Thursday, February 24, 2011
Today, we’re happy to introduce Recipe View, a new way of finding recipes when searching on
Google. Recipe View enables you to filter your regular web search results to show only recipes
and to restrict results based on ingredients, cook time, or calorie preferences.
Read more about Recipe View on the
Official Google Blog
and be sure to check out our video of Google Chef Scott Giambastiani demonstrating how he uses
Recipe View to find great recipes for Googlers:
Recipe View is based on data from
recipe rich snippets markup.
As a webmaster, to make sure your recipe content can show in Recipe View (currently rolling out
in the US and Japan) as well as in regular search results with rich snippets (available globally),
be sure to add structured data markup to your recipe pages. Rich snippets are also available for
reviews, people, products, and events, and we’ll continue to expand this list of categories over
time. You can always see the full list of supported types by referring to our
rich snippets documentation
and by watching for further updates here on the Webmaster Central Blog.
This marks an exciting milestone for us—it’s the first time we’ve introduced search filters
based on rich snippets markup from webmasters. Over time, we’ll continue exploring new ways to
enhance the search experience using this data.
How we apply this
We archive Search Central announcements because client questions often trace back to a change that was announced years ago. Reading the original is faster than reconstructing it from second-hand summaries.
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