New tools for Google Services for Websites

Tuesday, August 11, 2009

A nearly duplicate version 🙂 cross-posted on the
Official Google Blog

Earlier this year,
we launched
Google Services for Websites,
a program that helps partners, for example, web hoster and access providers, offer useful and
powerful tools to their customers. By making services, such as Webmaster Tools, Custom Search,
Site Search and AdSense, easily accessible via the hoster control panel, hosters can easily enable
these services for their webmasters. The tools help website owners understand search performance,
improve user retention and monetize their content—in other words, run more effective
websites.

Since we launched the program,
several hosting platforms
have enhanced their offerings by integrating with the appropriate APIs. Webmasters can configure
accounts, submit Sitemaps with Webmaster Tools, create Custom Search Boxes for their sites and
monetize their content with AdSense, all with a few clicks at their hoster control panel. More
partners are in the process of implementing these enhancements.

We’ve just added new tools to the suite:

• Web Elements
  allows your customers to enhance their websites with the ease of cut-and-paste. Webmasters can
  provide maps, real-time news, calendars, presentations, spreadsheets and YouTube videos on their
  sites. With the Conversation Element, websites can create more engagement with their
  communities. The Custom Search Element provides inline search over your own site (or others you
  specify) without having to write any code and various options to
  customize further.
• Page Speed
  allows webmasters to measure the performance of their websites. Snappier websites help users
  find things faster; the recommendations from these latency tools allow hosters and webmasters
  to optimize website speed. These techniques can help hosters reduce resource use and optimize
  network bandwidth.
• The
  Tips for Hosters page
  offers a set of tips for hosters for creating a richer website hosting platform. Hosters can
  improve the convenience and accessibility of tools, while at the same time saving platform
  costs and earning referral fees. Tips include the use of analytics tools such as Google
  Analytics to help webmasters understand their traffic and linguistic tools such as
  Google Translate
  to help websites reach a broader audience.

If you’re a hoster and would like to participate in the Google Services for Websites program,
please
apply to the program.
You’ll have to integrate with the service APIs before these services can be made available to your
customers, so the earlier you start that process, the better.

And if your hosting service doesn’t have Google Services for Websites yet, send them to
this page.
Once they become a partner, you can quickly configure the services you want at your hoster’s
control panel (without having to come to Google).

As always, we’d love to get
feedback
on how the program is working for you, and what improvements you’d like to see.

Posted by Rajat Mukherjee, Group Product Manager