{"id":25245,"date":"2022-10-19T00:00:00","date_gmt":"2022-10-19T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/a-deep-dive-into-search-console-performance-data-filtering-and-limits\/"},"modified":"2022-10-19T00:00:00","modified_gmt":"2022-10-19T00:00:00","slug":"a-deep-dive-into-search-console-performance-data-filtering-and-limits","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/a-deep-dive-into-search-console-performance-data-filtering-and-limits\/","title":{"rendered":"Search Console performans verisi filtreleme ve limitlerine derinlemesine bir bak\u0131\u015f"},"content":{"rendered":"<p class=\"gargardate\">19 Ekim 2022 \u00c7ar\u015famba<\/p>\n<p>\nGoogle Arama performans verileri, hem<br \/>\n<a href=\"https:\/\/support.google.com\/webmasters\/answer\/7576553\" class=\"external-link\">Performans raporu<\/a><br \/>\n\u00fczerinden hem de <a href=\"https:\/\/developers.google.com\/webmaster-tools\/v1\/searchanalytics\/query\" class=\"external-link\">Search Analytics API<\/a>arac\u0131l\u0131\u011f\u0131yla Search Console&#8217;da en yayg\u0131n kullan\u0131lan verilerdir.<br \/>\nBu yaz\u0131, mevcut verileri ve Google&#8217;\u0131n bunlar\u0131 nas\u0131l i\u015fledi\u011fini; gizlilik filtrelemesi, sunum gecikmesi, depolama ve i\u015fleme kaynaklar\u0131yla ilgili di\u011fer s\u0131n\u0131rlamalar dahil olmak \u00fczere ayr\u0131nt\u0131l\u0131 olarak a\u00e7\u0131klamaktad\u0131r.<br \/>\nBu sistemlerin nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 hi\u00e7 merak ettiniz mi? Gelin, bu konuyu derinlemesine inceleyelim.\n<\/p>\n<p>\nSearch Console&#8217;da yeniyseniz, <a href=\"https:\/\/support.google.com\/webmasters\/answer\/10268906\" class=\"external-link\">Performans raporlar\u0131na giri\u015f<\/a>.\n<\/p>\n<h2 id=\"search-performance-basics\" tabindex=\"-1\">Arama performans\u0131 temelleri<\/h2>\n<p>\nPerformans raporu, arama trafi\u011finizin zaman i\u00e7inde nas\u0131l de\u011fi\u015fti\u011fini g\u00f6steren d\u00f6rt metrik i\u00e7erir.<br \/>\nHer bir metri\u011fin <a href=\"https:\/\/support.google.com\/webmasters\/answer\/7042828\" class=\"external-link\">nas\u0131l hesapland\u0131\u011f\u0131n\u0131<\/a>a\u00e7\u0131klayan bir makalemiz var ve i\u015fte bir \u00f6zeti:\n<\/p>\n<ul>\n<li>T\u0131klamalar: Kullan\u0131c\u0131lar\u0131n Google Arama sonu\u00e7lar\u0131ndan m\u00fclk\u00fcn\u00fcze yapt\u0131\u011f\u0131 t\u0131klamalar\u0131n say\u0131s\u0131.<\/li>\n<li>G\u00f6sterimler: Kullan\u0131c\u0131lar\u0131n m\u00fclk\u00fcn\u00fcz\u00fc Google arama sonu\u00e7lar\u0131nda g\u00f6rme say\u0131s\u0131.<\/li>\n<li>TO (T\u0131klama Oran\u0131): T\u0131klama say\u0131s\u0131n\u0131n g\u00f6sterim say\u0131s\u0131na b\u00f6l\u00fcnmesi.<\/li>\n<li>Konum: URL, sorgu veya genel olarak web sitesi i\u00e7in arama sonu\u00e7lar\u0131ndaki ortalama konum.<\/li>\n<\/ul>\n<p>\nBu metriklerin her biri farkl\u0131 boyutlar i\u00e7in analiz edilebilir. Web sitenize trafik sa\u011flayan sorgular\u0131n, sayfalar\u0131n, \u00fclkelerin, cihazlar\u0131n veya arama g\u00f6r\u00fcn\u00fcmlerinin her birinin nas\u0131l performans g\u00f6sterdi\u011fini kontrol edebilirsiniz.\n<\/p>\n<p>\nArama performans\u0131 verilerine eri\u015fmenin bir\u00e7ok yolu vard\u0131r; bunlar aras\u0131nda<br \/>\n<a href=\"https:\/\/search.google.com\/search-console\/performance\/search-analytics\" class=\"external-link\">\u00fcr\u00fcn aray\u00fcz\u00fc<\/a>, <a href=\"https:\/\/developers.google.com\/webmaster-tools\/v1\/searchanalytics\/query\" class=\"external-link\">Search Analytics API<\/a>, <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/connecting-search-console-to-data-studio\/\">Looker Studio ba\u011flay\u0131c\u0131s\u0131<\/a>ve e-tablolar (aray\u00fczden manuel indirme gerektirir) bulunur.\n<\/p>\n<p>\n\u00dcr\u00fcn aray\u00fcz\u00fcn\u00fc kullan\u0131yorsan\u0131z, boyutlara filtreler arac\u0131l\u0131\u011f\u0131yla veya a\u015fa\u011f\u0131daki resimde g\u00f6sterildi\u011fi gibi grafi\u011fi takip eden boyut tablolar\u0131 arac\u0131l\u0131\u011f\u0131yla eri\u015filebilir.\n<\/p>\n<p>\n<img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-08bdc2a27a7b.png\" loading=\"lazy\" alt=\"Performance report in Search Console\">\n<\/p>\n<p>\nBu veriler, web sitenizi daha g\u00f6r\u00fcn\u00fcr hale getirmenin ve nihayetinde Google&#8217;dan daha fazla trafik alman\u0131n yollar\u0131n\u0131 bulmak i\u00e7in kullan\u0131labilir. Ger\u00e7ekle\u015ftirebilece\u011finiz analiz t\u00fcr\u00fcne dair bir \u00f6rnek i\u00e7in bu<br \/>\n<a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/optimizing-website-performance-with-a-search-console-bubble-chart\/\">\u00f6rnek optimizasyon grafi\u011fine<\/a>.\n<\/p>\n<h2 id=\"data-filtering-and-limits\" tabindex=\"-1\">Veri filtreleme ve limitler <\/h2>\n<p>\nHem rapor aray\u00fcz\u00fcndeki veriler hem de d\u0131\u015fa aktar\u0131lan veriler farkl\u0131 \u015fekillerde toplan\u0131r ve filtrelenir. A\u015fa\u011f\u0131da verilere ili\u015fkin iki ana s\u0131n\u0131rlama yer almaktad\u0131r: gizlilik filtrelemesi ve g\u00fcnl\u00fck veri sat\u0131r\u0131 limiti.\n<\/p>\n<h3 id=\"privacy-filtering\" tabindex=\"-1\">Gizlilik filtrelemesi <\/h3>\n<p>\nBaz\u0131 sorgular (anonimle\u015ftirilmi\u015f sorgular olarak adland\u0131r\u0131l\u0131r), sorguyu yapan kullan\u0131c\u0131n\u0131n gizlili\u011fini korumak i\u00e7in Search Console verilerine dahil edilmez.\n<\/p>\n<p>\nAnonimle\u015ftirilmi\u015f sorgular, iki ila \u00fc\u00e7 ayl\u0131k bir s\u00fcre i\u00e7inde birka\u00e7 d\u00fczineden fazla kullan\u0131c\u0131 taraf\u0131ndan yap\u0131lmayan sorgulard\u0131r. Gizlili\u011fi korumak i\u00e7in, ger\u00e7ek sorgular Arama performans\u0131 verilerinde g\u00f6sterilmez. Bu y\u00fczden bunlara anonimle\u015ftirilmi\u015f sorgular diyoruz. Ger\u00e7ek anonimle\u015ftirilmi\u015f sorgular tablolardan her zaman \u00e7\u0131kar\u0131lsa da, sorguya g\u00f6re filtreleme yapmad\u0131\u011f\u0131n\u0131z s\u00fcrece grafik toplamlar\u0131na dahil edilirler.\n<\/p>\n<p>\nDaha net olmas\u0131 i\u00e7in bir \u00f6rne\u011fe bakal\u0131m &#8211; bunun sadece gizlilik filtrelemesini dikkate alan bir \u00f6rnek oldu\u011funu, ancak bir sonraki b\u00f6l\u00fcmde tart\u0131\u015f\u0131lan g\u00fcnl\u00fck veri sat\u0131r\u0131 limitlerinin de rol oynayabilece\u011fini unutmay\u0131n, daha fazlas\u0131n\u0131 \u00f6\u011frenmek i\u00e7in okumaya devam edin. A\u015fa\u011f\u0131daki tablonun web sitenize yap\u0131lan sorgulara ait t\u00fcm trafi\u011fi g\u00f6sterdi\u011fini ve anonimle\u015ftirilmeyen sorgulardan gelen trafi\u011fi ayr\u0131nt\u0131land\u0131rd\u0131\u011f\u0131n\u0131 varsayal\u0131m. Tipik bir web sitesinde genellikle d\u00f6rt taneden fazla ayr\u0131nt\u0131land\u0131r\u0131lm\u0131\u015f anonimle\u015ftirilmemi\u015f sorgu bulunur, ancak bu \u00f6rnek i\u00e7in sadece d\u00f6rt tanesinin ayr\u0131nt\u0131land\u0131r\u0131ld\u0131\u011f\u0131n\u0131 varsayaca\u011f\u0131z.\n<\/p>\n<table>\n<tr>\n<td><strong>Sorgular<\/strong>\n   <\/td>\n<td><strong>T\u0131klamalar<\/strong>\n   <\/td>\n<\/tr>\n<tr>\n<td>klasik edebiyat\n   <\/td>\n<td>150\n   <\/td>\n<\/tr>\n<tr>\n<td>\u015fiir\n   <\/td>\n<td>125\n   <\/td>\n<\/tr>\n<tr>\n<td>bilim kurgu\n   <\/td>\n<td>100\n   <\/td>\n<\/tr>\n<tr>\n<td>kurgu d\u0131\u015f\u0131\n   <\/td>\n<td>75\n   <\/td>\n<\/tr>\n<tr>\n<td style=\"background-color: #f3f3f3\"><em>Ayr\u0131nt\u0131land\u0131r\u0131lm\u0131\u015f sorgular i\u00e7in toplam<\/em>\n   <\/td>\n<td style=\"background-color: #f3f3f3\"><em>450<\/em>\n   <\/td>\n<\/tr>\n<tr>\n<td style=\"background-color: #f3f3f3\"><em>Genel toplam<\/em>\n   <\/td>\n<td style=\"background-color: #f3f3f3\"><em>550<\/em>\n   <\/td>\n<\/tr>\n<\/table>\n<p>\nGrafikte g\u00f6sterildi\u011fi gibi t\u00fcm ayr\u0131nt\u0131land\u0131r\u0131lm\u0131\u015f sorgular\u0131 toplarsan\u0131z, 450 t\u0131klama oldu\u011funu g\u00f6r\u00fcrs\u00fcn\u00fcz. Siteye gelen 550 genel t\u0131klama da vard\u0131r. Bu say\u0131 daha y\u00fcksektir \u00e7\u00fcnk\u00fc t\u00fcm ayr\u0131nt\u0131land\u0131r\u0131lm\u0131\u015f t\u0131klamalar\u0131 ve listelenmeyen anonimle\u015ftirilmi\u015f sorgulardan gelen t\u0131klamalar\u0131 i\u00e7erir.\n<\/p>\n<p>\nUygulamada, Search Console raporlamas\u0131n\u0131 kullan\u0131rken bu t\u00fcr bir tutars\u0131zl\u0131\u011f\u0131 iki ana \u015fekilde fark edebilirsiniz.\n<\/p>\n<ol>\n<li>Rapor tablosunda veya API&#8217;de anonimle\u015ftirilmi\u015f sorgular i\u00e7in bir sat\u0131r yoktur (buraya a\u00e7\u0131klama amac\u0131yla eklenmi\u015ftir), bu nedenle t\u00fcm sat\u0131rlar i\u00e7in t\u0131klamalar\u0131 toplarsan\u0131z, grafik toplamlar\u0131yla ayn\u0131 t\u0131klama say\u0131s\u0131n\u0131 bulamazs\u0131n\u0131z. \u00d6rne\u011fin bu durumda sat\u0131rlar\u0131 toplad\u0131\u011f\u0131n\u0131zda 450 g\u00f6r\u00fcrs\u00fcn\u00fcz, ancak grafik toplamlar\u0131nda 550 g\u00f6r\u00fcrs\u00fcn\u00fcz.<\/li>\n<li>Anonimle\u015ftirilmi\u015f sorgular bir filtre uyguland\u0131\u011f\u0131nda \u00e7\u0131kar\u0131l\u0131r, bu nedenle grafik toplamlar\u0131ndaki t\u0131klama toplam\u0131n\u0131 <code>some_string<\/code><br \/>\ni\u00e7eren ve <code>some_string<\/code>i\u00e7ermeyen t\u0131klamalar\u0131n toplam\u0131yla kar\u015f\u0131la\u015ft\u0131r\u0131rsan\u0131z bir tutars\u0131zl\u0131k olacakt\u0131r. Bu durumda, yaln\u0131zca &#8220;kurgu&#8221; kelimesini i\u00e7eren sorgular\u0131 dahil etmek i\u00e7in filtreler kullan\u0131rsan\u0131z 175 t\u0131klama g\u00f6r\u00fcrs\u00fcn\u00fcz ve &#8220;kurgu&#8221; kelimesini i\u00e7eren sorgular\u0131 hari\u00e7 tutarsan\u0131z 275 t\u0131klama g\u00f6r\u00fcrs\u00fcn\u00fcz; toplamda 450 t\u0131klama ederken, grafik toplam\u0131nda 550 t\u0131klama g\u00f6r\u00fcrs\u00fcn\u00fcz.<\/li>\n<\/ol>\n<h3 id=\"daily-data-row-limit\" tabindex=\"-1\">G\u00fcnl\u00fck veri sat\u0131r\u0131 limiti<\/h3>\n<p>\nSunum gecikmesi, depolama, i\u015fleme kaynaklar\u0131 ve di\u011ferleriyle ilgili s\u0131n\u0131rlamalar nedeniyle, Search Console&#8217;un g\u00f6r\u00fcnt\u00fclenebilecek veya d\u0131\u015fa aktar\u0131labilecek veri miktar\u0131nda bir limiti vard\u0131r. Bu limitler Search Console&#8217;daki m\u00fclklerin \u00e7o\u011funu etkilemeyecektir. \u00c7ok az say\u0131da \u00e7ok b\u00fcy\u00fck web sitesi bundan etkilenebilir, ancak onlar i\u00e7in bile kalan verilerin temsili bir veri \u00f6rne\u011fi olu\u015fturmak i\u00e7in yeterince b\u00fcy\u00fck olaca\u011f\u0131na inan\u0131yoruz.\n<\/p>\n<p>\nSearch Console kullan\u0131c\u0131 aray\u00fcz\u00fc arac\u0131l\u0131\u011f\u0131yla d\u0131\u015fa aktarabilece\u011finiz maksimum veri miktar\u0131 1.000 sat\u0131rd\u0131r. \u015eu anda, <a href=\"https:\/\/developers.google.com\/webmaster-tools\/v1\/searchanalytics\/query\" class=\"external-link\">Search Analytics API<\/a><br \/>\n(ve <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/connecting-search-console-to-data-studio\/\">Looker Studio ba\u011flay\u0131c\u0131s\u0131<\/a>) arac\u0131l\u0131\u011f\u0131yla d\u0131\u015fa aktar\u0131lan veriler i\u00e7in \u00fcst limit, site ve arama t\u00fcr\u00fc ba\u015f\u0131na g\u00fcnl\u00fck 50.000 sat\u0131rd\u0131r; bu say\u0131 her durumda ula\u015f\u0131lmayabilir. API taraf\u0131ndan d\u00f6nd\u00fcr\u00fclen varsay\u0131lan de\u011fer 1.000 sat\u0131rd\u0131r, ancak bunu 25.000&#8217;e \u00e7\u0131karmak i\u00e7in <code>rowLimit<\/code> ve 25.001&#8217;den 50.000&#8217;e kadar olan sat\u0131rlar\u0131 sayfalama kullanarak \u00e7ekmek i\u00e7in <code>startRow<\/code> kullanabilirsiniz. Mevcut verileri <a href=\"https:\/\/developers.google.com\/webmaster-tools\/v1\/how-tos\/all-your-data\" class=\"external-link\">nas\u0131l alaca\u011f\u0131n\u0131z\u0131<\/a>.\n<\/p>\n<p>\n\u00f6\u011frenmek i\u00e7in bu k\u0131lavuza g\u00f6z at\u0131n. \u00dclkeler, cihazlar ve Arama G\u00f6r\u00fcn\u00fcmleri gibi sorgu veya URL boyutlar\u0131n\u0131 i\u00e7ermeyen istekler i\u00e7in Search Console t\u00fcm verileri g\u00f6r\u00fcnt\u00fcler ve d\u0131\u015fa aktar\u0131r.\n<\/p>\n<h2 id=\"resources-and-feedback\" tabindex=\"-1\">Kaynaklar ve geri bildirim<\/h2>\n<p>\nKonu hakk\u0131nda daha fazla bilgi edinmek isterseniz, <a href=\"https:\/\/support.google.com\/webmasters\/answer\/7576553\" class=\"external-link\">Performans belgelerini<\/a>okuyun. Mevcut veriler, Performans raporunun nas\u0131l kullan\u0131laca\u011f\u0131 ve grafiklerde bulabilece\u011finiz tutars\u0131zl\u0131klar hakk\u0131nda daha fazla ayr\u0131nt\u0131 i\u00e7eren derinlemesine a\u00e7\u0131klamalar bulacaks\u0131n\u0131z.\n<\/p>\n<p>\nHerhangi bir sorunuz veya endi\u015feniz varsa, l\u00fctfen bizimle<br \/>\n<a href=\"https:\/\/support.google.com\/webmasters\/threads?thread_filter=(category:search_console)\" class=\"external-link\">Google Search Central Toplulu\u011fu<\/a><br \/>\n\u00fczerinden veya <a href=\"https:\/\/twitter.com\/googlesearchc\" class=\"external-link\">Twitter<\/a>.\n<\/p>\n<p class=\"byline-author\">Yazan: <a href=\"https:\/\/www.danielwaisberg.com\" class=\"external-link\">Daniel Waisberg<\/a>, Arama Savunucusu<\/p>\n","protected":false},"excerpt":{"rendered":"<p>19 Ekim 2022 \u00c7ar\u015famba Google Arama performans verileri, hem Performans raporu \u00fczerinden hem de Search Analytics APIarac\u0131l\u0131\u011f\u0131yla Search Console&#8217;da en yayg\u0131n kullan\u0131lan verilerdir. Bu yaz\u0131, mevcut verileri ve Google&#8217;\u0131n bunlar\u0131 nas\u0131l i\u015fledi\u011fini; gizlilik filtrelemesi, sunum gecikmesi, depolama ve i\u015fleme kaynaklar\u0131yla ilgili di\u011fer s\u0131n\u0131rlamalar dahil olmak \u00fczere ayr\u0131nt\u0131l\u0131 olarak a\u00e7\u0131klamaktad\u0131r. Bu sistemlerin nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 hi\u00e7 merak [&hellip;]<\/p>\n","protected":false},"menu_order":80716,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25245","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25245","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25245\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27366"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25245"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25245"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}