{"id":24045,"date":"2008-10-10T00:00:00","date_gmt":"2008-10-10T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/good-times-with-inbound-links\/"},"modified":"2008-10-10T00:00:00","modified_gmt":"2008-10-10T00:00:00","slug":"good-times-with-inbound-links","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/good-times-with-inbound-links\/","title":{"rendered":"Inbound linkler ile verimli zamanlar"},"content":{"rendered":"\n<p class=\"gargardate wp-block-paragraph\">10 Ekim 2008, Cuma<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Gelen ba\u011flant\u0131lar (inbound links), harici sitelerdeki sayfalar\u0131n sitenize verdi\u011fi ba\u011flant\u0131lard\u0131r. Gelen ba\u011flant\u0131lar sitenize yeni kullan\u0131c\u0131lar \u00e7ekebilir; bu ba\u011flant\u0131lar liyakate dayal\u0131 ve editoryal bir tercih olarak g\u00f6n\u00fcll\u00fc bir \u015fekilde yap\u0131ld\u0131\u011f\u0131nda, Google&#8217;a sitenizin \u00f6nemi hakk\u0131nda verilen olumlu sinyallerden biri haline gelir. Di\u011fer sinyaller aras\u0131nda sitenizin i\u00e7eri\u011finin analizi, co\u011frafi konuma uygunlu\u011fu vb. unsurlar yer al\u0131r. Bir\u00e7o\u011funuzun bildi\u011fi gibi, <i>alakal\u0131 ve kaliteli gelen ba\u011flant\u0131lar<\/i>, PageRank de\u011ferinizi (s\u0131ralama algoritmam\u0131zdaki bir\u00e7ok fakt\u00f6rden biri) etkileyebilir. Kaliteli ba\u011flant\u0131lar genellikle etkileyici i\u00e7eri\u011fe sahip veya benzersiz bir hizmet sunan sitelere do\u011fal yollarla gelir.\n<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-do-these-signals-factor-into-ranking\" tabindex=\"-1\">Bu sinyaller s\u0131ralamay\u0131 nas\u0131l etkiler?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Diyelim ki example.com ad\u0131nda, kullan\u0131c\u0131lara \u00e7e\u015fitli benzersiz web sitesi \u015fablonlar\u0131 ve tasar\u0131m ipu\u00e7lar\u0131 sunan bir sitem var. En g\u00fc\u00e7l\u00fc s\u0131ralama fakt\u00f6rlerinden biri sitemin i\u00e7eri\u011fidir. Ayr\u0131ca, siteme \u00fc\u00e7 farkl\u0131 kaynaktan ba\u011flant\u0131 verildi\u011fini varsayal\u0131m; ancak gelen ba\u011flant\u0131lardan biri spam i\u00e7erikli bir siteden geliyor. Google a\u00e7\u0131s\u0131ndan, s\u0131ralama sinyalimiz olan PageRank&#8217;e yaln\u0131zca iki kaliteli gelen ba\u011flant\u0131n\u0131n katk\u0131da bulunmas\u0131n\u0131 isteriz.\n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Kullan\u0131c\u0131n\u0131n sorgusu g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda, kullan\u0131c\u0131ya en alakal\u0131 sonu\u00e7lar\u0131 sunmak i\u00e7in (yukar\u0131da belirtilen site i\u00e7eri\u011fi ve gelen ba\u011flant\u0131lar\u0131n analizi dahil) 200&#8217;den fazla sinyal uygulan\u0131r.\n<\/p>\n\n\n\n<img decoding=\"async\" alt src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-b2cd7a516cc8.png\" loading=\"lazy\">\n\n\n\n<h2 class=\"wp-block-heading\" id=\"so-how-can-you-engage-more-users-and-potentially-increase-merit-based-inbound-links\" tabindex=\"-1\">Peki, nas\u0131l daha fazla kullan\u0131c\u0131 etkile\u015fimi sa\u011flayabilir ve liyakate dayal\u0131 gelen ba\u011flant\u0131lar\u0131 art\u0131rabilirsiniz?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Bir\u00e7ok web y\u00f6neticisi, kitlelerini b\u00fcy\u00fctme konusundaki ba\u015far\u0131lar\u0131n\u0131 kaleme ald\u0131. T\u00fcm kullan\u0131c\u0131lar i\u00e7in web&#8217;i iyile\u015ftirebilecek \u00e7e\u015fitli fikirler ve kaynaklar derledik.\n<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"create-unique-and-compelling-content-on-your-site-and-the-web-in-general\" tabindex=\"-1\">Sitenizde ve genel olarak web&#8217;de benzersiz ve etkileyici i\u00e7erikler olu\u015fturun<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n  <li>\n    Bir blog ba\u015flat\u0131n: videolar \u00e7ekin, \u00f6zg\u00fcn ara\u015ft\u0131rmalar yap\u0131n ve d\u00fczenli olarak ilgi \u00e7ekici i\u00e7erikler payla\u015f\u0131n. Sitenizin konusu hakk\u0131nda tutkuluysan\u0131z, daha fazla kullan\u0131c\u0131ya ula\u015fmak i\u00e7in bir\u00e7ok harika yol mevcuttur. Blog yazmakla ilgileniyorsan\u0131z, <a href=\"https:\/\/support.google.com\/webmasters\" class=\"external-link\">Yard\u0131m Merkezimizdeki<\/a> <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/seo-starter-guide\/\">blog yazarlar\u0131 i\u00e7in \u00f6zel ipu\u00e7lar\u0131na<\/a> g\u00f6z at\u0131n.\n  <\/li>\n  <li>\n    Okuyuculara yeni \u015feyler \u00f6\u011fretin, yeni haberleri ortaya \u00e7\u0131kar\u0131n, e\u011flenceli veya ufuk a\u00e7\u0131c\u0131 olun, uzmanl\u0131\u011f\u0131n\u0131z\u0131 g\u00f6sterin, sekt\u00f6r\u00fcn\u00fczdeki farkl\u0131 ki\u015filiklerle r\u00f6portajlar yap\u0131n ve onlar\u0131n ilgi \u00e7ekici y\u00f6nlerini vurgulay\u0131n. Sitenizi de\u011ferli k\u0131l\u0131n.\n  <\/li>\n  <li>\n    \u0130lgi alan\u0131n\u0131zla ilgili bloglara ve kullan\u0131c\u0131 yorumlar\u0131na d\u00fc\u015f\u00fcnceli bir \u015fekilde kat\u0131l\u0131m sa\u011flay\u0131n. Bilgili bak\u0131\u015f a\u00e7\u0131n\u0131z\u0131 toplulu\u011fa sunun.\n  <\/li>\n  <li>\n    Faydal\u0131 bir \u00fcr\u00fcn veya hizmet sa\u011flay\u0131n. Sitenizi ziyaret edenler sundu\u011funuz \u015feyden de\u011fer elde ederse, size ba\u011flant\u0131 verme olas\u0131l\u0131klar\u0131 daha y\u00fcksektir. Daha uygulanabilir fikirler i\u00e7in, trafi\u011finizi art\u0131rman\u0131za yard\u0131mc\u0131 olacak \u00fccretsiz ipu\u00e7lar\u0131 i\u00e7eren, en sevdi\u011fim <a href=\"https:\/\/www.usatoday.com\/tech\/products\/services\/2008-06-22-google-search-engine-optimization_N.htm\" class=\"external-link\">Matt Cutts r\u00f6portajlar\u0131ndan<\/a> birine g\u00f6z at\u0131n. Web y\u00f6neticileri i\u00e7in harika bir ba\u015flang\u0131\u00e7 rehberidir. (Bu yaz\u0131dan \u00f6nce bile, URL&#8217;yi bir\u00e7ok arkada\u015f\u0131ma iletmi\u015ftim. <span>\ud83d\ude42<\/span>)\n  <\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"pursue-business-development-opportunities\" tabindex=\"-1\">\u0130\u015f geli\u015ftirme f\u0131rsatlar\u0131n\u0131 de\u011ferlendirin<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Sitenizle ilgilenen di\u011fer ki\u015fileri \u00f6\u011frenmek i\u00e7in <a href=\"https:\/\/search.google.com\/search-console\/about\" class=\"external-link\">Web Y\u00f6neticisi Ara\u00e7lar\u0131<\/a>&#8216;ndaki &#8220;Ba\u011flant\u0131lar <span aria-label=\"ve ard\u0131ndan\">&gt;<\/span> <a href=\"https:\/\/www.google.com\/support\/webmasters\/bin\/answer.py?answer=55281\" class=\"external-link\">Harici ba\u011flant\u0131lar<\/a> i\u00e7eren sayfalar&#8221; b\u00f6l\u00fcm\u00fcn\u00fc kullan\u0131n. Size kimlerin ba\u011flant\u0131 verdi\u011fini ve nas\u0131l ba\u011flant\u0131 verdiklerini bularak web toplulu\u011funu geni\u015fletin. Ni\u015f alan\u0131n\u0131zla ilgilendi\u011fini fark etmedi\u011finiz yeni kitleler veya demografiler olabilir. \u00d6rne\u011fin, example.com&#8217;un web y\u00f6neticileri sanat okullar\u0131ndan gelen harici ba\u011flant\u0131lar\u0131 fark ederlerse, sanat toplulu\u011fuyla etkile\u015fime ge\u00e7meye ba\u015flayabilir, yeni geri bildirimler alabilir ve sitelerini ve fikirlerini tan\u0131tabilirler.\n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Elbette, bu alandaki olas\u0131 f\u0131rsatlar\u0131 de\u011ferlendirirken sorumlu davran\u0131n. Toplu ba\u011flant\u0131 isteme y\u00f6ntemlerine ba\u015fvurmay\u0131n; kimse basmakal\u0131p mektuplardan ho\u015flanmaz ve kaliteli sitelerin web y\u00f6neticilerinin \u00e7o\u011fu bu t\u00fcr taleplere olumlu yan\u0131t vermeyecektir. Genel olarak, insan ili\u015fkilerinde ba\u015far\u0131l\u0131 olan bir\u00e7ok i\u015f geli\u015ftirme tekni\u011fi, siteniz i\u00e7in \u00e7evrimi\u00e7i ortamda da yans\u0131t\u0131labilir.\n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Art\u0131k <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/importance-of-link-architecture\/\">dahili ba\u011flant\u0131lar<\/a>, <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/linking-out-often-its-just-applying-common-sense\/\">giden ba\u011flant\u0131lar<\/a> ve gelen ba\u011flant\u0131lar (bug\u00fcnk\u00fc yaz\u0131 <span>\ud83d\ude42<\/span>) hakk\u0131nda daha fazla bilgi edindi\u011finize g\u00f6re, blog yorumlar\u0131nda g\u00f6r\u00fc\u015fmek \u00fczere! <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/links-information-straight-from-the-source\/\">Ba\u011flant\u0131lar haftas\u0131nda<\/a> bize kat\u0131ld\u0131\u011f\u0131n\u0131z i\u00e7in te\u015fekk\u00fcrler.\n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n  <b>G\u00fcncelleme\u2014\u0130\u015fte bir i\u015f geli\u015ftirme f\u0131rsat\u0131 daha:<\/b> Sadece bozuk ba\u011flant\u0131lar\u0131 d\u00fczeltmek i\u00e7in de\u011fil, ayn\u0131 zamanda sitenize ilgi duyan harici web y\u00f6neticileriyle ili\u015fkiler geli\u015ftirmek i\u00e7in &#8220;Tan\u0131lama <span aria-label=\"ve ard\u0131ndan\">&gt;<\/span> Web\/mobil tarama <span aria-label=\"ve ard\u0131ndan\">&gt;<\/span> <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/webmaster-tools-shows-crawl-error-sources\/\">Tarama hatas\u0131 kaynaklar\u0131<\/a>&#8221; b\u00f6l\u00fcm\u00fcn\u00fcz\u00fc inceleyin. (Ve sohbet ederken, bozuk ba\u011flant\u0131y\u0131 d\u00fczeltip d\u00fczeltemeyeceklerini sorun. <span>\ud83d\ude42<\/span>) Bu, bozuk ba\u011flant\u0131lar\u0131 sitenizin \u00f6nemli b\u00f6l\u00fcmlerine giden ba\u011flant\u0131lara d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in harika bir yoldur.\n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n  Bu web y\u00f6neticileriyle ileti\u015fime ge\u00e7menin yan\u0131 s\u0131ra, eski sayfalardan gelen trafi\u011fi yeni konumlar\u0131na y\u00f6nlendirmek i\u00e7in <code>301<\/code> y\u00f6nlendirmelerini kullanmak isteyebilirsiniz. Bu, eski sayfalar\u0131n\u0131za giden ba\u011flant\u0131lar\u0131 i\u00e7eren yer imlerine sahip olabilecek kullan\u0131c\u0131lar i\u00e7in iyidir&#8230; Ayr\u0131ca Google&#8217;\u0131n PageRank ve ilgili sinyalleri bu y\u00f6nlendirmeler arac\u0131l\u0131\u011f\u0131yla uygun \u015fekilde aktard\u0131\u011f\u0131n\u0131 bilmek sizi mutlu edecektir.\n<\/p>\n\n\n\n<p class=\"byline-author wp-block-paragraph\">Yazan: <a href=\"https:\/\/developers.google.com\/search\/blog\/authors\/maile-ohye\">Maile Ohye<\/a>, Geli\u015ftirici Programlar\u0131 Teknik Lideri<\/p>\n","protected":false},"excerpt":{"rendered":"<p>10 Ekim 2008, Cuma Gelen ba\u011flant\u0131lar (inbound links), harici sitelerdeki sayfalar\u0131n sitenize verdi\u011fi ba\u011flant\u0131lard\u0131r. Gelen ba\u011flant\u0131lar sitenize yeni kullan\u0131c\u0131lar \u00e7ekebilir; bu ba\u011flant\u0131lar liyakate dayal\u0131 ve editoryal bir tercih olarak g\u00f6n\u00fcll\u00fc bir \u015fekilde yap\u0131ld\u0131\u011f\u0131nda, Google&#8217;a sitenizin \u00f6nemi hakk\u0131nda verilen olumlu sinyallerden biri haline gelir. Di\u011fer sinyaller aras\u0131nda sitenizin i\u00e7eri\u011finin analizi, co\u011frafi konuma uygunlu\u011fu vb. unsurlar yer [&hellip;]<\/p>\n","protected":false},"menu_order":85838,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-24045","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24045","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24045\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/26637"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=24045"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=24045"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=24045"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}