Google Search News for November 2019

Monday, November 25, 2019

The ecosystem around and in Google Search has continued to evolve since the
first episode of Google Search News.
With this video series, we aim to give regular updates on Google Search, in particular for SEOs,
publishers, webmasters—essentially anyone who’s creating content with the goal of making
it discoverable in search.

In this episode, we cover:

• Site Kit, a WordPress plugin that
  makes it easier to connect a blog or website to a number of Google services, such as Search
  Console or Analytics. It’s useful for anyone who has a WordPress site, or who makes them for
  others.
• There have been a number of updates to
  Google Search Console,
  the tool that gives you insights into how Google Search sees your website. There’s a
  speed report,
  fresher data
  in the performance report, and more information about
  your videos.
• We’ve put on a number of
  Webmaster Conferences,
  including ones in Singapore, Bangkok, Jakarta, and a Product Summit version in
  Mountain View,
  California. There are more lined up this year, including
  Tokyo,
  Seoul,
  Busan,
  Gwangju,
  Tel Aviv,
  Osaka,
  Daegu, and
  Zurich.
  We plan to do more of these next year, so perhaps we’ll see you there.
• On YouTube, we launched a
  series for beginner site owners,
  all about Google Search.
• There are now more
  options available for your site’s previews
  in Google Search. If you’ve added other meta tags to your pages, then these will be similar, if
  you want to use them.
• And finally, we’ve decided to
  retire Flash in indexing for Google Search.
  Flash has helped to bring rich and interactive experiences to the web, leading to it being
  possible directly in HTML and JavaScript.

We hope you find these updates useful! Let us know in the video comments if there’s something we
can improve on.

Posted by John Mueller,
Webmaster Trends Analyst, Google Switzerland