{"id":24927,"date":"2016-03-11T00:00:00","date_gmt":"2016-03-11T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/best-practices-for-bloggers-reviewing-products-they-receive-from-companies\/"},"modified":"2016-03-11T00:00:00","modified_gmt":"2016-03-11T00:00:00","slug":"best-practices-for-bloggers-reviewing-products-they-receive-from-companies","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/best-practices-for-bloggers-reviewing-products-they-receive-from-companies\/","title":{"rendered":"\u015eirketlerden gelen \u00fcr\u00fcnleri inceleyen bloggerlar i\u00e7in en iyi uygulamalar"},"content":{"rendered":"

11 Mart 2016, Cuma<\/p>\n

\n Bir \u00e7evrimi\u00e7i pazarlama bi\u00e7imi olarak g\u00fcn\u00fcm\u00fczde baz\u0131 \u015firketler, blog yaz\u0131lar\u0131nda kendilerinden bahsedilmesi kar\u015f\u0131l\u0131\u011f\u0131nda blogger’lara incelemeleri veya hediye etmeleri i\u00e7in \u00fcr\u00fcnler g\u00f6ndermektedir. \u0130ster \u00fcr\u00fcn\u00fc tedarik eden \u015firket olun, ister yaz\u0131y\u0131 kaleme alan blogger; bu i\u00e7eri\u011fin hem kullan\u0131c\u0131lar i\u00e7in faydal\u0131 olmas\u0131n\u0131 hem de
\n Google Web Y\u00f6neticisi Y\u00f6nergeleri<\/a> ile uyumlu kalmas\u0131n\u0131 sa\u011flamak i\u00e7in a\u015fa\u011f\u0131da birka\u00e7 iyi uygulama yer almaktad\u0131r.\n<\/p>\n

    \n
  1. \n

    Gerekti\u011finde nofollow<\/code> etiketini kullan\u0131n<\/b><\/p>\n

    \n Mal veya hizmet kar\u015f\u0131l\u0131\u011f\u0131nda PageRank aktaran ba\u011flant\u0131lar,
    \n     Google’\u0131n ba\u011flant\u0131 \u015femalar\u0131yla ilgili y\u00f6nergelerine<\/a> ayk\u0131r\u0131d\u0131r.
    \n \u015eirketler bazen blogger’lar\u0131 \u015fu adreslere ba\u011flant\u0131 vermeye te\u015fvik eder:\n <\/p>\n

      \n
    1. \u015firketin sitesi<\/li>\n
    2. \u015firketin sosyal medya hesaplar\u0131<\/li>\n
    3. \u00fcr\u00fcn\u00fc satan \u00e7evrimi\u00e7i bir sat\u0131c\u0131n\u0131n sayfas\u0131<\/li>\n
    4. \u00fcr\u00fcnle ilgili incelemelerin yer ald\u0131\u011f\u0131 bir inceleme hizmeti sayfas\u0131<\/li>\n
    5. \u015firketin uygulama ma\u011fazas\u0131ndaki mobil uygulamas\u0131<\/li>\n<\/ol>\n

      \n Blogger’lar bu t\u00fcr t\u00fcm ba\u011flant\u0131larda
      \n       nofollow<\/code> etiketini<\/a>
      \n kullanmal\u0131d\u0131r; \u00e7\u00fcnk\u00fc bu ba\u011flant\u0131lar organik olarak olu\u015fmam\u0131\u015ft\u0131r (yani \u015firket, bir ba\u011flant\u0131 kar\u015f\u0131l\u0131\u011f\u0131nda mal veya hizmet sa\u011flamay\u0131 teklif etmeseydi bu ba\u011flant\u0131lar var olmayacakt\u0131).
      \n \u015eirketler veya birlikte \u00e7al\u0131\u015ft\u0131klar\u0131 pazarlama ajanslar\u0131, blogger’lara bu ba\u011flant\u0131larda nofollow<\/code> kullanmalar\u0131n\u0131 hat\u0131rlatarak \u00fczerlerine d\u00fc\u015feni yapabilirler.\n <\/p>\n<\/li>\n

    6. \n

      \u0130li\u015fkiyi a\u00e7\u0131klay\u0131n<\/b><\/p>\n

      \n Kullan\u0131c\u0131lar sponsorlu i\u00e7erik g\u00f6r\u00fcnt\u00fclediklerini bilmek isterler. Ayr\u0131ca, baz\u0131 \u00fclkelerde sponsorlu\u011fun a\u00e7\u0131klanmas\u0131n\u0131 zorunlu k\u0131lan yasalar bulunmaktad\u0131r. A\u00e7\u0131klama yaz\u0131n\u0131n herhangi bir yerinde yer alabilir; ancak kullan\u0131c\u0131lar\u0131n yaz\u0131n\u0131n tamam\u0131n\u0131 okumama ihtimaline kar\u015f\u0131 en faydal\u0131 yerle\u015fim, yaz\u0131n\u0131n en \u00fcst k\u0131sm\u0131d\u0131r.\n <\/p>\n<\/li>\n

    7. \n

      Etkileyici ve \u00f6zg\u00fcn i\u00e7erik olu\u015fturun<\/b><\/p>\n

      \n En ba\u015far\u0131l\u0131 bloglar, ziyaret\u00e7ilerine geri gelmeleri i\u00e7in ikna edici bir neden sunar. Bir blogger olarak, konu alan\u0131n\u0131zda ba\u015fvurulacak ana kaynak olmaya \u00e7al\u0131\u015fabilir, ba\u015fkalar\u0131n\u0131n pek odaklanmad\u0131\u011f\u0131 faydal\u0131 bir ni\u015fi ele alabilir veya benzersiz uzmanl\u0131\u011f\u0131n\u0131z ya da kaynaklar\u0131n\u0131z sayesinde yaln\u0131zca sizin olu\u015fturabilece\u011finiz \u00f6zel i\u00e7erikler sunabilirsiniz.\n <\/li>\n<\/ol>\n

      \n Daha fazla bilgi i\u00e7in l\u00fctfen
      \n       Google Web Y\u00f6neticisi Merkezi Yard\u0131m Forumu<\/a>‘muzu ziyaret edin.\n<\/p>\n

      Google Webspam Ekibi taraf\u0131ndan g\u00f6nderildi<\/p>\n","protected":false},"excerpt":{"rendered":"

      11 Mart 2016, Cuma Bir \u00e7evrimi\u00e7i pazarlama bi\u00e7imi olarak g\u00fcn\u00fcm\u00fczde baz\u0131 \u015firketler, blog yaz\u0131lar\u0131nda kendilerinden bahsedilmesi kar\u015f\u0131l\u0131\u011f\u0131nda blogger’lara incelemeleri veya hediye etmeleri i\u00e7in \u00fcr\u00fcnler g\u00f6ndermektedir. \u0130ster \u00fcr\u00fcn\u00fc tedarik eden \u015firket olun, ister yaz\u0131y\u0131 kaleme alan blogger; bu i\u00e7eri\u011fin hem kullan\u0131c\u0131lar i\u00e7in faydal\u0131 olmas\u0131n\u0131 hem de Google Web Y\u00f6neticisi Y\u00f6nergeleri ile uyumlu kalmas\u0131n\u0131 sa\u011flamak i\u00e7in a\u015fa\u011f\u0131da […]<\/p>\n","protected":false},"menu_order":83129,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-24927","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24927","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/24927\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27096"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=24927"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=24927"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=24927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}