Webmasters can now provide feedback on Sitelinks

Thursday, October 18, 2007

Sitelinks are extra links that appear below some search results in Google. They serve as shortcuts
to help users quickly navigate to the important pages on your site.

Selecting pages to appear as sitelinks is a completely automated process. Our algorithms parse the
structure and content of websites and identify pages that provide fast navigation and relevant
information for the user’s query. Since our algorithms consider several factors to generate
sitelinks, not all websites have them.

Now, Webmaster Tools lets you view potential sitelinks for your site and block the ones you don’t
want to appear in Google search results. Because sitelinks are extremely useful in helping users
navigate your site, we don’t typically recommend blocking them. However, occasionally you might
want to exclude a page from your sitelinks, for example: a page that has become outdated or
unavailable, or a page that contains information you don’t want emphasized to users. Once you
block a page, it won’t appear as a sitelink for 90 days unless you choose to unblock it sooner.
It may take a week or so to remove a page from your sitelinks, but we are working on making this
process faster.

To
view and manage your sitelinks,
go to the Webmaster Tools Dashboard and click the site you want. In the left menu click Links,
then click Sitelinks.

Thanks for your feedback and stay tuned for more updates!

Written by Stacey Kuznetsov, Search Quality