Thursday, December 15, 2022<\/p>\n
\n Many creators are familiar with the concept of E-A-T, which is used in how we evaluate if our
\n search ranking systems are providing helpful, relevant information. Would ordinary people feel
\n the results they get demonstrate E-A-T, that is: expertise, authoritativeness, and
\n trustworthiness?\n<\/p>\n
\n Now to better assess our results, E-A-T is gaining an E: experience. Does content also demonstrate
\n that it was produced with some degree of experience, such as with actual use of a product, having
\n actually visited a place or communicating what a person experienced? There are some situations
\n where really what you value most is content produced by someone who has first-hand, life
\n experience on the topic at hand.\n<\/p>\n
\n For example, if you’re looking for information on how to correctly fill out your tax returns,
\n that’s probably a situation where you want to see content produced by an expert in the field of
\n accounting. But if you’re looking for reviews of a tax preparation software, you might be looking
\n for a different kind of information—maybe it’s a forum discussion from people who have
\n experience with different services.\n<\/p>\n
\n E-E-A-T — or “Double-E-A-T,” if you prefer, is now part of the updated \n These are not fundamentally new ideas. And we’re by no means abandoning the fundamental principle \n As a reminder, these guidelines are what are used by our Thursday, December 15, 2022 Many creators are familiar with the concept of E-A-T, which is used in how we evaluate if our search ranking systems are providing helpful, relevant information. Would ordinary people feel the results they get demonstrate E-A-T, that is: expertise, authoritativeness, and trustworthiness? Now to better assess our results, E-A-T is gaining […]<\/p>\n","protected":false},"menu_order":80659,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25252","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25252\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27373"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25252"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25252"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n search rater guidelines<\/a>
\n we’ve just released. You’ll also see clearer guidance throughout the guidelines underscoring the
\n importance of content created to be original and helpful for people, and explaining that helpful
\n information can come in a variety of different formats and from a range of sources.\n<\/p>\n
\n that Search seeks to surface reliable information, especially on topics where information quality
\n is critically important. Rather, we hope these updates better capture the nuances of how people
\n look for information and the diversity of quality information that exists in the world.\n<\/p>\n
\n search raters to help evaluate<\/a>
\n the performance of our various
\n search ranking systems<\/a>, and they don’t
\n directly influence ranking. They can also be useful to creators seeking to understand how to
\n self-assess their own content to be successful in Google Search. Our page on how to
\n create helpful, people-first content has a section<\/a>
\n that explains this more.\n<\/p>\n