August 03, 2006

Yesterday’s post was about how BlogHer
attendees (and anyone else) can ensure that their web pages get indexed in Google. Here are more
tips:

  • If you want to keep Google from indexing some pages of your site, you can use a robots.txt file,
    a simple text file that you place in the root of your site. We provide detailed information
    about creating a robots.txt file. You
    can also use the
    robots.txt analysis tool
    in Google Sitemaps to make sure that your file blocks and allows the pages you intend.
  • If Google has indexed content that you don’t want to appear in search results, you have two
    options:
    • If you want to keep the content on your site, you can block that page with a robots.txt file
      and then
      request that we remove the page
      from our index;
    • If you remove the content from your site (for instance, you decide that you revealed
      information that is too personal and you edit your blog post), you can
      request a cache removal.
  • Good content keeps visitors coming back and compels other sites to link to you. In addition to
    blog posts, you can provide othe types of content, such as video. A number of video hosting
    sites are available including
    YouTube,
    Yahoo! Video,
    and our very own Google Video.
    At the conference, some attendees were asking about copyright, and to answer that question, you
    retain all rights
    to any content you upload to Google Video.
  • If you’re interested in running ads on your site, take a look at
    AdSense. The ads are related
    to what you’re talking about that day on your blog—and you can control what ads display.
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Google announcements age. We keep this post here for the record, and we note for clients whether the behaviour it describes still applies today or has since been superseded.

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