Wednesday, May 15, 2013
Today, we’re launching support for the schema.org markup for organization logos, a way to connect
your site with an iconic image. We want you to be able to specify which image we use as your logo
in Google search results.
Using schema.org
Organization markup,
you can indicate to our algorithms the location of your preferred logo. For example, a business
whose home page is www.example.com can add the following markup using visible on-page elements on
their home page:
This example indicates to Google that this image is designated as the organization’s logo image
for the home page also included in the markup, and, where possible, may be used in Google search
results. Markup like this is a strong signal to our algorithms to show this image in preference
over others, for example when we show Knowledge Graph on the right hand side based on users’
queries.
As always, please ask us in the
Webmaster Help Forum
if you have any questions.
How we apply this
We archive Search Central announcements because client questions often trace back to a change that was announced years ago. Reading the original is faster than reconstructing it from second-hand summaries.
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