{"id":25168,"date":"2020-12-16T00:00:00","date_gmt":"2020-12-16T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/a-weird-year-in-review\/"},"modified":"2020-12-16T00:00:00","modified_gmt":"2020-12-16T00:00:00","slug":"a-weird-year-in-review","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/a-weird-year-in-review\/","title":{"rendered":"Tuhaf bir y\u0131l\u0131n \u00f6zeti"},"content":{"rendered":"<p class=\"gargardate\">16 Aral\u0131k 2020, \u00c7ar\u015famba<\/p>\n<p>\n  2020, ne y\u0131ld\u0131 ama! \u00c7al\u0131\u015fmak, i\u015f birli\u011fi yapmak, \u00f6\u011frenmek, e\u011flenmek ve ayn\u0131 zamanda g\u00fcvende kalmak i\u00e7in yeni yollar bulduk.\n<\/p>\n<h2 id=\"working-from-home\" tabindex=\"-1\">Evden \u00e7al\u0131\u015fma<\/h2>\n<p>\n  Evlerimizden uzaktan \u00e7al\u0131\u015fmay\u0131 ke\u015ffederken ve \u00fcretken kalman\u0131n yollar\u0131n\u0131 ararken, Search Console ekibi h\u0131z kesmi\u015f g\u00f6r\u00fcnm\u00fcyordu. Ekip, Twitter&#8217;da son derece olumlu tepkiler alan yeni raporlar, \u00f6zellikler ve g\u00fcncellemeler yay\u0131nlad\u0131:\n<\/p>\n<ul>\n<li><a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/new-removals-report-in-search-console\/\">Kald\u0131rmalar raporu<\/a>\n  <\/li>\n<li><a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/search-console-api-announcements\/\">Search Console API g\u00fcncellemeleri<\/a>\n  <\/li>\n<li><a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/new-and-improved-crawl-stats-for-your-site\/\">Tarama istatistikleri raporu<\/a>\n  <\/li>\n<li><a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/more-and-better-data-export-in-search-console\/\">Veri d\u0131\u015fa aktarma<\/a><\/li>\n<\/ul>\n<p>\n  Ayr\u0131ca web siteniz i\u00e7in dikkate alman\u0131z gerekti\u011fini d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fcz yeni h\u0131z ve kullan\u0131c\u0131 deneyimi metriklerini ve bunlar\u0131n baz\u0131lar\u0131n\u0131n nihayetinde nas\u0131l katk\u0131da bulunaca\u011f\u0131n\u0131 duyurduk:<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/timing-for-bringing-page-experience-to-google-search\/\">sayfa deneyimi s\u0131ralama fakt\u00f6r\u00fc<\/a>. H\u0131z ve kaynak y\u00f6netimi, Googlebot ekibinin de \u00f6nceli\u011fiydi. Kas\u0131m ortas\u0131nda, web&#8217;e g\u00fc\u00e7 veren transfer protokol\u00fcn\u00fcn yeni nesli olan<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/googlebot-will-soon-speak-http-2\/\">HTTP2 \u00fczerinden bir avu\u00e7 siteyi<\/a>taramaya ba\u015flad\u0131lar. Bu, hem siteler hem de Googlebot i\u00e7in \u00f6nemli miktarda kaynak tasarrufu sa\u011flayacak.\n<\/p>\n<p>\n  Ve elbette,<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/goodbye-google-webmasters-hello-google-search-central\/\">ta\u015f\u0131nd\u0131k<\/a>. Bir s\u00fcredir Google Arama ile ilgili t\u00fcm bilgilerin tek bir yerde olmas\u0131n\u0131 istiyorduk ancak bunu ger\u00e7ekle\u015ftirecek cesareti bulamam\u0131\u015ft\u0131k. Site ta\u015f\u0131malar\u0131 asl\u0131nda zordur, en az\u0131ndan duydu\u011fumuz kadar\u0131yla \u00f6yle. Hayal k\u0131r\u0131kl\u0131\u011f\u0131na u\u011framad\u0131k (ger\u00e7ekten zordu), ancak bu s\u00fcre\u00e7te \u00e7ok yard\u0131mc\u0131 olduklar\u0131n\u0131 kan\u0131tlayan yeni arkada\u015flar edindik.\n<\/p>\n<p>\n  <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-73a3db945acc.png\" loading=\"lazy\" align=\"center\" alt=\"Googlebot and its friend sitting on a couch.\">\n<\/p>\n<h2 id=\"learning-from-home\" tabindex=\"-1\">Evden \u00f6\u011frenme<\/h2>\n<p>\n  Genellikle zaman\u0131m\u0131z\u0131n \u00e7o\u011funu yollarda, bir konferanstan di\u011ferine giderek ve insanlara web siteleri konusunda yard\u0131mc\u0131 olarak ge\u00e7iriyoruz. Bu y\u0131l, hafif bir ifadeyle, biraz farkl\u0131yd\u0131.\n<\/p>\n<p>\n  Daha pop\u00fcler olmadan \u00f6nce podcast yay\u0131nlar\u0131na ba\u015flad\u0131k (biz b\u00f6yle hipster&#8217;\u0131z) ve \u015fu ana kadar kay\u0131t d\u0131\u015f\u0131 \u015feyler s\u00f6yledi\u011fi i\u00e7in kovulan kimse olmad\u0131. Binlerce dinleyiciyle, daha fazlas\u0131n\u0131 kaydetme ve meta-pagerank s\u0131ralama sinyali gibi daha fazla s\u0131rr\u0131 a\u00e7\u0131klama konusunda orta derecede heyecanl\u0131y\u0131z. Onlara \u015furadan g\u00f6z atmal\u0131s\u0131n\u0131z:<br \/>\n  <a href=\"https:\/\/search-off-the-record.libsyn.com\/\" class=\"external-link\">Libsyn<\/a>; olduk\u00e7a e\u011flenceliler.\n<\/p>\n<p>\n  Di\u011fer mecram\u0131z olan videolar\u0131 evden kaydetmek \u00e7ok daha karma\u015f\u0131k. Bir st\u00fcdyoda, st\u00fcdyo personelinin t\u00fcm yard\u0131m\u0131yla kameran\u0131n kar\u015f\u0131s\u0131nda durmak tamamen farkl\u0131 bir deneyim. G\u00f6r\u00fcn\u00fc\u015fe g\u00f6re \u0131\u015f\u0131klar\u0131, kameray\u0131, kay\u0131t sistemini, bit h\u0131zlar\u0131n\u0131 ayarlamak ve kom\u015fular\u0131n g\u00fcr\u00fclt\u00fc seviyesini kontrol etmek beklenmedik bir \u015fekilde zor olabiliyor. Yine de bir\u00e7ok video yay\u0131nlad\u0131k. Daniel<br \/>\n  <a href=\"https:\/\/www.youtube.com\/playlist?list=PLKoqnv2vTMUOnQn-lNDfT38X9gA_CHxTo\" class=\"external-link\">Search Console hakk\u0131nda \u00c7OK konu\u015fuyor<\/a>, John bir<br \/>\n  <a href=\"https:\/\/www.youtube.com\/playlist?list=PLKoqnv2vTMUNDpWUa0TaFPSi7VYLBKV03\" class=\"external-link\">haber spikeri<\/a><br \/>\n  ve \u00e7evrimi\u00e7i vakit ge\u00e7irilecek yerle\u015fik ki\u015fi oldu, Aurora ise bizi<br \/>\n  <a href=\"https:\/\/twitter.com\/googlesearchc\/status\/1336309557446856704\" class=\"external-link\">e\u015f sunucular\u0131yla<\/a>.\n<\/p>\n<p>\n  tan\u0131\u015ft\u0131rd\u0131. Webmaster Conference da \u00e7evrimi\u00e7i bir ortama ge\u00e7ti. Konferans olmayan ama bir nevi hala konferans olan ilk<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/sharing-what-we-learned-on-the-first-virtual-webmaster-unconference\/\">Sanal Konferans Olmayan Etkinli\u011fi<\/a>ba\u015flatt\u0131k. \u0130lk etkinlik s\u0131ras\u0131nda toplad\u0131\u011f\u0131m\u0131z t\u00fcm bilgileri kullanarak bunlardan daha fazlas\u0131n\u0131 organize etmeye \u00e7al\u0131\u015faca\u011f\u0131z.\n<\/p>\n<h2 id=\"helping-from-home\" tabindex=\"-1\">Evden yard\u0131m etme<\/h2>\n<p>\n  Uzaktan \u00e7al\u0131\u015fmaya ge\u00e7i\u015fimizin ba\u015f\u0131ndan beri, ba\u015fkalar\u0131n\u0131n \u00e7evrimi\u00e7i bilgi bulmas\u0131na, i\u015fletmelerini ayakta tutmas\u0131na ve ayr\u0131ca kritik bilgilere ihtiya\u00e7 duyanlar\u0131 desteklemeye nas\u0131l daha iyi yard\u0131mc\u0131 olabilece\u011fimiz konusunda beyin f\u0131rt\u0131nas\u0131 yap\u0131yoruz.\n<\/p>\n<p>\n  Sa\u011fl\u0131k kurulu\u015flar\u0131n\u0131n do\u011fru bilgileri kullan\u0131c\u0131lar\u0131n \u00f6n\u00fcne getirmesine yard\u0131mc\u0131 olan<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/introducing-a-new-way-for-sites-to-highlight-covid-19-announcements-on-google-search\/\">\u00f6zel duyuru arama sonu\u00e7lar\u0131n\u0131<\/a>ba\u015flatt\u0131k. Bir \u00e7evrimi\u00e7i i\u015fletmenin<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/temporarily-pause-or-disable-a-website\/\">nas\u0131l duraklat\u0131laca\u011f\u0131<\/a><br \/>\n  ve etkinliklerdeki de\u011fi\u015fikliklerin kullan\u0131c\u0131lara<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/new-properties-for-virtual-postponed-and-canceled-events\/\">nas\u0131l iletilece\u011fi<\/a><br \/>\n  konusunda rehberlik yay\u0131nlad\u0131k.\n<\/p>\n<h2 id=\"ready-for-2021\" tabindex=\"-1\">2021&#8217;e haz\u0131r\u0131z<\/h2>\n<p>\n  Bu y\u0131l \u00f6nceki y\u0131llara benzemiyordu ancak i\u015fleri y\u00fcr\u00fctmek i\u00e7in yeni yollarla nas\u0131l birlikte \u00e7al\u0131\u015fabilece\u011fimiz hakk\u0131nda \u00e7ok \u015fey \u00f6\u011frendik. Baz\u0131 \u015feylerin \u00e7evrimi\u00e7i olarak gayet iyi \u00f6\u011frenilebilece\u011fini, site sahiplerine yeni bilgilerle yard\u0131mc\u0131 olmak i\u00e7in uzaktan kay\u0131t yapabilece\u011fimizi ve yeni \u00f6zellikler ba\u015flatabilece\u011fimizi biliyoruz. Yine de insan etkile\u015fimlerini \u00f6zl\u00fcyoruz ve 2021&#8217;de sizinle \u015fahsen g\u00f6r\u00fc\u015fmeyi umuyoruz.\n<\/p>\n<p>\n  <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-f74a4eecba5d.png\" loading=\"lazy\" align=\"center\" alt=\"Googlebot and its friend cheering for the holiday season.\">\n<\/p>\n<p>\n  <span class=\"byline-author\"><br \/>\n    Yay\u0131nlayan: <a href=\"https:\/\/www.okaylizzi.com\/+\" class=\"external-link\">Lizzi Sassman<\/a><br \/>\n    ve <a href=\"https:\/\/garyillyes.com\/+\" class=\"external-link\">Gary Illyes<\/a><br \/>\n  <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>16 Aral\u0131k 2020, \u00c7ar\u015famba 2020, ne y\u0131ld\u0131 ama! \u00c7al\u0131\u015fmak, i\u015f birli\u011fi yapmak, \u00f6\u011frenmek, e\u011flenmek ve ayn\u0131 zamanda g\u00fcvende kalmak i\u00e7in yeni yollar bulduk. Evden \u00e7al\u0131\u015fma Evlerimizden uzaktan \u00e7al\u0131\u015fmay\u0131 ke\u015ffederken ve \u00fcretken kalman\u0131n yollar\u0131n\u0131 ararken, Search Console ekibi h\u0131z kesmi\u015f g\u00f6r\u00fcnm\u00fcyordu. Ekip, Twitter&#8217;da son derece olumlu tepkiler alan yeni raporlar, \u00f6zellikler ve g\u00fcncellemeler yay\u0131nlad\u0131: Kald\u0131rmalar raporu [&hellip;]<\/p>\n","protected":false},"menu_order":81388,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25168","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25168\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27289"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25168"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25168"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}