{"id":28441,"date":"2026-09-08T21:56:08","date_gmt":"2026-09-08T18:56:08","guid":{"rendered":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/cloaking\/"},"modified":"2026-09-09T02:34:34","modified_gmt":"2026-09-08T23:34:34","slug":"cloaking","status":"publish","type":"ar_ykb","link":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/cloaking\/","title":{"rendered":"Cloaking"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Cloaking, kullan\u0131c\u0131lara indeksleme botlar\u0131ndan farkl\u0131 i\u00e7erik g\u00f6stermektir. Yandex&#8217;in tan\u0131m\u0131 klasik durumdan daha geni\u015ftir ve <em>kullan\u0131c\u0131n\u0131n nas\u0131l geldi\u011fine<\/em> g\u00f6re de\u011fi\u015fen i\u00e7eri\u011fi de kapsar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Neler cloaking say\u0131l\u0131r<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Sitenin do\u011frudan ba\u011flant\u0131 ile a\u00e7\u0131lmay\u0131p, arama sonu\u00e7lar\u0131ndan veya di\u011fer ba\u011flant\u0131lardan gelen kullan\u0131c\u0131lar i\u00e7in a\u00e7\u0131lmas\u0131.<\/li>\n<li>Ziyaret\u00e7inin g\u00f6rd\u00fc\u011f\u00fc i\u00e7eri\u011fin arama sonucunda a\u00e7\u0131klanandan \u00f6nemli \u00f6l\u00e7\u00fcde farkl\u0131 olmas\u0131; do\u011frudan ba\u011flant\u0131n\u0131n <code>404<\/code> hatas\u0131 verip ayn\u0131 URL&#8217;nin arama sonu\u00e7lar\u0131ndan sorunsuz \u00e7al\u0131\u015fmas\u0131 gibi ters durumlar da buna dahildir.<\/li>\n<li>Sayfan\u0131n bir varyant\u0131n\u0131n s\u0131ralamay\u0131 manip\u00fcle etmeye y\u00f6nelik blok \u00f6\u011feler i\u00e7ermesi: robota g\u00f6sterilip kullan\u0131c\u0131lardan gizlenen bir metin blo\u011fu, ekstra bir b\u00f6l\u00fcm veya etiket bulutu. Yandex, reklam birimlerinin burada kastedilmedi\u011fini a\u00e7\u0131k\u00e7a belirtir.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Neler a\u00e7\u0131k\u00e7a izin verilenler aras\u0131ndad\u0131r<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Sitenin ge\u00e7ici olarak kapal\u0131 olmas\u0131 veya baz\u0131 i\u015flevlerin ge\u00e7ici olarak kullan\u0131lamamas\u0131.<\/li>\n<li><strong>Duyarl\u0131 (Responsive) tasar\u0131m<\/strong> \u2014 ayn\u0131 i\u00e7eri\u011fin mobil ve masa\u00fcst\u00fcnde farkl\u0131 sunumu.<\/li>\n<li><strong>B\u00f6lgesel i\u00e7erik farkl\u0131l\u0131klar\u0131<\/strong> \u2014 ziyaret\u00e7iye bulundu\u011fu b\u00f6lgeye g\u00f6re fiyat ve stok bilgisi g\u00f6stermek.<\/li>\n<li><strong>A\/B testi<\/strong> \u2014 kullan\u0131c\u0131lar\u0131n ve arama motorlar\u0131n\u0131n ayn\u0131 i\u00e7eri\u011fi farkl\u0131 tasar\u0131mlarda g\u00f6rmesi.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Listenin tamam\u0131ndaki temel ayr\u0131m, i\u00e7erik ile sunum aras\u0131ndad\u0131r. Bir \u015feyin g\u00f6r\u00fcn\u00fc\u015f\u00fcn\u00fc de\u011fi\u015ftirmek sorun de\u011fildir. Kimin sordu\u011funa ba\u011fl\u0131 olarak ne s\u00f6yledi\u011fini de\u011fi\u015ftirmek ise sorundur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Siteler neden yanl\u0131\u015fl\u0131kla bunu yapar<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kas\u0131tl\u0131 cloaking, s\u0131radan i\u015fletmeler aras\u0131nda nadirdir. Ancak yanl\u0131\u015fl\u0131kla yap\u0131lan cloaking yayg\u0131n bir durumdur. Arama motoru y\u00f6nlendirmeleri i\u00e7in a\u00e7\u0131lan ancak do\u011frudan gelen ziyaret\u00e7ileri engelleyen bir \u00f6deme duvar\u0131 veya kay\u0131t ekran\u0131, bu tan\u0131ma g\u00f6re cloaking&#8217;dir. Ayn\u0131 \u015fekilde, bir konumdaki robotu ba\u015fka bir sayfaya, di\u011fer konumdaki kullan\u0131c\u0131y\u0131 farkl\u0131 bir sayfaya g\u00f6nderen bir GEO y\u00f6nlendirmesi veya taray\u0131c\u0131 olarak tan\u0131mad\u0131\u011f\u0131 her \u015feye sadele\u015ftirilmi\u015f bir sayfa sunan bot alg\u0131lama katman\u0131 da cloaking say\u0131l\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nas\u0131l kontrol edilir<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ayn\u0131 URL i\u00e7in \u00fc\u00e7 farkl\u0131 \u00e7ekimi kar\u015f\u0131la\u015ft\u0131r\u0131n: do\u011frudan ba\u011flant\u0131 ile bir taray\u0131c\u0131 olarak, arama sonucundan gelen bir taray\u0131c\u0131 olarak ve robotun ger\u00e7ekten ald\u0131\u011f\u0131 sayfa i\u00e7eri\u011fini g\u00f6steren sunucu yan\u0131t\u0131 kontrol arac\u0131 ile Yandex botu olarak. E\u011fer bu \u00fc\u00e7\u00fc, d\u00fczen (layout) d\u0131\u015f\u0131nda i\u00e7erik olarak farkl\u0131l\u0131k g\u00f6steriyorsa, sorunu Yandex&#8217;ten \u00f6nce tespit etmi\u015fsiniz demektir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cloaking, kullan\u0131c\u0131lara indeksleme botlar\u0131ndan farkl\u0131 i\u00e7erik g\u00f6stermektir. Yandex&#8217;in tan\u0131m\u0131 klasik durumdan daha geni\u015ftir ve kullan\u0131c\u0131n\u0131n nas\u0131l geldi\u011fine g\u00f6re de\u011fi\u015fen i\u00e7eri\u011fi de kapsar. Neler cloaking say\u0131l\u0131r Sitenin do\u011frudan ba\u011flant\u0131 ile a\u00e7\u0131lmay\u0131p, arama sonu\u00e7lar\u0131ndan veya di\u011fer ba\u011flant\u0131lardan gelen kullan\u0131c\u0131lar i\u00e7in a\u00e7\u0131lmas\u0131. Ziyaret\u00e7inin g\u00f6rd\u00fc\u011f\u00fc i\u00e7eri\u011fin arama sonucunda a\u00e7\u0131klanandan \u00f6nemli \u00f6l\u00e7\u00fcde farkl\u0131 olmas\u0131; do\u011frudan ba\u011flant\u0131n\u0131n 404 hatas\u0131 verip ayn\u0131 [&hellip;]<\/p>\n","protected":false},"menu_order":17,"template":"","meta":{"footnotes":""},"ar_ykb_kategori":[755],"ar_ykb_etiket":[],"class_list":["post-28441","ar_ykb","type-ar_ykb","status-publish","has-post-thumbnail","hentry","ar_ykb_kategori-site-security-and-violations"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28441","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_ykb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28441\/revisions"}],"predecessor-version":[{"id":29032,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28441\/revisions\/29032"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28823"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28441"}],"wp:term":[{"taxonomy":"ar_ykb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_kategori?post=28441"},{"taxonomy":"ar_ykb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_etiket?post=28441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}