{"id":28532,"date":"2026-09-08T21:56:08","date_gmt":"2026-09-08T18:56:08","guid":{"rendered":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/how-do-i-improve-the-sites-ranking-in-the-search\/"},"modified":"2026-09-09T02:34:34","modified_gmt":"2026-09-08T23:34:34","slug":"how-do-i-improve-the-sites-ranking-in-the-search","status":"publish","type":"ar_ykb","link":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/how-do-i-improve-the-sites-ranking-in-the-search\/","title":{"rendered":"Sitenin arama motoru s\u0131ralamas\u0131n\u0131 nas\u0131l y\u00fckseltebilirim?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Yandex, &#8220;nas\u0131l daha iyi s\u0131ralama al\u0131r\u0131m?&#8221; sorusuna \u00fczerinde \u00e7al\u0131\u015f\u0131lmas\u0131 gereken be\u015f g\u00f6sterge ve daha da \u00f6nemlisi, yapt\u0131\u011f\u0131n\u0131z hi\u00e7bir \u015feyle ilgisi olmayan s\u0131ralama de\u011fi\u015fim nedenleri ile yan\u0131t veriyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Be\u015f g\u00f6sterge<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kalite<\/strong> \u2014 iyi site\/k\u00f6t\u00fc site kriterleri, ihlal olmamas\u0131 ve organizasyonun sundu\u011fu hizmetlerin kalitesi. Yandex, <em>\u015firketin d\u00fcr\u00fcstl\u00fc\u011f\u00fcne dair ek sinyalleri dikkate alabilece\u011fini<\/em> belirtiyor.<\/li>\n<li><strong>G\u00fcvenlik<\/strong> \u2014 tespit edilen bir tehdit olmamas\u0131.<\/li>\n<li><strong>Kullan\u0131labilirlik<\/strong> \u2014 site olu\u015fturma \u00f6nerileri, mobil s\u00fcr\u00fcm ve atanm\u0131\u015f bir b\u00f6lge.<\/li>\n<li><strong>Faydal\u0131l\u0131k<\/strong> \u2014 Metrica arac\u0131l\u0131\u011f\u0131yla \u00f6l\u00e7\u00fcl\u00fcr; ziyaret\u00e7i davran\u0131\u015flar\u0131na g\u00f6re zay\u0131f sayfalar belirlenir.<\/li>\n<li><strong>Sonu\u00e7larda temsil<\/strong> \u2014 snippet&#8217;ler, organizasyon verileri, site ba\u011flant\u0131lar\u0131.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Sizden kaynaklanmayan s\u0131ralama de\u011fi\u015fimleri<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bir m\u00fc\u015fteri arad\u0131\u011f\u0131nda elinizin alt\u0131nda bulunmas\u0131 gereken k\u0131s\u0131m buras\u0131:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Algoritmalar de\u011fi\u015fti<\/strong> \u2014 s\u00fcrekli g\u00fcncelleniyorlar.<\/li>\n<li><strong>Arama veritaban\u0131 g\u00fcncellendi<\/strong> \u2014 site \u00f6zellikleri, pop\u00fclerlik verileri, makine \u00f6\u011frenimi modelleri ve s\u0131ralama fakt\u00f6rlerinin tamam\u0131 yenileniyor.<\/li>\n<li><strong>Di\u011fer siteler geli\u015fti.<\/strong> Sizin taraf\u0131n\u0131zda hi\u00e7bir sorun olmasa bile rakipleriniz daha iyi hale geldi\u011fi i\u00e7in konumunuz d\u00fc\u015febilir.<\/li>\n<li><strong>Site URL&#8217;si de\u011fi\u015fti<\/strong> \u2014 eski sayfalar dizinden \u00e7\u0131kt\u0131\u011f\u0131 i\u00e7in d\u00fc\u015f\u00fc\u015f bekleyin.<\/li>\n<li><strong>Sayfalar aramadan \u00e7\u0131kt\u0131<\/strong> \u2014 <code>url<\/code> operat\u00f6r\u00fc ve hari\u00e7 tutma nedenleri ile kontrol edin.<\/li>\n<li><strong>Sitede herhangi bir de\u011fi\u015fiklik yap\u0131ld\u0131<\/strong> \u2014 yap\u0131, URL&#8217;ler veya sorguyla e\u015fle\u015fen i\u00e7erik.<\/li>\n<li><strong>Kullan\u0131c\u0131 ilgi alanlar\u0131 de\u011fi\u015fti.<\/strong><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Yandex&#8217;in kendi destek e\u015fi\u011fi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Destek ekibiyle ileti\u015fime ge\u00e7mek ancak <em>t\u00fcm<\/em> \u015fu ko\u015fullar sa\u011fland\u0131\u011f\u0131nda anlaml\u0131d\u0131r: site uzun s\u00fcre lider konumdayd\u0131, s\u0131ralama <strong>30&#8217;dan fazla pozisyon<\/strong> d\u00fc\u015ft\u00fc ve trafik azald\u0131. Bunun alt\u0131ndaki durumlar i\u00e7in Yandex, dalgalanman\u0131n normal oldu\u011funu belirtiyor ve algoritma ayarlamalar\u0131 ile ki\u015fiselle\u015ftirmeye i\u015faret ediyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Panik yapmadan \u00f6nce yap\u0131lacak kontrol<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sorgu istatistiklerinizi Wordstat ge\u00e7mi\u015fiyle kar\u015f\u0131la\u015ft\u0131r\u0131n. E\u011fer bu sorgular i\u00e7in g\u00f6sterimler pazar genelinde d\u00fc\u015ft\u00fcyse, talep de\u011fi\u015fmi\u015f, site de\u011fi\u015fmemi\u015ftir. Ayr\u0131ca sonu\u00e7lar\u0131n ki\u015fiselle\u015ftirildi\u011fini unutmay\u0131n: kendi sitenizin s\u0131k bir ziyaret\u00e7isi olarak g\u00f6rd\u00fc\u011f\u00fcn\u00fcz konum, ba\u015fkalar\u0131n\u0131n g\u00f6rd\u00fc\u011f\u00fc konum de\u011fildir.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yandex, &#8220;nas\u0131l daha iyi s\u0131ralama al\u0131r\u0131m?&#8221; sorusuna \u00fczerinde \u00e7al\u0131\u015f\u0131lmas\u0131 gereken be\u015f g\u00f6sterge ve daha da \u00f6nemlisi, yapt\u0131\u011f\u0131n\u0131z hi\u00e7bir \u015feyle ilgisi olmayan s\u0131ralama de\u011fi\u015fim nedenleri ile yan\u0131t veriyor. Be\u015f g\u00f6sterge Kalite \u2014 iyi site\/k\u00f6t\u00fc site kriterleri, ihlal olmamas\u0131 ve organizasyonun sundu\u011fu hizmetlerin kalitesi. Yandex, \u015firketin d\u00fcr\u00fcstl\u00fc\u011f\u00fcne dair ek sinyalleri dikkate alabilece\u011fini belirtiyor. G\u00fcvenlik \u2014 tespit edilen [&hellip;]<\/p>\n","protected":false},"menu_order":108,"template":"","meta":{"footnotes":""},"ar_ykb_kategori":[764],"ar_ykb_etiket":[],"class_list":["post-28532","ar_ykb","type-ar_ykb","status-publish","has-post-thumbnail","hentry","ar_ykb_kategori-site-indexing"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28532","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_ykb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28532\/revisions"}],"predecessor-version":[{"id":29151,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28532\/revisions\/29151"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28914"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28532"}],"wp:term":[{"taxonomy":"ar_ykb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_kategori?post=28532"},{"taxonomy":"ar_ykb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_etiket?post=28532"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}