fe) listeler. (Bu bilgi alt dizinler veya alt alan adlar\u0131 i\u00e7in mevcut de\u011fildir.) Yayg\u0131n kelimelerden yararlanmak i\u00e7in izlemeniz gereken ad\u0131mlar \u015funlard\u0131r:\n<\/p>\n<ol>\n<li>\n    Web sitenizin temel kavramlar\u0131n\u0131 belirleyin. E\u011fer Wyoming&#8217;de bir \u00e7iftlik evi tatili sunuyorsan\u0131z, temel kavramlar\u0131n\u0131z &#8220;\u00e7iftlik evi&#8221;, &#8220;ata binme&#8221; ve &#8220;Wyoming&#8221; olabilir.\n  <\/li>\n<li>\n    Google&#8217;\u0131n sizin y\u00fcksek \u00f6neme sahip oldu\u011funu d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fcz ifadeleri alg\u0131lay\u0131p alg\u0131lamad\u0131\u011f\u0131n\u0131 do\u011frulay\u0131n. Webmaster Tools&#8217;a giri\u015f yap\u0131n,<br \/>\n    <a href=\"https:\/\/support.google.com\/webmasters\/answer\/9008080\" class=\"external-link\">do\u011frulanm\u0131\u015f sitenizi<\/a> se\u00e7in ve <b>\u0130statistikler<\/b> sekmesinden <b>Sayfa analizi<\/b> se\u00e7ene\u011fine t\u0131klay\u0131n. Burada, &#8220;Sitenizin i\u00e7eri\u011findeki yayg\u0131n kelimeler&#8221; ba\u015fl\u0131\u011f\u0131 alt\u0131nda, sitenizin i\u00e7eri\u011finden alg\u0131lanan ifadeleri yayg\u0131nl\u0131k s\u0131ras\u0131na g\u00f6re listeliyoruz. Yayg\u0131n kelimeler aras\u0131nda \u00f6nemli oldu\u011funu d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fcz herhangi bir kavram eksik mi? Sitenizle do\u011frudan ilgisi olmayan ifadeler mi listeleniyor?<\/p>\n<ol>\n<li>\n<p>\n          E\u011fer \u00f6nemli ifadeler eksikse, \u00f6ncelikle i\u00e7eri\u011finizi g\u00f6zden ge\u00e7irmelisiniz. Sitenizin temel kavramlar\u0131n\u0131 a\u00e7\u0131klayan ve bunlarla ilgili sa\u011flam, metin tabanl\u0131 bilgileriniz var m\u0131? \u00c7iftlik evi \u00f6rne\u011finde, &#8220;ata binme&#8221; yayg\u0131n kelimeler aras\u0131nda yoksa, sitenin &#8220;aktiviteler&#8221; sayfas\u0131n\u0131 incelemek isteyebilirsiniz. Bu sayfa \u00e7o\u011funlukla g\u00f6rsellerden mi olu\u015fuyor, yoksa kavramsal olarak ilgili bilgiler yerine sadece bir binicilik dersi program\u0131 m\u0131 listeliyor?\n        <\/p>\n<p>\n          Kula\u011fa basit gelebilir ancak belirli anahtar kelimeler i\u00e7in s\u0131ralanmak istiyorsan\u0131z ve biz bu anahtar kelime \u00f6beklerini web sitenizde g\u00f6remiyorsak, bu ifadeler i\u00e7in s\u0131ralanman\u0131z zor olacakt\u0131r.\n        <\/p>\n<\/li>\n<li>\n        Sitenizin i\u00e7eri\u011fiyle anlaml\u0131 bir \u015fekilde ili\u015fkilendirilemeyen genel, a\u00e7\u0131klay\u0131c\u0131 olmayan yayg\u0131n kelimeler g\u00f6rd\u00fc\u011f\u00fcn\u00fczde (\u00f6rne\u011fin, listenin ba\u015f\u0131nda &#8220;yol tarifi&#8221; veya &#8220;bize ula\u015f\u0131n&#8221; gibi ifadeler varsa), sitenizdeki ilgili i\u00e7erik oran\u0131n\u0131 art\u0131rmak faydal\u0131 olabilir. (Yine de, ana konular\u0131n\u0131zla ilgili kelimeleri de g\u00f6r\u00fcyorsan\u0131z, bu yayg\u0131n kelimelerden birka\u00e7\u0131n\u0131 g\u00f6rmekten endi\u015felenmeyin.) \u00c7iftlik evi \u00f6rne\u011finde, ziyaret\u00e7ilere &#8220;yol tarifi&#8221; ve &#8220;bize ula\u015f\u0131n&#8221; bilgilerini vermeniz gerekir. Ancak, bu genel ve a\u00e7\u0131klay\u0131c\u0131 olmayan terimler en y\u00fcksek puanl\u0131 yayg\u0131n kelimeler olarak ortaya \u00e7\u0131k\u0131yorsa veya yayg\u0131n kelimeler listesinin tamam\u0131 sadece bu t\u00fcr terimlerden olu\u015fuyorsa, Google (ve muhtemelen di\u011fer arama motorlar\u0131) yeterince &#8220;doyurucu&#8221; i\u00e7erik bulamam\u0131\u015f demektir.\n      <\/li>\n<li>\n        Yayg\u0131n kelimelerin bir\u00e7o\u011funun sitenizle hala ili\u015fkili olmad\u0131\u011f\u0131n\u0131 fark ederseniz,<br \/>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/unexpected-common-words\/\">beklenmedik yayg\u0131n kelimeler<\/a> hakk\u0131ndaki blog yaz\u0131m\u0131za g\u00f6z at\u0131n.\n      <\/li>\n<\/ol>\n<\/li>\n<li>\n    Sitenizin i\u00e7eri\u011fini iyile\u015ftirme konusundaki favori yaz\u0131lar\u0131m\u0131zdan baz\u0131lar\u0131 \u015funlard\u0131r:<\/p>\n<ul>\n<li>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/target-visitors-or-search-engines\/\">Ziyaret\u00e7ileri mi yoksa arama motorlar\u0131n\u0131 m\u0131 hedeflemeli?<\/a>\n      <\/li>\n<li>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/improving-your-sites-indexing-and-ranking\/\">Sitenizin indekslenmesini ve s\u0131ralamas\u0131n\u0131 iyile\u015ftirme<\/a>\n      <\/li>\n<li>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/ses-chicago-using-images\/\">YEN\u0130! SES Chicago &#8211; G\u00f6rsel Kullan\u0131m\u0131<\/a>\n      <\/li>\n<\/ul>\n<\/li>\n<li>\n    \u0130\u00e7eri\u011finizi g\u00fcncellerseniz, de\u011fi\u015fiklikleri alg\u0131lamam\u0131z i\u00e7in sitenizi yeniden taramam\u0131z gerekece\u011fini ve bunun zaman alabilece\u011fini l\u00fctfen unutmay\u0131n. Elbette,<br \/>\n    <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/build-submit-sitemap\/#general-guidelines\">Site Haritas\u0131 g\u00f6ndererek<\/a> de\u011fi\u015fiklikleri bize bildirebilirsiniz.\n  <\/li>\n<\/ol>\n<p>Webmaster Central ekibinden herkese mutlu tatiller!<\/p>\n<p><img decoding=\"async\" alt=\"Googlers Trevor Foucher, Adam Lasnik and Jonathan Simon\" src=\"https:\/\/lh3.google.com\/image\/maileko\/RYsJ1WISPUI\/AAAAAAAAABI\/HfQ_-Yme1rw\/DSC06525.jpg\"><\/p>\n<p>SES Chicago: Google \u00e7al\u0131\u015fanlar\u0131 Trevor Foucher, Adam Lasnik ve Jonathan Simon<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bu blog yaz\u0131s\u0131n\u0131 yay\u0131nlayal\u0131 uzun zaman oldu. Bilgilerin bir k\u0131sm\u0131 g\u00fcncelli\u011fini yitirmi\u015f olabilir (\u00f6rne\u011fin, baz\u0131 g\u00f6rseller eksik olabilir ve baz\u0131 ba\u011flant\u0131lar art\u0131k \u00e7al\u0131\u015fm\u0131yor olabilir). 21 Aral\u0131k 2006, Per\u015fembe SES Chicago harikayd\u0131. Bir\u00e7o\u011funuzla tan\u0131\u015fmak bu geziyi kesinlikle m\u00fckemmel k\u0131ld\u0131. (Chicago yerlisi) Oprah bize kat\u0131lm\u0131\u015f kadar \u00f6zeldi! Google stand\u0131nda vakit ge\u00e7irirken, s\u0131k\u00e7a Webmaster Tools ara\u00e7lar\u0131m\u0131zdan nas\u0131l faydalanabilece\u011finiz [&hellip;]<\/p>\n","protected":false},"menu_order":86497,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-23848","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/23848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/23848\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/26480"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=23848"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=23848"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=23848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}