BlogUpdate to the Site Reputation Policy
Friday, August 28, 2026 In 2024, we introduced our site reputation policy to stop a practice where third-party content is…
Blog
BlogPlatform properties roll out globally, plus a new social and video performance…
Wednesday, July 29, 2026 Earlier this month, we announced platform properties for Search Console, allowing you to track how your…
BlogSee how content from social and video platforms performs on Google Search
Tuesday, July 7, 2026 Content creators and publishers use many channels beyond their own websites to reach their audiences. As…
BlogSearch Central Deep Dive Europe 2026: Apparently we’re going to Barcelona
Monday, July 6, 2026 We’re excited to officially announce the next stop for Search Central Live Deep Dive Europe 2026!…
BlogHelp Us Pick the Next Stop in Europe for Search Central Live…
Registration is now open! Read our blog post announcing registrations for a chance to secure your seat at Search Central…
BlogIntroducing Search Generative AI performance reports in Search Console
Wednesday, June 3, 2026 Note: As of August 31, 2026, we’ve rolled out these insights to all websites worldwide. Today,…
A new resource for optimizing for generative AI in Google Search
Friday, May 15, 2026 As people increasingly gravitate to generative AI experiences and find information in new ways, we’re publishing…
BlogIntroducing a new spam policy for “back button hijacking”
April 13, 2026 Today, we are expanding our spam policies to address a deceptive practice known as “back button hijacking”,…
BlogSearch Central Live is Coming to Shanghai in 2026!
Thursday, April 2, 2026 We are hosting Search Central Live Shanghai 2026 on May 15. This event is structured for…
BlogInside Googlebot: demystifying crawling, fetching, and the bytes we process
Tuesday, March 31, 2026 If you tuned into episode 105 of the Search Off the Record podcast, you might have…
BlogNew Location for the Google Crawlers’ IP Range Files
Tuesday, March 31, 2026 Just a short note this time! Currently, you find the JSON files listing Google’s IP ranges…
BlogSearch Central Live Asia Pacific 2026: Get Ready for Sydney and more!
Friday, March 20, 2026 It’s that time of the year again! Let’s talk about the Search Central Live (SCL) schedule…
BlogSearch Central Live is coming to Canada!
Wednesday, March 11, 2026 Our event series, Search Central Live, is coming to Toronto, Canada on April 21, 2026 for…
BlogGoogle’s February 2026 Discover Core Update
Thursday, February 5, 2026 Today we’ve released the February 2026 Discover core update. This is a broad update to our…
BlogSearch Central Live is coming back to South America
Monday, January 26, 2026 Leia em Português Leer en español We’re excited to announce that Search Central Live is returning…
BlogSearch Central Live APAC 2025 Recap: A Note of Gratitude
Wednesday, December 31, 2025 It has been a busy second half of the year for the Search Central Live (SCL)…
BlogIntroducing weekly and monthly views in Search Console
Wednesday, December 10, 2025 Analyzing search traffic trends is a core part of SEO. While granular, daily data is essential…
Introducing social channels in Search Console
Monday, December 8, 2025 Many companies and organizations manage their digital presence using different platforms, including social media websites, in…
BlogStreamline your Search Console analysis with the new AI-powered configuration
Thursday, December 4, 2025 The Search Console Performance report is a powerful tool to analyze organic search traffic, but finding…
BlogIntroducing the branded queries filter in Search Console
Thursday, November 20, 2025 Update on March 11, 2026: The branded queries filter is now available to all eligible sites.…
BlogAdding context to your Search Console data with custom annotations
Monday, November 17, 2025 We’re always looking for new ways to help you understand your data and make smarter decisions…
More ways to share your shipping and returns policies with Google
Wednesday, November 12, 2025 Shipping speed, cost, and return policies are critical factors for online shoppers. When customers have clear…
Search Central Live is back in Zurich!
Tuesday, November 11, 2025 We’re thrilled to announce our upcoming Search Central Live Zurich on December 9th! This is a…
BlogHere’s an update on our efforts to simplify the search results page
Wednesday, November 5, 2025 We’re constantly working to simplify the search results page, so that it’s quick and easy to…
BlogIntroducing Query groups in Search Console Insights
Monday, October 27, 2025 We are excited to announce Query groups, a powerful Search Console Insights feature that groups similar…
BlogSearch Central Live Dubai 2025
Tuesday, September 23, 2025 For the first time, Search Central Live is coming to Dubai on October 21, 2025! After…
Announcing the store widget: build shopper confidence and drive sales
Thursday, September 18, 2025 When shoppers are online, knowing which store to buy from can be a tough decision. The…
Search Central Live Tokyo: The 2025 Return
Friday, September 12, 2025 Get ready, Japan! We’re thrilled to announce the return of Search Central Live Tokyo on Nov…
BlogSearch Central Live Hong Kong 2025: Event in Chinese focusing on international…
Monday, September 8, 2025 As part of our broader APAC plan, which includes new Deep Dive events and two local…
BlogSearch Central Live is back to Mexico City
Wednesday, August 20, 2025 Leer en español We’re very excited to announce that Search Central Live is coming back to…
BlogIntroducing the Google Trends API (alpha): a new way to access Search…
Thursday, July 24, 2025 We’re excited to let you know that the Google Trends API is here! Google Trends has…
BlogThe new Search Console Insights report is here
Monday, June 30, 2025 Following a long period of testing and feedback collection, we’re happy to announce the new version…
BlogSCL Deep Dive APAC 2025: Community Speakers and a New Format
Monday, June 23, 2025 We hope you’re as excited about Search Central Live Deep Dive APAC as we are! With…
BlogSimplifying the search results page
June 12, 2025 As part of our ongoing efforts to simplify the Google Search results page, we will be phasing…
BlogAdding markup support for loyalty programs
June 10, 2025 Member benefits, such as lower prices and earning loyalty points, are a major factor considered by shoppers…
BlogTop ways to ensure your content performs well in Google’s AI experiences…
Wednesday, May 21, 2025 As a site owner, publisher, or creator, you may be wondering how to best succeed in…
BlogApp deep links: connecting your website and app
Friday, May 2, 2025 Since 2013, Search has recognized the importance of app deep links in a mobile-centric world. In…
Register now for Search Central Live Deep Dive 2025
Tuesday, April 29, 2025 We’re ready to open registrations for the first ever Search Central Live Deep Dive, a 3-day…
BlogThe Search Analytics API now supports hourly data
Wednesday, April 9, 2025 A few months ago, we announced an improved way to view recent performance data in Search…
BlogRobots Refresher: Future-proof Robots Exclusion Protocol
Friday, March 28, 2025 In the previous posts about the Robots Exclusion Protocol (REP), we explored what you can already…
BlogGet Ready for Search Central Live Asia Pacific 2025
Registration is now open! Read our blog post announcing registrations for a chance to secure your seat at Search Central…
BlogRobots Refresher: page-level granularity
Friday, March 14, 2025 With the robots.txt file, site owners have a simple way to control which parts of a…
BlogRobots Refresher: robots.txt — a flexible way to control how machines explore…
Friday, March 7, 2025 A long-standing tool for website owners, robots.txt has been in active use for over 30 years…
BlogSearch Central Live is going to Madrid
Wednesday, March 5, 2025 Leer en español We’re very excited to announce that Search Central Live is going to Madrid…
BlogFirst Search Central Live in South Africa
Monday, March 3, 2025 On April 2, 2025 we’ll be in Johannesburg, South Africa for the very first Search Central…
BlogRobots Refresher: introducing a new series
Monday, February 24, 2025 Every now and then we get questions about robots.txt, robots meta tags, and the control functionality…
BlogSearch Central Live is going to New York City
Thursday, February 13, 2025 We’re excited to announce that Search Central Live is coming to New York City for the…
BlogSimplifying the visible URL element on mobile search results
Thursday, January 23, 2025 Mobile searchers will soon see a cleaner, more streamlined look for how URLs appear in search…
BlogSearch Central Live is returning to Brazil in 2025
Wednesday, January 15, 2025 Leia em Português We’re excited to announce that Search Central Live is returning to São Paulo…
BlogCrawling out of December: the 2024 recap
Tuesday, December 31, 2024 It might happen that by the end of this post you’re going to try to decide…