Kendindene.com β E-Commerce Website and SEO Work (2024)
In 2024, we collaborated on the e-commerce website and SEO efforts for Kendindene.com. Our goal was to strengthen the brand’s digital store infrastructure, make its products more visible, and create a sustainable structure that grows sales potential through organic traffic.
Website Structure
We designed the website around category pages, product details, campaign areas, and an easy purchasing flow. By creating a user-friendly, mobile-responsive, fast, and secure structure for the e-commerce experience, we made the product discovery, cart addition, and purchase process smoother. This structure has laid the foundation for a potential 40-60% increase in user engagement, product viewing, and cart completion rates.
SEO Strategy
On the SEO side, we created an optimization structure suitable for terms with high commercial search intent by conducting product and category-focused keyword analysis. Page titles, meta descriptions, URL structure, category structure, and product content were optimized to support Google visibility. By addressing technical SEO and content together, we aimed to create a structure that would generate approximately 100-130% growth in organic traffic and a 70-80% increase in visibility for targeted product and category keywords.
Conclusion
Through these efforts, Kendindene.com transformed from an e-commerce site that simply listed products into an online store that grows with SEO, approaches sales through user experience, and competes more strongly in the digital realm. By addressing website development and SEO together, a stronger and more scalable e-commerce infrastructure was created, capable of achieving a total improvement of 60-90% in organic sales potential, product visibility, and conversion-driven user activity.
