{"id":25386,"date":"2026-08-28T00:00:00","date_gmt":"2026-08-28T00:00:00","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/update-to-the-site-reputation-policy\/"},"modified":"2026-08-28T00:00:00","modified_gmt":"2026-08-28T00:00:00","slug":"update-to-the-site-reputation-policy","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/update-to-the-site-reputation-policy\/","title":{"rendered":"Site \u0130tibar Politikas\u0131'nda G\u00fcncelleme"},"content":{"rendered":"<p class=\"gargardate\">28 A\u011fustos 2026, Cuma<\/p>\n<p>\n  2024 y\u0131l\u0131nda,<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/what-web-creators-should-know-about-our-march-2024-core-update-and-new-spam-policies\/\">tan\u0131tt\u0131\u011f\u0131m\u0131z<\/a> site itibar politikam\u0131zla, \u00fc\u00e7\u00fcnc\u00fc taraf i\u00e7eriklerin s\u0131rf bir sitenin iyi itibar\u0131ndan yararlanarak Arama&#8217;da daha \u00fcst s\u0131ralarda yer almas\u0131 amac\u0131yla g\u00fcvenilir bir web sitesinde yay\u0131nlanmas\u0131 uygulamas\u0131n\u0131 durdurmay\u0131 hedefledik. Bu uygulama arama kalitesine zarar vermekte ve kullan\u0131c\u0131lar i\u00e7in k\u00f6t\u00fc bir deneyim yaratmaktad\u0131r.\n<\/p>\n<p>\n  Avrupa Komisyonu ile yap\u0131lan g\u00f6r\u00fc\u015fmelerin ard\u0131ndan, uygulama yakla\u015f\u0131m\u0131m\u0131z\u0131<br \/>\n  <a href=\"https:\/\/ec.europa.eu\/eurostat\/statistics-explained\/index.php?title=Glossary:European_Economic_Area_(EEA)\" class=\"external-link\">Avrupa Ekonomik Alan\u0131<\/a><br \/>\n  (AEA) dahilinde d\u00fczenliyor ve politikay\u0131 uygularken dikkate ald\u0131\u011f\u0131m\u0131z kriterleri netle\u015ftiriyoruz. DMA&#8217;n\u0131n a\u015f\u0131r\u0131 geni\u015f bir \u015fekilde uygulanmas\u0131n\u0131n, arama sonu\u00e7lar\u0131m\u0131z\u0131n b\u00fct\u00fcnl\u00fc\u011f\u00fcne y\u00f6nelik ger\u00e7ek tehditleri ele almam\u0131z\u0131 engelleyebilece\u011finden <a href=\"https:\/\/blog.google\/company-news\/inside-google\/company-announcements\/defending-search-users-from-parasite-seo-spam\/\" class=\"external-link\">endi\u015fe<\/a><br \/>\n  duymaya devam etsek de, bu yakla\u015f\u0131m\u0131n kullan\u0131c\u0131lar\u0131m\u0131z i\u00e7in arama sonu\u00e7lar\u0131n\u0131 manip\u00fcle etme giri\u015fimleriyle m\u00fccadele etmemizi sa\u011flad\u0131\u011f\u0131na inan\u0131yoruz.\n<\/p>\n<p>\n  30 A\u011fustos&#8217;tan itibaren,<br \/>\n  <a href=\"https:\/\/support.google.com\/webmasters\/answer\/9044175\" class=\"external-link\">manuel i\u015flemler<\/a><br \/>\n  kapsam\u0131nda uygulanan<br \/>\n  <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/spam-policies\/#site-reputation\">site itibar politikam\u0131z<\/a> AEA i\u00e7inde arama yapanlar i\u00e7in, AEA d\u0131\u015f\u0131ndakilerden farkl\u0131 bir etkiye sahip olacakt\u0131r. \u00d6zellikle:\n<\/p>\n<ul>\n<li>\n    AEA d\u0131\u015f\u0131ndaki kullan\u0131c\u0131lar i\u00e7in, site itibar politikam\u0131zla ilgili bir <a href=\"https:\/\/support.google.com\/webmasters\/answer\/9044175\" class=\"external-link\">manuel i\u015flem<\/a><br \/>\n    do\u011frudan sitenin etkilenen b\u00f6l\u00fcm\u00fc i\u00e7in arama sonu\u00e7lar\u0131n\u0131 etkileyecektir. Daha \u00f6nce oldu\u011fu gibi, sitenin geri kalan\u0131 etkilenmeyecektir.\n  <\/li>\n<li>\n    AEA i\u00e7indeki kullan\u0131c\u0131lar i\u00e7in manuel i\u015flemin etkisi ge\u00e7erli olmayacakt\u0131r. Sitenin etkilenen b\u00f6l\u00fcm\u00fc sistemlerimizde ayr\u0131\u015ft\u0131r\u0131labilir, b\u00f6ylece zamanla sitenin geri kalan\u0131ndan ba\u011f\u0131ms\u0131z olarak s\u0131ralanabilir.\n  <\/li>\n<\/ul>\n<p>\n  Site sahipleri, <a href=\"https:\/\/support.google.com\/webmasters\/answer\/9044175\" class=\"external-link\">Search Console \u00fczerinden bilgilendirilmeye<\/a><br \/>\n  devam edecektir. Bir i\u015flemin hatal\u0131 yap\u0131ld\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z,<br \/>\n  <a href=\"https:\/\/support.google.com\/webmasters\/answer\/35843\" class=\"external-link\">yeniden de\u011ferlendirme iste\u011fi<\/a>g\u00f6nderebilirsiniz. Uygun siteler, yeniden de\u011ferlendirme iste\u011finin ard\u0131ndan,<br \/>\n  <a href=\"https:\/\/www.cedr.com\/mediation-services\/schemes\/platform-to-business-services\/the-google-search-mediation-scheme\" class=\"external-link\">anla\u015fmazl\u0131klar\u0131 arabuluculu\u011fa ta\u015f\u0131ma f\u0131rsat\u0131na<\/a>da sahip olacaklard\u0131r. Bir\u00e7ok sayfa d\u00fcnya genelinde insanlar taraf\u0131ndan g\u00f6r\u00fcnt\u00fclendi\u011finden, herhangi bir sayfaya manuel i\u015flem uygulanmas\u0131 m\u00fcmk\u00fcnd\u00fcr; ancak bu de\u011fi\u015fiklik yaln\u0131zca AEA d\u0131\u015f\u0131ndaki kullan\u0131c\u0131lara g\u00f6sterilen arama sonu\u00e7lar\u0131n\u0131 etkileyecektir.\n<\/p>\n<p>\n  Herkes i\u00e7in daha iyi ve daha g\u00fcvenilir bir arama deneyimi sa\u011flad\u0131\u011f\u0131 i\u00e7in site itibar politikam\u0131za ba\u011fl\u0131y\u0131z.\n<\/p>\n<p class=\"byline-author\">\n  Google Arama Kalitesi ekibi taraf\u0131ndan yay\u0131nlanm\u0131\u015ft\u0131r<\/p>\n","protected":false},"excerpt":{"rendered":"<p>28 A\u011fustos 2026, Cuma 2024 y\u0131l\u0131nda, tan\u0131tt\u0131\u011f\u0131m\u0131z site itibar politikam\u0131zla, \u00fc\u00e7\u00fcnc\u00fc taraf i\u00e7eriklerin s\u0131rf bir sitenin iyi itibar\u0131ndan yararlanarak Arama&#8217;da daha \u00fcst s\u0131ralarda yer almas\u0131 amac\u0131yla g\u00fcvenilir bir web sitesinde yay\u0131nlanmas\u0131 uygulamas\u0131n\u0131 durdurmay\u0131 hedefledik. Bu uygulama arama kalitesine zarar vermekte ve kullan\u0131c\u0131lar i\u00e7in k\u00f6t\u00fc bir deneyim yaratmaktad\u0131r. Avrupa Komisyonu ile yap\u0131lan g\u00f6r\u00fc\u015fmelerin ard\u0131ndan, uygulama yakla\u015f\u0131m\u0131m\u0131z\u0131 [&hellip;]<\/p>\n","protected":false},"menu_order":79307,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[665],"ar_kb_etiket":[],"class_list":["post-25386","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-blog"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25386\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27506"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25386"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25386"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}