Guidelines for sites with explicit content
If your site hosts explicit or adult content, you can help Google understand the nature of your site and content,…
Explicit contentWhat to do if your site is incorrectly flagged as explicit in…
Learn how to determine if your site is being incorrectly flagged as explicit in Google Search results, and how to…
Crawl Budget: When It Matters and When It Does Not
Crawl rate and crawl demand, why most sites can ignore both, and what to do when yours cannot.
Crawling and indexingDiagnosing Crawl Errors
Reading what Search Console reports, and separating errors that matter from ones that are working as intended.
DocumentationGet your website on Google
Check to see if your site is on Google and learn how to make your content more visible in Google…
Crawling and indexingGoogle Crawlers and How to Verify Them
Which user agents Google operates, and how to confirm a request claiming to be Googlebot really is.
Crawling and indexingHow Google Interprets robots.txt
Matching rules, wildcards, precedence and the size limit, the details that decide whether your file does what you think.
Ranking and search appearanceImage Metadata, Licensing and Attribution
IPTC metadata, licensable image results and keeping credit attached to your work.
Crawling and indexingMobile-First Indexing
Google indexes the mobile version. What that means for content parity and markup.
SEO fundamentalsОптимизация под функции AI в поиске
Что на самом деле меняется при переходе от списков к генеративным ответам, а что остается неизменным.
Reading Third-Party SEO Tool Scores Correctly
Why tool metrics are estimates, and how to use them without being misled.
Crawling and indexingRemoving Outdated Content You Do Not Control
When the page has changed or gone but Google still shows the old version.
Ranking and search appearanceSchema Markup Testing Tool
Use the Rich Result Test to see what Google results can be generated for your pages and the schema markup…
Monitoring and debuggingПоисковые операторы для диагностики
Использование инструментов Google для проверки индексации и корректная интерпретация результатов.
Site-specific guidesSensitive Content and SafeSearch
How Google classifies adult content, and what to do about incorrect flags.
Web Stories
Полноэкранный интерактивный формат с собственными требованиями и набором правил.
SupportGoogle Search crawling and indexing FAQ
Learn how you can ask Google to index or recrawl your website by reading through our list of frequently asked…
SupportAbout the Google European Search Dataset Licensing Program
Recipients can express interest in participating in the Google European Search Dataset Licensing Program. This page gives an overview of…
Debugging your pages
If you need to debug a website, there are several useful web debugging tools. Explore this guide for tips on…
Google Search DMA access conditions
In response to the Digital Markets Act (DMA) regulation, this page sets out Google Search's general conditions of access for…
Submit a question idea for Google SEO Office Hours
Google SEO Office Hours is where Googlers from the Search Quality team answer questions around Google Search, websites, and the…
December 2022 Google SEO office hours
This is the transcript for the December 2022 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursNovember 2022 Google SEO office hours
This is the transcript for the November 2022 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursApril 2023 Google SEO office hours
This is the transcript for the April 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
August 2023 Google SEO office hours
This is the transcript for the August 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
December 2023 Google SEO office hours
This is the transcript for the December 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursJanuary 2023 Google SEO office hours
This is the transcript for the January 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
July 2023 Google SEO office hours
This is the transcript for the July 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursJune 2023 Google SEO office hours
This is the transcript for the June 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursMarch 2023 Google SEO office hours
This is the transcript for the March 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursMay 2023 Google SEO office hours
This is the transcript for the May 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursSeptember 2023 Google SEO office hours
This is the transcript for the September 2023 edition of the Google SEO Office Hours. For site-specific help, we recommend…
April 2024 Google SEO office hours
This is the transcript for the April 2024 edition of the Google SEO Office Hours. For site-specific help, we recommend…
Google SEO Office hoursAugust 2024 Google SEO office hours
My website is in English and Swahili. The English pages are almost always indexed but not the Swahili ones, why?…
Google SEO Office hoursJuly 2024 Google SEO office hours
How does Google handle incremental CMS migration and hreflang? John: Corinna asks: We are migrating to a new CMS. We…
Google SEO Office hoursJune 2024 Google SEO office hours
This is the transcript for the June 2024 edition of the Google SEO Office Hours. For site-specific help, we recommend…
SupportReport spam, phishing, or malware
If you find information that appears to be spam, phishing, or malware, you can report it. Follow this guide to…
SupportSite appearance in Google Search results FAQ
Review answers to frequently asked questions we hear about how to change your website appearance in Google Search results.
SupportЧасто задаваемые вопросы о позициях сайта в результатах поиска Google
Ознакомьтесь с ответами на самые частые вопросы о позициях вашего сайта в результатах поиска Google.
SupportTennessee SB2262 (2026): How small business owners can receive notifications from Google…
If you're a small business owner in Tennessee, learn how you can receive notifications from Google Search about removed or…
SupportUsing the Google Search Status Dashboard
The Google Search Status Dashboard provides status information on the systems that power Google Search. Learn about how the Search…
Case studiesКак Wix создали ценность для пользователей, интегрировав статистику и функционал Google APIs…
Узнайте, как Wix интегрировал Google APIs в свою платформу, чтобы упростить пользователям анализ эффективности в Google Search. Новые функции, включая…
Case studiesEventbrite boosted traffic 100% with the events search experience on Google
Learn how Eventbrite added Event structured data to their pages and increased their organic traffic.
Case studiesJobrapido увеличил органический трафик более чем в три раза благодаря использованию возможностей…
Узнайте, как Jobrapido внедрили структурированные данные на страницы вакансий и увеличили органический трафик.
How large images in Discover improved CTR and increased visits to publisher…
Learn how having large images in Discover on Google can improve click through rate and increase visits to publishers sites.
Case studiesMonster India listed jobs on Google Search, leading to 94% increase in…
Learn how Monster India added structured data to their jobs pages and increased their organic traffic on job details pages.
Case studiesMX Player увеличил органический трафик в 3 раза за счет максимизации видимости…
Узнайте, как MX Player увеличил органический трафик в Google с помощью внедрения структурированных данных и оптимизации индексации видео.
Case studiesRakuten increased time on site 1.5x with the recipe search experience on…
Learn how adding structured data to recipe pages improved Rakuten's user experience and increased average session duration.
Case studiesSaramin увеличил органический поисковый трафик в 2 раза благодаря инвестициям в SEO.
Узнайте, как инвестиции в SEO и внедрение структурированных данных улучшают пользовательский опыт и увеличивают органический трафик в Google Search.
Case studiesКак Vidio предоставил индонезийским пользователям более релевантный локальный VOD-контент через Google Search
Узнайте, как индонезийский OTT-сервис Vidio увеличил количество кликов и показов видео в Google Search с помощью внедрения разметки VideoObject.