Feature guidesProfile page (ProfilePage) structured data
You can use profile page structured data to help provide information about the people and organizations on your website.
Feature guides
Feature guidesQ&A (QAPage) structured data
Q&A pages contain data in a question and answer format. Follow these guidelines to learn how use Q&A schema markup…
Feature guidesRecipe (Recipe, HowTo, ItemList) structured data
You can help users find your recipe by telling Google about your recipe reviews, cook time, and nutrition information with…
Review snippet (Review, AggregateRating) structured data
A review snippet is a short excerpt of a review or rating. Explore this guide to learn about Google review…
Feature guidesSoftware app (SoftwareApplication) structured data
Learn how to add software application schema to a web page so you can better display your app details in…
Speakable (Article, WebPage) structured data (BETA)
Speakable schema markup can be used to identify content that is best suited for audio playback. Learn about SEO for…
Feature guidesStructured data for subscription and paywalled content (CreativeWork)
Structured data can help subscription and paywalled content to be indexed by Google. Learn SEO best practices for paywalled content…
Feature guidesVacation rental (VacationRental) structured data
Vacation listing structured data can help people find your vacation listings on Search. Learn about how to add markup and…
Feature guidesVideo (VideoObject, Clip, BroadcastEvent) structured data
When you add video structured data, you can make it easier for Google to find your video and influence information…
Ranking and search appearanceInfluencing your title links in search results
Learn how you can write an SEO-rich titles for your website pages and Google Search by following these best practices.
Translated results in Google Search
Learn what translated results in Google Search are and how these translations can make information more accessible and useful for…
Enabling your ad network to work with translation-related Google Search features
Learn how you can enable your ad network to render or attribute correctly with translation-related Google Search features.
Video SEO best practices
Explore video best practices, including video structured data, to help increase the likelihood that your video will be displayed in…
Ranking and search appearanceVisual Elements gallery of Google Search
Explore an illustrated guide to the most common UI elements of Google Search. Learn what the elements look like, what…
Enable Web Stories on Google
Google Web Stories create a dynamic experience for users. Explore this guide to discover what Web Stories are and how…
Web StoriesBest practices for creating Web Stories
Google Web Stories are a great way to keep your readers engaged. Explore these best practices as you create Web…
Web StoriesWeb Story Content Policies on Google
For Google Web Stories to be eligible to appear in richer experiences, they must comply with Google's content policies. Learn…
Early Adopters ProgramPackage tracking Early Adopters Program
Package tracking is a feature that shows package tracking information on Search. Learn how Google uses your API for package…
Early Adopters ProgramStructured data carousels (beta)
This guide focuses on a new carousel rich result that's in beta, which is a list-like rich result that people…
Ranking and search appearanceImage Metadata, Licensing and Attribution
IPTC metadata, licensable image results and keeping credit attached to your work.
Ranking and search appearanceSchema Markup Testing Tool
Use the Rich Result Test to see what Google results can be generated for your pages and the schema markup…
Web Stories
A full-screen tappable format with its own requirements and its own policy set.
Ranking and search appearanceCore Updates and How to Respond
What a core update is, why "fixing" it usually fails, and what actually helps.