Content quality rulesRemoving Commercial Telephone Spam from Baidu B2B Category Pages
Learn how to remove commercial telephone spam from your Baidu B2B category pages to comply with quality standards and improve…
Content quality rules
Resolving Qingfeng Title Spam Issues on E-Commerce Category Pages
Qingfeng algorithm issues negatively impact e-commerce visibility on Baidu. This guide explains how to fix title spam and improve search…
Content quality rulesShiliu and Tianwang compliance for data security and ad density
Master Shiliu and Tianwang compliance rules to protect your Baidu rankings from ad density penalties and data security issues.
Content quality rulesSite sublinks optimization for search result visibility
Learn how to structure site navigation and use the Search Resource Platform to influence sublinks. Improve search visibility and click-through…
Content quality rulesStandardizing Site Attributes Name and Logo for Brand Trust
Learn how to standardize your site attributes, names, and logos on Baidu to build verified brand trust and improve click-through…
Content quality rulesStrategic use of robots.txt for Baiduspider access control
Managing Baiduspider access via robots.txt is a key step for optimizing crawl budgets and protecting sensitive site directories. This guide…
Structuring E-Commerce Aggregation Pages to Prevent Jinfeng Demotion
Learn how to structure e-commerce aggregation pages to avoid the Jinfeng demotion. Protect your site rankings with proven content quality…
Content quality rulesWhy content freshness matters for the index volume tool
Content freshness dictates crawl frequency and index volume in Baidu search. Learn how timely updates protect your original source status.
Content quality rulesWhy Mobile-First Is the Baseline for Chinese Search Engines
Baidu evaluates web pages primarily through mobile user experience and crawler rendering. This technical guide explains how Chinese search engines…
Content quality rulesBaidu Quality Content Guide
Baidu’s Web Page Quality White Paper scores a page on three dimensions, and a failure in any one damages the…
Content quality rulesOriginality and how Baidu judges it
Baidu operates an original content protection programme with published operating rules, aimed at ensuring the producer of a piece rather…
What Baidu treats as low quality
The bottom two grades in Baidu’s quality framework — “poor” and “no quality at all” — describe specific, recognisable pages.…
Content quality rulesMedical and health content governance
Medical and health content is governed more strictly than any other category in Baidu Search, through a combination of quality…
Content quality rulesCopyright, pirated text and republishing
Baidu’s quality framework treats pirated and copyright-infringing content explicitly, and it appears in the grading examples rather than as a…
Content quality rulesB2B pages and contact-detail spam
B2B and supply-directory pages are governed by the Xiyu algorithm, and the offences it names are the ordinary working habits…