ShoppingIntroduction to Product structured data
Get an overview of how adding product structured data to your web pages can attract potential buyers while they are…
Shopping
Product snippet (Product, Review, Offer) structured data
Learn how to add product snippet structured data to attract potential buyers while they are searching for products on Google.
ShoppingMerchant listing (Product, Offer) structured data
Discover how you can add merchant listing structured data to attract potential buyers while they are searching for items to…
Product variant structured data (ProductGroup, Product)
Learn how to mark up product variants that come in various sizes, colors, materials, or patterns.
Loyalty program (MemberProgram) structured data
Learn how to mark up loyalty programs (also known as
ShoppingMerchant return policy (MerchantReturnPolicy) structured data
Learn how to mark up return policies for products sold online or in stores.
ShoppingMerchant shipping policy (ShippingService) structured data
Learn how to mark up shipping policies for products sold online or in stores.