{"id":51272,"date":"2026-03-29T21:06:57","date_gmt":"2026-03-29T21:06:57","guid":{"rendered":"https:\/\/alienroad.com\/uncategorized-tr\/press-release-seo\/"},"modified":"2026-03-29T21:06:57","modified_gmt":"2026-03-29T21:06:57","slug":"press-release-seo","status":"publish","type":"post","link":"https:\/\/alienroad.com\/tr\/seo-2\/press-release-seo\/","title":{"rendered":"Bas\u0131n B\u00fcltenleri SEO&#8217;ya Nas\u0131l Yard\u0131mc\u0131 Olabilir?"},"content":{"rendered":"<h1 class=\"sc-906ec12e-0 ZsEzQ sc-e22c6ef-5 hZLKKf\" data-test=\"heading-text\">2023&#8217;te Bas\u0131n B\u00fclteninizi SEO Uyumlu Hale Getirmek \u0130\u00e7in 6 \u0130pucu<\/h1>\n<p>Pazarlamac\u0131lar tarihsel olarak bas\u0131n b\u00fcltenlerini backlink olu\u015fturmak, trafik \u00e7ekmek ve arama s\u0131ralamalar\u0131n\u0131 iyile\u015ftirmek i\u00e7in kullanm\u0131\u015flard\u0131r. Ama 2023&#8217;te hala ge\u00e7erli mi?<\/p>\n<p>Bas\u0131n b\u00fclteni SEO&#8217;sunun bug\u00fcn hala etkili olup olmad\u0131\u011f\u0131n\u0131 inceleyece\u011fiz. Ard\u0131ndan, bas\u0131n b\u00fclteninizi olu\u015fturma ve da\u011f\u0131tma s\u00fcre\u00e7lerinizi en alakal\u0131 kitlelere ula\u015fmak i\u00e7in optimize etmek \u00fczere alt\u0131 en iyi uygulamay\u0131 ke\u015ffedece\u011fiz.<\/p>\n<h2 id=\"how-can-press-releases-help-with-seo\">Bas\u0131n B\u00fcltenleri SEO&#8217;ya Nas\u0131l Yard\u0131mc\u0131 Olabilir?<\/h2>\n<p>Bas\u0131n b\u00fcltenleri, i\u00e7erik pazarlamas\u0131n\u0131n ke\u015ffedilmesini te\u015fvik ederek, yerel SEO i\u00e7in at\u0131flar olu\u015fturarak ve \u00e7evrimi\u00e7i itibar\u0131n\u0131z\u0131 koruyarak arama motoru optimizasyonu (SEO) \u00e7abalar\u0131n\u0131za dolayl\u0131 olarak yard\u0131mc\u0131 olur.<\/p>\n<p>Bir bas\u0131n b\u00fclteninin son derece rekabet\u00e7i bir anahtar kelime veya ifade i\u00e7in s\u0131ralanmas\u0131 pek olas\u0131 de\u011fildir. Ama bu olabilir.<\/p>\n<p>Bas\u0131n b\u00fcltenlerinin SEO faydalar\u0131 daha \u00e7ok dolayl\u0131d\u0131r.<\/p>\n<p>Elbette, medya kurulu\u015flar\u0131 ve web siteleri bas\u0131n b\u00fclteninizi al\u0131p hakk\u0131nda makale yazabilir. Ve bu makalelerde web sitenize ba\u011flant\u0131 verebilirler. Bu, SEO i\u00e7in son derece \u00f6nemli olan backlink&#8217;ler alaca\u011f\u0131n\u0131z anlam\u0131na gelir.<\/p>\n<p>Ancak, bas\u0131n b\u00fclteninizden kaynaklanan herhangi bir backlink&#8217;in asl\u0131nda &#8220;follow&#8221; ba\u011flant\u0131s\u0131 olaca\u011f\u0131n\u0131n garantisi yoktur.<\/p>\n<p>Bir\u00e7ok haber ve medya web sitesi nofollow ba\u011flant\u0131lar\u0131 kullan\u0131r. Bu, SEO a\u00e7\u0131s\u0131ndan web sitenize do\u011frudan fayda sa\u011flamayaca\u011f\u0131 anlam\u0131na gelir.<\/p>\n<p>Bununla birlikte, okuyucular daha fazla bilgi edinmek i\u00e7in hiperba\u011flant\u0131ya t\u0131klayabilir ve size y\u00f6nlendirme trafi\u011fi g\u00f6nderebilir.<\/p>\n<p>Sonu\u00e7 olarak, bas\u0131n b\u00fcltenleri insanlar\u0131n\u0131z\u0131n sizi ke\u015ffetmesine ve sitenize ziyaret\u00e7i \u00e7ekmesine yard\u0131mc\u0131 olabilir.<\/p>\n<p>Hatta sitenizdeki makaleleri veya videolar\u0131 kendi sitelerinde payla\u015fabilirler\u2014bu, s\u0131ralamalar\u0131n\u0131z\u0131 art\u0131rabilecek kaliteli ba\u011flant\u0131larla sitenize geri d\u00f6nebilir.<\/p>\n<p>SEO bas\u0131n b\u00fclteni taktikleriyle fayda sa\u011flamak i\u00e7in ba\u015fka yollar da vard\u0131r. Bas\u0131n b\u00fcltenleri i\u015finize ayr\u0131ca \u015fu \u015fekillerde yard\u0131mc\u0131 olabilir:<\/p>\n<ul>\n<li><strong>Marka fark\u0131ndal\u0131\u011f\u0131n\u0131 art\u0131rmak<\/strong>. Seyirciniz varl\u0131\u011f\u0131n\u0131zdan haberdar olur ve ad\u0131n\u0131z\u0131 ve markala\u015fman\u0131z\u0131 tan\u0131maya ba\u015flar, bu da g\u00fcven olu\u015fturur.<\/li>\n<li><strong>\u00c7evrimi\u00e7i itibar\u0131n\u0131z\u0131 korumak<\/strong>. Zaman\u0131nda bir bas\u0131n b\u00fclteni, ba\u015fka birinin yay\u0131nlad\u0131\u011f\u0131 bir hikayenin anlat\u0131s\u0131n\u0131 kontrol etmenize yard\u0131mc\u0131 olabilir ve potansiyel olarak geliri olumsuz etkileyen bas\u0131ndan ka\u00e7\u0131nabilirsiniz.<\/li>\n<li><strong>Daha h\u0131zl\u0131 indeksleme deneyimi<\/strong>. Arama motorlar\u0131 i\u00e7erik s\u0131kl\u0131\u011f\u0131 nedeniyle medya kurulu\u015flar\u0131n\u0131 d\u00fczenli olarak tarar, bu y\u00fczden bas\u0131n b\u00fclteninizdeki ba\u011flant\u0131lar\u0131 daha h\u0131zl\u0131 indeksleyebilirler. Bu, potansiyel backlink&#8217;leri ve y\u00f6nlendirmeleri daha erken alabilece\u011finiz anlam\u0131na gelir.<\/li>\n<li><strong>Alg\u0131lanan otoriteyi art\u0131rmak<\/strong>. Bas\u0131n b\u00fcltenleri, uzmanl\u0131\u011f\u0131n\u0131z ve otoriteniz hakk\u0131nda s\u00f6z yaymak i\u00e7in at\u0131flar olu\u015fturmaya yard\u0131mc\u0131 olabilir. Bu, s\u0131ralamalar\u0131n\u0131z\u0131 art\u0131rabilir.<\/li>\n<\/ul>\n<p>Yeni bir \u00fcr\u00fcn tan\u0131tmak m\u0131 yoksa bir olay hakk\u0131nda anlat\u0131y\u0131 kontrol etmek mi istiyorsunuz, bas\u0131n b\u00fclteninin amac\u0131 alakal\u0131 kitleler aras\u0131nda s\u00f6z yaymak i\u00e7in m\u00fcmk\u00fcn oldu\u011funca \u00e7ok medya kapsam\u0131 elde etmektir.<\/p>\n<h2 id=\"is-press-release-seo-still-effective-in-2023\">2023&#8217;te Bas\u0131n B\u00fclteni SEO&#8217;su Hala Etkili mi?<\/h2>\n<p>Onlar\u0131 do\u011fru kullan\u0131rsan\u0131z, evet, bas\u0131n b\u00fcltenleri 2023&#8217;te SEO i\u00e7in hala etkilidir.<\/p>\n<p>Bas\u0131n b\u00fclteninizden bir nofollow ba\u011flant\u0131 alsan\u0131z bile\u2014veya bas\u0131n b\u00fclteniniz hakk\u0131nda konu\u015fan bir makale\u2014bunlar hala b\u00fcy\u00fck etki yaratabilir.<\/p>\n<p>2019&#8217;da Google, algoritmas\u0131n\u0131n nofollow ba\u011flant\u0131lar\u0131n\u0131 nas\u0131l g\u00f6rd\u00fc\u011f\u00fcn\u00fc evrimle\u015ftirdi. Art\u0131k &#8220;nofollow&#8221;u dahil edilecek veya hari\u00e7 tutulacak bir ipucu olarak g\u00f6r\u00fcyor, do\u011frudan bir talimat olarak de\u011fil. Bu, bir nofollow ba\u011flant\u0131s\u0131n\u0131n SEO&#8217;n\u0131za hala yard\u0131mc\u0131 olabilece\u011fi anlam\u0131na gelir.<\/p>\n<p>Ge\u00e7mi\u015fte, \u015firketler sitelerine dolu backlink&#8217;lerle bas\u0131n b\u00fcltenleri yazar, ard\u0131ndan bunlar\u0131 y\u00fczlerce bas\u0131n b\u00fclteni sitesine g\u00f6ndermek i\u00e7in bir da\u011f\u0131t\u0131c\u0131ya \u00f6deme yapard\u0131. Bas\u0131n b\u00fcltenini daha fazla site al\u0131rsa, \u015firket daha fazla backlink al\u0131rd\u0131. Bu, d\u00fc\u015f\u00fck kaliteli bas\u0131n b\u00fcltenleriyle dolu sitelere yol a\u00e7t\u0131.<\/p>\n<p>Google&#8217;\u0131n John Mueller&#8217;\u0131, bunlar\u0131n reklam olarak kabul edilmesi ve bu nedenle nofollow ba\u011flant\u0131lar\u0131 kullan\u0131lmas\u0131 gerekti\u011fini s\u00f6yledi.<\/p>\n<p>Bu y\u00fczden 2013&#8217;te Google, bas\u0131n b\u00fclteni ba\u011flant\u0131lar\u0131n\u0131 de\u011fersizle\u015ftirerek buna son verdi.<\/p>\n<p>O zamandan beri, \u015firket \u00e7al\u0131\u015fanlar\u0131 bas\u0131n b\u00fcltenlerindeki ba\u011flant\u0131lar\u0131n ve SEO \u00e7abalar\u0131n\u0131n etkisini \u00e7e\u015fitli derecelerde k\u00fc\u00e7\u00fcms\u00fcyor.<\/p>\n<p>Google&#8217;\u0131n John Mueller&#8217;\u0131na g\u00f6re, bas\u0131n b\u00fclteni ba\u011flant\u0131lar\u0131 ve \u00e7apalar muhtemelen yok say\u0131lacak.<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/00\/82\/0082ac0ace906362777f91d549422414\/D-OlATiIa_DPYZR1AyiqbzZ_SDsJU0md7X4Uv5lGe0yXiyt6J-8RySNKyegMsce_-WzZrqBfanCS-SnGlQlcG5cSBycnYx55jq1zvqjPzp89Xjz_wIfq_AhBHvTjzXu0WpwLgHNiDbhs2770AN0h0Ww.webp\" type=\"image\/webp\" \/><img fetchpriority=\"high\" decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/00\/82\/0082ac0ace906362777f91d549422414\/D-OlATiIa_DPYZR1AyiqbzZ_SDsJU0md7X4Uv5lGe0yXiyt6J-8RySNKyegMsce_-WzZrqBfanCS-SnGlQlcG5cSBycnYx55jq1zvqjPzp89Xjz_wIfq_AhBHvTjzXu0WpwLgHNiDbhs2770AN0h0Ww.png\" alt=\"Google&#039;\u0131n John Mueller&#039;\u0131ndan bas\u0131n b\u00fcltenleri hakk\u0131nda bir al\u0131nt\u0131\" width=\"1010\" height=\"527\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/00\/82\/0082ac0ace906362777f91d549422414\/original.png\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/00\/82\/0082ac0ace906362777f91d549422414\/D-OlATiIa_DPYZR1AyiqbzZ_SDsJU0md7X4Uv5lGe0yXiyt6J-8RySNKyegMsce_-WzZrqBfanCS-SnGlQlcG5cSBycnYx55jq1zvqjPzp89Xjz_wIfq_AhBHvTjzXu0WpwLgHNiDbhs2770AN0h0Ww.png\" data- title=\"\"><\/picture><\/figure>\n<p>Kendi Google cezalar\u0131 ara\u015ft\u0131rmam\u0131za g\u00f6re, bas\u0131n b\u00fcltenleri ba\u011flant\u0131 tabanl\u0131 web sitesi cezalar\u0131n\u0131n en \u00fcst\u00fcndeki su\u00e7lulardan biridir.<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b1\/2e\/b12eeeeee8f8de22d1620b8b494e95cd\/bWl0KF0qgVCp4P0sZXs-owLy_u2TBb5X313jA89MIifoIjqyHLwjSMOLyNoY9eqhSgpWgSFHEC-ZgqIJQ_dgbi2WjSYXVR3r374aWYhJ0Shzho5IwgTB_c9eoo8k5knCyEtKyW8HcznWOQe98JUjrM4.webp\" type=\"image\/webp\" \/><img decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b1\/2e\/b12eeeeee8f8de22d1620b8b494e95cd\/bWl0KF0qgVCp4P0sZXs-owLy_u2TBb5X313jA89MIifoIjqyHLwjSMOLyNoY9eqhSgpWgSFHEC-ZgqIJQ_dgbi2WjSYXVR3r374aWYhJ0Shzho5IwgTB_c9eoo8k5knCyEtKyW8HcznWOQe98JUjrM4.png\" alt=\"Semrush ara\u015ft\u0131rmas\u0131ndan &#039;Do\u011fal olmayan gelen ba\u011flant\u0131lar i\u00e7in Google cezalar\u0131&#039; infografi\u011fi\" width=\"1010\" height=\"1496\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b1\/2e\/b12eeeeee8f8de22d1620b8b494e95cd\/original.png\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b1\/2e\/b12eeeeee8f8de22d1620b8b494e95cd\/bWl0KF0qgVCp4P0sZXs-owLy_u2TBb5X313jA89MIifoIjqyHLwjSMOLyNoY9eqhSgpWgSFHEC-ZgqIJQ_dgbi2WjSYXVR3r374aWYhJ0Shzho5IwgTB_c9eoo8k5knCyEtKyW8HcznWOQe98JUjrM4.png\" data- title=\"\"><\/picture><\/figure>\n<p>Google ba\u011flant\u0131 cezas\u0131n\u0131n en yayg\u0131n tetikleyicilerinden biri\u2014bir sitenin organik g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc h\u0131zla azaltan k\u0131s\u0131tlay\u0131c\u0131 bir \u00f6nlem\u2014do\u011fal olmayan giden ve gelen ba\u011flant\u0131lard\u0131r.<\/p>\n<p>Bu y\u00fczden, bas\u0131n b\u00fcltenlerini ba\u011flant\u0131larla doldurmak arama motoru s\u0131ralamalar\u0131n\u0131z\u0131 art\u0131rmas\u0131 pek olas\u0131 de\u011fil. Asl\u0131nda onlar\u0131 incitebilir.<\/p>\n<p>Ancak, arama motoru optimize edilmi\u015f bas\u0131n b\u00fcltenleri kullanmak <strong>di\u011fer s\u0131ralama fakt\u00f6rlerini olumlu etkileyebilir<\/strong>.<\/p>\n<p>Yine de, bu avantajlar\u0131n hepsini herhangi bir eski bas\u0131n b\u00fclteniyle elde edemezsiniz. Belirli taktikler kullanman\u0131z gerekir.<\/p>\n<h2 id=\"5-press-release-seo-best-practices\">5 Bas\u0131n B\u00fclteni SEO En \u0130yi Uygulamas\u0131<\/h2>\n<p>Bas\u0131n b\u00fcltenleriyle hedef kitlenizin daha fazlas\u0131na ula\u015fmak istiyorsan\u0131z, haber de\u011feri ta\u015f\u0131yan bir olayla ba\u015flay\u0131n.<\/p>\n<p>Ard\u0131ndan ilgi \u00e7ekici, iyi bi\u00e7imlendirilmi\u015f bir bas\u0131n b\u00fclteni yaz\u0131n ve do\u011fru haber kurulu\u015flar\u0131na da\u011f\u0131t\u0131n.<\/p>\n<p>Geleneksel bas\u0131n b\u00fcltenleri notorik olarak kuru. Yaln\u0131zca metin format\u0131 onlar\u0131 okumay\u0131 olduk\u00e7a s\u0131k\u0131c\u0131 hale getirir. \u0130\u015fte geleneksel bir bas\u0131n b\u00fclteni \u00f6rne\u011fi:<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/19\/8b\/198b8b32d9dd303464e13e83069cea57\/W4k6MI5KaiPu8S69JvjK3AUbQEO9wgDDNwffMFYQgW0_mL0nHsM9MNI8bIBbjR_mMWxmyJYgQt0Qr3uhlO5cv7-D9h5tnK_c5cV3Qwixqmt6p-FNrEaJgdXML7eq87c_btGANbFDGvOTpsVUZJdAJS8.webp\" type=\"image\/webp\" \/><img decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/19\/8b\/198b8b32d9dd303464e13e83069cea57\/W4k6MI5KaiPu8S69JvjK3AUbQEO9wgDDNwffMFYQgW0_mL0nHsM9MNI8bIBbjR_mMWxmyJYgQt0Qr3uhlO5cv7-D9h5tnK_c5cV3Qwixqmt6p-FNrEaJgdXML7eq87c_btGANbFDGvOTpsVUZJdAJS8.jpeg\" alt=\"Geleneksel bir bas\u0131n b\u00fclteni \u00f6rne\u011fi\" width=\"660\" height=\"906\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/19\/8b\/198b8b32d9dd303464e13e83069cea57\/original.jpeg\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/19\/8b\/198b8b32d9dd303464e13e83069cea57\/W4k6MI5KaiPu8S69JvjK3AUbQEO9wgDDNwffMFYQgW0_mL0nHsM9MNI8bIBbjR_mMWxmyJYgQt0Qr3uhlO5cv7-D9h5tnK_c5cV3Qwixqmt6p-FNrEaJgdXML7eq87c_btGANbFDGvOTpsVUZJdAJS8.jpeg\" data- title=\"\"><\/picture><\/figure>\n<p>Bir bas\u0131n b\u00fclteninin amac\u0131, b\u00fcy\u00fck veya halka a\u00e7\u0131k \u015firketlerin eylemleri hakk\u0131nda halk\u0131 bilgilendirmektir. Di\u011ferleri yeni \u00fcr\u00fcnlere ilgi uyand\u0131rmak veya piyasay\u0131 etkilemek i\u00e7in tasarlanm\u0131\u015ft\u0131r.<\/p>\n<p>Bu nedenle, i\u015fletmeler bas\u0131n b\u00fcltenlerini bir haber hikayesini gazetecilere iletmek i\u00e7in kullan\u0131rd\u0131, umudu onlar\u0131n yay\u0131nlar\u0131nda kapsamas\u0131yd\u0131.<\/p>\n<p>Bas\u0131n b\u00fcltenini gazeteciler, SEO veya her ikisi i\u00e7in yazmak isteyip istemedi\u011finize bak\u0131lmaks\u0131z\u0131n, ilgi \u00e7ekici oldu\u011fundan emin olun. O zaman hikayenizi yay\u0131nlamalar\u0131 daha olas\u0131d\u0131r.<\/p>\n<p>Ara\u015ft\u0131rma, yazma ve da\u011f\u0131tma i\u00e7in bas\u0131n b\u00fcltenleri i\u00e7in bu alt\u0131 en iyi uygulama sizi do\u011fru yolda tutacakt\u0131r.<\/p>\n<h3 id=\"1--be-sure-your-press-release-are-newsworthy\">1. Bas\u0131n B\u00fclteninizin Haber De\u011feri Oldu\u011fundan Emin Olun<\/h3>\n<p>Medya kapsam\u0131 i\u00e7in rekabet her zamankinden daha zor.<\/p>\n<p>Bu y\u00fczden haber de\u011feri ta\u015f\u0131yan bir olay veya hikayeyle ba\u015flay\u0131n, ard\u0131ndan bas\u0131n b\u00fclteninizi do\u011fru kitleye ula\u015facak \u015fekilde optimize edin.<\/p>\n<p>Bir i\u00e7erik par\u00e7as\u0131 haber de\u011feri ta\u015f\u0131yor khi \u015fu \u00f6zelliklerden baz\u0131lar\u0131n\u0131 veya t\u00fcm\u00fcn\u00fc i\u00e7eriyorsa:<\/p>\n<ul>\n<li><strong>Etkisi:<\/strong> Bir haber kurulu\u015funun kitlesi\u2014or potansiyel m\u00fc\u015fterileriniz\u2014bir hikayeden etkileniyorsa, hakk\u0131nda duymak isteyeceklerdir. \u00d6rne\u011fin, \u015firketinizin eski \u00fcr\u00fcn s\u00fcr\u00fcm\u00fcn\u00fc kullan\u0131lamaz veya daha az kullan\u0131\u015fl\u0131 hale getirebilecek yeni bir \u00fcr\u00fcn yay\u0131nlamas\u0131.<\/li>\n<li><strong>Y\u00fcksek profilli fig\u00fcrler:<\/strong> Olaylar, ilgi \u00e7ekici bir ki\u015fi veya influencer&#8217;\u0131n dahil oldu\u011fu zaman daha haber de\u011feri ta\u015f\u0131r. \u00d6rne\u011fin, yakla\u015fan bir lansmanda bir \u00fcnl\u00fcyle i\u015fbirli\u011fi yap\u0131yorsan\u0131z.<\/li>\n<li><strong>\u00c7at\u0131\u015fma hafifletme:<\/strong> \u0130\u015fletmeniz hakk\u0131nda olumsuz bir \u015fey vurgulamak istemeseniz de, itibar\u0131n\u0131z\u0131 korumak i\u00e7in kayd\u0131 d\u00fczeltmek isteyebilirsiniz. \u00d6rne\u011fin, personel fazlal\u0131\u011f\u0131 s\u00f6ylentileri varsa.<\/li>\n<li><strong>\u0130nsan ilgisi<\/strong><strong>:<\/strong> Bu hikayeler hepimizin ili\u015fkili olabilece\u011fi benzersiz insan de\u011ferlerini vurgular, \u00f6rne\u011fin beklenmedik bir iyilik eylemi. \u00d6rne\u011fin, bir i\u015fletmenin bir neden i\u00e7in fark\u0131ndal\u0131k yaratmak \u00fczere toplulukla i\u015fbirli\u011fi yapmas\u0131.<\/li>\n<li><strong>Yenilik veya tuhafl\u0131k:<\/strong> Bir olay veya olu\u015fum daha \u00f6nce olmam\u0131\u015fsa, merak uyand\u0131rma ve kapsam alma olas\u0131l\u0131\u011f\u0131 daha y\u00fcksektir. \u00d6rne\u011fin, bina \u00e7al\u0131\u015fmalar\u0131 s\u0131ras\u0131nda tarihi eserler bulunmas\u0131.<\/li>\n<\/ul>\n<p>Bu \u00f6rnekte, CVS Health \u015firketin \u00e7al\u0131\u015fanlar\u0131n asgari saatlik \u00fccretini saatte 15 dolara \u00e7\u0131karmak i\u00e7in yat\u0131r\u0131m yapt\u0131\u011f\u0131n\u0131 duyurdu:<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/1a\/1e\/1a1ed03938852f0daae88abbd2e09e1a\/aPIY3hRKkKzc_0q938498bZX6neDFTRuLHLzJ8ztOmrDIYS8V_umeSC19XuwjSsNqSCHEJLhLkIt_bIa9yU5ke1yQgPQF_sa9dVWFtbEfncf4YOd5J9cDOsR38AIwgo5jepIeapdvfS3E8iqPyfF8lY.webp\" type=\"image\/webp\" \/><img loading=\"lazy\" decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/1a\/1e\/1a1ed03938852f0daae88abbd2e09e1a\/aPIY3hRKkKzc_0q938498bZX6neDFTRuLHLzJ8ztOmrDIYS8V_umeSC19XuwjSsNqSCHEJLhLkIt_bIa9yU5ke1yQgPQF_sa9dVWFtbEfncf4YOd5J9cDOsR38AIwgo5jepIeapdvfS3E8iqPyfF8lY.png\" alt=\"&#039;CVS Health \u00fccret zamlar\u0131n\u0131 duyuruyor&#039; makalesi\" width=\"1010\" height=\"766\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/1a\/1e\/1a1ed03938852f0daae88abbd2e09e1a\/original.png\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/1a\/1e\/1a1ed03938852f0daae88abbd2e09e1a\/aPIY3hRKkKzc_0q938498bZX6neDFTRuLHLzJ8ztOmrDIYS8V_umeSC19XuwjSsNqSCHEJLhLkIt_bIa9yU5ke1yQgPQF_sa9dVWFtbEfncf4YOd5J9cDOsR38AIwgo5jepIeapdvfS3E8iqPyfF8lY.png\" data- title=\"\"><\/picture><\/figure>\n<p>Bu farkl\u0131 ko\u015fullar alt\u0131nda haber de\u011feri ta\u015f\u0131mayabilir, ancak di\u011fer \u015firketlerin para tasarrufu i\u00e7in kesintiler yapt\u0131\u011f\u0131 ekonomik belirsizlik zaman\u0131nda alakal\u0131d\u0131r.<\/p>\n<p>Bu <strong>yenilik<\/strong>, b\u00fcy\u00fck medya kaynaklar\u0131n\u0131n onu almas\u0131n\u0131 art\u0131r\u0131r \u00e7\u00fcnk\u00fc <strong>insan<\/strong> <strong>ilgisi<\/strong> a\u00e7\u0131s\u0131n\u0131 bildirmek isterler.<\/p>\n<p>Okuyucular ard\u0131ndan CVS Health web sitesini ziyaret ederek hikayeyi ke\u015ffedebilir ve payla\u015fabilir\u2014do\u011fal backlink&#8217;lere yol a\u00e7ar.<\/p>\n<p>Ba\u015fka bir \u00f6rnekte, Form Nutrition (bitki bazl\u0131 protein ve takviye markas\u0131) Orlando Bloom&#8217;u Ba\u015f Sa\u011fl\u0131k Memuru olarak duyurdu:<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f7\/1e\/f71ee58ed48f8f8c70aa328b154fe9dc\/S22ELD4lWDP16sIddiWTwF-56LHS9wu10YNGcX-cka0qD09ZUokqs52xq2a9gTqs34Jvn0-ldZTj6gOFpiTmcZFnstlZ9B_clu0tKn6ViJqBA9AbT-ACCTvvLDTYoOkcj_rkQQWr3nWbjQOhH2SOgQA.webp\" type=\"image\/webp\" \/><img loading=\"lazy\" decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f7\/1e\/f71ee58ed48f8f8c70aa328b154fe9dc\/S22ELD4lWDP16sIddiWTwF-56LHS9wu10YNGcX-cka0qD09ZUokqs52xq2a9gTqs34Jvn0-ldZTj6gOFpiTmcZFnstlZ9B_clu0tKn6ViJqBA9AbT-ACCTvvLDTYoOkcj_rkQQWr3nWbjQOhH2SOgQA.png\" alt=\"&#039;Form Nutrition Orlando Bloom&#039;u Ba\u015f Sa\u011fl\u0131k Memuru olarak duyuruyor&#039; bas\u0131n b\u00fclteni\" width=\"1010\" height=\"595\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f7\/1e\/f71ee58ed48f8f8c70aa328b154fe9dc\/original.png\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f7\/1e\/f71ee58ed48f8f8c70aa328b154fe9dc\/S22ELD4lWDP16sIddiWTwF-56LHS9wu10YNGcX-cka0qD09ZUokqs52xq2a9gTqs34Jvn0-ldZTj6gOFpiTmcZFnstlZ9B_clu0tKn6ViJqBA9AbT-ACCTvvLDTYoOkcj_rkQQWr3nWbjQOhH2SOgQA.png\" data- title=\"\"><\/picture><\/figure>\n<p>Y\u00fcksek profilli bir \u015firkette yeni bir y\u00f6netici bas\u0131n b\u00fcltenini hakl\u0131 \u00e7\u0131karabilir, ancak haber olmayabilir. Form Nutrition <strong>y\u00fcksek profilli bir fig\u00fcr<\/strong> oturttu\u011fu i\u00e7in, hem ana ak\u0131m hem de ni\u015f medya kurulu\u015flar\u0131 hikayeyi ald\u0131 ve bu, markan\u0131n fark\u0131ndal\u0131\u011f\u0131n\u0131 yaymaya yard\u0131mc\u0131 oldu.<\/p>\n<p>Alakal\u0131 ve haber de\u011feri ta\u015f\u0131yan bir bas\u0131n b\u00fclteni hedef kitlenize ula\u015fma olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131r\u0131r.<\/p>\n<h3 id=\"2--write-an-attention-grabbing-headline\">2. Dikkat \u00c7ekici Bir Ba\u015fl\u0131k Yaz\u0131n<\/h3>\n<p>Optimize edilmi\u015f bir bas\u0131n b\u00fclteni, okuyucunun ilgisini \u00e7eken dikkat \u00e7ekici bir ba\u015fl\u0131kla ba\u015flar.<\/p>\n<p>\u00c7o\u011fu dijital pazarlama i\u00e7eri\u011finde oldu\u011fu gibi, ba\u015fl\u0131\u011f\u0131n\u0131z sayfa \u00f6nizlendi\u011finde veya a\u00e7\u0131ld\u0131\u011f\u0131nda insanlar\u0131n g\u00f6rd\u00fc\u011f\u00fc ilk \u015feydir.<\/p>\n<p>Farkl\u0131 bir ba\u015fl\u0131k etiketi (arama motorlar\u0131n\u0131n g\u00f6sterece\u011fi) ve bas\u0131n b\u00fclteni ba\u015fl\u0131\u011f\u0131 (\u00f6nizleme ve bas\u0131n b\u00fclteni \u00fczerinde g\u00f6sterilecek) se\u00e7ebilir veya ayn\u0131 tutabilirsiniz.<\/p>\n<p>Ancak, arama motorlar\u0131n\u0131n ba\u015fl\u0131k etiketinize odakland\u0131\u011f\u0131n\u0131 unutmay\u0131n, ba\u015fl\u0131\u011f\u0131n\u0131za de\u011fil.<\/p>\n<p>Ba\u015fl\u0131k etiketini SEO uyumlu hale getirmek i\u00e7in 600 pikselden az olmal\u0131, bu yakla\u015f\u0131k 60 karakterdir.<\/p>\n<p>\u0130\u015fte MuralsWallpaper&#8217;dan bir ba\u015fl\u0131k \u00f6rne\u011fi th<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2023&#8217;te Bas\u0131n B\u00fclteninizi SEO Uyumlu Hale Getirmek \u0130\u00e7in 6 \u0130pucu Pazarlamac\u0131lar tarihsel olarak bas\u0131n b\u00fcltenlerini backlink olu\u015fturmak, trafik \u00e7ekmek ve arama s\u0131ralamalar\u0131n\u0131 iyile\u015ftirmek i\u00e7in kullanm\u0131\u015flard\u0131r. Ama 2023&#8217;te hala ge\u00e7erli mi? Bas\u0131n b\u00fclteni SEO&#8217;sunun bug\u00fcn hala etkili olup olmad\u0131\u011f\u0131n\u0131 inceleyece\u011fiz. Ard\u0131ndan, bas\u0131n b\u00fclteninizi olu\u015fturma ve da\u011f\u0131tma s\u00fcre\u00e7lerinizi en alakal\u0131 kitlelere ula\u015fmak i\u00e7in optimize etmek \u00fczere alt\u0131 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[1151,1189],"class_list":["post-51272","post","type-post","status-publish","format-standard","hentry","category-seo-2","tag-blog","tag-makale"],"acf":[],"_links":{"self":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/posts\/51272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/comments?post=51272"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/posts\/51272\/revisions"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/media?parent=51272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/categories?post=51272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/tags?post=51272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}