Google Search DMA access conditions

In response to the Digital Markets Act (DMA) regulation, this page sets out
Google Search’s general conditions of access for business users with sites in the
European Economic Area
(EEA).

Minimum eligibility requirements

The DMA defines “business users” to include the operators of websites and other services whose
content is included in the Google Search index. Web pages meeting the following minimum
requirements are eligible for inclusion:

1. The page must be published on the web.
2. The page must meet our technical requirements.

There is no need to contact Google to be included in the Search index, so long as Google is able
to discover a page’s content by crawling the web. Site owners can
ask Google to crawl and index pages.

When a page may not be indexed

Google doesn’t guarantee that we’ll include any particular piece of content in our index: we make
decisions based on ranking and other factors regarding what pages users are likely to need to
find. And, satisfying these conditions doesn’t mean that a page will rank for a given query.

Google may also temporarily or permanently remove
websites (or parts of sites) from its index and search results if it believes it is obligated to
do so by law, if they violate Google’s spam policies, or for other reasons, such as if
they detract from users’ ability to locate relevant information.

Other ways business users’ content can appear in Search

Some sources of content in Search can come from business users who provide information about their
content with a data feed or other means. For example, Google enters into agreements with data
providers to supply information like sports scores.

Appeals

If you believe you’ve met these conditions but your site is not appearing in Search, we recommend
you first try signing up for Search Console
and looking for errors in indexing или
other problems. We also offer an appeals process
under Article 6(12) of the DMA.