{"id":30290,"date":"2026-09-20T22:58:23","date_gmt":"2026-09-20T19:58:23","guid":{"rendered":"http:\/\/localhost:8080\/google-seo-update-2023-september-22\/"},"modified":"2026-09-21T21:13:17","modified_gmt":"2026-09-21T18:13:17","slug":"google-seo-update-2023-september-22","status":"publish","type":"post","link":"https:\/\/alienroad.com\/google-seo-update-2023-september-22\/","title":{"rendered":"Google SEO G\u00fcncellemesi 22 Eyl\u00fcl 2023"},"content":{"rendered":"\n

22 Eyl\u00fcl: Geli\u015ftirici k\u0131lavuzunda, CSS i\u00e7erik \u00f6zellikleri i\u00e7indeki i\u00e7eri\u011fin DOM’un bir par\u00e7as\u0131 olmad\u0131\u011f\u0131 i\u00e7in Google Arama taraf\u0131ndan \u015fu anda dizine eklenemeyebilece\u011fi netle\u015ftirildi.<\/p>\n\n\n\n

\u0130\u00e7eri\u011finizi arama dostu hale getirmek \u00f6nemlidir \u00e7\u00fcnk\u00fc daha alakal\u0131 kullan\u0131c\u0131lar\u0131n i\u00e7eri\u011finizi g\u00f6r\u00fcnt\u00fclemesini bu \u015fekilde sa\u011flars\u0131n\u0131z. SEO olarak adland\u0131r\u0131lan bu s\u00fcre\u00e7, sitenize daha ilgili kullan\u0131c\u0131lar\u0131n gelmesini sa\u011flayabilir. Google Arama sayfan\u0131z\u0131 anlamakta g\u00fc\u00e7l\u00fck \u00e7ekiyorsa, \u00f6nemli bir trafik kayna\u011f\u0131ndan mahrum kal\u0131yor olabilirsiniz.<\/p>\n\n\n\n

Bu k\u0131lavuz, geli\u015ftiricilerin sitelerinin Google Arama ile uyumlu \u00e7al\u0131\u015fmas\u0131n\u0131 sa\u011flamak i\u00e7in neler yapabilece\u011fini ele almaktad\u0131r. Bu k\u0131lavuzdaki maddelere ek olarak, sitenizin g\u00fcvenli, h\u0131zl\u0131, herkes i\u00e7in eri\u015filebilir ve t\u00fcm cihazlarda \u00e7al\u0131\u015f\u0131r durumda oldu\u011fundan emin olun.<\/p>\n\n\n\n

Google’\u0131n sitenizi nas\u0131l g\u00f6rd\u00fc\u011f\u00fcn\u00fc ke\u015ffedin<\/h2>\n\n\n\n

Ba\u015flamak i\u00e7in, Google’\u0131n sitenizi nas\u0131l g\u00f6rd\u00fc\u011f\u00fcn\u00fc anlamak ad\u0131na URL denetim arac\u0131n\u0131 veya Zengin Sonu\u00e7lar Testi’ni kullan\u0131n. Googlebot, Google dizini i\u00e7in yeni ve g\u00fcncellenmi\u015f sayfalar\u0131 ke\u015ffeden Google’\u0131n web tarama botudur. S\u00fcre\u00e7 hakk\u0131nda daha fazla bilgi i\u00e7in Google Arama Nas\u0131l \u00c7al\u0131\u015f\u0131r b\u00f6l\u00fcm\u00fcne gidin.<\/p>\n\n\n\n

Google’\u0131n taray\u0131c\u0131da g\u00f6rd\u00fc\u011f\u00fcn\u00fcz her \u015feyi her zaman g\u00f6rmedi\u011fini fark etti\u011finizde \u015fa\u015f\u0131rabilirsiniz. A\u015fa\u011f\u0131daki \u00f6rnekte, sayfa Google taraf\u0131ndan desteklenmeyen bir JavaScript \u00f6zelli\u011fi kulland\u0131\u011f\u0131 i\u00e7in Google bu sayfada g\u00f6rseller oldu\u011funu bilmemektedir.<\/p>\n\n\n\n

Ba\u011flant\u0131lar\u0131n\u0131z\u0131 kontrol edin<\/h2>\n\n\n\n

Googlebot, ba\u011flant\u0131lar\u0131, site haritalar\u0131n\u0131 ve y\u00f6nlendirmeleri getirip ayr\u0131\u015ft\u0131rarak URL’den URL’ye gezinir. Googlebot her URL’yi, sitenizden g\u00f6rd\u00fc\u011f\u00fc ilk ve tek URL’ymi\u015f gibi ele al\u0131r. Googlebot’un sitenizdeki t\u00fcm URL’leri bulabildi\u011finden emin olmak i\u00e7in:<\/p>\n\n\n\n

Google’\u0131n tarayabilece\u011fi \u00f6\u011felerini kullan\u0131n. Sitedeki t\u00fcm sayfalara, bulunabilir ba\u015fka bir sayfadan verilen bir ba\u011flant\u0131yla ula\u015f\u0131labildi\u011finden emin olun. Y\u00f6nlendiren ba\u011flant\u0131n\u0131n, hedef sayfayla alakal\u0131 metinler veya g\u00f6rseller i\u00e7in alt \u00f6znitelikler i\u00e7erdi\u011finden emin olun.<\/p>\n\n\n\n

Googlebot’un sitenizi daha ak\u0131ll\u0131ca taramas\u0131na yard\u0131mc\u0131 olmak i\u00e7in bir site haritas\u0131 olu\u015fturun ve g\u00f6nderin. Site haritas\u0131; sayfalar\u0131n\u0131z, videolar\u0131n\u0131z ve di\u011fer dosyalar\u0131n\u0131z ile bunlar aras\u0131ndaki ili\u015fkiler hakk\u0131nda bilgi sa\u011flad\u0131\u011f\u0131n\u0131z bir dosyad\u0131r.<\/p>\n\n\n\n

Yaln\u0131zca tek bir HTML sayfas\u0131 olan JavaScript uygulamalar\u0131 i\u00e7in, her ekran\u0131n veya her bir i\u00e7erik par\u00e7as\u0131n\u0131n bir URL’si oldu\u011fundan emin olun.<\/p>\n\n\n\n

JavaScript kullan\u0131m\u0131n\u0131z\u0131 kontrol edin<\/h2>\n\n\n\n

Google JavaScript \u00e7al\u0131\u015ft\u0131rsa da, taray\u0131c\u0131lar\u0131n i\u00e7eri\u011finize nas\u0131l eri\u015fti\u011fini ve onu nas\u0131l olu\u015fturdu\u011funu hesaba katarak sayfalar\u0131n\u0131z\u0131 ve uygulamalar\u0131n\u0131z\u0131 tasarlarken dikkat etmeniz gereken baz\u0131 farkl\u0131l\u0131klar ve s\u0131n\u0131rlamalar vard\u0131r. JavaScript SEO temelleri veya Arama ile ilgili JavaScript sorunlar\u0131n\u0131n nas\u0131l d\u00fczeltilece\u011fi hakk\u0131nda daha fazla bilgi edinin.<\/p>\n\n\n\n

Google’\u0131n tarama, olu\u015fturma ve dizine ekleme s\u0131ras\u0131nda JavaScript’i nas\u0131l ele ald\u0131\u011f\u0131 hakk\u0131nda daha fazla bilgi edinmek i\u00e7in a\u015fa\u011f\u0131daki videoyu izleyin.<\/p>\n\n\n\n

\u0130\u00e7erik de\u011fi\u015fti\u011finde Google’\u0131 g\u00fcncel tutun<\/h2>\n\n\n\n

Sayfadaki kelimeleri unutmay\u0131n<\/h2>\n\n\n\n

Googlebot yaln\u0131zca metin olarak g\u00f6r\u00fclebilen i\u00e7eri\u011fi bulabilir. \u00d6rne\u011fin, videolardaki metinler Googlebot i\u00e7in g\u00f6r\u00fcnmezdir. Google Arama’n\u0131n sayfan\u0131z\u0131n ne hakk\u0131nda oldu\u011funu anlad\u0131\u011f\u0131ndan emin olmak i\u00e7in:<\/p>\n\n\n\n

G\u00f6rsel i\u00e7eri\u011finizin metin bi\u00e7iminde ifade edildi\u011finden emin olun. \u00d6rne\u011fin, her g\u00f6rsel hakk\u0131nda metinsel ba\u011flam i\u00e7ermeyen g\u00f6mlek g\u00f6rselleri listesi i\u00e7eren bir \u00fcr\u00fcn kategorisi sayfas\u0131 yetersizdir. \u00dcr\u00fcn kategorisi sayfas\u0131, her g\u00f6rsel i\u00e7in bir miktar metinsel a\u00e7\u0131klama i\u00e7ermelidir.<\/p>\n\n\n\n

Her sayfan\u0131n a\u00e7\u0131klay\u0131c\u0131 bir ba\u015fl\u0131\u011fa ve meta a\u00e7\u0131klamaya sahip oldu\u011fundan emin olun. Benzersiz ba\u015fl\u0131klar ve meta a\u00e7\u0131klamalar, Google’\u0131n sayfalar\u0131n\u0131z\u0131n kullan\u0131c\u0131larla nas\u0131l alakal\u0131 oldu\u011funu g\u00f6stermesine yard\u0131mc\u0131 olur ve bu da arama trafi\u011finizi art\u0131rabilir.<\/p>\n\n\n\n

Anlamsal (semantic) HTML kullan\u0131n. Google HTML, PDF i\u00e7eri\u011fi, g\u00f6rseller ve videolar\u0131 dizine eklese de, eklenti gerektiren (\u00f6rne\u011fin Java veya Silverlight) veya canvas i\u00e7inde olu\u015fturulan i\u00e7eri\u011fi dizine eklemez. Eklenti kullanmak yerine, i\u00e7eri\u011finiz i\u00e7in m\u00fcmk\u00fcn oldu\u011funca anlamsal HTML i\u015faretlemesi kullan\u0131n.<\/p>\n\n\n\n

Metin i\u00e7eri\u011finizin DOM’da eri\u015filebilir oldu\u011fundan emin olun. \u00d6rne\u011fin, CSS i\u00e7erik \u00f6zelli\u011fi arac\u0131l\u0131\u011f\u0131yla eklenen i\u00e7erik DOM’un bir par\u00e7as\u0131 de\u011fildir ve Google Arama \u015fu anda bunu yoksayar. Dekoratif i\u00e7erik i\u00e7in i\u00e7erik \u00f6zelli\u011fini kullanmakta bir sak\u0131nca yoktur; ancak Google Arama bu i\u00e7eri\u011fi dizine eklemeyebilir.<\/p>\n\n\n\n

\u0130\u00e7eri\u011finizin di\u011fer s\u00fcr\u00fcmleri hakk\u0131nda Google’\u0131 bilgilendirin<\/h2>\n\n\n\n

Google, sitenizin veya i\u00e7eri\u011finizin birden fazla s\u00fcr\u00fcm\u00fc oldu\u011funu otomatik olarak bilmez. \u00d6rne\u011fin, mobil ve masa\u00fcst\u00fc s\u00fcr\u00fcm\u00fc veya sitenizin uluslararas\u0131 s\u00fcr\u00fcmleri. Google’\u0131n kullan\u0131c\u0131lara do\u011fru s\u00fcr\u00fcm\u00fc sundu\u011fundan emin olmak i\u00e7in \u015funlar\u0131 yapabilirsiniz:<\/p>\n\n\n\n

Google’\u0131n hangi i\u00e7eri\u011fi g\u00f6rece\u011fini kontrol edin<\/h2>\n\n\n\n

Google’\u0131n sayfan\u0131z\u0131 bulmas\u0131n\u0131 engellemek i\u00e7in i\u00e7eri\u011finize eri\u015fimi oturum a\u00e7m\u0131\u015f kullan\u0131c\u0131larla s\u0131n\u0131rland\u0131r\u0131n (\u00f6rne\u011fin, bir giri\u015f sayfas\u0131 kullan\u0131n veya sayfan\u0131z\u0131 parola ile koruyun).<\/p>\n\n\n\n

Google’\u0131n sayfan\u0131z\u0131 dizine eklemesini engellemek ancak taramaya devam etmesine izin vermek i\u00e7in bir noindex etiketi ekleyin.<\/p>\n\n\n\n

\u0130\u00e7eri\u011finiz Google Arama’da g\u00f6r\u00fcnm\u00fcyorsa ve g\u00f6r\u00fcnmesini istiyorsan\u0131z \u015fu ad\u0131mlar\u0131 izleyin:<\/p>\n\n\n\n

Siteniz i\u00e7in zengin sonu\u00e7lar\u0131 etkinle\u015ftirin<\/h2>\n\n\n\n

Zengin sonu\u00e7, sitenizin Arama sonu\u00e7lar\u0131nda daha fazla \u00f6ne \u00e7\u0131kmas\u0131na yard\u0131mc\u0131 olabilecek stil, g\u00f6rseller veya di\u011fer etkile\u015fimli \u00f6zellikleri i\u00e7erebilir. Sayfadaki yap\u0131land\u0131r\u0131lm\u0131\u015f verilerle sayfan\u0131n anlam\u0131 hakk\u0131nda a\u00e7\u0131k ipu\u00e7lar\u0131 vererek Google’\u0131n sayfan\u0131z\u0131 daha iyi anlamas\u0131na ve Arama’da zengin sonu\u00e7lar g\u00f6stermesine yard\u0131mc\u0131 olabilirsiniz. Nereden ba\u015flayaca\u011f\u0131n\u0131zdan emin de\u011filseniz, mevcut \u00f6zellikler galerimizi ke\u015ffedin.<\/p>\n\n\n\n

Google’\u0131n Hummingbird Algoritmas\u0131 Nedir?<\/h3>\n\n\n\n

Bas\u0131n B\u00fcltenleri SEO’ya Nas\u0131l Yard\u0131mc\u0131 Olabilir?<\/h3>\n\n\n\n

Bas\u0131n B\u00fclteninizi 2023’te SEO Dostu Yapmak \u0130\u00e7in 6 \u0130pucu Pazarlamac\u0131lar tarihsel olarak bas\u0131n b\u00fcltenlerini kullanm\u0131\u015flard\u0131r ..<\/p>\n","protected":false},"excerpt":{"rendered":"

22 Eyl\u00fcl: Geli\u015ftirici k\u0131lavuzunda, CSS i\u00e7erik \u00f6zellikleri i\u00e7indeki i\u00e7eri\u011fin DOM’un bir par\u00e7as\u0131 olmad\u0131\u011f\u0131 i\u00e7in Google Arama taraf\u0131ndan \u015fu anda dizine eklenmeyebilece\u011fi netle\u015ftirildi. Arama ile ba\u015flay\u0131n: geli\u015ftirici k\u0131lavuzu bookmark_border \u0130\u00e7eri\u011finizi arama dostu hale getirmek \u00f6nemlidir, \u00e7\u00fcnk\u00fc daha fazla ilgili kullan\u0131c\u0131n\u0131n i\u00e7eri\u011finizi g\u00f6r\u00fcnt\u00fclemesini bu \u015fekilde sa\u011flars\u0131n\u0131z. Buna SEO denir.<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-30290","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/posts\/30290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/comments?post=30290"}],"version-history":[{"count":1,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/posts\/30290\/revisions"}],"predecessor-version":[{"id":30599,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/posts\/30290\/revisions\/30599"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/media?parent=30290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/categories?post=30290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alienroad.com\/wp-json\/wp\/v2\/tags?post=30290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}