{"id":28569,"date":"2026-09-08T21:56:08","date_gmt":"2026-09-08T18:56:08","guid":{"rendered":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/schema-org\/"},"modified":"2026-09-09T02:34:34","modified_gmt":"2026-09-08T23:34:34","slug":"schema-org","status":"publish","type":"ar_ykb","link":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/schema-org\/","title":{"rendered":"Schema.org"},"content":{"rendered":"\n

Schema.org, Google, Bing ve Yahoo taraf\u0131ndan 2011 yaz\u0131nda duyurulan ve Yandex taraf\u0131ndan da desteklenen ortak bir s\u00f6zl\u00fckt\u00fcr. Varl\u0131klar\u0131 ve \u00f6zelliklerini do\u011frudan HTML i\u00e7ine yaz\u0131lan nitelikler arac\u0131l\u0131\u011f\u0131yla tan\u0131mlar; ayr\u0131 bir d\u0131\u015fa aktarma dosyas\u0131 veya y\u00f6netilmesi gereken bir veri ak\u0131\u015f\u0131 gerektirmez.<\/p>\n\n\n\n

\u0130\u015faretleme nas\u0131l yaz\u0131l\u0131r<\/h2>\n\n\n\n

\u0130ki ad\u0131mda. Varl\u0131\u011f\u0131 t\u00fcr\u00fcn\u00fc belirten bir kapsay\u0131c\u0131 i\u00e7ine al\u0131n, ard\u0131ndan her de\u011feri bir \u00f6zellik niteli\u011fiyle etiketleyin:<\/p>\n\n\n\n

<span itemprop=\"streetAddress\">Lev Tolstoy, 16<\/span><\/code><\/pre>\n\n\n\n
\u0130\u015faretlenmemi\u015f bir ileti\u015fim bilgileri blo\u011fu, bir makine i\u00e7in sadece metindir. name<\/code>, streetAddress<\/code>, postalCode<\/code>, addressLocality<\/code>, telephone<\/code>, faxNumber<\/code> ve email<\/code> ile etiketlenmi\u015f ayn\u0131 blok ise ay\u0131klan\u0131p g\u00f6r\u00fcnt\u00fclenebilen bir kay\u0131tt\u0131r. S\u00f6zl\u00fck birka\u00e7 y\u00fcz t\u00fcr\u00fc kapsar ve s\u00fcrekli olarak geni\u015fletilir.<\/p>\n\n\n\n
Yandex bununla ger\u00e7ekte ne yap\u0131yor<\/h2>\n\n\n\n
\u0130\u015faretleme belirli snippet t\u00fcrlerini besler ve yaln\u0131zca bunlar desteklenir:<\/p>\n\n\n\n
  • \u00dcr\u00fcnler ve fiyatlar<\/strong> \u2014 \u00fcr\u00fcn sayfalar\u0131 i\u00e7in \u00f6zel snippet’ler.<\/li>
  • Yaz\u0131l\u0131m<\/strong> \u2014 uygulamalar, programlar, oyunlar.<\/li>
  • Tarifler.<\/strong><\/li>
  • Film a\u00e7\u0131klamalar\u0131.<\/strong><\/li>
  • Soru ve cevaplar<\/strong> \u2014 Yandex’in en iyi cevab\u0131 \u00f6ne \u00e7\u0131karabildi\u011fi mobil arama i\u00e7in.<\/li>
  • \u00d6\u011frenci ara\u015ft\u0131rmalar\u0131 ve benzeri \u00e7al\u0131\u015fmalar.<\/strong><\/li>
  • Kurum bilgileri ve adres<\/strong> \u2014 Yandex \u0130\u015fletmeler ve Arama taraf\u0131ndan kullan\u0131l\u0131r.<\/li>
  • G\u00f6rseller<\/strong> \u2014 Yandex G\u00f6rseller’deki g\u00f6r\u00fcn\u00fcmlerini iyile\u015ftirir.<\/li>
  • Videolar.<\/strong><\/li><\/ul>\n\n\n\n
    Bu listenin d\u0131\u015f\u0131ndaki bir t\u00fcr\u00fc i\u015faretlemek bir zarara yol a\u00e7maz ancak Yandex taraf\u0131nda bir sonu\u00e7 da \u00fcretmez.<\/p>\n\n\n\n
    Kontrol etme<\/h2>\n\n\n\n
    Konsoldaki yap\u0131land\u0131r\u0131lm\u0131\u015f veri do\u011frulay\u0131c\u0131, i\u015faretlemenin ayr\u0131\u015ft\u0131r\u0131l\u0131p ayr\u0131\u015ft\u0131r\u0131lamayaca\u011f\u0131 konusunda yetkili mercidir. Yayg\u0131n i\u00e7erik y\u00f6netim sistemleri i\u00e7in genellikle eklentiler mevcuttur; \u00f6zel bir \u00e7al\u0131\u015fma yapt\u0131rmadan \u00f6nce bak\u0131lmas\u0131 gereken yer platform dok\u00fcmantasyonudur.<\/p>\n\n\n\n
    \u0130ki kez okumaya de\u011fer madde<\/h2>\n\n\n\n
    Yandex, Schema.org’a g\u00f6re i\u015faretlenen bilgilerin herkese a\u00e7\u0131k hale geldi\u011fini ve herhangi bir servis taraf\u0131ndan ay\u0131klanabilece\u011fini veya kullan\u0131labilece\u011fini<\/strong> belirtir. Bu, ama\u00e7lanan hedeftir ancak ayn\u0131 zamanda bir karard\u0131r: makine taraf\u0131ndan okunabilir formdaki fiyatland\u0131rma, stok seviyeleri ve ileti\u015fim bilgileri, rakipler ve toplay\u0131c\u0131lar taraf\u0131ndan kolayca toplanabilir. \u0130\u015faretleme yapmak sadece tan\u0131mlamak de\u011fil, yay\u0131nlamakt\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"
    Schema.org, Google, Bing ve Yahoo taraf\u0131ndan 2011 yaz\u0131nda duyurulan ve Yandex taraf\u0131ndan da desteklenen ortak bir s\u00f6zl\u00fckt\u00fcr. Varl\u0131klar\u0131 ve \u00f6zelliklerini do\u011frudan HTML i\u00e7ine yaz\u0131lan nitelikler arac\u0131l\u0131\u011f\u0131yla tan\u0131mlar; ayr\u0131 bir d\u0131\u015fa aktarma dosyas\u0131 veya y\u00f6netilmesi gereken bir veri ak\u0131\u015f\u0131 gerektirmez. \u0130\u015faretleme nas\u0131l yaz\u0131l\u0131r \u0130ki ad\u0131mda. Varl\u0131\u011f\u0131 t\u00fcr\u00fcn\u00fc belirten bir kapsay\u0131c\u0131 i\u00e7ine al\u0131n, ard\u0131ndan her de\u011feri bir […]<\/p>\n","protected":false},"menu_order":145,"template":"","meta":{"footnotes":""},"ar_ykb_kategori":[776],"ar_ykb_etiket":[],"class_list":["post-28569","ar_ykb","type-ar_ykb","status-publish","has-post-thumbnail","hentry","ar_ykb_kategori-semantic-page-markup"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_ykb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28569\/revisions"}],"predecessor-version":[{"id":29079,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28569\/revisions\/29079"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28951"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28569"}],"wp:term":[{"taxonomy":"ar_ykb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_kategori?post=28569"},{"taxonomy":"ar_ykb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_etiket?post=28569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}