{"id":88242,"date":"2026-04-05T06:02:32","date_gmt":"2026-04-05T06:02:32","guid":{"rendered":"https:\/\/alienroad.com\/uncategorized-tr\/how-to-choose-an-seo-alien-road-co\/"},"modified":"2026-04-05T06:02:32","modified_gmt":"2026-04-05T06:02:32","slug":"how-to-choose-an-seo-alien-road-co","status":"publish","type":"post","link":"https:\/\/alienroad.com\/tr\/seo-2\/how-to-choose-an-seo-alien-road-co\/","title":{"rendered":"Bir SEO Ajans\u0131 Nas\u0131l Se\u00e7ilir"},"content":{"rendered":"<p>SEO, \u00e7evrimi\u00e7i g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc art\u0131rman\u0131n kritik bir bile\u015fenidir. Y\u00fcksek de\u011ferli organik trafi\u011fi art\u0131r\u0131r ve sonu\u00e7 olarak geliri art\u0131r\u0131r.<\/p>\n<p>Ama ya bir SEO uzman\u0131 de\u011filseniz?<\/p>\n<p>Neyse ki, rehberlik olmadan bunu halletmek zorunda de\u011filsiniz.<\/p>\n<p>Dijital varl\u0131\u011f\u0131n\u0131z\u0131 iyile\u015ftirmenize yard\u0131mc\u0131 olacak bir SEO \u015firketi se\u00e7menin yollar\u0131 burada.<\/p>\n<h2 id=\"how-an-seo-company-works\">Bir SEO \u015eirketi Nas\u0131l \u00c7al\u0131\u015f\u0131r<\/h2>\n<p>Bir SEO \u015firketinin genel g\u00f6revi, web sitenizin arama motoru sonu\u00e7 sayfalar\u0131ndaki (SERP&#8217;ler) s\u0131ralamas\u0131n\u0131 y\u00fckseltmektir.<\/p>\n<p>Neden?<\/p>\n<p>\u00c7\u00fcnk\u00fc t\u0131klama oran\u0131 (CTR), genellikle ilk \u00fc\u00e7 organik arama sonucuna en y\u00fcksek olur ve sonras\u0131nda h\u0131zla azal\u0131r.<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/dc\/1a\/dc1a2be25c76263b542d768037817d11\/mbOIJ3QlF6O-uTTdNPtwhEZPZ-1TbM9E-0fjx-Io8LpIRdE1MV2KEiBL6TnmL4-XpDO3JqvMjbJwogRNqtEwJv88pVP3xLy2M-e8n3SgEQYiDFjYW3ofNhK7N-BoegPO2VBEShDrTlSqxoSBToaBwws.webp\" type=\"image\/webp\" \/><img fetchpriority=\"high\" decoding=\"async\" class=\" zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/dc\/1a\/dc1a2be25c76263b542d768037817d11\/mbOIJ3QlF6O-uTTdNPtwhEZPZ-1TbM9E-0fjx-Io8LpIRdE1MV2KEiBL6TnmL4-XpDO3JqvMjbJwogRNqtEwJv88pVP3xLy2M-e8n3SgEQYiDFjYW3ofNhK7N-BoegPO2VBEShDrTlSqxoSBToaBwws.jpeg\" alt=\"Google organik CTR konumuna g\u00f6re da\u011f\u0131l\u0131m\u0131\" width=\"1010\" height=\"966\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/dc\/1a\/dc1a2be25c76263b542d768037817d11\/original.jpeg\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/dc\/1a\/dc1a2be25c76263b542d768037817d11\/mbOIJ3QlF6O-uTTdNPtwhEZPZ-1TbM9E-0fjx-Io8LpIRdE1MV2KEiBL6TnmL4-XpDO3JqvMjbJwogRNqtEwJv88pVP3xLy2M-e8n3SgEQYiDFjYW3ofNhK7N-BoegPO2VBEShDrTlSqxoSBToaBwws.jpeg\" data- title=\"\"><\/picture><\/figure>\n<p>Google, arama motoru pazar pay\u0131n\u0131n %90&#8217;\u0131ndan fazlas\u0131yla alanda hakim oldu\u011fu i\u00e7in, bir SEO \u015firketi genellikle oradan ba\u015flar.<\/p>\n<p>Ancak, ara\u015ft\u0131rmalar hedef kitlenizin bir k\u0131sm\u0131n\u0131n orada etkile\u015fimde bulundu\u011funu g\u00f6steriyorsa, Bing gibi di\u011fer arama motorlar\u0131n\u0131 hedeflemek i\u00e7in dallanabilirler.<\/p>\n<p>SEO \u015firketleri genellikle, i\u015finize ve ula\u015fmak istedi\u011finiz insanlara mant\u0131kl\u0131 gelen \u00e7ok y\u00f6nl\u00fc bir yakla\u015f\u0131m geli\u015ftirerek bu g\u00f6revi \u00fcstlenir. Bu tekniklerden baz\u0131lar\u0131n\u0131 daha sonra inceleyece\u011fiz.<\/p>\n<p>Bir SEO ajans\u0131 genellikle \u00e7abalar\u0131n\u0131, ilerlemelerini ve ba\u015far\u0131lar\u0131n\u0131 raporlamak i\u00e7in yerle\u015fik bir sisteme sahiptir.<\/p>\n<p>SEO kampanyan\u0131z\u0131 izlemek ve \u00f6l\u00e7mek, temellerinizi anlaman\u0131za, stratejiden memnun olup olmad\u0131\u011f\u0131n\u0131z\u0131 belirlemenize ve zaman i\u00e7inde b\u00fcy\u00fcmeyi g\u00f6zlemlemenize yard\u0131mc\u0131 olabilir.<\/p>\n<p>\u0130\u015f hedeflerinize ula\u015fman\u0131za yard\u0131mc\u0131 olabilecek bir SEO \u015firketi bulman\u0131za yard\u0131mc\u0131 olacak bu ad\u0131m ad\u0131m rehberi kullan\u0131n.<\/p>\n<h2 id=\"1--familiarize-yourself-with-seo\">1. SEO ile Tan\u0131\u015f\u0131n<\/h2>\n<p>SEO ile a\u015fina de\u011filseniz, do\u011fru ajans\u0131 i\u015fe almak zor olabilir.<\/p>\n<p>Bu y\u00fczden, \u00e7o\u011fu dengeli orta\u011f\u0131n sunaca\u011f\u0131 temel hizmetleri \u00f6\u011frenin.<\/p>\n<h3 id=\"seo-auditing\">SEO Denetimi<\/h3>\n<p>Bir SEO denetimi, web sitenizin SEO sa\u011fl\u0131\u011f\u0131n\u0131 belirlemek i\u00e7in kapsaml\u0131 bir analizdir.<\/p>\n<p>Kapsaml\u0131 bir denetim, web sitenizin teknik unsurlar\u0131n\u0131 incelemeli, \u00f6rne\u011fin indeksleme ve mimari. Ayr\u0131ca i\u00e7erik performans\u0131n\u0131, geri ba\u011flant\u0131lar\u0131 ve genel s\u0131ralamay\u0131 dikkate almal\u0131d\u0131r.<\/p>\n<p> Hatta rakip analizi i\u00e7erebilir, yani alan\u0131n\u0131zdaki di\u011fer web sitelerinin SEO&#8217;yu nas\u0131l ele ald\u0131\u011f\u0131n\u0131 referans noktas\u0131 olarak.<\/p>\n<p>Denetim a\u015famas\u0131nda, bir SEO \u015firketi web sitenizin performans\u0131n\u0131 bozabilecek kusurlar\u0131 veya sorunlar\u0131 belgelemeli ve iyile\u015ftirmeler i\u00e7in \u00f6neriler sunmal\u0131d\u0131r.<\/p>\n<h3 id=\"on-site-seo\">Site \u0130\u00e7i SEO<\/h3>\n<p>Site i\u00e7i SEO veya sayfa i\u00e7i SEO, web sitenizin belirli bile\u015fenlerini arama sonu\u00e7lar\u0131nda daha iyi performans g\u00f6stermesi ve daha fazla trafik almas\u0131 i\u00e7in iyile\u015ftirmenin uygulamas\u0131d\u0131r.<\/p>\n<p>Bu unsurlar \u015funlar\u0131 i\u00e7erebilir:<\/p>\n<ul>\n<li>Sayfa i\u00e7i metin<\/li>\n<li>Anahtar kelimeler<\/li>\n<li>Ba\u015fl\u0131k etiketleri<\/li>\n<li>Meta a\u00e7\u0131klamalar\u00a0<\/li>\n<li>D\u0131\u015f ve i\u00e7 ba\u011flant\u0131lar<\/li>\n<li>G\u00f6rseller<\/li>\n<\/ul>\n<p>Her birini y\u00fckseltmek ve y\u00f6netmek i\u00e7in, bir SEO \u015firketi bir i\u00e7erik geli\u015ftirme stratejisi olu\u015fturabilir. Bu, planlamadan yarat\u0131ma, payla\u015fmaya, optimize etmeye ve ba\u015far\u0131s\u0131n\u0131 \u00f6l\u00e7meye kadar i\u00e7erik olu\u015fturma s\u00fcrecini i\u00e7erir.<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b5\/f2\/b5f2dd05ae64c201d805d480d7ef3a19\/cd1eb0467ed5f9b92050dc135f7a966c\/11-Steps-to-Successful-Content-Development.webp\" type=\"image\/webp\" \/><img decoding=\"async\" class=\"zooming ls-is-cached lazyloaded alignnone\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b5\/f2\/b5f2dd05ae64c201d805d480d7ef3a19\/cd1eb0467ed5f9b92050dc135f7a966c\/11-Steps-to-Successful-Content-Development.png\" alt=\"img-semblog\" width=\"1010\" height=\"1666\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b5\/f2\/b5f2dd05ae64c201d805d480d7ef3a19\/cd1eb0467ed5f9b92050dc135f7a966c\/original.png\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/b5\/f2\/b5f2dd05ae64c201d805d480d7ef3a19\/cd1eb0467ed5f9b92050dc135f7a966c\/11-Steps-to-Successful-Content-Development.png\" data- title=\"\"><\/picture><\/figure>\n<h3 id=\"off-site-seo\">Site D\u0131\u015f\u0131 SEO<\/h3>\n<p>Ayr\u0131ca, site d\u0131\u015f\u0131 SEO olarak da adland\u0131r\u0131lan sayfa d\u0131\u015f\u0131 SEO vard\u0131r.<\/p>\n<p>Site d\u0131\u015f\u0131 SEO stratejileri hala s\u0131ralaman\u0131z\u0131 y\u00fckseltmeyi ama\u00e7lar, ancak web sitenizin d\u0131\u015f\u0131nda ger\u00e7ekle\u015fir.<\/p>\n<p>Bu kategorideki taktikler \u015funlar\u0131 i\u00e7erir:<\/p>\n<ul>\n<li>Sosyal medya, misafir g\u00f6nderileri, podcast&#8217;ler, forumlar vb. arac\u0131l\u0131\u011f\u0131yla i\u00e7erik pazarlamas\u0131<\/li>\n<li>Ba\u011flant\u0131 olu\u015fturma<\/li>\n<li>Google, Yelp vb. incelemeler<\/li>\n<\/ul>\n<h3 id=\"technical-seo\">Teknik SEO<\/h3>\n<p>Teknik SEO, web sitenizi hem insan kullan\u0131c\u0131lar hem de arama motorlar\u0131 i\u00e7in daha kolay ve h\u0131zl\u0131 t\u00fcketilebilir hale getirmek \u00fczere g\u00fcncellemeye odaklan\u0131r.<\/p>\n<p>\u0130\u015fte baz\u0131 teknik SEO yakla\u015f\u0131mlar\u0131:<\/p>\n<ul>\n<li>Sitenizin site haritas\u0131n\u0131 Google ile payla\u015fma<\/li>\n<li>Web sitesi sayfalar\u0131n\u0131 mant\u0131kl\u0131 bir \u015fekilde organize etme<\/li>\n<li>Sitenizin taranma ve indekslenme \u015feklini optimize etmek i\u00e7in canonical etiketleri ve di\u011fer stratejileri kullanma<\/li>\n<li>Web sitesi h\u0131z\u0131n\u0131 iyile\u015ftirmek i\u00e7in b\u00fcy\u00fck dosyalar\u0131 (\u00f6rne\u011fin, g\u00f6rseller, betikler vb.) kald\u0131rma veya optimize etme<\/li>\n<li>Yinelenen i\u00e7eri\u011fi ortadan kald\u0131rma<\/li>\n<li>Mobil performans\u0131 iyile\u015ftirme<\/li>\n<li>Site y\u00fckleme h\u0131z\u0131n\u0131 art\u0131rmak i\u00e7in Google PageSpeed Insights kullanma<\/li>\n<\/ul>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/d3\/bc\/d3bc8360b96d7e2e0fc797b6ac81f9b1\/aJ7g8YKRxVMFVh6N8Zz74ZOZiCvc3FndoFhfkJCaYJfuqntSxFBzvL3pkQ8AMk-zeeuSH76lXkC1Gww2sxM6TLaRWLYT1IKNVER_URZ-cJ4nqm530Qf7C3e3BR0iMviJ61m8RWmF7NrXZ6lVP46XOAE.webp\" type=\"image\/webp\" \/><img decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/d3\/bc\/d3bc8360b96d7e2e0fc797b6ac81f9b1\/aJ7g8YKRxVMFVh6N8Zz74ZOZiCvc3FndoFhfkJCaYJfuqntSxFBzvL3pkQ8AMk-zeeuSH76lXkC1Gww2sxM6TLaRWLYT1IKNVER_URZ-cJ4nqm530Qf7C3e3BR0iMviJ61m8RWmF7NrXZ6lVP46XOAE.png\" alt=\"Semrush taraf\u0131ndan olu\u015fturulan, sayfa i\u00e7i SEO, sayfa d\u0131\u015f\u0131 SEO ve teknik SEO aras\u0131ndaki fark\u0131 g\u00f6steren bir infografik\" width=\"1010\" height=\"806\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/d3\/bc\/d3bc8360b96d7e2e0fc797b6ac81f9b1\/original.png\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/d3\/bc\/d3bc8360b96d7e2e0fc797b6ac81f9b1\/aJ7g8YKRxVMFVh6N8Zz74ZOZiCvc3FndoFhfkJCaYJfuqntSxFBzvL3pkQ8AMk-zeeuSH76lXkC1Gww2sxM6TLaRWLYT1IKNVER_URZ-cJ4nqm530Qf7C3e3BR0iMviJ61m8RWmF7NrXZ6lVP46XOAE.png\" data- title=\"\"><\/picture><\/figure>\n<h3 id=\"local-seo\">Yerel SEO<\/h3>\n<p>\u0130\u015fletmenizin yerel arama sonu\u00e7lar\u0131nda g\u00f6r\u00fcnmesini istiyorsan\u0131z, yerel SEO sizin i\u00e7in iyi bir strateji olabilir.<\/p>\n<p>Yerel SEO, web siteniz i\u00e7in yerel marka tan\u0131n\u0131rl\u0131\u011f\u0131 ve konumlara \u00f6zg\u00fc trafik \u00fcretmeye odaklan\u0131r.<\/p>\n<p>Bunu yapmak i\u00e7in, bir SEO \u015firketinin \u00fcstlenebilece\u011fi baz\u0131 site i\u00e7i ve site d\u0131\u015f\u0131 g\u00f6revler \u015funlard\u0131r:<\/p>\n<ul>\n<li>Konuma \u00f6zg\u00fc ve \u201cyak\u0131n\u0131mdaki\u201d anahtar kelimeler i\u00e7in optimize etme<\/li>\n<li>Google \u0130\u015fletme Profilinize odaklanma (eski ad\u0131yla Google My Business)<\/li>\n<li>Yerel i\u015fletme dizinlerinde listelenme<\/li>\n<\/ul>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f3\/00\/f3001c89754e80821f7c9d7138dac3f7\/5AN9BaYs-ZJgA8AR-_jVFp8k2DLPuzylPheSW8ym806Z2TsJQITWdJCVM7N4IHkSEqCs_BMmRl-LIFV9JMPuGR4CuEHVyKEWGHhF05wJkSMZQN6LH3s5peC9SDvJYhZvU7kgb6RZYZIaqBixMg3ak6o.webp\" type=\"image\/webp\" \/><img decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f3\/00\/f3001c89754e80821f7c9d7138dac3f7\/5AN9BaYs-ZJgA8AR-_jVFp8k2DLPuzylPheSW8ym806Z2TsJQITWdJCVM7N4IHkSEqCs_BMmRl-LIFV9JMPuGR4CuEHVyKEWGHhF05wJkSMZQN6LH3s5peC9SDvJYhZvU7kgb6RZYZIaqBixMg3ak6o.jpeg\" alt=\"&quot;denver&#039;daki ayakkab\u0131 ma\u011fazalar\u0131&quot; sorgusu i\u00e7in yerel sonu\u00e7lar\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f3\/00\/f3001c89754e80821f7c9d7138dac3f7\/original.jpeg\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/f3\/00\/f3001c89754e80821f7c9d7138dac3f7\/5AN9BaYs-ZJgA8AR-_jVFp8k2DLPuzylPheSW8ym806Z2TsJQITWdJCVM7N4IHkSEqCs_BMmRl-LIFV9JMPuGR4CuEHVyKEWGHhF05wJkSMZQN6LH3s5peC9SDvJYhZvU7kgb6RZYZIaqBixMg3ak6o.jpeg\" data- title=\"\"><\/picture><\/figure>\n<h2 id=\"2--outline-expectations-&amp;-goals\">2. Beklentileri ve Hedefleri Belirleyin<\/h2>\n<p>\u0130\u015fletmenizin nerede oldu\u011funu ve nereye g\u00f6t\u00fcrmek istedi\u011finizi anlamak, g\u00f6r\u00fc\u015ft\u00fc\u011f\u00fcn\u00fcz herhangi bir SEO ajans\u0131yla hedeflerinizi iletmenize ve do\u011fru i\u015fe al\u0131m\u0131 yapman\u0131za yard\u0131mc\u0131 olur.<\/p>\n<p>Peki, SEO&#8217;yu bir ajansa d\u0131\u015f kaynak olarak verdi\u011finizde ne kazanmay\u0131 bekliyorsunuz?<\/p>\n<p>Hedefleriniz alaca\u011f\u0131n\u0131z y\u00f6n\u00fc belirlemelidir:<\/p>\n<ul>\n<li>Yeni bir pazarda i\u015finizi kurmak i\u00e7in yard\u0131ma ihtiyac\u0131n\u0131z var m\u0131?<\/li>\n<li>Yeni tekliflere geni\u015fliyor ve d\u00f6n\u00fc\u015f\u00fcmleri art\u0131rmak m\u0131 istiyorsunuz?<\/li>\n<li>\u0130\u015fletme rakiplerinizin sizi s\u00fcrekli olarak ge\u00e7erek SERP&#8217;lerden trafi\u011fin aslan pay\u0131n\u0131 kapmas\u0131 m\u0131?<\/li>\n<li>Zaten y\u00fcr\u00fcrl\u00fckte olan SEO stratejileriniz var ve bunlardan daha fazla veya daha h\u0131zl\u0131 sonu\u00e7lar m\u0131 \u00fcretmek istiyorsunuz?<\/li>\n<\/ul>\n<p>\u00d6rne\u011fin, yeni bir pazara giriyorsan\u0131z, o pazarda yer alan ve yerel SEO&#8217;ya uzmanla\u015fm\u0131\u015f bir SEO ajans\u0131 aray\u0131n.<\/p>\n<p>Bu sorular\u0131 d\u00fc\u015f\u00fcnmek, size ve herhangi bir ajansa, ba\u015far\u0131n\u0131z\u0131 yak\u0131tlayacak hangi SEO metrikleri ve stratejilerinin daha iyi anla\u015f\u0131lmas\u0131na yard\u0131mc\u0131 olmal\u0131d\u0131r.<\/p>\n<h2 id=\"3--get-to-know-pricing-and-service-packages\">3. Fiyatland\u0131rma ve Hizmet Paketlerini \u00d6\u011frenin<\/h2>\n<p>SEO ajanslar\u0131 aras\u0131ndaki fiyatland\u0131rma b\u00fcy\u00fck \u00f6l\u00e7\u00fcde de\u011fi\u015febilir.<\/p>\n<p>Ajans\u0131n her birinde neler dahil oldu\u011funu ve \u00e7e\u015fitli fiyatland\u0131rma yap\u0131lar\u0131n\u0131 anlamak istiyorsunuz. Bu \u015fekilde, se\u00e7eneklerinizi daha sonra kar\u015f\u0131la\u015ft\u0131r\u0131rken bilgili bir karar verebilirsiniz.<\/p>\n<p>\u0130\u015fte en yayg\u0131n \u00f6deme yap\u0131lar\u0131:<\/p>\n<h3 id=\"monthly-retainer\">Ayl\u0131k Retainer<\/h3>\n<p>Retainer ile, belirli bir hizmet ve g\u00f6rev seti her ay ayn\u0131 fiyat i\u00e7in genellikle ger\u00e7ekle\u015ftirilir. Bu, hem SEO sat\u0131c\u0131lar\u0131 hem de m\u00fc\u015fterileri i\u00e7in pop\u00fcler bir fiyatland\u0131rma yap\u0131s\u0131d\u0131r.<\/p>\n<p>Ayl\u0131k retainer&#8217;lar, \u015firketlere adanm\u0131\u015f, deneyimli SEO ajans\u0131 ekipleriyle \u00e7al\u0131\u015fmak i\u00e7in en iyi f\u0131rsat\u0131 verir. Bu, b\u00fcy\u00fck SEO hedeflerini kar\u015f\u0131lamak ve a\u015fmak i\u00e7in ideal bir yoldur.<\/p>\n<p>K\u00fc\u00e7\u00fck ve orta \u00f6l\u00e7ekli i\u015fletmeler, SEO hizmetleri i\u00e7in 700 ila 2500 dolar aras\u0131nda b\u00fct\u00e7e ay\u0131rmal\u0131d\u0131r. Daha agresif b\u00fct\u00e7eler genellikle daha h\u0131zl\u0131 sonu\u00e7lara yol a\u00e7ar.<\/p>\n<p>Sa\u011fl\u0131kl\u0131 bir b\u00fct\u00e7eniz ve nakit ak\u0131\u015f\u0131n\u0131z varsa \u2013 ayr\u0131ca rekabet\u00e7i SEO hedefleriniz varsa \u2013 ayl\u0131k retainer&#8217;\u0131 d\u00fc\u015f\u00fcn\u00fcn.<\/p>\n<h3 id=\"project-based-pricing\">Proje Bazl\u0131 Fiyatland\u0131rma<\/h3>\n<p>Bu fiyatland\u0131rma stratejisiyle, bir proje i\u00e7in tek bir fiyat \u00f6dersiniz. Maliyet, projenin kapsam\u0131na, zaman \u00e7izelgesine ve hedeflerine ba\u011fl\u0131 olacakt\u0131r. Clutch.co&#8217;ya g\u00f6re, bu projeler ortalama olarak 10.000 &#8211; 49.999 dolar aras\u0131nda de\u011fi\u015febilir.<\/p>\n<p>Proje bazl\u0131 fiyatland\u0131rma, i\u015fletmeniz SEO&#8217;ya ilgi duyuyorsa ancak ihtiya\u00e7lar\u0131n\u0131 veya isteklerini tam olarak belirlememi\u015fse sizin i\u00e7in en iyisi olabilir.<\/p>\n<p>Bu yakla\u015f\u0131m, haz\u0131r olmad\u0131\u011f\u0131n\u0131z uzun vadeli bir taahh\u00fct yapmadan SEO ajans\u0131 ekibiyle \u00e7al\u0131\u015fman\u0131n d\u00fcnyas\u0131na ayak basman\u0131z\u0131 m\u00fcmk\u00fcn k\u0131lar.<\/p>\n<p>Genellikle, yeni bir firmayla \u00fcstlenilecek iyi bir ilk proje bir SEO denetimidir.<\/p>\n<p>Bir firma genellikle ilk denetim ve sonraki d\u00fczeltmeler i\u00e7in bir fiyat teklif eder.<\/p>\n<p>Ancak, di\u011fer firmalar denetim kendisi ve rapor haz\u0131rlama i\u00e7in sabit bir fiyatland\u0131rma yapabilir, ancak ger\u00e7ek uygulamay\u0131 yapmak i\u00e7in saatlik \u00fccretle takip edebilir.<\/p>\n<h3 id=\"hourly-consulting-rate\">Saatlik Dan\u0131\u015fmanl\u0131k \u00dccreti<\/h3>\n<p>Baz\u0131 SEO ajanslar\u0131 ve bireysel SEO dan\u0131\u015fmanlar\u0131 m\u00fc\u015fterilere saatlik fatura keser.<\/p>\n<p>Saatlik dan\u0131\u015fmanl\u0131k maliyetleri, gereken i\u015fin kapsam\u0131na ba\u011fl\u0131 olarak 50 ila 150 dolar aras\u0131nda de\u011fi\u015febilir.<\/p>\n<p>Dan\u0131\u015fmanl\u0131k, \u015firketinizin devam eden bir ortakl\u0131k yerine bir veya birka\u00e7 tekil SEO konusuna rehberlik ar\u0131yorsa iyi bir uyum sa\u011flayabilir.<\/p>\n<figure class=\"easyimage easyimage-side\"><picture><source srcset=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/94\/7b\/947b4ecd4bc0121e55a2c3f06aee350c\/8aC6sPQ4THb7zjuq2ev9QVx8PVXb5TFSyBZC4Um1mY4nbAovtXNop0G5GJ7NDGtpLxPzLjnjHxA1S0h18n3upgF68UeUIUFWPWeIA_BvsVwqjy0Ln1rGLniC0Zj7o7ATITmYHUfqguex04TY5lM9PLg.webp\" type=\"image\/webp\" \/><img loading=\"lazy\" decoding=\"async\" class=\"zooming ls-is-cached lazyloaded\" src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/94\/7b\/947b4ecd4bc0121e55a2c3f06aee350c\/8aC6sPQ4THb7zjuq2ev9QVx8PVXb5TFSyBZC4Um1mY4nbAovtXNop0G5GJ7NDGtpLxPzLjnjHxA1S0h18n3upgF68UeUIUFWPWeIA_BvsVwqjy0Ln1rGLniC0Zj7o7ATITmYHUfqguex04TY5lM9PLg.png\" alt=\"Semrush taraf\u0131ndan 2023&#039;te SEO ajans\u0131 fiyatland\u0131rma planlar\u0131n\u0131 g\u00f6steren bir infografik\" width=\"1010\" height=\"423\" data-original=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/94\/7b\/947b4ecd4bc0121e55a2c3f06aee350c\/original.png\" data-src=\"https:\/\/static.semrush.com\/blog\/uploads\/media\/94\/7b\/947b4ecd4bc0121e55a2c3f06aee350c\/8aC6sPQ4THb7zjuq2ev9QVx8PVXb5TFSyBZC4Um1mY4nbAovtXNop0G5GJ7NDGtpLxPzLjnjHxA1S0h18n3upgF68UeUIUFWPWeIA_BvsVwqjy0Ln1rGLniC0Zj7o7ATITmYHUfqguex04TY5lM9PLg.png\" data- title=\"\"><\/picture><\/figure>\n<h2 id=\"4--set-your-budget\">4. B\u00fct\u00e7enizi Belirleyin<\/h2>\n<p>B\u00fct\u00e7e belirlemek, hedeflerinize uyabilecek ajans ortaklar\u0131n\u0131 daraltman\u0131za yard\u0131mc\u0131 olur.<\/p>\n<p>Ayr\u0131ca, beklentilerinizin harcayabilece\u011finizle uyumlu oldu\u011fundan emin olman\u0131za yard\u0131mc\u0131 olur.<\/p>\n<p>Di\u011fer pazarlama stratejilerine k\u0131yasla, SEO belirgin sonu\u00e7lar \u00fcretmek i\u00e7in biraz zaman alabilir.<\/p>\n<p>Avantaj\u0131, SEO kampanyalar\u0131n\u0131n etkisinin ilk yat\u0131r\u0131mdan sonra bile b\u00fcy\u00fcmeye devam edebilmesidir.<\/p>\n<p>Unutmay\u0131n, daha y\u00fcksek maliyetler her zaman daha iyi sonu\u00e7lar garanti etmez. B\u00fct\u00e7eye de\u011fil, ajans\u0131n ge\u00e7mi\u015fine ve uzmanl\u0131\u011f\u0131na odaklan\u0131n.<\/p>\n<p>Ve her zaman do\u011frudan bir cevap alamayabilirsiniz, ancak b\u00fct\u00e7e tahsisinize g\u00f6re somut SEO sonu\u00e7lar\u0131n\u0131 ne zaman bekleyebilece\u011finize dair tahmini bir zaman \u00e7izelgesi istemek asla k\u00f6t\u00fc bir fikir de\u011fildir.<\/p>\n<p>Ayr\u0131ca, b\u00fct\u00e7eniz ta\u015f gibi sabit olmak zorunda de\u011fildir.<\/p>\n<p>\u0130deal olarak, esneklik g\u00f6z \u00f6n\u00fcnde bulundurarak planlayabileceksiniz. B\u00fct\u00e7eniz, i\u015fletmeniz b\u00fcy\u00fcd\u00fck\u00e7e ve SEO ihtiya\u00e7lar\u0131 de\u011fi\u015ftik\u00e7e \u00f6l\u00e7eklenebilmelidir.<\/p>\n<p>Veya, daha d\u00fc\u015f\u00fck bir b\u00fct\u00e7eyle \u00e7al\u0131\u015f\u0131yorsan\u0131z, bir dan\u0131\u015fmanla ba\u015flamay\u0131 veya SEO projelerini gerekti\u011finde \u00f6demeyi d\u00fc\u015f\u00fcn\u00fcn.<\/p>\n<h2 id=\"5--start-your-research\">5. Ara\u015ft\u0131rman\u0131za Ba\u015flay\u0131n<\/h2>\n<p>G\u00fcvenilir bir ajans\u0131 bulmak i\u00e7in referans istemek iyi bir ilk ad\u0131md\u0131r.<\/p>\n<p>Hangi ajanslar\u0131 de\u011ferlendirece\u011finize karar verme zaman\u0131 geldi\u011finde, arkada\u015flar\u0131n\u0131zdan, meslekta\u015flar\u0131n\u0131zdan ve profesyonel topluluklardan ge\u00e7mi\u015fte kiminle \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 sorun.<\/p>\n<p>SEO sat\u0131c\u0131lar\u0131n\u0131 bulman\u0131n bir ba\u015fka yayg\u0131n yolu \u00e7evrimi\u00e7i aramad\u0131r.<\/p>\n<p>Ba\u015flamak i\u00e7in bir arama motoruna yazabilece\u011finiz baz\u0131 ifadeler \u015funlard\u0131r:<\/p>\n<ul>\n<li>\u201cEn iyi SEO ajans\u0131 i\u00e7in \u201d<\/li>\n<li>\u201cEn iyi SEO \u015firketi i\u00e7in \u201d<\/li>\n<li>\u201cYak\u0131n\u0131mdaki SEO ajanslar\u0131 \u201d<\/li>\n<\/ul>\n<p>Ayr\u0131ca MarketerHire veya Legiit gibi bir ajans pazar\u0131na gidebilirsiniz. Veya, tavsiye edebilecekleri herhangi bir ajans orta\u011f\u0131 olup olmad\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in g\u00fcvenilir pazarlama \u015firketlerini kontrol edin<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO, \u00e7evrimi\u00e7i g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc art\u0131rman\u0131n kritik bir bile\u015fenidir. Y\u00fcksek de\u011ferli organik trafi\u011fi art\u0131r\u0131r ve sonu\u00e7 olarak geliri art\u0131r\u0131r. Ama ya bir SEO uzman\u0131 de\u011filseniz? Neyse ki, rehberlik olmadan bunu halletmek zorunda de\u011filsiniz. Dijital varl\u0131\u011f\u0131n\u0131z\u0131 iyile\u015ftirmenize yard\u0131mc\u0131 olacak bir SEO \u015firketi se\u00e7menin yollar\u0131 burada. Bir SEO \u015eirketi Nas\u0131l \u00c7al\u0131\u015f\u0131r Bir SEO \u015firketinin genel g\u00f6revi, web sitenizin arama [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1211],"tags":[1357],"class_list":["post-88242","post","type-post","status-publish","format-standard","hentry","category-seo-2","tag-genel"],"acf":[],"_links":{"self":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/posts\/88242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/comments?post=88242"}],"version-history":[{"count":0,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/posts\/88242\/revisions"}],"wp:attachment":[{"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/media?parent=88242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/categories?post=88242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alienroad.com\/tr\/wp-json\/wp\/v2\/tags?post=88242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}