{"id":28548,"date":"2026-09-08T21:56:08","date_gmt":"2026-09-08T18:56:08","guid":{"rendered":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/presenting-information-on-a-site\/"},"modified":"2026-09-09T02:34:34","modified_gmt":"2026-09-08T23:34:34","slug":"presenting-information-on-a-site","status":"publish","type":"ar_ykb","link":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/presenting-information-on-a-site\/","title":{"rendered":"Sitedeki bilgilerin sunumu"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Yandex sadece alaka d\u00fczeyi ve eksiksizli\u011fe g\u00f6re de\u011fil, <strong>bilginin nas\u0131l yap\u0131land\u0131r\u0131ld\u0131\u011f\u0131na ve sunuldu\u011funa<\/strong> g\u00f6re de s\u0131ralama yapar. Kullan\u0131labilirli\u011fi do\u011frudan analiz eder: i\u00e7eri\u011fi eri\u015filebilir ve tutarl\u0131 olan bir sayfa, reklam metinleri aras\u0131na da\u011f\u0131lm\u0131\u015f k\u00fc\u00e7\u00fck bloklara b\u00f6l\u00fcnm\u00fc\u015f bir sayfadan daha \u00fcst s\u0131ralarda yer al\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Derin web s\u0131n\u0131r\u0131<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A\u00e7\u0131k\u00e7a ifade etmek gerekirse ve k\u0131s\u0131tl\u0131 eri\u015fimli bir site planlayan herkesin tekrar duymas\u0131nda fayda var: <strong>robot hi\u00e7bir i\u015flem ger\u00e7ekle\u015ftirmez.<\/strong> Kay\u0131t olamaz, SMS g\u00f6nderemez, kod giremez veya sorgu g\u00f6nderemez. Yaln\u0131zca bu t\u00fcr bir ad\u0131mdan sonra ula\u015f\u0131labilen her \u015fey, arama motoru a\u00e7\u0131s\u0131ndan mevcut de\u011fildir. Bir formun arkas\u0131ndaki i\u00e7erik, indekslenmi\u015f i\u00e7erik de\u011fildir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Yerle\u015fim rehberi<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>Belgenin amac\u0131 <strong>ilk taray\u0131c\u0131 ekran\u0131nda<\/strong> net olmal\u0131d\u0131r.<\/li>\n<li>Metnin g\u00f6r\u00fcnmesini engelleyen dekoratif \u00f6\u011feler \u2014 kayan pencereler, gizli a\u00e7\u0131l\u0131r men\u00fcler \u2014 \u00f6nerilmez.<\/li>\n<li>Uzun metinler paragraflar yerine <strong>ana mant\u0131ksal b\u00f6l\u00fcmlere<\/strong>, yani b\u00f6l\u00fcmlere ayr\u0131lmal\u0131d\u0131r. Bu, bir makaleyi reklam g\u00f6sterimleri i\u00e7in on ekrana b\u00f6len sayfalama y\u00f6ntemine kar\u015f\u0131 a\u00e7\u0131k bir uyar\u0131d\u0131r.<\/li>\n<li>Metin mant\u0131kl\u0131 ve d\u00fczenli bir \u015fekilde sunulmal\u0131d\u0131r.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Yandex&#8217;in belirtti\u011fi sayfa \u00f6\u011feleri<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong><code>title<\/code><\/strong> \u2014 arama motoruna sayfan\u0131n ne hakk\u0131nda oldu\u011funu s\u00f6yler, taray\u0131c\u0131 penceresinde g\u00f6r\u00fcn\u00fcr ve arama sonu\u00e7lar\u0131ndaki ba\u011flant\u0131y\u0131 olu\u015fturur. Yandex buna sitenin kartviziti der.<\/li>\n<li><strong>Ba\u015fl\u0131k etiketleri <code>h1<\/code>\u2013<code>h6<\/code><\/strong> \u2014 belge hiyerar\u015fisine g\u00f6re kullan\u0131l\u0131rlar; kullan\u0131c\u0131lar\u0131n gezinmesine yard\u0131mc\u0131 olur ve robotun yap\u0131y\u0131 tan\u0131mas\u0131n\u0131 sa\u011flarlar. G\u00f6rsel boyut i\u00e7in se\u00e7ilen ancak hiyerar\u015fik seviyeyi yans\u0131tmayan ba\u015fl\u0131klar, ger\u00e7ek bir bilgi kayb\u0131d\u0131r.<\/li>\n<li>Standartlara uygun <strong>ge\u00e7erli d\u00fczen<\/strong>.<\/li>\n<li><strong>Taray\u0131c\u0131lar aras\u0131 uyumluluk<\/strong> \u2014 sitenizi k\u00f6t\u00fc g\u00f6r\u00fcnt\u00fcleyen bir taray\u0131c\u0131 kullanan ziyaret\u00e7i sayfay\u0131 terk eder ve bunun davran\u0131\u015fsal sonu\u00e7lar\u0131 olur.<\/li>\n<li>Sayfa metninin bir k\u0131sm\u0131n\u0131 indeksleme d\u0131\u015f\u0131 b\u0131rakmak i\u00e7in kullan\u0131lan <strong><code>noindex<\/code> \u00f6\u011fesi<\/strong> ve kapatma etiketini eklemeniz gerekti\u011fine dair hat\u0131rlatma.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">T\u00fcm bunlar\u0131n alt\u0131ndaki tek sat\u0131rl\u0131k kural<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Kullan\u0131c\u0131lar\u0131n asla g\u00f6rmeyece\u011fi metinleri sayfaya yerle\u015ftirmeyin.&#8221; Gizli metinler, agresif reklamlar ve par\u00e7alanm\u0131\u015f i\u00e7erikle ilgili her \u015fey bu c\u00fcmleye indirgenebilir ve bu, SEO-metin ihlalinin uyguland\u0131\u011f\u0131 testle ayn\u0131d\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yandex sadece alaka d\u00fczeyi ve eksiksizli\u011fe g\u00f6re de\u011fil, bilginin nas\u0131l yap\u0131land\u0131r\u0131ld\u0131\u011f\u0131na ve sunuldu\u011funa g\u00f6re de s\u0131ralama yapar. Kullan\u0131labilirli\u011fi do\u011frudan analiz eder: i\u00e7eri\u011fi eri\u015filebilir ve tutarl\u0131 olan bir sayfa, reklam metinleri aras\u0131na da\u011f\u0131lm\u0131\u015f k\u00fc\u00e7\u00fck bloklara b\u00f6l\u00fcnm\u00fc\u015f bir sayfadan daha \u00fcst s\u0131ralarda yer al\u0131r. Derin web s\u0131n\u0131r\u0131 A\u00e7\u0131k\u00e7a ifade etmek gerekirse ve k\u0131s\u0131tl\u0131 eri\u015fimli bir site planlayan [&hellip;]<\/p>\n","protected":false},"menu_order":124,"template":"","meta":{"footnotes":""},"ar_ykb_kategori":[772],"ar_ykb_etiket":[],"class_list":["post-28548","ar_ykb","type-ar_ykb","status-publish","has-post-thumbnail","hentry","ar_ykb_kategori-advice-for-webmasters"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_ykb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28548\/revisions"}],"predecessor-version":[{"id":29096,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28548\/revisions\/29096"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28930"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28548"}],"wp:term":[{"taxonomy":"ar_ykb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_kategori?post=28548"},{"taxonomy":"ar_ykb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_etiket?post=28548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}