AI Marketing 28 March 2026Conversational AI for Customer Service: Common Mistakes to Avoid
The most common conversational AI mistakes in customer service, from hidden handovers to invented policies, and how agencies set up…
Author · Alien Road
Sofia Ortega
Sofia writes about AI Marketing Agency for the Alien Road blog, turning platform updates and campaign data into practical, step-by-step guides.
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AI Marketing 28 March 2026
AI Marketing 27 March 2026Adobe Firefly for E-commerce Brands: Practical Use Cases
Adobe Firefly speeds up e-commerce visuals, from lifestyle backgrounds to banner variants. See practical use cases, limits and marketplace rules…
AI Marketing 27 March 2026Sora and AI Video Generation Workflows That Save Production Time
Step-by-step workflows for using OpenAI's Sora and similar AI video tools in marketing: briefs, prompts, editing, review, disclosure and time…
AI Marketing 26 March 2026Common Adobe Firefly Mistakes and How Agencies Avoid Them
Adobe Firefly is built for commercially safe images, yet teams still misuse it. Common Firefly mistakes in design work and…
AI Marketing 26 March 2026Prompt Engineering and SEO: What Changes for Organic Visibility
Prompt engineering shapes how teams use AI for SEO and how AI assistants answer users. Learn what changes for organic…
AI Marketing 25 March 2026AI Agents in Client Campaigns: How Alien Road Puts Them to Work
How AI agents are used in real client campaigns: research, reporting, QA and optimisation tasks, the guardrails around them and…
AI Marketing 19 March 2026Microsoft Copilot Mistakes: Common Errors and How Agencies Avoid Them
Microsoft Copilot can expose files, invent figures and disappoint without training. Here are the common mistakes and the practical fixes…
AI Marketing 18 March 2026Meta AI and Llama Models vs Traditional Tools: When to Switch
When should marketers move from traditional tools to Meta AI and Llama models, and when should they not? A comparison…
AI Marketing 17 March 2026Measuring AI Music Generation: KPIs and Dashboards That Prove Value
Which KPIs show whether AI music generation pays off in marketing video: production, performance and rights metrics, plus a simple…
AI Marketing 13 March 2026Microsoft Copilot Studio Checklist: From Pilot to Production
A practical checklist for taking Microsoft Copilot Studio agents from pilot to production: scope, knowledge sources, security, testing and monitoring.