{"id":25619,"date":"2026-09-05T02:46:43","date_gmt":"2026-09-04T23:46:43","guid":{"rendered":"https:\/\/alienroad.com\/google-bilgi-bankasi\/where-ecommerce-content-can-appear-on-google\/"},"modified":"2026-09-05T02:46:43","modified_gmt":"2026-09-04T23:46:43","slug":"where-ecommerce-content-can-appear-on-google","status":"publish","type":"ar_kb","link":"https:\/\/alienroad.com\/google-bilgi-bankasi\/where-ecommerce-content-can-appear-on-google\/","title":{"rendered":"E-ticaret i\u00e7eri\u011fi Google'da nerede g\u00f6r\u00fcnebilir"},"content":{"rendered":"<p>\n      Google&#8217;da e-ticaret i\u00e7eri\u011finizin g\u00f6r\u00fcnebilece\u011fi, arama sonu\u00e7lar\u0131 ve Google Haritalar gibi birden fazla y\u00fczey bulunur. Do\u011fru i\u00e7eri\u011fi uygun Google y\u00fczeyinde sunmak, yeni potansiyel m\u00fc\u015fterilere ula\u015fman\u0131za yard\u0131mc\u0131 olabilir.\n    <\/p>\n<aside class=\"note\">\n      <b>Not<\/b>: Arama sonu\u00e7lar\u0131ndaki ger\u00e7ek g\u00f6r\u00fcn\u00fcm farkl\u0131 olabilir.<br \/>\n    <\/aside>\n<p>Google, e-ticaret i\u00e7eri\u011fini a\u015fa\u011f\u0131daki y\u00fczeylerde g\u00f6r\u00fcnt\u00fcleyebilir:<\/p>\n<table class=\"responsive\">\n<thead>\n<tr>\n<th colspan=\"2\">\n            Y\u00fczeyler\n          <\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\n<h4 id=\"google-search\" tabindex=\"-1\">\n              Google Arama<br \/>\n            <\/h4>\n<p>\n              Google Arama&#8217;daki s\u0131ralaman\u0131z\u0131 iyile\u015ftirebilecek teknikler hakk\u0131nda daha fazla bilgi edinmek i\u00e7in \u015furaya bak\u0131n:<br \/>\n              <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/seo-starter-guide\/\">Arama Motoru Optimizasyonu (SEO) Ba\u015flang\u0131\u00e7 K\u0131lavuzu<\/a>. Google&#8217;\u0131n sonu\u00e7lar\u0131n\u0131z\u0131 sunabilece\u011fi farkl\u0131 yollar\u0131n \u00f6rnekleri i\u00e7in \u015furay\u0131 ke\u015ffedin:<br \/>\n              <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/structured-data-types\/\">Google Arama&#8217;n\u0131n destekledi\u011fi yap\u0131land\u0131r\u0131lm\u0131\u015f veri i\u015faretleme listesi<\/a>.\n            <\/p>\n<\/td>\n<td>\n            <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-eb34e0b09139.png\" loading=\"lazy\" alt=\"Product snippet on Google Search\">\n          <\/td>\n<\/tr>\n<tr>\n<td>\n<h4 id=\"google-images\" tabindex=\"-1\">\n              Google G\u00f6rseller<br \/>\n            <\/h4>\n<p>\n              G\u00f6rsellerinizi Google taraf\u0131ndan dizine eklenmek \u00fczere en iyi \u015fekilde nas\u0131l haz\u0131rlayaca\u011f\u0131n\u0131zla ilgili rehberlik i\u00e7in \u015furaya bak\u0131n:<br \/>\n              <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/images-best-practices\/\">Google G\u00f6rsel en iyi uygulamalar\u0131<\/a>.\n            <\/p>\n<\/td>\n<td>\n            <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-d83f6bcb5557.png\" loading=\"lazy\" alt=\"Products in Google image search results\">\n          <\/td>\n<\/tr>\n<tr>\n<td>\n<h4 id=\"google-lens\" tabindex=\"-1\">\n              Google Lens<br \/>\n            <\/h4>\n<p>\n              \u00dcr\u00fcnlerinizin<br \/>\n              <a href=\"https:\/\/lens.google\/\" class=\"external-link\">Google Lens<\/a><br \/>\n              arama sonu\u00e7lar\u0131nda bulunmas\u0131n\u0131 istiyorsan\u0131z, \u00fcr\u00fcn detaylar\u0131n\u0131z\u0131n<br \/>\n              <a href=\"https:\/\/support.google.com\/merchants\/answer\/7439058\" class=\"external-link\">Google Merchant Center&#8217;a y\u00fcklendi\u011finden<\/a>,<br \/>\n              <a href=\"https:\/\/support.google.com\/merchants\/answer\/9455788\" class=\"external-link\">\u00fcr\u00fcn listelemelerine kat\u0131ld\u0131\u011f\u0131n\u0131zdan<\/a>, ve<br \/>\n              <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/images-best-practices\/\">Google G\u00f6rsel en iyi uygulamalar\u0131n\u0131<\/a>.\n            <\/p>\n<\/td>\n<td>\n            <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-b30f689e69b9.png\" loading=\"lazy\" alt=\"The Google Lens button in the Google Search app\">\n          <\/td>\n<\/tr>\n<tr>\n<td>\n<h4 id=\"google-shopping-tab\" tabindex=\"-1\">\n              Google Al\u0131\u015fveri\u015f sekmesi<br \/>\n            <\/h4>\n<p>\n              \u00dcr\u00fcnlerinizin Google Al\u0131\u015fveri\u015f sekmesinde bulunmas\u0131n\u0131 istiyorsan\u0131z, \u00fcr\u00fcnlerinizi \u015furaya y\u00fckleyin:<br \/>\n              <a href=\"https:\/\/support.google.com\/merchants\/answer\/188924\" class=\"external-link\">Google Merchant Center<\/a>.\n            <\/p>\n<\/td>\n<td>\n            <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-9fbdcf08272d.png\" loading=\"lazy\" alt=\"Example of Google Shopping search results for backpacks\">\n          <\/td>\n<\/tr>\n<tr>\n<td>\n<h4 id=\"business-profile\" tabindex=\"-1\">\n              \u0130\u015fletme Profili<br \/>\n            <\/h4>\n<p>\n              \u0130\u015fletme bilgilerinizi Google&#8217;a sa\u011flamak i\u00e7in,<br \/>\n              <a href=\"https:\/\/www.google.com\/business\/\" class=\"external-link\">\u0130\u015fletme Profilinizi do\u011frulay\u0131n<\/a><br \/>\n              ve<br \/>\n              <a href=\"https:\/\/support.google.com\/merchants\/answer\/7454171\" class=\"external-link\">\u0130\u015fletme Profilleri ile Merchant Center&#8217;\u0131 birbirine ba\u011flay\u0131n<\/a>.\n            <\/p>\n<\/td>\n<td>\n            <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-0c10fe304ed7.png\" loading=\"lazy\" alt=\"Example of your Business Profile in Google Search\">\n          <\/td>\n<\/tr>\n<tr>\n<td>\n<h4 id=\"google-maps\" tabindex=\"-1\">\n              Google Haritalar<br \/>\n            <\/h4>\n<p>\n              \u00dcr\u00fcnlerinizi<br \/>\n              <a href=\"https:\/\/maps.google.com\/\" class=\"external-link\">Google Haritalar<\/a> arama sonu\u00e7lar\u0131nda kullan\u0131labilir hale getirmek i\u00e7in, \u00fcr\u00fcnlerinizi envanter konum verileriyle birlikte Google Merchant Center&#8217;a y\u00fckleyin. Ayr\u0131nt\u0131lar i\u00e7in \u015furaya bak\u0131n:<br \/>\n              <a href=\"https:\/\/support.google.com\/merchants\/answer\/7023001\" class=\"external-link\">Yerel envanter reklamlar\u0131 ba\u015flang\u0131\u00e7 k\u0131lavuzu<\/a><br \/>\n              .\n            <\/p>\n<\/td>\n<td>\n            <img decoding=\"async\" src=\"https:\/\/alienroad.com\/wp-content\/uploads\/kb-gorsel\/g-09da050a1515.png\" loading=\"lazy\" alt=\"Example of Google Maps search results\">\n          <\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<aside class=\"note\">\n      <b>Not<\/b>: Bu y\u00fczeylerin baz\u0131lar\u0131, i\u00e7eri\u011fin g\u00f6r\u00fcnt\u00fclenebilece\u011fi birden fazla yolu destekler. \u00d6rne\u011fin, Google Arama bir araman\u0131n niyetini anlamaya \u00e7al\u0131\u015f\u0131r ve ard\u0131ndan sonu\u00e7lar\u0131 sorgu i\u00e7in en anlaml\u0131 \u015fekilde g\u00f6r\u00fcnt\u00fcler.<br \/>\n    <\/aside>\n<h2 id=\"create-ecommerce-content-to-meet-differing-customer-needs\" tabindex=\"-1\">\n      Farkl\u0131 m\u00fc\u015fteri ihtiya\u00e7lar\u0131n\u0131 kar\u015f\u0131lamak i\u00e7in e-ticaret i\u00e7eri\u011fi olu\u015fturun<br \/>\n    <\/h2>\n<p>\n      \u00dcr\u00fcn verileri, e-ticaretle ilgili en belirgin i\u00e7erik t\u00fcr\u00fcd\u00fcr, ancak di\u011fer bilgi t\u00fcrleri de al\u0131\u015fveri\u015f yapanlar i\u00e7in al\u0131\u015fveri\u015f yolculuklar\u0131n\u0131n farkl\u0131 a\u015famalar\u0131nda yararl\u0131 olabilir. Google&#8217;daki daha fazla y\u00fczeyde m\u00fc\u015fterilere ula\u015fman\u0131za yard\u0131mc\u0131 olabilecek baz\u0131 i\u00e7erik \u00f6rnekleri \u015funlard\u0131r:\n    <\/p>\n<ul>\n<li>\n        <b>\u015eirket hikayeniz<\/b>. Kimden al\u0131\u015fveri\u015f yapt\u0131klar\u0131n\u0131 \u00f6nemseyen m\u00fc\u015fteriler i\u00e7in i\u015fletmenizin arkas\u0131ndaki hikayeyi tan\u0131mlay\u0131n.\n      <\/li>\n<li>\n        <b>\u00d6zel teklifler<\/b>. \u00d6zel tekliflerinizi<br \/>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/engage-shoppers-with-deal-pages-in-google-search\/\">\u00f6zel sezonluk sat\u0131\u015f etkinlikleri<\/a><br \/>\n        s\u0131ras\u0131nda (Anneler G\u00fcn\u00fc gibi) tan\u0131mlay\u0131n.\n      <\/li>\n<li>\n        <b>Sat\u0131c\u0131 \u00fcr\u00fcn incelemeleri<\/b>. Satt\u0131\u011f\u0131n\u0131z \u00fcr\u00fcnlerin derinlemesine incelemelerini sunarak, al\u0131\u015fveri\u015f yapanlar\u0131n ihtiya\u00e7lar\u0131na en uygun \u00fcr\u00fcn\u00fc bulmalar\u0131na yard\u0131mc\u0131 olmakla ilgilendi\u011finizi g\u00f6sterin. Finansal kazan\u00e7 i\u00e7in \u00fc\u00e7\u00fcnc\u00fc taraf sitelerdeki \u00fcr\u00fcnlere ba\u011flant\u0131 verirken, \u015fununla ilgili rehberli\u011fimize ba\u015fvurun:<br \/>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/spam-policies\/\">\u00fccretli ba\u011flant\u0131lar<\/a>.\n      <\/li>\n<li>\n        <b>M\u00fc\u015fteri \u00fcr\u00fcn incelemeleri<\/b>. Yeni m\u00fc\u015fterilerin \u00fcr\u00fcnlerinizi daha iyi anlamalar\u0131na yard\u0131mc\u0131 olmak i\u00e7in m\u00fc\u015fterilerden gelen puanlar\u0131 ve yorumlar\u0131 kabul etmeyi d\u00fc\u015f\u00fcn\u00fcn.\n      <\/li>\n<li>\n        <b>Katalo\u011funuz<\/b>. Al\u0131\u015fveri\u015f yapanlar\u0131n \u00fcr\u00fcn\u00fc ararken kulland\u0131klar\u0131 arama terimleriyle e\u015fle\u015fen bilgilendirici \u00fcr\u00fcn a\u00e7\u0131klamalar\u0131 sa\u011flay\u0131n. Ayr\u0131ca daha az spesifik sorgular\u0131 kapsamak i\u00e7in kategori a\u00e7\u0131klamalar\u0131 da ekleyin.\n      <\/li>\n<li>\n        <b>E\u011fitim f\u0131rsatlar\u0131<\/b>. M\u00fc\u015fterilerinizle etkile\u015fimi art\u0131rmak i\u00e7in sundu\u011funuz at\u00f6lye \u00e7al\u0131\u015fmalar\u0131 veya dersler hakk\u0131nda ayr\u0131nt\u0131lar\u0131 payla\u015f\u0131n. \u00d6rne\u011fin, bir pastane, \u00f6zellikle pasta s\u00fcsleri de sat\u0131yorsa, pasta s\u00fcsleme \u00fczerine bir kurs d\u00fczenleyebilir. Ayr\u0131ca \u015furaya bak\u0131n:<br \/>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/event-event-structured-data\/\">Etkinli\u011finizi Google&#8217;da yay\u0131nlay\u0131n<\/a><br \/>\n        etkinliklerle kullan\u0131labilecek yap\u0131land\u0131r\u0131lm\u0131\u015f veriler i\u00e7in.\n      <\/li>\n<li>\n        <b>Canl\u0131 yay\u0131nlar<\/b>. \u00dcr\u00fcnleri g\u00f6sterdi\u011finiz, nas\u0131l kullan\u0131laca\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131\u011f\u0131n\u0131z ve m\u00fc\u015fterilerinizden gelen canl\u0131 sorular\u0131 yan\u0131tlad\u0131\u011f\u0131n\u0131z etkile\u015fimli canl\u0131 yay\u0131nlarda m\u00fc\u015fterilerinizle etkile\u015fim kurun.\n      <\/li>\n<li>\n        <b>M\u00fc\u015fteri hizmetleri temas noktalar\u0131<\/b>. \u0130ade ve g\u00f6nderim politikalar\u0131n\u0131z (sipari\u015f boyutuna dayal\u0131 g\u00f6nderim indirimleri dahil) konusunda net olarak ve<br \/>\n        <a href=\"https:\/\/alienroad.com\/google-bilgi-bankasi\/highlight-your-customer-support-methods-in-google-search\/\">m\u00fc\u015fteri destek ileti\u015fim noktalar\u0131n\u0131z\u0131 vurgulayarak<\/a>.\n      <\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>E-ticaret \u00fcr\u00fcn verilerinizin Google Arama&#8217;da nerede g\u00f6r\u00fcnebilece\u011fini ve m\u00fc\u015fteriler i\u00e7in nas\u0131l e-ticaret i\u00e7eri\u011fi olu\u015fturabilece\u011finizi \u00f6\u011frenin.<\/p>\n","protected":false},"menu_order":140,"template":"","meta":{"footnotes":""},"ar_kb_kategori":[702],"ar_kb_etiket":[],"class_list":["post-25619","ar_kb","type-ar_kb","status-publish","has-post-thumbnail","hentry","ar_kb_kategori-ecommerce-site-specific-guides"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_kb"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb\/25619\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/27617"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=25619"}],"wp:term":[{"taxonomy":"ar_kb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_kategori?post=25619"},{"taxonomy":"ar_kb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_kb_etiket?post=25619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}