19 Kas\u0131m 2015, Per\u015fembe<\/p>\n\n\n\n
\n Arama algoritmalar\u0131nda de\u011fi\u015fiklik geli\u015ftirmek bir deney s\u00fcreci<\/a> gerektirir. Bu deneyin bir par\u00e7as\u0131 da, Google’\u0131n arama sonu\u00e7lar\u0131n\u0131n kalitesini de\u011ferlendiren ki\u015filerin deneylerimiz hakk\u0131nda bize geri bildirimde bulunmas\u0131d\u0131r. De\u011ferlendiricilerden gelen puanlar, bireysel site s\u0131ralamalar\u0131n\u0131 belirlemez; ancak deneylerimizi anlamam\u0131za yard\u0131mc\u0131 olur. De\u011ferlendiriciler puanlar\u0131n\u0131, onlara verdi\u011fimiz k\u0131lavuzlara dayand\u0131r\u0131rlar; bu k\u0131lavuzlar, Google’\u0131n arama kullan\u0131c\u0131lar\u0131n\u0131n ne istedi\u011fine dair g\u00f6r\u00fc\u015flerini yans\u0131t\u0131r.\n<\/p>\n\n\n\n \n 2013 y\u0131l\u0131nda, Google’\u0131n nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131na dair \u015feffafl\u0131k sa\u011flamak ve web y\u00f6neticilerinin Google’\u0131n web sayfalar\u0131nda ne arad\u0131\u011f\u0131n\u0131 anlamalar\u0131na yard\u0131mc\u0131 olmak i\u00e7in insan de\u011ferlendirme k\u0131lavuzlar\u0131m\u0131z\u0131 yay\u0131nlad\u0131k. O zamandan bu yana \u00e7ok \u015fey de\u011fi\u015fti: \u00d6zellikle, art\u0131k ak\u0131ll\u0131 telefon kullanan insan say\u0131s\u0131 her zamankinden daha fazla ve g\u00fcn\u00fcm\u00fczde aramalar\u0131n \u00e7o\u011fu bilgisayarlardan ziyade mobil cihazlarda yap\u0131l\u0131yor.\n<\/p>\n\n\n\n \n Kullan\u0131c\u0131lar\u0131n ne istedi\u011fine dair anlay\u0131\u015f\u0131m\u0131z geli\u015ftik\u00e7e k\u0131lavuzlarda s\u0131kl\u0131kla de\u011fi\u015fiklik yap\u0131yoruz, ancak o tarihten bu yana halka a\u00e7\u0131k bir g\u00fcncelleme payla\u015fmam\u0131\u015ft\u0131k. Bununla birlikte, insanlar\u0131n internete ba\u011fl\u0131 cihazlar\u0131n\u0131 her zaman yanlar\u0131nda ta\u015f\u0131d\u0131klar\u0131nda Arama’y\u0131 farkl\u0131 \u015fekilde kulland\u0131klar\u0131n\u0131 kabul ederek, bu mobil d\u00fcnyaya uyum sa\u011flamak ad\u0131na de\u011ferlendirici k\u0131lavuzlar\u0131m\u0131zda<\/a> yak\u0131n zamanda b\u00fcy\u00fck bir revizyon tamamlad\u0131k.\n<\/p>\n\n\n\n \n Bu, de\u011ferlendirici k\u0131lavuzlar\u0131m\u0131z\u0131n nihai s\u00fcr\u00fcm\u00fc de\u011fildir. Arama ve insanlar\u0131n onu kullanma bi\u00e7imi de\u011fi\u015ftik\u00e7e k\u0131lavuzlar da geli\u015fmeye devam edecektir. Her de\u011fi\u015fikli\u011fi herkese a\u00e7\u0131k belgede g\u00fcncellemeyebiliriz, ancak k\u0131lavuzlardaki b\u00fcy\u00fck de\u011fi\u015fiklikleri periyodik olarak yay\u0131nlamaya \u00e7al\u0131\u015faca\u011f\u0131z.\n<\/p>\n\n\n\n \n Telefonlar\u0131m\u0131zdan ve di\u011fer cihazlar\u0131m\u0131zdan \u00e7ok \u015fey bekliyoruz ve Google’\u0131n kullan\u0131c\u0131lara arad\u0131klar\u0131 yan\u0131tlar\u0131 vermeye devam etmesini istiyoruz; hem de h\u0131zl\u0131 bir \u015fekilde!\n<\/p>\n\n\n\n