{"id":28578,"date":"2026-09-08T21:56:08","date_gmt":"2026-09-08T18:56:08","guid":{"rendered":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/strict-microdata-products\/"},"modified":"2026-09-09T02:34:34","modified_gmt":"2026-09-08T23:34:34","slug":"strict-microdata-products","status":"publish","type":"ar_ykb","link":"https:\/\/alienroad.com\/yandex-bilgi-bankasi\/strict-microdata-products\/","title":{"rendered":"S\u0131k\u0131 mikro veri\u2014\u00dcr\u00fcnler"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Kat\u0131 katalog i\u015faretlemesinin \u00fcr\u00fcn sayfas\u0131 kar\u015f\u0131l\u0131\u011f\u0131. Bir sayfay\u0131 <code>Product<\/code> \u015femas\u0131yla i\u015faretlemek ve <code>offers<\/code> \u00f6zelli\u011finde bir <code>Offer<\/code> veya <code>AggregateOffer<\/code> bulundurmak, robot sayfay\u0131 tarad\u0131\u011f\u0131nda bu veriye <strong>en y\u00fcksek \u00f6nceli\u011fi<\/strong> verir; bu, Yandex&#8217;in aksi takdirde kullanabilece\u011fi di\u011fer kaynaklar\u0131n \u00fczerindedir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">&#8220;\u00d6ncelik&#8221; ne kazand\u0131r\u0131r<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yandex \u00fcr\u00fcn bilgilerini birka\u00e7 yerden \u00e7eker: sayfan\u0131n kendisi, Yandex Market ve g\u00f6nderilen feed&#8217;ler. Bunlar\u0131n uyu\u015fmad\u0131\u011f\u0131 durumlarda, kat\u0131 mikro veri belirleyici olur. Bu durum iki yayg\u0131n senaryoda \u00f6nem ta\u015f\u0131r: g\u00fcncelli\u011fini yitirmi\u015f bir Market feed&#8217;i ve detaylar\u0131 sizden ziyade bir toplay\u0131c\u0131dan al\u0131nan bir \u00fcr\u00fcn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Yap\u0131<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6\u011fe i\u00e7in <code>Product<\/code>, i\u00e7eri\u011finde \u015funlar\u0131 bar\u0131nd\u0131ran <code>offers<\/code> ile:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Tek bir fiyat i\u00e7in <strong><code>Offer<\/code><\/strong>.<\/li>\n<li><code>lowPrice<\/code> de\u011ferinin &#8220;N&#8217;den ba\u015flayan fiyatlarla&#8221; \u015feklinde bir snippet olu\u015fturdu\u011fu aral\u0131klar i\u00e7in <strong><code>AggregateOffer<\/code><\/strong>.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">S\u0131radan \u00fcr\u00fcn i\u015faretlemesiyle ayn\u0131 ko\u015fullar ge\u00e7erlidir: <strong>sayfa ba\u015f\u0131na bir \u00fcr\u00fcn<\/strong> \u2014 birden fazla \u00fcr\u00fcn g\u00f6steren bir sayfa yap\u0131land\u0131r\u0131lm\u0131\u015f snippet sa\u011flamaz \u2014 desteklenen sayfa dili ve stokta olmayan bir teklif fiyat\u0131 gizledi\u011fi i\u00e7in bir <code>availability<\/code> de\u011feri.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00d6nceli\u011fin getirdi\u011fi y\u00fck\u00fcml\u00fcl\u00fck<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130\u015faretlemeniz otoriter ise, hatalar\u0131 da otoriterdir. Yandex&#8217;in \u00fcr\u00fcn kurallar\u0131, i\u015faretleme yoluyla <strong>d\u00fc\u015f\u00fck kaliteli veya yanl\u0131\u015f bilgi<\/strong> sa\u011flayan bir sitenin <strong>i\u015f orta\u011f\u0131 program\u0131ndan yasaklanaca\u011f\u0131n\u0131 ve yap\u0131land\u0131r\u0131lm\u0131\u015f snippet&#8217;lerini kaybedece\u011fini<\/strong> a\u00e7\u0131k\u00e7a belirtir. Di\u011fer kaynaklara g\u00f6re \u00f6ncelik almak, do\u011fru olma sorumlulu\u011funu kabul etmek anlam\u0131na gelir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">G\u00fcvenli bir \u015fekilde nas\u0131l uygulan\u0131r<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Fiyat, para birimi ve stok durumunu, bir geli\u015ftiricinin manuel olarak y\u00f6netti\u011fi ayr\u0131 bir bloktan de\u011fil, sayfada g\u00f6r\u00fcnt\u00fclenen de\u011ferlerin ayn\u0131s\u0131ndan olu\u015fturun. \u0130kisinin birbirinden ayr\u0131labilece\u011fi her d\u00fczenleme er ya da ge\u00e7 ayr\u0131\u015facakt\u0131r ve bu ayr\u0131\u015fma, snippet hatal\u0131 hale gelene kadar g\u00f6r\u00fcnmez kal\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kat\u0131 katalog i\u015faretlemesinin \u00fcr\u00fcn sayfas\u0131 kar\u015f\u0131l\u0131\u011f\u0131. Bir sayfay\u0131 Product \u015femas\u0131yla i\u015faretlemek ve offers \u00f6zelli\u011finde bir Offer veya AggregateOffer bulundurmak, robot sayfay\u0131 tarad\u0131\u011f\u0131nda bu veriye en y\u00fcksek \u00f6nceli\u011fi verir; bu, Yandex&#8217;in aksi takdirde kullanabilece\u011fi di\u011fer kaynaklar\u0131n \u00fczerindedir. &#8220;\u00d6ncelik&#8221; ne kazand\u0131r\u0131r Yandex \u00fcr\u00fcn bilgilerini birka\u00e7 yerden \u00e7eker: sayfan\u0131n kendisi, Yandex Market ve g\u00f6nderilen feed&#8217;ler. Bunlar\u0131n uyu\u015fmad\u0131\u011f\u0131 durumlarda, [&hellip;]<\/p>\n","protected":false},"menu_order":154,"template":"","meta":{"footnotes":""},"ar_ykb_kategori":[778],"ar_ykb_etiket":[],"class_list":["post-28578","ar_ykb","type-ar_ykb","status-publish","has-post-thumbnail","hentry","ar_ykb_kategori-supported-schemas-from-schemaorg"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/ar_ykb"}],"version-history":[{"count":2,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28578\/revisions"}],"predecessor-version":[{"id":29179,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb\/28578\/revisions\/29179"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media\/28960"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=28578"}],"wp:term":[{"taxonomy":"ar_ykb_kategori","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_kategori?post=28578"},{"taxonomy":"ar_ykb_etiket","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/ar_ykb_etiket?post=28578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}